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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Jan. 12, 1929)
Page fiignt LA 0KANM1S EVENfNO OBSEftlTttl Saturday, January 12, 1929. Chrysler Motors Vast New Force In Motor World MOTIlOlT. Mich.. Jan. 12 The farrettchli.ir nlfrnlflrunct of recent ChiVntcr operation. wnm not fully trrttftped either by tho trtfdo or tha i mli lie until announcement wn iitAdn yemorday that the. frreAt group of mftntifrtottirlnfr properties under th direction of Waltor I'.' OhryHler In hereafter to ho known (m ihryler Motors. Tho purpowo of tliU highly Im portant move wan tersely expreased hv Walter I, fhrj-fdor when ho "TW one and only justification for a grouping of mofor cur prop , erile In to rentier a bettor public fctwvlc, fhryHlor Motor will or i cornpllHh mutual efficiencies Anil uvlnjffl which will glvo ww bene f If H to thn buyer of Individual and commercial trunHportntlon In oual Jty, Rervlon and economy. 'Dint I It nolo purponp," All of tho product of Pbrywler Motora urn manufactured in one Kreat group of pluntH and therein, 'hryn.er expe-iienco hnx proved, runt Ihn economic pojolhlllUcH for ; overhead reduction, conservation of rarllltlt n ft i ul the application to all units of ft common policy of puri t'liunJntf, onjrlneorlnif and quality inuniifucturlnK. Mr. flirynlr lava no aperta! rlrewi on lurjro production except , -,ui a ftourco of efficiency and aar 1 ; . N'evcrthcleNfi. In mere volume . 'i jrreut unified Kroup han eron it.de capacities mid mile dlatrl builiiif machinery which In point uf number )m alroady at tho very front run I of thn IndiiHtry, Inventor Explains Fuel Pump r v v. A i m feri (Ml c 5 JP7 1T . . 1 Hnhitcli, inventor of the fuel pump renter cleicrlfilntc fr Jtdin C7. Wood, OUmoUl executive enKnecr ' ,ir 1 n 1 ( '.""i . url. terhnlcal wipfcrvl ;or of Oldtoiobll; service 'left the sU yeark of research tmJ tcatinu i, e j nre-UopL-ritfct ihe fuel pump uicd on OMfftiohlM. . ... .. Cars Hurt German j Railroad Revenues i Kpitiklnir of nniwinc taxcH, ever har of nny other klnrl? WAHIMN(!TO.V. (AIO nnrmon KoVHi-nmi'iil rullwayit nrt! fcellnK iHfiiotiMly. the eompi'tltlon of iiulo motlvc vcltlclf'H, f miKlnti Miller, Auierh'tin roiuuierrlil atlttclto at , H(rllit, ri' porta to tho department t itt comnrenre. If Ih e.tllui:itcd I lint In 1927 alon uir I'mnpi'iinun iiniiniKi'ii mc run uaH by r.O.OOti.dOO: ma i Ich, Mllli-r ity. The eHtlmftlfl of Uwh or r veuiihM for 19;'S.:'iliu; In Ion dlH tnnco trnnpor(ntlon of piiMcnxerH and fretttht by tiulomnblle vehlclen, Ih 4oO,000,(jOu; rnin-M. Thd allwftyi aro In ' douM whether to rrdtH'ii rated In com petition wiUt trukn or to net- up tranvportatiou Crreiit lmpi,o'enieiii In the railway ;ervleo Iuih , been connldiredi uh on alternative. -. I'hi! . Iom of imwRepKer Herytre itMM Ih -minor when coin pn red I to freight rote ohv, no that the j ttillwoyH are not tterioiiHly worried 'over the piiHHertr- carrying com petltlnn, Slitter snyn. f Se-vertil iic-res of ground lit the Oldxm'ibHe . I"iirtoiits are required j oh piirklnrf Htuire for employes j uiiloiiinhlleK. At stnrtln and qillt ! liiitr time tho traffic Into and out J of the factory irro'.indx rivals Unit of the principal thorouKtifare of a I Iflrjre cUy. ' Cadillac Motor Company Reason Good, Is Report DKTHOIT, Jan. 12 In a Jrtate mcnt ikMiied here, lAwrence V. Klwhor, president of the rndlllac , Motor '''or company, nay: "Tho adlllnc Srfotor Car com- puny baa Juki completed the most fcatlKfaetory year In Itx hlHtory and Wf a'rtj expecllnff ft Mubxtnntlal ln creaMO of huxlnewi In l?Xd. Our production acheduh-a for 19S9 are Si per cent higher than! for J92S. , "Total MhlpmontK for 1828 were 4l.50t cars, an IncreuJiO'Of 17 per cent- over 1927, our previous blr (fent . year. Kxporta lndreaned IS pnr' cent December3 Increase 1 ovei ix'cmher tti27 maintained the fiamo ratio. I "MirInK lfK fadlllac uffuin pio neered by contrlbutlnK to the In duHtry other fundamental engin eering Improvomenta such an Jn previous yen rn have marked perm anent trendH. l.aHt yoara develop Hienta Included thu Hyncro-Meh, Kllent;ahiCt tranfiudHHlun; Hccurlty JMitte "rIuhh for al doom, window and wlndKblcldN, und Duplex-Mechlin ie I, Hhoe - typo four - wheei brakcH, '.. . . .