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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Nov. 13, 1959)
MAIL TRIBUNE, MdfSrrf, Or. A Friday, Nov. 13, 1959 m .....iiiii , m,,m jb.ii .i.i m. .ii. i u. i. m.. .iu, ay,. JL i .I,,, inn .I, t ADVERTISEMENT DEAN & TAYLOR PONTIAC CO. V if-"? ? "MedforcTs Auto Shopping Center J I HI PUBLIC ENTHUSIASM AT ALL-TIME HIGH FOR RESTYLED 1960 PONTIACS Her, without "question, is the most provocative package 6f road machinery ever to bear the respect ed 'name of Pontiac. Caning and going, the 1960 Pontiac exhibits a clean, classic look. Hera is total artistry in auto motive design . . . shaved and sharp in keeping with this car's capabilities. Tie this Tempest-tended per formance to Pontiac's EXCLUSIVE Wide. Track Wheels ... and you've get the most, exciting and road-wise passenger car you've ever handled. 47 EfiGinEERIKG CHANGES IH NEW PONTIAC FOR I CSO Pontic in 1960 intends to fur ther enhance its reputation as America's No. 1 Road Car with parade of sixteen models in its Calatilan, Ventura, Star Chief and lonneville series with 47 new en- glneering feature including all new bodies, advanced engines and components, reduced tunnel height and width, and improved ride and handling. . ' In addition, Pontiac retain wide track wheels, enlarged glass area, rigid center tubular X frama. True Contour air cooled rakes. Tempest 425-E economy angina, and other popular features which elevated the Division to me dium price class leadership in 1939. Dramatic new design concepts, accentuating an overall appearance of classic sophistication, distin guish Pontiac exterior styling in 1 960. Sixteen hew body styles feature long flowing lines gracefully complemented by soft curves and sculptured head lights. A specacular V-shaped front end is formed by a classic grille of seven horizontal chronfed bars topped by a stylish hood oi airfoil design. Twin headlamps, flanked on the inside by parking. and signal lamps, are mounted at each end of the grille. In the center of the hood is a long, slender blade moulding dividing a sculptured cljahnel which flares outward from the cowl to the "Pontiac" block letters above the grille. An impressive one-piece wrap-around bumper of contoured design projects ward to continue the new "V" styling theme. EXCITING JET AGE DESIGN is accentuated by rear styling of the 1 960 Pontiac Bonneville four-door Vista hardtop. Twiri trailing nacelles, decking .the fenders, extend rearward from the back window to house dual tail lamps encircled in chrome. A sculptured trunk lid, arrow shaped back-up ports, and a massive wrap-around bumper, enhance the aircraft theme. The rakish Vista model with low-cut roof and generous wrap-around windows also is available in Catalina, Ventura, and Star Chief series. TOM McCAHILL SAYS PONTIAC IS TOPS FOR '60 Vnechanix Illustrated Pontiac for i960 has made the guttiest change of the entire in dustry. While running miles ahead of all opposition in the medium price Yield, and with the best look ing cars on the road in 1939, they switched their styling completely for 1960. This took a lot of nerve but they'll get away, with it be cause their 1 960 car has top looks, too. In '60 the Pontiac line will be expanded with the addition Of an entirely gew series the Ven tura1. On the price stale the new Pontiacs will start with the lowest cost Catalina, then Ventura, Star Chief and Bonneville. As everyone knows (with the exception of One inmate of the Old Ladies Home), Pontiacs were . the performance kings of the nation in 1959 and, as if they needed it, they'll be even a little sharper in 1960. - i. "WIDE TRACK IS VERY AGILE" Motor Trend Magazine "Wide track is continued this year, with detailed improvements to rear axle control arm. Evert though Pontiac is big, handling and power make it extremely agile, even in traffic. Though cornered hard On relatively tight turn, lean is very moderate . .... if you like stoplight drags, this (back) is the view of the new Bonneville you'll be seeing most Unless you have a Wide Track, too. The perform-' anCe engines really go! , . t ' PONTIAC THIRD IN 1959 SALES! registration for New-car months . 1959 Pos. Make 1- 1,145,182 Chev. 2- 1,104,774 Ford ' 1958 Pos. 969,891- 1 737,825 170,44!. 301,013-231,746-' 3- 301,159 Pont. 4- 297,790 Plym. 5- 283,106 Olds. 6 274,288 Rmbl. 123,502- 7- 187,715 Buick 190,327' 8- 115,618 Merc. 105,783- 9- ,110,223 Ddga. 100,595- 10- 107,289 Cad. 96,078-10 11- 99,277 Studc. 30,360-13 12- 48,026 Chrys. 46,657-11 13- 34,392 DeSeta 37,374-12 14- 33,809 Edsal 28,848-14 15 20,468 Lincoln 20,564-15 16- 12,652 Imper. 