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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (July 25, 1962)
Statistic Approach No Longer Means To Recruit Executives New York-IUPn-The statis tical approach may once have been enough to bring a bright young college prospect into the corporate fold, but it no longer is a sure-fire means of recruitment, according to Robert L. Smith. Getting the right man and making sure that employer and employee are mutually satisfied is an art, Smith be lieves; there are standards for any recruitment program among colleges but the over all concept of the individual man for the individual job is beyond a specific formula. "The competition for bright young men from the college graduating classes is terrific," Smith said. "The good ones have lots of choices they can make, and the success that a company has depends on its preparatory work, and the im pression that makes on the potential job-holder. "I recall one case where as is often the practice-the president of a company which was a client of mine insisted on the final interview always witli a prospect. I had a good man for him, but he walked out of the interview and went away completely, no longer interested." Image Not Enough "Then," continued Smith, who is vice president of Ex ecutive Manpower Corpora tion, "1 had to have my own interview with the executive. I had to tell him what he was doing wrong, and how life had changed. But he took it in good grace, and the re cruiting program at that com pany profited by it." In the past, Smith said, it was perhaps sufficient for a company to explain what it was-its "corporate image"-to a young man by citing start ing salaries, physical sur roundings, fringe benefits, re tirement programs, stock op tions, training programs. But these things are not enough. "A change has been occur ring," Smith said. "The com panies which have fared best in the marketplace of talent have kept the tools above, but have directed their at tention to the art of recruit ment as well. "The more sophisticated a company becomes at this art, the more glowing the effect upon its employment image. BRIDGE THE gap 'III PAY DAY Money tcday on your sig nature only. No mintQ-iurrt charge. $50 costs only 70c for 2 weeks. Quick, liberal., confidential. IOCAL IDAN 535 E. JACKSON IIVB. Medford Shopping Ccntr Phone: 773-7456 Dick Webb, Mgr. Optn Friday Ev.nifii. 'Til 7 Thus, companies with the most attractive employment image are now outpacing their competition in attracting and holding the best talent avail able. "The immediate effect may or may not be of major con cern, but the long-term im plications can be devastating." Executives Take Part The best way for an execu tive to judge how successful is his company's recruiting program, Smith pointed out, is for him to ask himself or his colleagues: Did we get the men we wanted? EMC recently conducted an informal survey among 60 large companies, asking them what college recruiting tech niques they used. It disclosed certain traits in common among the programs of the seven most successful. -Recruiting was conducted on a part-time basis by oper ating executives who could talk with authority about the company they represented, and answer questions about its future. -Each company mapped out a specific program on its needs before the recruitment "season," and top executives controlled the program. -Each of the executives carrying out the program could handle rejections, as well as acceptances, with tact so that the company did not leave a bad impression on a candidate who did not get a job. -Each executive hired from 10 to 15 men, and each called on schools where he had been successful in the past, build ing up a reputation as a re liable man at vocational guidance. National Guard Officers To Meet Salem -U1PH- About 350 Na tional Guard officers are ex pected here Saturday for the 45th annual meeting of the National Guard Conference of Oregon. President of the association is Assistant State Adjutant General Donald N. Anderson. Speakers will include Lt. Gen. John L. Ryan Jr., 6th Army commander, San Fran cisco; Maj. Gen. Herbert A. Smith, commander of the32nd Infantry Division, Wisconsin National Guard, and Col. Gor don L. Doolittle of Portland, newly-named commander of the Oregon Air National Guard. Gen. Smith's 32nd Division was one of several called to active duty during the Berlin crisis last October. It is sched uled for release at Ft. Lewis, Wash., Aug. 1. MedfordSTribune SECTION B MEDFORD, OREGON, WEDNESDAY, JULY 25, 1962 PAGES 1 to 10 RECORD QUAKE Mobile, Ala. -IUPH- An earth quake in the vicinity of Aca pulco, Mexico, was recorded Tuesday on the Spring Hill college seismograph. The termor, which reached 6.5 6.75 on the 8.5 Richter scale, was recorded at 12:11.59 p.m. (PST). I .... -. I f A : rv I'v,.' ,j fir ' 1 ,o f FACES DEPORT ATION-Mrs. Peter Spar angis, of Milwaukee, Wis., a Greek emi grant, faces deportation with her American-born son, George, 7 months. She emi grated from Greece to Canada and then ob tained a visitor's visa to come to the United States in 1960. She met and married Peter Sparangis and the son was born the next year. Sparangis filed for divorce and the Immigration Service told her she must leave the country within 30 days. (UPI) Seismographic Station To Be Part of World Network Corvallis - Oregon State university this month will be come a part of a worldwide network of seismographic sta tions that soon will be pro viding the most detailed in formation ever on earth quakes around the globe. The network will include 125 similar or "standard" sta tions in every section of the world. President James H. Jensen and Dr. Wayne V. Burt, chair man of the department of oceanography, said the OSU station will be one of , four located along the west coast of the United States. All sta tions in the network will have the same type instruments so that correlation of data will be significantly improved, it was pointed out. New Equipment Installed Seismographic e q u ipment valued at more than $20,000 is being installed now in the concrete seismographic vault built by the university 10 years ago in a hillside 1 Vi miles northwest of Corvallis. The new equipment is ex pected to be ready to start constant data gathering by the end of July. OSU has had a seismograph -only one in the state - for more than 10 years, but the new equipment is markedly better. Additional special in struments are included that will give