La Grande evening observer. (La Grande, Or.) 1904-1959, January 12, 1929, CITY EDITION, Image 8

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    Page fiignt
LA 0KANM1S EVENfNO OBSEftlTttl
Saturday, January 12, 1929.
Chrysler Motors
Vast New Force
In Motor World
MOTIlOlT. Mich.. Jan. 12 The
farrettchli.ir nlfrnlflrunct of recent
ChiVntcr operation. wnm not fully
trrttftped either by tho trtfdo or tha
i mli lie until announcement wn
iitAdn yemorday that the. frreAt
group of mftntifrtottirlnfr properties
under th direction of Waltor I'.'
OhryHler In hereafter to ho known
(m ihryler Motors.
Tho purpowo of tliU highly Im
portant move wan tersely expreased
hv Walter I, fhrj-fdor when ho
"TW one and only justification
for a grouping of mofor cur prop
, erile In to rentier a bettor public
fctwvlc, fhryHlor Motor will or
i cornpllHh mutual efficiencies Anil
uvlnjffl which will glvo ww bene
f If H to thn buyer of Individual and
commercial trunHportntlon In oual
Jty, Rervlon and economy. 'Dint I
It nolo purponp,"
All of tho product of Pbrywler
Motora urn manufactured in one
Kreat group of pluntH and therein,
'hryn.er expe-iienco hnx proved,
runt Ihn economic pojolhlllUcH for
; overhead reduction, conservation of
rarllltlt n ft i ul the application to all
units of ft common policy of puri
t'liunJntf, onjrlneorlnif and quality
inuniifucturlnK.
Mr. flirynlr lava no aperta!
rlrewi on lurjro production except
, -,ui a ftourco of efficiency and aar
1 ; . N'evcrthcleNfi. In mere volume
. 'i jrreut unified Kroup han eron
it.de capacities mid mile dlatrl
builiiif machinery which In point
uf number )m alroady at tho very
front run I of thn IndiiHtry,
Inventor Explains Fuel Pump
r v v.
A i m
feri (Ml
c 5
JP7
1T
. . 1 Hnhitcli, inventor of the fuel pump renter cleicrlfilntc fr Jtdin C7. Wood, OUmoUl executive enKnecr
' ,ir 1 n 1 ( '.""i . url. terhnlcal wipfcrvl ;or of Oldtoiobll; service 'left the sU yeark of research tmJ tcatinu
i, e j nre-UopL-ritfct ihe fuel pump uicd on OMfftiohlM. . ... ..
Cars Hurt German j
Railroad Revenues i
Kpitiklnir of nniwinc taxcH, ever
har of nny other klnrl?
WAHIMN(!TO.V. (AIO nnrmon
KoVHi-nmi'iil rullwayit nrt! fcellnK
iHfiiotiMly. the eompi'tltlon of iiulo
motlvc vcltlclf'H, f miKlnti Miller,
Auierh'tin roiuuierrlil atlttclto at ,
H(rllit, ri' porta to tho department
t itt comnrenre.
If Ih e.tllui:itcd I lint In 1927 alon
uir I'mnpi'iinun iiniiniKi'ii mc run
uaH by r.O.OOti.dOO: ma i Ich, Mllli-r
ity. The eHtlmftlfl of Uwh or r
veuiihM for 19;'S.:'iliu; In Ion dlH
tnnco trnnpor(ntlon of piiMcnxerH
and fretttht by tiulomnblle vehlclen,
Ih 4oO,000,(jOu; rnin-M.
Thd allwftyi aro In ' douM
whether to rrdtH'ii rated In com
petition wiUt trukn or to net- up
tranvportatiou Crreiit lmpi,o'enieiii
In the railway ;ervleo Iuih , been
connldiredi uh on alternative. -.
I'hi! . Iom of imwRepKer Herytre
itMM Ih -minor when coin pn red
I to freight rote ohv, no that the
j ttillwoyH are not tterioiiHly worried
'over the piiHHertr- carrying com
petltlnn, Slitter snyn.
f Se-vertil iic-res of ground lit the
Oldxm'ibHe . I"iirtoiits are required
j oh piirklnrf Htuire for employes
j uiiloiiinhlleK. At stnrtln and qillt
! liiitr time tho traffic Into and out
J of the factory irro'.indx rivals Unit
of the principal thorouKtifare of a
I Iflrjre cUy. '
Cadillac Motor
Company Reason
Good, Is Report
DKTHOIT, Jan. 12 In a Jrtate
mcnt ikMiied here, lAwrence V.
Klwhor, president of the rndlllac
, Motor '''or company, nay:
"Tho adlllnc Srfotor Car com-
puny baa Juki completed the most
fcatlKfaetory year In Itx hlHtory and
Wf a'rtj expecllnff ft Mubxtnntlal ln
creaMO of huxlnewi In l?Xd. Our
production acheduh-a for 19S9 are
Si per cent higher than! for J92S.
