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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Aug. 18, 1960)
Nursing HomesTake Top Spot in Newest Investment Trend it i By HENRY J. BECHTOLD UPI Financial Editor New YORK- IUPD -First it Was hotels, then hnwlini? al. leys and motels. Now the new- - , eat,, irena in investments in FiT n u r s l n e nomes. It wasn't too long ago, the turn of the f Century to be exact, when age caused lit t 1 e concern fienry Bechtold because o closer family ties and low life expectancy rate, 48. Now, however, our soaring population and medical sci ence's part in lifting the life expectancy to past 70, has increased the number of peo ple over 65 to 15.5 million, with the figure expected to reach 22 million by 1965. , Of the one million people over 65 living outside their own homes, the greatest pro portion are in the homes for the aged and nursing homes. Adequate shelter for this growing segment of our so ciety has become big busi ness. Poor Farm . Several decades back old sters often wound up at the county poor farm or at a poor house, but today our senior citizens are finding new lives in swank nursing homes. No longer can responsible groups get away with putting up the so-called "Old Ladies Homes." People have more money through social secur ity benefits . and industrial pension funds, and now can afford better living accom odations and care. And med ical science has produced a more active group of resi dents who require much more to keep them busy. Demand for facilities in these, swank nursing homes is so great that a 70 per cent increase in facilities is needed at once, according to the pres ident of a Chicago firm that specializes in furnishing in stitutions. Nursing homes are growing at the rate of 2,000 beds per month, but the demand for space still completely out spaces the available beds, re ports Robert Gree boss of Morton Textiles and Furni ture. Most of the better homes have long waiting lists he, says. Today's senior citizens in sist that homes for the aged be a place to live rather than a place to die, and they want excellent furnishings, pleas ant atmosphere, and facilities for social activity. A survey by Morton Tex tiles found that the oldsters want most of all a place that looks like their home. Color was listed as important in creating the proper mood and atmosphere. . ' Typical of the "New Look" in nursing homes in the Wash ington and Jane Smith Home in Chicago where each occu pant has his or her own pri vate room furnished with early American furniture. The original furniture was the heavy, mahogany type, which Medford Tribune SECTION C MEDFORD, OREGON, THURSDAY, AUGUST 18, 1960 PAGES 1 to 8 Greengoss said would be a depressing setting for anyone. The home also features a 28-bed hospital, a beauty par lor and an arts and craft cen ter. An auditorium is con stantly filled with residents witnessing amateur groups, glee clubs and movies. A res ident committee of five old sters plans all social activities. A provision that represents perhaps the most radical de parture from the precedures of earlier days is that of pri vacy for the older persons, so long as he is at all able to conduct himself in the residence without any major difficulty for himself or others. Indictment of Nutria Promoters Noted by Chamber A report on the indictment of four nutria promoters by a Los Angeles federal grand Jury was made today by Don McNeil, manager of the Med ford Chamber of Commerce. . He reported that the Na tional Better Business Bureau, Inc. has issued a bulletin not ing that a nine-count indict ment charges Robert B. Rice, Betty J. Rice, his wife, and Leo Crowder with using the mails in a scheme to defraud in connection with the sale of nutria breeding stock. A fourth person, Vern Schaap, was charged in three counts with aiding and abetting the scheme. The NBBB said .that the charges were based upon acts of the defendants to further the sale of "breeding slock" of the furbearing nutria in a scheme which postal officials reported grossed more than ?3 million. Early this month Mrs. Bice, secretary of the Cabana Nu tria Breeders association, sent a circular letter to all CNBA members advising them of the indictment and commenting on the action. In reporting the indictment, McNeil said that enough peo ple in this area have par ticipated in- Nutria promo tions to warrant publicizing the grand jury action. Reserve Training Camp Under Way The main body of the 104th division, (training) including about 75 Medford men, ar rived via troop train at Ft. Ord., Calif., Aug. 14 for two weeks of active duty with the regular Army. On the station list are Capt. Robert D. Stephenson, receiv ing company, 104th division; Lt. Col. Robert Elliott, Capt. James D. Straus, Capt. Don ald E. Bray and Capt. Tom Teutsch, second battalion, 414 regiment, all of Medford.-. '. It took only a few hours for the school teachers, plumbers, salesmen, students and executives to get back into the swing of military life, according to reports from the fort. The greatest part of the re servists' time at Ft. Ord Nvill be spent working with and observing regular army cadre troops. Before the two weeks training ends, they will have an opportunity to put recruits through the training paces and show how well they have learned their new jobs. The 104th division is com prised of over 2,000 Oregon and Washington civilian-soldiers who once a week and for two weeks each summer, become military men. Emigrant Dam Engineers to Tour The Rogue Valley section of the Professional Engineers of Oreeon will tour Emigrant dam Friday, Aug. 19, accord ing to D. E. Cobleign, puDiici ty chairman. Also on the Itinerary is in lunch al Siskivou lodge and lours through Copco 1, Copco 2 and Fall CreeK power piania and the California Oregon Power company iron uaie ae vplnnment now under con- struction. All are located on the Klamath river upstream frrm T-Tnrnhrook. The engineers are to meet at Emigrant dam at iu:u a.m. The road turns off the Dead Indian rH . onnroximatelv one- half mile from the Klamath Falls highway. The tour will rrive at the Iron Gate devel opment at 1:30 p.m. a bit blouson BRENTSHIRE KNOWS JUNIOR FIGURES ... AND BUDGETS! 12 98 Fine wool Jersey, completely rayon taffeta lined . . . with a clever boat neck line and the new half sleeve. Choose red, sage green, brown; in sizes 7 to 15. SAVEI 5.97 ON POPULAR LADIES' MOLDED. LUGGAGE Fabric backed Vinyl cover. Steel support band. Quilted Rayon-lining, and pockets. Train case 2 pockets, mtr- aa o ror. 21" O'Nite case and '7m.tx 24" Pullman 3 pockets. 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EYE-OPENER ALARMS Gilt-edge folding travel alarms, with luminous dials. 30-hour wind, 3.44 Plus FJ.T. v.. t '"s9 COTTON SLIPS FOR SUB TEENS 118 Special low price! Wash 'n wear per cale or no-iron plisse iced with dainty lace and eyelet trim. Carefully fashioned for young figures. Top buy! 8S-16S. r I. r SALE! MEN'S SPORT SHIRTS 25 Reg. . 2.981 Leave if to Wards to offer you fine washable sport shirts ' at this low price. Select the most up-to-the-minute patterns,- styles colors. S-M-L. BRUSHED ORLON SWEATER CASUALS "V. 598 CARDMAN Warm "fuzzy" Orion Acrylic knits wash: keep texture! Long boxy look so right for all. Gold, green, red, brown, charcoal, blue. 34 42. Slip-on-4.98 i'i 4 SALE! Men's Guaranteed Socks Rtg. 3 pr.$1.25. Combed cot ton with nylon reinforced toe, heal. Slack length. White, gray. 3 pr. 99 SCHOOL BAG SUPPLIES Stock up with supplies now, while Wards prices , are low and saving high. Buy enough to last thru ' the school year. I . S A T IS F A C XJCyU RJX 3
