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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Oct. 29, 1959)
MAIL TRIBUNE, Medford, Or,- w-3swfe -!" rf'tmrn r tea I STARTS TOMORROW fORS OPEN 9: A M. PLENTY OF FREE PARKING "MIL HUNDREDS CITING VALUES IN EVERY DEPARTMENT! -A jf iW ' '' 22 cJ 1 1 fr- I v 7- MEN'S COTTON CASUAL SLACKS SEARS LOW PRICE OUR LOWEST PRICED "BRA FOR TEENS" m n r m it 1 SEES FOREIGN CARS Henry Ford II, tion of . the new American-built economy . president of Ford Motor Co., and . Board cars eventually will virtually eliminate the Chairman Ernest R. Breech, left, stand next use of small foreign cars for basic trans s to the company's new economy, car, the portation in the United States. Falcon, which went on display in dealers' " ' . showrooms Oct- 8. Ford said that introduc- (UPI Telephoto) Ford Sees Virtual Elimination Of Small Foreign Cars in U.S. By JAC VANDENBERG UPI Automotive Editor Detroit (UPD The president of Ford Motor company said today the introduction of new American-built economy cars eventually will virtually eliminate the use of small for eign cars for basic transporta tion in the United States. Henry Ford II told United Press International in an in terview that he expected the new American economy cars to slash sales of the European imports by 20 per cent in the next year and to continue to cut them down until only European sports and luxury cars sell in any volume. The best-selling imports of recent years, the Volkswag ens, Renaults etc., . will lade before the competition of the new small American cars, he said. . ; .' Based on last year's sales figures, elimination of the "basic transportation" group of imports, could eventually cut European car sales in the United States, now estimated at 550,000, to about 82,500. ', However, Ford said American-built cars, especially the economy cars, would fare no ..better in Europe than Euro pean cars will in the United States. American manufactu r e r s will neVer regain the market they had for their cars in Europe four or five years ago," he said. . Most Europeans could not afford , to buy . the larger American cars, even the economy cars, and American manufacturers could not af ford to build a car to compete with the small European cars in their , own market because of labor costs piled on top of tariff barriers. American manuf acutr e r s, he said, unquestionably will expand their production . fa cilities - in .various , foreign countries to produce cars specifically designed for the foreign markets. This expan sion in plant facilities in for eign countries will be used to make up for the loss of sales of American - made cars to these countries. Public's Need Met Ford said he believed the foreign car invasion of the American market would be halted because American pro ducers were now offering cars to meet every need of the American public. . Because of this blanket cov erage of the American mar ket, Ford said he did not an ticipate any future change in the number of cars offered to the American public. If there is any change, it will be a, contraction, not, an expansion, he said. ' "I don't think there will be any more new types of auto mobiles, in the sense of econ omy cars, offered by the in dustry: in the future," he said. "There may well be some shifting of emphasis in various lines, but no new con cepts." Other manufacturers might adopt the concept of Ford's Thunderbird and add a car similar , to it to their lines but this would merely be more widespread offerings of the same type of car, not the offering of a new type car, he said. The only possible exception Ford foresaw to his statement about no more new types of car and that was a slim one -was the addition of a two passenger luxury car, similar to the Thunderbird which Ford built until 1957. "There may be a market for a , two-passenger luxury car in the future, but I don't believe there, is today," Ford said. "With the public as economy conscious as it is now, I don't believe enough motorists would be willing to sacrifice the added utility of a four passenger car for the slight savings involved in building a two-passenger model.; . Sales Above Expectations The youthful auto company president said it was "too early to predict" exactly where the volume sales will fall in the market now that the economy cars have been added but he admitted econ omy car sales were "better than we had expected." The decision on whether to continue the lineup of cars in their present relationship to one another, he said, would deperid upon what happens in the market this year. "The whole industry is very unsure of just what is going to happen in the months ahead," he said. "We have no plans . to shift emphasis in any. area at the present time but we' are in business to pro duce what the public wants. If 'we see a need for a shift, we'll make it." IS? 1 BAB m a M -.v.