( "Our ditrlhutor and dealers ar In ycry healthy condition.. Volume, bus expanded without lnojvaMd new-car inventories. X'nfd cat volume Ik GO per cor.i IVsher and Inventories are low. 1 Horvlco focl 11 1 Ich- at all polnta Hhow marked Improvement.' GARAGE GOSSIP , (,, parage building U be- land MotOI: car company territory '""Tr Zl. ,a .ill hoinlRra-or Mr. retoraon ho liaa ;:?;, 1. d d for a raru B..e to Montana t.-rrlt.-rr. , !r. . . , . liny flietrtiW Swfam V W tinrt hn. nurpllflJlpd fherrolrt tlx ndan from the Hluej Mountain, garage, fhevrolei aoai en In this city. - . Mr. Hughe Hh Car ls. It. Hughes la the owner of a new Chevrolet roarh porcliaiieil thin week rora the Blue Mountain surage. . . m niiys Kliwtehuker (ieorge Woort Sa pureliaaed a Rtudebaker aedan from the M. J. GoHg Karae. room. i ll. Utwhnnnn. or Tile JU. ,.t-'". - . , Oo U II. a, h. honte ,.,U week. Mr. Buelianan became "" "----"", ..,,, rvtermn'a hendtinarfe I'enillcton. were In while he was In Knterprlae and ho waa brouifht to 1 Grande by Mr. (low, yeVrday. ' - Offlra riuuieil The loeailon of the office of Hie Oant t nloaded ' A new ahlpmrnt of automol.llea haa been unloaded at the Hudson Kiwex sarage. A new Ki chal lenger coach, town aodun and coupe and a greater Hudnon atandard sedan, are Included In the uhlp- t mcnt. New Territory Man Fred McConnel. with hendounr- lem In Hnoltane. will have the ":ik- si'.lr.M enrnoratlon. visited at the 'fhryalnr gaming In (Jri-mlo thia week. , , ' ' . , .'; Iltiys Sew .lmmWI, The Iti v. J. Cleorgn Wal. of Ihla elty, pun liased n four-dour t'liry aler 1i aedun ihla week. TouiiKt: you've got a big farm here, tout If I'll covered with rock. I don't hcu how you make u living on It. .-urnier: Wal. y're going f we. I own ull (he iniid-holo iiKhia on till detour. Not a chance conception ... but a deliberate plan ... PAftlS (AD A society haa been . formed to commemorate the fifth t centennial of Joun of - Arc. In-! jfcrJhcd Htonea will he placed In ull j. localltfea throutfh which the maid I p; i we d from Kehrunfy to July, ' ' ML'fl. ' 1 IN THE SPOTILIGIIT AT THE ME W SHOW VHEJVEW SUPERIOR. Willi lllMieV 1'tie c rent n-t mlvaneo In drMtm runvenlencA Miteo. tho nelf turtcr. A Kindle Imtttlii In the center of thu Hleerluji wlieel, cotilroU all I'dtit'tiotitt of Hturl ftnK tho iiiutor. mtMiittlnfi tho burn uiul operating the light. W7ITII all Its tunny Improvements, TT wilh lis pri aler licuuly, longer ' licclbuwe, lurger lintly, iictv "I'ingcr-'l'ip Control" ami lillicri'iitiiiirCMhiiinciiiiU', -lh Superior Whippet Fotir.Smlun Iv villi I lie world' lotvcal - priceil fixir-tloor cn t'loscd cur. AntJ the new Superior M'liippi't Six Svtlmi Ih tliw i orlil' lowesl-fiiiciil nl-i- linlr fonr-tliMr cm lohi il rr to ofTcr Iho lilt porlimt uiltiinluiK ul' M'vrn-liourinx crniikKliufl, ''iii)irr-Tip .Control," t-ilcnt timing i liain, full lurcc-fi i il luhri cnliint untl lwni typo tiliiitiiniiiil iilloy InvHr-alrift piHlons. Nfver huvo Fours nml lifilit Sixes liccn liallngtiUlutl liv audi li.uuly untl Ktvln h ure limy vimtinn tiiilion-iililo pruine for tlio new Superior V hippt-l. It grace of line, its harmony of color, its longer bodies, its liili rutliitlor ami liotwl, its ui't'piiiK one-pioie full ,-ron fender, ninko tin; new Superior Whippet tha style Iriuniph of muster designers. . The larger litKlies give more spacious inlcriiirs, villi liroudcr seats and extra leg room. Other imiMirlant