11,426-16 458,878 Mite. 270,617 (Reported from Automotive News) mmil SMIES MITOl TOM WITCil TW MEM MIMS M 'I Caravelle sports car and light truck added to popular Renault line at Dean & Taylor DEAII & TAYLOR POHTIAC GO. TO OFFER FROST-DRIVE RENAULT LIGHT TRUCK A new light truck featuring front engine and front wheel drive will be offered in the United States by Renault, Inc., and sold and serviced locally by the Dean & Taylor Pontiac Co. of Medford. Designed, engineered and manufactured by Renault of France, tha new commercial vehicle will be sold nationwide through the more than 800 Renault dealers, located in every one of the 50 states. Th truck rounds out the Renault line of motor vehicles, which includes tha 4CV and Dauphine passenger cars and the new Caravelle sports car. In addition, most Renault dealers handle the French Peugeot, 1 05 inch wheelbase passenger car available in both six passenger sedan and Station wagon. -'The front-drive design was selected for the new truck because it eliminates all Obstructions In the payload section, makes possible an absolutely level flooring that is only 14 inches-above ground level, and assures highly effective traction and pulling TBower regardless of load or road conditions. Moreover, it permits both side and rear loading. Mechanical units, both front and rear, are so designed that they can bo completely removed for servicing in a matter of minutes. ' .This new commercial vehicle will be available in four body styles: . panel truck, a panel truck with raised roof for added capacity and walk-in convenience, a pickup truck and a microcar or bus seating tight passengers In addition to driver. " In all versions the over-all length is 13 feet SVi inches, width 5 feet lOVi inches, wheelbase 89 Vi inches. Payload is approximately 'three-quarters of a ton, maximum loaded weight of the truck approxi mately one and one-half tons. .The engine is derived 'directly from that long used in the Dau phine. The crankshaft undergoes a special hammering treatment to Insure "sustained effort over very long periods without damage." The -engine delivers 32 horsepower and this, combined with a high power factor four-speed gearbox, enables the truck to negotiate grades as Steep as 23.5 pr cent fully loaded. At the same time it provides ex ceptional gasoline economy 23 to 26 miles per gallon under average conditions. Deliveries of the new truck are expected to start in this country early in 1 960, It will be priced competitively with comparable vehicles now on the American market. o " I lira - im tit - 'irrmmXt irt,vjr , i.t .... - , .. - ! " RENAULT'S flashy new Caravelle Sports Car has passenger car. will be available in three been a sensation at auto shows in Europe and U.S. hard-top coupe, soft-top convertible, and Dean & Taylor Pontiac Co. will display the Caravelle vertible with detachable hard-top.,, in December. The low-slung, sleekly-styled four- models: a eon- DEAN & TAYLOR'S OFFERS BUYERS WIDE SELECTION OF QUALITY IMPORT CARS RENAULT DAUPHINE The ever-popular Renault four doors for easy entry and comfort, four cylinders for amazing econ- omy (you'll, like the performance, too!) Priced way low, built to last . try one at Dean & Taylor's! PEUGEOT The Peugeot 403 from France with roomy interior and loaded -with options such as sliding roof, clock, windshield washers and Michelin tires. An excel lent, handsome car at a low price that'll amaze, you! tfVTiP. VAUXHALL The beautiful Vauxhall made in England by General Motors combines to import economy and quality with fine American styling. It's fun to drive, easy to Own! ' ' ' Economy, Utility Emphasized in Renault Trucks ----- - The new front-engine, front drive Renault light truck will be offered in these four body styles: Enclosed steel van Raised-roof steel van Canvas-topped pickup 8-seater Microcar (bus) Three factors led Renault of France engineers to select the front-traction design as the most suitable for this type of commer cial vehicle: . ,1. It results' in an absolutely level flooring only 14 inches from the ground, permitting easy loading and unloading. 2. It makes possible a truck weighing only 2,500 pounds fully loaded, yet ( able to carry a payload of three-fourths of a ton. 3. It permits complete re moval of all mechanical " parts, both front traction mechanical unit and rear axle, in only a few min utes, thus speeding up and simplifying maintenance. The truck .is powered with a 32 horsepower engine capable of pull ing it up a 23.5 per cent grade fully loaded. Yet it gives excellent gasolint economy: 23 to 26 miles per gallon under average condi tions. And it has a load capacity of better than 1 80 cubic feet. Coupled with these features are extreme maneuverability and ease of parking. With its wheelbase of 89V2 inches, it has a turning radius of 1 5 feet to the left, and 1 6 feet to the right. Over-all length 'is 13 feet, 5 Vi inches, over-all width 5 feet lOVi inches. SALES SCORE All Other Imports Renault Leads In Sales Race For September Imported-car registrations for September: 1959 1958 Pos. Make Pos. 1- 9,439 Renault 5,147- 2 2- 8,654 Volkswagen 5,626- 1 .3- 3,553 Eng. Ford 3,470- 3 4- 3,519 Fiat 5- 3,374 Opel 6- 3,041 Simca . 