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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Jan. 12, 1929)
MOTORING NEWS WANT ADS VOLUME XVII LA GRANDE, OREGON, SATURDAY, JANUARY 12, 1929. NUMBER 94. SEES AUTO PUCE FOR SHALL UNIT National Chamber of Commerce Executive Discusses Industry NEW YORK, (AI) Specula tion as to the result of price wars and the "battle of the plants" within the motor Industry has been hlhly exaggerated, In the opinion of Alfred Kecvea, general manager of the nitttonat automobile ehum ber of commerce. "There will be plenty of compe tition In the uutomoblle Industry in 1S3, but this dotM not mean "here will not be a place for the amallr manufacturer who cuters to a HpeclaUscd trade," Mr. ltcuvcs ays. "Competition In the automobile industry has. In many respects, been overemphasized. There is no t ore competition hero than in any other product where stylo or brand Is a fuctor in public preference. : "There may bo further mergers of the larger companies this year, but the small manufacturers will always have' a place.. The. new year will bring about growth in ex ports and an ft el He domestic mark et stimulated by better looking, more, efficient cars at reasonable prices." i ' He pointed out that the new rcc records' for automobile resist ra tions showed the way to continued prosperity of the Industry.':;. . "l'or the first timo tn this his tory of man, there arc more than 30,oou,ouo motor vehicles register ed throughout the world. I be lieve this impressive total Is more significant than any other fact on Alio-motor horizon for 3 121. , ' ' "Our experience In, this-country has been that motor una promotes motor use. We can look 'forward to a similar- advance, and larger volume of exports In other coun tries as well. ' "In Central Aniorleiu we find the. peon working all day for the price jof a bus ride In the evening. This Is significant. The ability to ride on wheels is so appealing to man. kind that individuals are willing to work harder ond more effectively 'in order to purchase tiansportu- Uon. . . - ; .. ;-. . "There is no greater economic fallacy- than the assumption that the purchasing power of life so called backward countries cannot be Improved. Give these countries capital, transportation and Incen tive to work and -you will find a decided gain tn wealth per capita. "Representatives of our orga nization have visited 62 countries In the last year. Many countries which seldom enter the daily con versations of most men are, never theless, increasingly good motor transportation customers. There are 32.000 cars, trucks and busses in Algeria; 6.000 In Luxembourg: S8.000 in Itrltlsh Malaya; 6.000 in Southern lthodcsla; 6.600 in Tuni sia; and enormous markets in Aus tralia, New Zealand, and the Ar gentine. "The Increasing market for American motor exports is making possible larger volume of produc tion and cutting the price or the product to benefit the American buyer." American Race Men to Turn Away From Control By Europeans Seeks Ash Tray In Every Auto SACKAMENTO, Cat.. Jan. 12 (Al") Every motor vehicle oper ated In California would have to be provided with a reccptnelo to receive and extinguish cigarette and clsrar butts and matches if the legislature passes .a bill introduced by Assemblyman Dan li. Williams of Jacksonville. Burgeon (to attendant): Qo and got thu numo of the accident vic tim so thut we can inform his mother. Attendant (three minutes later): He says his mother knows his name. AiiiiMltiiil tnolur car offirliils. who have tltvltlod to (Imp Kuro Ik'uii rnt'lng sK.'IIU'tioiis uflor 1U30, luive hern li by C'npt. Iklilll V. Klckriihackrr tluit tlio prllK'inl hum! lixlny k Tor a lmlo and cImnii raciiuc car thut villi bring about ra-ilnl ronulu fur stork maclilneK. Tlio pii ture hImiuh (.'nptnlii Kk'kenunvker III Ills raver un tlin liidkinaimlis KiH-etiuay lu IBIS. ' By William K. IkrcJilold (Associated Press Automobile Editor) WASHINGTON (AP) Anicrlcnn automobile ruclng1 after 1S3U will breuk uwuy from the tradition of following specifications laid down by European officials. V. v Behind that decision, which wis made at a meeting' of racing- offi cials governed by the AAA and 20 engineering executives of the larg est automobile factories of tho country, lies the story of a com plete revolution of American rac ing policies to make the upeedwny again the motor car Industry's lab oratory. The decislun, reached at an in formal conference In Detroit, will he announced after tho new con trolling statutes uro adopted In New York soon. It means that Instead of going farther Into ttyo development of the small cnutna with groat fuel econ omy at a sacrifice to other factors in the automobile design the speed way will be the testing ground for materials which enter Into the con struction of stock automobiles. I The tiny ill Vi Inch car, which . 