, "Total MhlpmontK for 1828 were
4l.50t cars, an IncreuJiO'Of 17 per
cent- over 1927, our previous blr
(fent . year. Kxporta lndreaned IS
pnr' cent December3 Increase
1 ovei ix'cmher tti27 maintained
the fiamo ratio.
I "MirInK lfK fadlllac uffuin pio
neered by contrlbutlnK to the In
duHtry other fundamental engin
eering Improvomenta such an Jn
previous yen rn have marked perm
anent trendH. l.aHt yoara develop
Hienta Included thu Hyncro-Meh,
Kllent;ahiCt tranfiudHHlun; Hccurlty
JMitte "rIuhh for al doom, window
and wlndKblcldN, und Duplex-Mechlin
ie I, Hhoe - typo four - wheei
brakcH, '.. . . .(
"Our ditrlhutor and dealers ar
In ycry healthy condition.. Volume,
bus expanded without lnojvaMd
new-car inventories. X'nfd cat
volume Ik GO per cor.i IVsher and
Inventories are low. 1 Horvlco focl
11 1 Ich- at all polnta Hhow marked
Improvement.'
GARAGE
GOSSIP
, (,, parage building U be- land MotOI: car company territory
'""Tr Zl. ,a .ill hoinlRra-or Mr. retoraon ho liaa
;:?;, 1. d d for a raru B..e to Montana t.-rrlt.-rr. , !r.
. . , .
liny flietrtiW Swfam
V W tinrt hn. nurpllflJlpd
fherrolrt tlx ndan from the Hluej
Mountain, garage, fhevrolei aoai
en In this city. - .
Mr. Hughe Hh Car
ls. It. Hughes la the owner of a
new Chevrolet roarh porcliaiieil
thin week rora the Blue Mountain
surage. . . m
niiys Kliwtehuker
(ieorge Woort Sa pureliaaed a
Rtudebaker aedan from the M. J.
GoHg Karae.
room.
i ll. Utwhnnnn. or Tile JU. ,.t-'". - . ,
Oo U II. a, h. honte ,.,U
week. Mr. Buelianan became "" "----"", ..,,,
rvtermn'a hendtinarfe
I'enillcton.
were In
while he was In Knterprlae and ho
waa brouifht to 1 Grande by Mr.
(low, yeVrday. ' -
Offlra riuuieil
The loeailon of the office of Hie
Oant t nloaded '
A new ahlpmrnt of automol.llea
haa been unloaded at the Hudson
Kiwex sarage. A new Ki chal
lenger coach, town aodun and coupe
and a greater Hudnon atandard
sedan, are Included In the uhlp-
t mcnt.
New Territory Man
Fred McConnel. with hendounr-
lem In Hnoltane. will have the ":ik-
si'.lr.M enrnoratlon. visited at
the 'fhryalnr gaming In (Jri-mlo
thia week. , , ' ' . , .';
Iltiys Sew .lmmWI,
The Iti v. J. Cleorgn Wal. of Ihla
elty, pun liased n four-dour t'liry
aler 1i aedun ihla week.
TouiiKt: you've got a big farm
here, tout If I'll covered with
rock. I don't hcu how you make
u living on It.
.-urnier: Wal. y're going f we. I
own ull (he iniid-holo iiKhia on
till detour.
Not a chance conception
... but a deliberate plan ...
PAftlS (AD A society haa been .
formed to commemorate the fifth t
centennial of Joun of - Arc. In-!
jfcrJhcd Htonea will he placed In ull j.
localltfea throutfh which the maid
I p; i we d from Kehrunfy to July, '
' ML'fl. ' 1
IN THE SPOTILIGIIT AT
THE ME W SHOW
VHEJVEW SUPERIOR.
Willi lllMieV
1'tie c rent n-t mlvaneo In drMtm
runvenlencA Miteo. tho nelf
turtcr. A Kindle Imtttlii In the
center of thu Hleerluji wlieel,
cotilroU all I'dtit'tiotitt of Hturl
ftnK tho iiiutor. mtMiittlnfi tho
burn uiul operating the light.
W7ITII all Its tunny Improvements,
TT wilh lis pri aler licuuly, longer
' licclbuwe, lurger lintly, iictv "I'ingcr-'l'ip
Control" ami lillicri'iitiiiirCMhiiinciiiiU', -lh
Superior Whippet Fotir.Smlun Iv villi
I lie world' lotvcal - priceil fixir-tloor cn
t'loscd cur.
AntJ the new Superior M'liippi't Six Svtlmi
Ih tliw i orlil' lowesl-fiiiciil nl-i- linlr
fonr-tliMr cm lohi il rr to ofTcr Iho lilt
porlimt uiltiinluiK ul' M'vrn-liourinx
crniikKliufl, ''iii)irr-Tip .Control,"
t-ilcnt timing i liain, full lurcc-fi i il luhri
cnliint untl lwni typo tiliiitiiniiiil iilloy
InvHr-alrift piHlons.
