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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (July 2, 1963)
TUESDAY, JULY 2. 1963 MEDFORD MAIL TRIBUNE, MEDFORD, OREGON 10 A : '; .'NfflONAL 011 EST ; , v.? r J Edited by The Mail Tribune Adveitiiing Department SALES RISE SEEN FOR SECOND HALF AND WHOLE YEAR. Sales volume in the country's major department, specialty and variety stores in the second fiscal half, and for fiscal 1963 as a whole, should range between 3'i and 4 above last year, predicts Pro fessor Malcolm P. McNair, Harvard Graduate School of Business Administration. Net prof- iu should be slightly above lost year In the second half. However, because of generally lower figures reported in the first-quarter and expected In the second quarter, 1963 profits will fall slightly below 1962's, Professor McNair said, reports the New York Herald Trib une. He added that several significant factors weigh against department store sales keep ing pace in the foreseeable future with total retail sales, including auto, food, appliance and furniture sales. These lactors arc: The nation's consumers have been spending 94 Instead of the normal 93 of dis posable income, the difference going primarily into auto purchases. Consumer credit has been oxoanding at a good rate. But when repayment of debts be gins to approach 13 to 14 of disposable income as now seems indicated, credit buying has a tendency to slacken. Discounter competitive efforts are continuing to cause Inroads into sales of more tra ditional stores. Everyone seems to be barging into soft goods business, which is the primary source of department store sales. I" Kiiiiummiiii . 1 ' ' En.,.awa r ,- --ftt 1 it. atW -l u fc.1.. .. - i T. f ' ' I'm in ii i imitl i , INTERIOR OF POINTE'S REMODELED. La Poinie'i of Medford has re arranged and remodeled the interior of their shopping cen ter store according to store manager, Truman "Sami" Nelson. Nelson pointed out that the remodeling has been done to accommodate customers b y providing more iloor space and convenient shopping areas. The remodeling in. eludes the Installation of add ed features in three dillerent departments as well as addl lional lighting and more stock space for the entire store. In the top picture, store manager. Nelson, discusses the new blouse and sweater nook with Sportswear De partment head, Mrs. Bill Preston. They are standing at the nook counter. The center left picture shows Nelson pointing out features of the new hosiery bar to Mrs. Preston. The new hosiery bar displays Hane's hosiery and LaPointe's own "Belter than Gold" line. Mrs. Preston is shown ar ranging a display in the new and beautiful handbag deparrmtni In the lower, left photo. LaPointe's has another store in Klamath Falls, Oregon which carries the same nationally known lines of ladies wear and accessories. The Medford store opened in October 1959. AUTO SALES CONTINUE TO SOAR. New car sales continued to climb in the middle third of June, reports The Wall Street Journal. The industry sold 27,6,700 new cars in the period, up 10 from the 1962 period. The latest oeriod's sales brought the 1963 total through June 20 to 3.537,384, up 10.3 from the 3.204,489 of the 1962 period. GRANDVIEW POST OF FICE BRANCH OPENS. Al Bradford, postmaster, and Walt Davidson, owner of Grondview Market, officially opened the Grandvlew Post Office Branch in ceremonies Monday, July 1. According to Davidson, op erating hours of the new branch will be from 9 a.m. until 6 p.m. every day, In cluding holidays and Sun days. Two pickups per day will be made and possibly three later as the require ments grow. Stamps, money orders, C.O.D., and package mailing are all offered by the branch. I. A J t P V ..J IP MEDFORD STUDENT MECHANICS HONORED. Recognition as two of the nation's most talented student automobile mechanics In the 19C3 National Plymouth Trouble Shooting Contest went to these youngsters from Medford (Oregon) Senior High School. They were among 48 teams from schools In 20 states who competed here in the National Championships for $9,000 in scholarships, trophies, and other valuable prizes as guests of Chrysler-Plymouth Division of Chrysler