-.-. -.-.".-.-.-.v.. -y. OuaJINER SDirDoSim Tip SteaEts - 3e HALF'BEEF 175 to 190-Ib. Average lb. CUT AND WRAPPED -QUICK FROZEN t mm POLISH JU U 126) 2Vi-lb. Avg. lb. SQUABES To) t , 1W for SJOO CHRYSTAL MEAT MARKET 4th and Fir Phone SP 2-731 5 I Men's Velvet-Soft SUEDE JACKETS SEARS LOW PRICE! ONLY 1 "CHARGE IT!" Made of perfectly matched, im ported leathers. Snug-fit, knit trim. Water repellant, spot re sistant. Lined 36-46. $gJ99 "CHARGE IT!" Corded "Bedford Cord", all the newest colors. Wrinkle shed, Zelon treated. SHOP, COMPARE SEARS LOW PRICE! JUST SAY CHARGE IT! ON S.R.C. .-' Use as a 30 Day Charge . . Or Take Months Ttf Pay ' PRICED FOR A SELLOUT! COMFORTADLE UNDERWEAR SEARS. LOW PRICE 2i 88c "CHARGE IT!" Big Variety of Styles Small to extra large Reduced from 59c each. Soft cotton Athfetii- or tee shirts, briefs, boxer or snao-tvne shorts.. Briefs have double-fabric front. crotch; shorts a'te reinforced at seams. Come toad up now! -M - " Tf--f JC PILGRIM FLAflMEL SHIRTS $09 Utility model with dress shirt style collar and panel button front. Double, self-fabric yoke. "CHARGE IT!" HURRY IN! WHILE QUANTITIES LAST! AN OUTSTANDING SHOE VALUE GENUINE GOLD BOND DRESS SHOES WITH GOODYEAR WELT REDUCED TO .30 MEN'S SIZES 714-11 B and C Widths 'CHARGE IT!" The buy of a life rime, black lustrous calf up . per with composition sole and rubber heel. 1 V r .-V SEARS LOW PRICE ONLY ()() "CHARGE IT" Washable' cotton. For teens 30AA i to 36 AA. . - GRAND LITTLE BRA, AT THIS LOW, LOW PRICE FOUNDATION DEPT. "ALI1I1TES" 2 WAY STRETCH GIRDLE and PANTY GIRDLE SEARS LOW PRICE $0)59 each "CHARGE IT!" Cotton and rayon elastic with ruffles. Fits all heights. White. Small, medium, ;large.. ; V FOUNDATION DEPT. DIVIDEND BUY 1ST QUALITY NYLONS 15 Gauge 60 Denier A Tremendous Value Plus SEARS LOW Cr-7 - Lowra,cE 1 ii. JUST SAY "CHARGE IT!" Dark seamed ultra sheer Nylons in beautiful Royal Beige and i Royal Nutria colors. A real dividend buy both m quality and savings. . '---y HOSIERY DEPT. - v ; ' -v." AM SIZES 9-10V4 sizes 8-16 Laced trimmed Sub teen slips, white & colors,. M A . S2.99; to VWi-fi -. SUB-TEEN-DEPT. . -:.- .-.;'- ' ; 1 Washable Acrilon & Jersey blouses, fall colors, fO AA sizes 32 to 38 . r WOMEN'S SPORTSWEAR DEPT.' English Imported Handbags ..plus tax MILLINERY DEPT. White Knit Fringed Stoles. "DnPont's acrylic fiber $4.09 LINGERIE DEPT. Lyric hand and body lotion Keg:. $2.00 value COSMETIC DEPT. Slicker type . - Rain Coat, sizes 7-14 .".. GIRLS' WEAR DEPT. Biltwell's for Boys, ' 3 styles, reg. to ?5.99 now ... ,.' ' ' J SHOE DEPT. Men's cotton Pilgrim Work Socks . ... MEN'S FCRNfSHING'bEPT Indoor Dryer, plastic coated - I to prevent snags ... . ea HOUSEHOLD EQUIP" DEPT. " ' Beautifully sculptured metal Waste Baskets . ' GIFT SHOP Long Play HiFt Records, Terrific Selection RECORD DEPT. Just Arrived, New Assortment 45 R.PJVI. rnonograph records :i$l.99 L$I.C3 dl: 52.99 3 for 51X3 $1.88 99j5 990 RECORD DEPT. Chocolate Chip and Chocolate Cream Cookies . CANDY DEPT. 7 for $1.83 4 1bs.for$HM BANLON PULLOVERS SEARS LOW PRICE "CHARGE IT!" I Banlon puttovert hi m many mart fall colon. Buy teviral to go with your mw outfit. SixM 34 to 40. An Outstanding Value! WOMEN'S SPORTSWEAR DEPT LITTLE GIRLS POLISHED COTTON FANCY SLIP SEARS LOW PRICE SJJ19 "CHARGE IT!" StyUJ with tlaboratcly trimmed tops, clatricixod backs, 3-tier full skirts. Whir only. In girls' sizes from 1 to X. CHILDREN'S DEPT. r -Am SEARS WILL REMAIII OPEN FRIDAY AND MONDAY EUEHH1GS 'TIL 9 P.M. PLASTIC PRINTED TABLE CLOTH "CHARGE IT" 53x53 $1.99 Assorted colors, cotton flannel back, protects table. 54x72 ...$Z99 LINEN DEPT. 100 AVISCO BATH MAT ONLY $3.99 MATCHING LID $1.59 Easy care luxury a" a low price. Thick and soft rayon pile in 8 bright colors. BEDDING AND LINEN DEPT. CORDANA Plains, PUids, Florals, 35" wide. 2 YARDS FOR ONLY $ 11 "CHARGE IT" Washable pastels Deep-tones black and whit For robes, dresses, - skirts, drapes, infants wear. YARDAGE DEPT. fa lililiii CHROME-PLATED STEEL SHIRT-BLOUSE TREE ONLY 99c A durable, space-saving rack that hangs 6 shirts or blouses in space of one. Tipped arms can't snag clothes. NOTION DEPT. SALE! ALL-WEATHER TOWER PAN FILM REDUCED Of fiQ TO W or- 55P Sizes 127, 120, 620. Film is extra fine grain for clear prints, and enlargements. Save now! SEARS JACKSON AT BIDDLE RD. IN MEDFORD Open 9:30 a.m. to 5:30 p.m. Daily PHONE SP 3-6661