Nfver huvo Fours nml lifilit Sixes liccn
liallngtiUlutl liv audi li.uuly untl Ktvln
h ure limy vimtinn tiiilion-iililo pruine
for tlio new Superior V hippt-l. It grace
of line, its harmony of color, its longer
bodies, its liili rutliitlor ami liotwl, its
ui't'piiiK one-pioie full ,-ron fender,
ninko tin; new Superior Whippet tha
style Iriuniph of muster designers. .
The larger litKlies give more spacious
inlcriiirs, villi liroudcr seats and extra
leg room. Other imiMirlant factor in
riding comfort are the oversize balloon
I Ires, simhlicrs and longer springs both
front and rcitr. .
In perforiniince, tbe nexv Superior Wbip
pcl is apecdicr, livelier and more poxer
ftil. Long servii e vt ill prove its depend
uliilily and economical operation. .
See anil carefully examine the new Su
pirior WlilppclH. An inimexliute order
will aid In curly dclivcrv,
WlLLVS-OVEIiLANDjNC:.Toledo, Ohio
WHIPPET 1 Si:A
wiiieecr n skoax
7-Uaring 1'muksltalt
Whilst i Cmch $51,1; Coupe, .Mff; Kmttst'r, M; Touring, 175?
Outtttteraul C.'hMiTw, $ ff;,, II htpfrt it Oniri, $M': llmtf t'.iti; (.qui
(tvtlh nunUr artit), y.'-ri; Sport ore ffisfOi.Vr, ".tf tnvhuiitut rumble
. mil ita fWrtw). All Witlyt-OvrlutHt rtva f. o. 6. VWwo, Wu, und
stri fitnl turn mbjnH to cWwe icttlnl iittf ire.
GETTINGS & HANKS
Cor. Fir and Jefferson.
Chrysler's Neiv Style is Based
on Authentic Canons of Classic Beauty
. Chryler engineering has achieved something never done be
fore ia motor car design.
It has searched out authentic forms of beauty which have come
dowa the centuries unsurpassed and unchallenged and has Iran,
Utid them in terms of motor car beauty and motor car utility.
The lengths to which Chrysler designers have gone in this
' patient pursuit of beauty will doubtless prove a revelation to
those who have probably accepted Chrysler symmetry and
charm as fortunate but more or less accidental conceptions.
Tbe Chrysler process goes far deeper than any charming but
fortuitous design.
lor, Chrysler has left nothing to chance.
. Chrysler has not relied alone upon the inspiration of indi
vidual designers.
Chrysler in its newest products has found that there are. so
many glorious precedents and inspirations in art, architecture
' and design, that the search for authentic and harmonious sym
metry can actually be reduced to something like a scientific
system in which results are certain. .
:hryl' m.U'liinit t'f lien,
tlef -ixdlilt riiator Miih tuwl
b.r umitlilinft li.a its origin in
Ih. repetition t,f uiotil in ill
liittorit frieie tf l!. .ilticul
'.ftlienou.
r:
N Chrysler "65". c'v A.ir itylti prictj frtm $1040
$tl4t" New Chrysler "7Vitritbiirstyts))riitj)rm
jl535 f J)V5 ' ' ' New Chrysler Imperial lilt (uMtm
liylls jirkld frtm $267) ltf4j. All prUts f.t.i. Dtlrtit.
Ul,)
T ......
1 1
CHRYSLER
L. W. WEEKS
Cor. Jefferson & Greenwood
La Grande, Oregon.
A TIRE GUARANTEE
BONDED!
Bonded so that you know it will be fulfilled
w
ITfi Dunlop Tires you can now secure the most astound
ing the-guarantee ever offered.
It is backed by a surety bond issued by the American Surety Com
pany of New York, with assets of over $23,000,000. With each
Dunlop Tire and Tube you will receive a bonded-guarantee certi
ficate endorsed by this great surety company.
This certificate will completely cover your tires. It provides that,
. no matter what the trouble, your tires will be kept in repair by us
for 12 months, free of charge. And if a tire happens to be in
jured beyond repair, you will get a brand new one at a fraction of
its price. '
This fraction will depend on how long the tire, has been ran, For
instance, if a $13 tire goes wrong during the first month, Dunlop,
through us, will give you a new one for $1. ; ? . ,
Come in and read this epoch-making bonded guarantee. It is
backed by nil of Dunlop's millions of assets AND by the American
Surety Company. It is an iron-clad surety bond. It means that
the guarantee must be fulfilled beyond any question or doubt.
If Dunlops were not the finest tires we know of we would not
feature them. If they were less fine, it would be impossible to
back them up with such a sweeping bonded-guarantee.
Come in and read the surety bond ... see the tires . . . and vou will
understand how you can now be surer of tire-value and satisfac
tion than ever before.
PlayleOilCo.
"Complete Car Service As Near As" Your Phone"