Motors Corporation. Awards were made at a victory banquet at Detroit last week, at which each contestant received a watch. Shown above, left to right, during the presentation are: John B. Naugh ton, assistant general manager of Chrysler-Plymouth Division; Jon Inskeep, 2401 Hillcrest; Charles Smith, 706 Beekman; and their Instructor, Lloyd S. Lyda. rf1 ill i -, AH V in, COOL WAY TO MAKE JAM. Several years ago, the United Slates Department of Agriculture pioneered the re search in a method of making uncooked jams. Today, uncooked jam is in the top of the news as the cool, modern way to make a fresh-tasting jam. The un cooked jams are stored in the refrigerator or freezer, not on the pantry shelf. They keep for weeks in the refrigerator, months in the freezer. Among the most popular flavors for uncooked jams are strawberry and raspberry, and now that the berries are in season, use it as an excuse to stop everything and make up a batch of uncooked jam! Uncooked Strawberry Jam 4 cups crushed strawberries 1 cup light Karo syrup 1 package M. C. P. jam . 5'z cups sugar and jelly pectin ' cup lemon juice Put crushed berries into a large kettle or saucepan. Sift in slowly the jam and jelly pec tin, stirring vigorously. Set aside for 30 minutes; stir occasionally. Mix in the light corn syrup thoroughly. Place saucepan over a low heat. Gradually stir in the sugar, and allow to heat to about 100F. (the temperature you would use for a baby's milk.) Stir in lemon juice. When sugar is well dissolved, the jam is ready. Makes 4 pints. Pour into covered jars. Store in freezer or freezer compartment of refrigerator for 24 hours. They may be stored In the freezer and used as needed after being stored in the regular refrigerator a few hours, or until softened. STYLE FORECAST FOR MALE TEENS. In suits, the outlook for fall is strictly tradi tional for the teen man. Remaining on top is the three-button model, reports Men's Wear. The popularity of matching vests continues to soar, and increasing interest is noted for re versibles featuring matching-to-conirasiing fabrics. The predominant fabric pattern is her ringbone in slightly lighter heather tones of olive and blue. Grey and iridescent silk shark skin continues to lead in two-button continental suits, which are still in the minority. Bulky textures lead in fall's sport coats. The look of Shetland and iweed make three-button mod els really sporty. Suede elbow patches appear everywhere, emerging as the hit of the sea son for teens. The traditional blazer will again take the major portion of sport. coat volume, and camel may well challenge the long standing dominance of navy. Low-rise and slim pro portions continues to lead the slack list. New is suede piping on side pockets and waistband adjustments. For sweaters, the cardigan will be most popular. There are two types: The basic button-front and the Alpine zip front ski sweater with a crewneck. Included are a fresh new range of brushed mohairs and wool blends. WINNER OF "SUGARFOOT". the Shetland pony which was top prize in the opening ot the new Cascade Village shopping center at White City, was Betty GrocnocKi, daughter of Mr. and Mrs. William Grochocki, Route 1, Talent. Shown above is Betty proudly accepting the pony from Linda Gibson, daughter of Everett Gibson of Gibson Saddlery, one of tha Cascade Village firms. It is estimated that in excess of 15,000 people visited Rogue River Valley's new million dollar shopping center and residential area during the opening festivities Friday and Saturday. GOLD HILL COUPLE WINS STEREO. Mr. and Mrs. Ivan Lanham, Route 1, Box 264, Gold Hill, are shown in their home opening a tele gram from William G. O'Neil. president of General Tire Company, announcing that they had won fifth prize in General's "Treasure in Your Trunk" contest. The hand some stereo was presented to the Lanhams Monday by Jim. Rouhier. shown at right, sales representative for General Tire Service of Medford. Approximately seventeen other winners in the nation wide contest reside in the Medford area, Rouhier said. Serial numbers on the win- E" i ners spare tires were maicn- n( ed with predetermined serial ml i numbers in General Tire Lj Company s Akron, Ohio plant to decide winners in the unique contest. rtzTi- rl fh. 