1 , ', ' 9"' ! '- , . . '' ; ' . nr.- that Ml America is Acclaiming' Tlio New Oakland All-Amcricnn Six is winning the praise of All Amorirn.Jt is enjoying the admiration caused by its new and original beauty. By I hn luxury" of lis superb new bodies by Fisher. By its truly distinctive style. By its pick up, power and speed. . . ; ' . And those familiar with its mechanical quality marvel at the manner in which it is built. At sueh fine ear features as an aceurately balanced "line of drive" ' . dynamically balanced, counter weighted crankshaft . . . exclusive patented rubber cushioned engine mounting . . . tlirl-and-weather-proof internal-expanding four-wheel brakes. Small wonder that a car so wonderfully constructed .". so brilliantly styled . . . should be winning Amcrirrt'sviirclnim. Kseciiilly since the New All-Amcrican is available at such a surprisingly moderate price. . ;. 1 " Frlr fllti In I M.'.S. . o. fc. fmr.tttrv, pla Mltrv rlimrgm. Ijtrrlnv vrfrfliilic Shork Ahiarhr Arid npring rarer inrluiied in lif price. Bumpm anrt rmr Irrtrlar gttmrd rxira, Chrrk OnKtmmd dRrrH prlrmm thmy include Internal hmndltnlt rltnrgmr. titnnrnl MolnrM Tim tmymmnt Plmn miU6t l minimum rmln. JENNINGS & SHUMATE Adams Avenue hu been speeding to new records each year but Is considered Im pructlcat for stock car design soon will be out. In Its place the speed -way a of 1930 will aee racing cre ations of 36(j cubic Inch displace ment and two-man crewa. tilnce 1912 u new racing cur chtas ha been specified every three yeura. The Kuropeau fraternity T0te these specifications each time, nnd America followed the lead. Cars in tho current chum were the only ones eligible to ma jor ruce meetings. Until recently the goal of In creased efficiency In engines ap pealed to engineers in America quite as much as abroad. But tho vital consideration of taxes and ex pensive fuel abroad d I roots atten tion to englno sixes that are very small and fuel economy running as high as 45 miles to the gallon. In further pursuit of tliCHp Ideas 10 u rope hits Just enacted racing leg islation whereby all major races for ("he eiiHiilng two years will be run on fuel allowance or formula basis. American motor experts believe that the. motor buyer in this coun try Is interested in the further de velopment of cars along linen of better performance, including more comfortable springing. Improved road balance and handling, In creased acceleration with Its com plement of better deceleration and more uniform curb u ret Ion. Capt. Eddie V. Rlckenbacker, chairman of the AAA contest board, who called tho meeting of American officials, says that there Is u serious need for a less expen sive, less highly specialised racing car than is now outlined in tho specifications. "Kven with refinement nnd care ful tuning the normal every-day car would bo wholly outclassed on a race course." Rlckenbacker says. "The tiny 01 Inch car will be out, as the new displacement limit will be 306 cubio inches. Two-man crews again will he required. Ex pensive valve gears or mechanisms of current types will be prohibited. 'A sensible minimum weight limit will avoid fragile or i in prac tical clcslfrn, but the rules will he made open entirely to the develop ment of any now trend In engines, such aa the two cycle Idea, the Diesel type motor, which uses less expensive and non-luflummable fuels, nnd rotary or other now valve Ideas. "What we need is a more prac tical type of race car that our fac tories will support financially be cause of the lessons of ovcry-day value. "It Ih likely many will prefer to raoe Incognito, but If ve can har ness ugain many inventive minds rut her than one or two specinlUed builders the results will ho of in calculable benefit to the improve-1 ment of passenger cars wo buy, Tlio ' very diversity of types and con structive details will add to the public Interest in this sport." The present 1 Vj cuuio inch specification will remain In vogue for the 1929 racing season, since rules for each season are estab lished a year in advance to permit cur builders to work out new Ideas. prices, and, secondly, by adding re finement to the 1929 Oldsmoblle. Kven without this price decrease, the 1929 Oldsmoblle represent