factor in riding comfort are the oversize balloon I Ires, simhlicrs and longer springs both front and rcitr. . In perforiniince, tbe nexv Superior Wbip pcl is apecdicr, livelier and more poxer ftil. Long servii e vt ill prove its depend uliilily and economical operation. . See anil carefully examine the new Su pirior WlilppclH. An inimexliute order will aid In curly dclivcrv, WlLLVS-OVEIiLANDjNC:.Toledo, Ohio WHIPPET 1 Si:A wiiieecr n skoax 7-Uaring 1'muksltalt Whilst i Cmch $51,1; Coupe, .Mff; Kmttst'r, M; Touring, 175? Outtttteraul C.'hMiTw, $ ff;,, II htpfrt it Oniri, $M': llmtf t'.iti; (.qui (tvtlh nunUr artit), y.'-ri; Sport ore ffisfOi.Vr, ".tf tnvhuiitut rumble . mil ita fWrtw). All Witlyt-OvrlutHt rtva f. o. 6. VWwo, Wu, und stri fitnl turn mbjnH to cWwe icttlnl iittf ire. GETTINGS & HANKS Cor. Fir and Jefferson. Chrysler's Neiv Style is Based on Authentic Canons of Classic Beauty . Chryler engineering has achieved something never done be fore ia motor car design. It has searched out authentic forms of beauty which have come dowa the centuries unsurpassed and unchallenged and has Iran, Utid them in terms of motor car beauty and motor car utility. The lengths to which Chrysler designers have gone in this ' patient pursuit of beauty will doubtless prove a revelation to those who have probably accepted Chrysler symmetry and charm as fortunate but more or less accidental conceptions. Tbe Chrysler process goes far deeper than any charming but fortuitous design. lor, Chrysler has left nothing to chance. . Chrysler has not relied alone upon the inspiration of indi vidual designers. Chrysler in its newest products has found that there are. so many glorious precedents and inspirations in art, architecture ' and design, that the search for authentic and harmonious sym metry can actually be reduced to something like a scientific system in which results are certain. . :hryl' m.U'liinit t'f lien, tlef -ixdlilt riiator Miih tuwl b.r umitlilinft li.a its origin in Ih. repetition t,f uiotil in ill liittorit frieie tf l!. .ilticul '.ftlienou. r: N Chrysler "65". c'v A.ir itylti prictj frtm $1040 $tl4t" New Chrysler "7Vitritbiirstyts))riitj)rm jl535 f J)V5 ' ' ' New Chrysler Imperial lilt (uMtm liylls jirkld frtm $267) ltf4j. All prUts f.t.i. Dtlrtit. Ul,) T ...... 1 1 CHRYSLER L. W. WEEKS Cor. Jefferson & Greenwood La Grande, Oregon. A TIRE GUARANTEE BONDED! Bonded so that you know it will be fulfilled w ITfi Dunlop Tires you can now secure the most astound ing the-guarantee ever offered. It is backed by a surety bond issued by the American Surety Com pany of New York, with assets of over $23,000,000. With each Dunlop Tire and Tube you will receive a bonded-guarantee certi ficate endorsed by this great surety company. This certificate will completely cover your tires. It provides that, . no matter what the trouble, your tires will be kept in repair by us for 12 months, free of charge. And if a tire happens to be in jured beyond repair, you will get a brand new one at a fraction of its price. ' This fraction will depend on how long the tire, has been ran, For instance, if a $13 tire goes wrong during the first month, Dunlop, through us, will give you a new one for $1. ; ? . , Come in and read this epoch-making bonded guarantee. It is backed by nil of Dunlop's millions of assets AND by the American Surety Company. It is an iron-clad surety bond. It means that the guarantee must be fulfilled beyond any question or doubt. If Dunlops were not the finest tires we know of we would not feature them. If they were less fine, it would be impossible to back them up with such a sweeping bonded-guarantee. Come in and read the surety bond ... see the tires . . . and vou will understand how you can now be surer of tire-value and satisfac tion than ever before. PlayleOilCo. "Complete Car Service As Near As" Your Phone"