'ZZ I M T 5i-r" I The new u'fice is located In the back section of the Grandvlew Market at Craker Lake Avenue and Grandvlew In Northeast Medford. TRAFFIC BUILDS WITH "GOOD OLD SUMMER TIME" PROMOTION. A "good old summer time" promotion by J. L, Hudson Co., Deli oil, drew 750.000 more people down town than would normally come. Trallic was well ahead of last year's event, which had been described as the bst promotion Hudson's has had In the last 10 years, a spokesman said, reports Home Furnishings Daily. Bands, barbershop quartet singing, a root beer gar den, and ice cream parlor were featured. A square dance and community singing each drew crowds estimated at between 2.000 and 3,00 3 persona. During the week, men attending the concessions wore red and while striped jackets and old time straw hats. Women were in the styles of the 1910s. The promotion was deiianacl n uhr in summer Ulna, mri w In. troduced with an eight-page newspaper suction in four colors. Ads also lied-in with various! items. Windows around the store were decorated to show the "good old sunvner time" of! I j 9 " up ,0 d,u wl,h 1983 merchandise. Puppet shows were given In one window. Popcorn wagons and a lemonade stand were operated on the sidewalks around the store. VAN WEY BUYS CENTRAL POINT MARKET. Paulsen and Gates Thrift Market in Central Point was recently pur chased by Dale Van Wey of Eugene, Oregon. Van Wey will take over the business early this month and plans to change the business name of the firm to Van Wey's Thrift Market. Van Wey has been a salesman for Smith and Kline, food brokers for the past three years. Dun Paulsen and Martin Gates, who have operated the market for the past 17 years, have purchased the First Na tional Bank building in Central Point and also plan to con tinue their established appliance and television business. The new facilities for the appliance business will be the First National Bank site as the bank will move soon to new quar ters now under construction. TOTAL RETAIL DOLLAR VOLUME ROSE SUBSTAN TIALLY during the 7-day period ended Wednesday, June 26, above the corresponding week last vear. Dun it Bradstreel reported today. National Percentage Changes varied from the corresponding levels of a year ago by the following percent ages: plus 4 to plus 8. Regional Percentage Changes varied from the comparable levels of a year ago by the following percentages: New England 0 to plus 4: East South Central plus 1 to plus Si West South Central and Mountain plus 3 to Bill 7 Tjal N fifth .a,J iJl I... A I tt. and South Atlantic plus $ to plus 9 West North Central plus 8 to plus 12. Dale, Van Wey p? STARTS Kk At 10 A.M. N V ROBINSON BROTHERS' HONDA CONTEST, conduct ed in recent weeks here by the well known Medford men's store in cooperation with the manufacturers of Day's Sport Casual Slacks, was decided here Saturday and Mrs. Diann Duggan of Central Point was the winner. Mrs. Duggan is shown here receiving the keys to the new Honda from Arthur Friesen of Robinson Brothers. She re sides at 3223 Treshem Lane. Robinson Brothers was the only Day's dealer in this part of the state to participate in the nation-wide promotion in which popular Hondas wera the prizes. DAY-LONG FUN! HAT IN ILJ J Bring M Don't Miss the SPECTACULAR FIREWORKS AT 8:30 P.M. EMIGRANT LAKE! (Donations of 1.50 Asked per Car) the Whole Family PARADE! CONCERT! BARBECUE DINNER! CARNIVAL ATTRACTIONS! HORSE SHOW! e FIREWORKS DISPLAY! Yes, there'll be IOTS OF FUN all day long at Ashland's BIG 4th of July celebration. The parade starts at 10 A.M. followed by concert, parade awards, carnival attractions in tithia Park along with a delicious barbecue dinner. The Ashland Wrang ler's horse show begins at 1:00 P.M. (Wranglers Arena at Mistletoe Rd., south of Ashland on Highway 99. No charge to the public.) Complete the family-fun day by watching the brilliant fireworks display at Emigrant Lake. You'll say it's our biggest and best celebration. Published by the Medford Mail Tribune in cooperation with the Ashland 4th of July committee and the service clubs of Ashland. i j 1