even greater valuw ttyin did the highly popular Oldsmoblle of A traveler stopped to change tires in a desolate region in tho Kar Weal. "I suppose," he remarked to a nutlvo onlooker, "that even ih these purts of tho country tho bare ne cessities of life have risen tremen dously In price." "You're right, Btrangor," replied the native, gloomily, "and it ain't worth drinking when you get It." "What we want Is a candidal who isn't too radical nor yet too conservative, In short a middle-of-the-road man." "Then Jtmpklns Is the man to nominate. He's been a bus-driver for years." t Heavy lifting Is eliminated In tho Oldsmoblle factories by tho use of pneumutio holata which are locat ed at every point where weighty objects have to be moved, ; "How did your wife poreuade you to buy a now cur?" "The old one didn't match this year's license plate." ; Oldsmoblle Gut In Prices Opens The Year of '29 I.ANH1NO, Mich.. Jan. 12 A price reduction Inclmllnir all model lma been announced by Oldwuo bllo orflciuls. Tho roductlona range from $50 to $70 a car. Increased bunlnoss with result ing; manufacturing economies haa niado the new lower prices pos atblo. P. 8. Eddlna, vice liroaldent and general Biflea manager, auld whon united for a statement regard ing the reduction, v "During 11)28 our IjuhIiiohh In creased approximately 60 per cent over the best previous record," said Mr. Kddlns. "Our dealers re port conditions highly fuvorablo to still' further increases In 19211, "This favorublo position Is the result of the approval given Olds moblle by the motoring public, and, therefore, It Is but right that any savings resulting should be passed on to the public We are doing this In two ways. One by reducing ALCOHOLISM We are prepared to test your1 radiator, to see just how much cold it will stand. The fact that you have put it in don't insure you that it won't freeze. Maybe it ,has boiled out Let us do this for you. In fact, better start the New Year, right Let us service your car. VELTEX WINTER GAS. Central Service Station 1301 Jefferson St Valley Filling Station Island City Road. . Across from Stang's Mill Xtfenemfee 7VfMorf Hte Outstanding Chevrolet of Chevrolet History -nSix in the price range of the four I represents 4- years of Development and over a Million miles o Tes ting Never has a new motor car come to the public more thoroughly proved in every detail than The Outstanding Chevrolet of Chevrolet History. Years ago, the Chevrolet Motor Company designed and built its first experimental six-cylinder motor. This far-sighted step was taken because Chevrolet engineers knew that the six-cylinder motor is inherently the most perfectly balanced motor the ideal power plant to meet the growing public demand for greater reserve power, faster getaway and, above all smooth, quiet performance. During the last four years, over a hundred six-cylinder motors rep resenting every conceivable type were built by Chevrolet engineers and tested on the General Motors Proving Ground. This constituted one of the greatest series of tests ever conducted with nny automobile. From time to time, the experimental models were torn down for inspec tion, redesigning nnd further testing until the present motor was de veloped and pronounced correct. While the new six-cylinder motor was in process of development, other Chevrolet engineers were perfecting other parts of the chassis. And another great automotive organiza. lion the Fisher Body Corporation was devoting its gigantic resources to the creation of the finest, sturdiest and most beautiful bodies ever offered on a low-priced automobile. As a result, the Outstanding Chev rolet offers an order of well-balanced excellence that is extraordinary in the low-price field. From every standpoint power, speed, smooth ness, acceleration and quietness Its performance is truly amazing. It handling ease and roadability are exceptional. Its economy of oper. ation is so great that it delivers better than 20 miles to the gallon of gaso (inc. And its outstanding beauty, smartness and luxury arc exciting widespread admiration. You owe it to yourself to see and inspect this remarkable car. Come in todayl coach $595 Thr C-C Rnadticr .. - J"- rliauoa ...I...,, i.i.... 3- ...595 Ktn...... ....675 Tto Start SAQC. C'ahrlnlrt " Thr CimvmiM 7 ? 4 Stdna tMIrr S95 LttT:. $4o l!TonClt.ab .......... 545 i!h uh 650 All prltr, f. . I). Flint. Mich. Come in and See these Sensational New Cars Now on Display 1 s A Blue Mountain Garage Oppo. P. 0. M. A. HARRISON, Mgr. QUALITY A T L O W C O S X