considerably more accurate information on earthquakes in the region and that will facilitate basic re search in seismology by OSU scientists. Funds for the equipment at the various stations is being Veterans' Affairs Loans Set Record Salem-iUPIl-The Oregon De partment of Veterans' Affairs said Tuesday it granted $48.2 million in farm and home loans in 1961-62, an all time high. It was $3 million more than the previous record year of 1959-60, and nearly $5 million greater than 1960-61. The number of loans grant ed in the past fiscal year to taled 4,622. Director H. C. Saalfcld said the record was set with five fewer employees on the de partment's payroll. Saalfcld said the depart ment still has a large loan fund, and it is expected to last through mid-1965. The state GI loan program began In 1945 and since then 39.432 veterans have borrow ed $315 9 million. provided by the Advanced Research Projects agency of the U. S. department of de fense. Purposes of the proj ect are to upgrade seismo graphic observations through out the world and to promote international cooperation in this phase of work. The Coast and Geodetic survey, depart ment of commerce, is respon sible for the technical conduct of the program. Advanced Earthquake Studies The network of stations with its vastly improved sys tem of recording data on earthquakes, combined with exchange of information, will bring the greatest advances ever in earthquake studies, scientists believe. Each station will file stan dardized reports on earth quakes recorded with the U. S. department of com merce. The reports will be microfilmed, cataloged, and made available to scientists in other areas on request. OSU staff members and Average Weekly Wage $104.02 Salem -WTO- The State Em ployment Department said Tuesday that the average weekly wage of production workers in Oregon in May, $104.02, held about even with April, and was up $2.33 from May, 1961. Contract construction work ers continued to have the highest average weekly wage among all production work ers. In May they received $135.78 on the average, up 68 cents from the previous May. Still at the bottom were apparel industry workers, with $62.12 a week average. Faulty Gestures College Students Suggest Kennedy Make Use of More Forceful Motions CM By DICK WEST Washington - il'Pll - Back in M;iy a couple of North Caro lina State college students made a trip here to offer President Kennedy some advice on how to improve h i s forensic style. The students, Edwin S. Cain and Stanley W. Mason Jr., said they had made a three month study of the President's platform manner and found that he was woefully short of forceful gestures. For the most part, they said, the President limited himself to "the fish-stabbing movement with finger extend ed and the downward chop ping motion with the open hand." They reasoned that his speeches and public state ments would be far more effective if he would expand the range of his gesticu lations. Toward that end, they presented to Commerce Sec retary Luther H, Hodges, for transmittal to the White House, 10 placards illustrated witn arm and nana move ments recommended for Ken nedy's use. When I first read about their mission, I had a feel ing that the youths, one of whom was only a freshman, were perhaps being a mite presumptuous in appointing themselves as presidential eleocution advisers. But in the light of subsequent events, 1 am beginning to think that maybe they were prophets in disguise. As everyone knows, the Presidents legislative pro gram has been taking a beat ing in Congress lately. And, at the same time, the public opinion polls Indicate that his popularity rating has slipped. Can tli is be because he isn't getting his message across to Congress and the people? And can that be be cause his gestures are faulty? Seeking an answer to these questions, I tuned in Monday on the President's televised news conference and carefully made notes on the gestures he employed. lt was my observation thai the President ii not as devote to the fish slab and chop as the Macon-Cain study indicated. His most commonly used gesture is what I would classify as the tweak." lt is accomplished by put ting the thumb and forefinger together and giving a little tweaking motion. No speaker could stab a fish with that gesture, except possibly a red herring. The President also made use of what is known in ora torical circles as "the swizzle stick pin." Here the forefin ger is pointed downward and revolved, as though stirring the ice in a highball glass. I noted that Kennedy oc casionally emerged from a swizzle stick spin with a sort of backhand flip. Other man nerisms, more or less self- explanatory, included "the windshield wiper swipe and "the forefinger palm punch." My observations led me to conclude that the President could profit from a few ros trum-pounding and arm-whirl ing lessons. Gestures like he uses would never persuade a high fee shinbone specialist to cam paign for medicare. m. . " i in. fnn iwi '! Phene 772-4534 J on CONTINENTAL TRAILWAYS you are a -r ua rAddtNULki 0 bit enjoying exclusive FIVE STAR LUXURY SERVICE HOSTESS ABOARD REFRESHMENTS REST ROOM OBSERVATION LOUNGE LOUNGE CHAIR SEATS SEATTLE SACRAMENTO SAN FRANCISCO FRESNO BAKERSFIELD LOS ANGELES SHIP PACKAGE EXPRESS Carefree CHARTER BUS free VACATION PLANNING 5th and Front Phone 773-1853 J students from the department of oceanography and physics will operate the OSU station once it begins its around-the- clock recordings of seismic wave activity. In charge will be Dr. Jo seph Berg and Dr. Peter Dchl- mger (who will join the OSU staff in the fall), geophysic- ists on the staff of the ocean ography department, and Dr. Harold Vinyard, physics de partment, who directed the work of the old seismograph from its installation. Past Quakes Reviewed The OSU scientists are nearing completion of a liter ature study of Oregon earth quakes from 1841 to 1958. Some 240 earthquakes of varying intensity are included in this study to date-73 of them at sea off the Oregon coast. Installation of the new seis mographic equipment is being supervised by a staff member of the U. S. coast and. geo detic survey-the agency in the U. S. department of com merce that will direct the worldwide network - and a representative of Texas In struments, Inc. The two men, O. J. Britton and James Barnhousc. are traveling around the world in stalling the equipment and checking out the stations. 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