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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (June 8, 1956)
Frlder- Jon . 1938 MCDFORD OREGON MAIL TRIBUNE SETEN Churches Turn To Professional Fund Raising Organizations To Promote Capital for New Buildings, Operating Budgets Washington Hundreds of American churches will reverse the "do-it-yourself' trend this year by hiring professionals to take over the traditional lay roan's Job of raising money. Professional fund-raising or ganizations have been playing an increasingly important role in church finance for the past sev eral years. This year, authorities estimate, they will direct up wards of 2,000 church fund drives for a total of more than 300,000,000. Most of these will be "capital fund" drives money for new buildings. Some churches will also seek professional help in meeting their regular operating budgets. First By YMCA The first professional fund raising firms were established in the early twenties by former YMCA officials who had worked together during World War I liberty loan drives. Today there are more than 400 such firms in the nation. Among those which re prominent in church fund drives are the Wells Organiza tion; National Fund Raising Services; Marts & Lundy; Ward, Dreshman & Reinhardt; the American City Bureau; Lawson Associates; and Ketchum Inc. Their fees for conducting a building fund drive may range from less than $2,500 to more than $10,000, depending on the size of the church and the goal. Most of the large firms work fee basis. The American Asso ciation of Fund-raising Counsel . considers it unethical for a firm to charge a percentage of the sum raised. Weeks of Planning For its fee, a church gets the full-time services of a profes sional director (usually just one man) who spends from four to eight weeks planning and su pervising the drive. Actual soli citation of pledges is done by members of the church, with the director coaching from the side lines. How can a church afford to pay up to $1,000 a week for one expert's service? The answer, ac cording to hundreds of satisfied customers, is that the profes sionals usually can help a church to raise a far larger sum than it could have raised with en tirely local talent. The files of the professional firms bulge with enthusiastic letters-which seem to bear out the claim that a professionally-aided canvass will bring in from SO to 100 per cent more than the homegrown variety. Despite this record of finan cial success, many church mem bers remain dubious about the whole idea of bringing In pro fessionals. They suspect profes sionals of using "high pressure tactics" or other methods that are inconsistent with Christian motivations for giving. Wrong Appeal Critics charge that some professionally-run canvasses appeal more to the motive of human pride which Christ condemned as a cardinal sin than to the spirit of love and gratitude to ward God which ideally prompts a churchman to give. Often, they say, church members are shamed into making larger pledges than they want to make, in order to "keep up with the Joneses." Publicizing the pledges of the minister and representative Grace Ordered To Return To Film Work London (U.R) The Daily Sketch said today Metro-Gold-wyn-Mayer has sent an ulti matum to Princess Grace of Monaco to report back for work in two weeks or give a good rea son why. Simon Ward, the Daily Sketch gossip columnist, suggested that a baby might be one reason for not returning in a fortnight. He said the ultimatum should end the pregnancy rumors once and for all. The princess, formerly Grace Kelly of Philadelphia and Holly wood, returned with her hus hand. Prince Rainier III Thurs day to the principality of Monaco after a six-week noneymoon cruise. "Before the wedding, you'll remember. Prince Rainier said there were to be no more films after marriage," Ward wrote. "But the quarter-million dollars MGM gave him as a wedding present may change his mind. After all, he's allowed Grace to stay on the studio payroll. Saturday PHOENIX, OREGON On Highway 99 O 2 Alcamatic DEEP FRYERS O Portable BARBECUE and MOTOR SPIT O 1 Pair Lovely, LIDO LAMPS O 57 Pc. Rogers SILVERWARE SET O 10 Pc. Kitchen KNIFE SET Absolutely No Purchase Necessary For You To Be Eligible For These Wonderful Prizes! Ice Cream FOR EVERYONE! QUALITY PRODUCTS AND y o 24 HOUR SERVICE members of the church a tactic used by some, but not by other professionals is frequently cit ed by critics as an objectionable approach. Professional firms are fully aware of this criticism, and have answers for it They point to testimonials from scores of clergymen who say that professionally-run canvasses yielded "spiritual dividends" in the form of increased church attend ance, more members participat ing in church activities, and a general atmosphere of height ened devotion that surpassed the financial results in import ance. With American churches em barked on a building boom that will cost them a record $850, 000,000 this year, the prospect is that more and more congre gations will turn to professional firms for help during the next few years. Death of Brave Little Girl Saddens Santa Monica Residents Santa Monica, Calif. (U.R) Sadness touched the hearts of residents of this beach resort city today with the news that little Nancy Hamilton had lost her fight to conquer a rare blood disease. The 13-year-old girl, whose courage overshadowed her years of suffering, died Thursday less than three months after she re turned from a pilgrimage to the Lady of Lourdes Shrine In France. Her mother found Nancy dead in her wheelchair. Little Nancy's fight to live at-, tracted national attention. Her prayers were answered when townspeople and her mother, Mrs. Marguerite Hamilton, raised the money for the pil grimage in hopes that the child could be cured by a miracle. The brave little girl, who had both legs amputated in an at tempt to prevent the disease from spreading, returned from the shrine with added hope that she might be cured. Nancy's heart-warming story began with her fight to live, after she was born with a crip pling congenital disease, lym- phohemangioma. Three months before her birth, the girl's fa ther lost his life in an automo bile accident. Azalea Festival Set for Week End Brookings The 17th annual Azalea Festival will be held in Brookings Saturday and Sunday, June 9 and 10, with various acti vities scheduled for each day. Virgil Clark, general chair man of the event which is spon sored by the Brookings-Harbor Chamber of Commerce, said the Festival will include a pet pa rade at 10 a.m. Saturday, a gem nd mineral show, organ concert in Azalea State park, Azalea Garden club flower and art show, and contests for children under 15 years old. Kay Nichols will be crowned queen of the Festival at cere monies starting at 11:45 a.m. Saturday, and the Queen's ball will be held at Chetco Grange hall starting at 9 p.m. Saturday. Music will be by Red Bright. Sunday activities include an outdoor interdenominational church service in Azalea park starting at 10 a.m. Flower and art and the gem and mineral shows will be open Sunday, and at 12:30 p.m. at Azalea park, a barbeque will be held. Terole's Jewelry 39 SOUTH BARTLETT MEDFORD Grand Opening Celebration Continues Until Wed., June 13 Come In NOW and See About Our . Free Nylons Free Ball Point Pens Free Balloons JUST LOOK IN OUR WINDOW AND GET A Free Pencil! wmm us&m mm 1 CITY APPLIANCE RIDES HERD AGAIN PLUS... BIGGEST TRADE-HI ALLOWANCE Hi TOWN! 1 1 . m 2mmmi II out- ivSAV TRADED! 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