7- 2,447 Hillman 8- 2,135 Triumph 9- 2,130 Vauxhall 10- 1,658 MG Volvo 13,837 All Others Total All Makes 53.787 37,266 Not in Top Ten." (Repartee from Automotive News) 2,152- 5 1,692-10 1,852- 6 1,757- 8 1,767- 7 2,251- 4 1.738-9 9,814 Renault's flashy new Caravelle sports car has been ordered by thousands of American motorists ' "even before they knew th price, specifications Or apprOxi mate delivery date" Robert E. Valode, vice president and' gener al manager of Renault, Inc., dis closed as he released particulars on the new model. s "Th Caravelle has been die played at various U.S. automobile shows in th past few months," Valode explained, "and persons viewing th sleek, high-styled car have insisted that dealers accept deposits and put them on th waiting list. Th fact fhat w war unabl to giv them any specifica tion!, uot any price, or permit them to drive the car did not d tr them." Production of th Caravcll Is' just about get under way in France, and Renault expects to have sufficient cars by tha end of 1959 to supply each on of its' 800 dealers, Valode said. Starting early in 1960, Renault will begin receiving Caravelles . for customer delivery at a rate of about 2,000 a month. Th Caravelle will be availabl In three models: a hard-top coup, a soft-top convertible, and a con vertible with a detachable hard top. This last model also will carry a soft top as standard equipment. Prices will be in th $2,400 to $2,700 rang at East and Gulf Coast ports of entry. All are two door models and can carry four passengers. Th engine is a development of the standard Dauphine 32-horso-power engine, but produces 40 horsepower. Increased power is achieved through a newly designed camshaft and larger intake ports on manifold and carburetor. Gaso line economy is expected to be as high as for the Dauphine, Valode said. And like the Dauphine, the Caravelle will be a rear-engine car. Both three-speed and four-speed transmissions will be offered, the latter as optional equipment. The Ferlec automatic clutch will be available as optional equipment with the three-speed gearbox. Body of, the highly streamlined Caravelle is of unitized construc tion like that long used in ether Renault passenger cars. It meas ures 168 inches over-all, 13 inches more than the Dauphine. The front luggage compartment contains 8'j cubic feet of storage spac.' Six feet of additional space can be gained by turning down the back of th rear scat. In the coupe there is a two-cubic-feet space under th rear window in the recess used to store th soft top for th con vertibles. The Caravelle will be offered in a choice of six body colors with matching interior appointments. Included as standard equipment will be the usual instruments and controls, plus heater-defroster, windshield washer, locks on both doors, cigarette lighter and safety padding along the lower ridge of the dashboard and upper part ' of th windshield. Selected i tm Recommended by Dean & Taylor Salesmen JOHN OUST AFSON i itii i - ' t'a" ii i.n ii i I I ,Nt t. r4 ' I I l LEE OUSTISON "We recommend these late model cars just right for you... and for your budget!" MBf WM.t' 4-Doof 07 runnac Hardtop '58 MERC. Station Wagon '59 PONTIAC Catalina s Coup. iii.i)niMim-r--i " ''m'"---- '59 Chevy '57 VOLVO 2-Door Sedan '58 CHEVY Corvette Sports Car '57 '57 FORD FORD - Retractable ; ' Station Hardtop Wagon-. '51 '56 AUSTIN MERC. 4-Door Hardtop Like New Coupe '59 VOLKS WAGEN Pickup '58 CHEVY 4-0oor Station Wagon '57 CHEVY Station Wagon '56 Merc 2X '55 MERC. Station Wagon '55 PONTIAC Hardtop Coup. '55 PONTIAC 4-Door Sedan 59 Chevy 4-Deor Impala '56 CHEVY Station Wagon '56 CHEVY 2-Door Sedan LK-Ti n:kl '55 Ford i Victoria . Hardtop '55 CHEVY 2-Door Del Ray '54 CHEVY 4-Door Del Ray , 4-Door Chev. Bel-Air Sedan 55 OLDS Convertible Coupe '56 MERC. Station Wagon '55 PONTIAC 4-Door Star Chief '55 PONTIAC 2-Door Station Wagon '55 PONTIAC Convertible Coupe '53 Pontiac Sir '53 CHEVY !-Ton Pickup 4-Speed '52 CHEVY 14-Ton Pickup 4-Speed Plus . . . Lots of Others in the "OLD TIMER" League! 0CfiiAC CO. . Late Models Papular Make . Tea Condition Fair Prices e Easy Terms O Reliable Srrie Te Trade-ins Guarantees 6th and GRAPE SP 3-7421
