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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Jan. 20, 1929)
-i JT MKDFOHD MAIL TRIBUNE, MKDFOUD, OinKiOV, srNI.V. .lAM'AK'V L'O, PAOH TUItKR STRIKING IMPROVEMENTS MARK NEW MODEL OF "BIG 6" PONTIAC It OH THIS YEAR'S WAR Q 15 U JII1 Vl'.TilV A. .i o tl)it t Ami'tlrnn fnrn tn.lt ij ' (loomed to complt-U! InvnKlon, tin- nin cui,ltto on tho Kurotifim '. conrborcr, rumpod uf entoniol" Rita, nKt'otiorniHiH, fitntcultunil on, pi net i-8 and oconomlHts frontOthO' LnUnd HUttos -and Camulu. has do-' elded to devote it vfforts to pro ' tluclng Rood crops in the mlilsi oft InfV-Biutlon. o ; . Tlr. AV. II. Iirrinirr. entoniuloKiHt ' In rhai'K? of th Kovi-rnnuMifH work j with the iiiKcet, fays It Is sinvadini; : south H8 rapidly an went and thai' by thf end of tin- year the bound-! ary line of lnvunlm likely will ex- ; tend from muithern Indiana up; M thrnimh cast'Tn Illinois to the Wis Y eomtiii border. The fnfi'Kted nrea.j now embiflc-InK th northi'imtrrn I Htatr.s and rwcopii.K from Hotith ! central Ohio to northweiern Indi-j ana. Is growing at the rale of no-' proximately lit) miles annually. Recognizing the eventuality, ! members of the Joint committee, in formulating plans for 190, stressed the Importance of con tinued research, quarantino, and fnrm clean-up. They recommends.) increased fedemi and mute appro priations for rpHearch and quaran tine, but suggested that clan-up activities bo conducted chiefly by iDdtvldual farmers. Because of the break In the con tinuity of the clean-up cam palgn, occasioned by the failuro of congress tp make additional appro priations In time to protect the llt"9 crop, and because of the Imprac tlcbilitx of enforcing effective c lea n u p m c as u r cs under prese n t V state laws, tho committee did not favor another large federal fund for coipu!nory control. Dr. Iarrlmer, one of the govern ment's "four horsemen'' of corn borer control, with whom the joint committee conferred, placed special tmportance on destruction of boror breeding places some ?0Q plants and weeds In addition to corn stalks. His associates, who con curred with him. are Dr. A. K. Woods, federal director of scien tific work: Dr. C. I Ma Matt, chief entmologist and chairman of plant quarantine and control administra tion and U. H. Worth ley, field di rector of federal control work. They are eager that the present p acreage be maintained despite e borer, and declare that by prop methods profitable crops can be own in the midst of infestation. Nreas in Canada, once abandoned . now growing mature corn, are ' 'ed as ample proof that farmers a learning to eopo effectively v!ith the pest. They do not believe '.fp. presence of the borer will na- rially increase the cost of corn production once farmers adopt (J methods necessary to its control. y -While there tit HI is hope, Dr. fc Iiirrimer says efforts tn parasitize V' tho borer have not reached a ftage Iof effectiveness and that breeding of corn strains, immune to, tho bor er in, perhaps, several years away, 'J If'possible at all. (J( 1 The joint committee views- the T as "one of the most alarming vf t h'. pests ever produced" and says tbuti while it presents the poBsibll ' H, a national calamity it may be circumvented by continued cooper ation of tho farmer, the scientist, the educator, and all state and fed eral administrative officials. ; : ill'- I I ft l T 1$$ ' ;' ' " T : i a r li)r fe; New Pontiac f'Bii 6' left: The new Phaeton. IN AUTO INDUSTRY "Tho new Pontiac "Big C. shown ' All the bodies are entirely new. for the first time at the New York the line Including a 2-duor sedan, national automobile show and ! 4-dnor sedan, coupe, sport roadster which will be placed on display In with folding rumble seat, sporl dealers' showrooms throughout phaeton, convertible cabriolet with the country next week, more than i rumble seat, and a laudaulet sedan ; fulfills the advance promises of ; with folding rear top quarter. The big car performance, big car ap- i last two uro innovations In the pearunce and big ear value made Pontine line, having the appear- ' in the preliminary news announce- anee of ouslom built bodies. inent in December." says 'andy Outstandinu features are a lar- ; Sanderson. local dealer. j ger and mre p(vei lul engine , : "It is essentially a now ear from i new eounler-welghled crankshaft, radiator to tall lump and includes j new transmission, larger earhure chasts improvements that glvo j tor. intake manifold and valve. ' the car flexible performance com-) wider springs with new shackles,! parable with cars in a higher prlcu selt'-adjiistlng for wear, increased I range," according to I-. M. Dreves, valve list and new llotchkiss Pacific coast reKionat sales man- j drive. ager, who predicts that the new i Tho shell of th Pontiac "Dig G" will still more firmly entrench itself in the favor of motorists everywhere by reason of th(t extraordinary value evident In the lflL'il car. radiator gives to the front the appearance of power anil fleelness borne out by the performance of the ear. No em blem or namepihte marks the front of the radiator shell, but the vice president and general man- j arranged by Durant factory of fi nger, actively in charge of opera- cials for a busy two days for the tiotts. (ieorgo It. Hcott. who has i-dealecs who wilt assemble from all been associated wit It me on the j Hecthfiis uf the eight western Pacific coast ever s:nce 1!M0. will states, western Mexico, and Islands continue as assistant general man-lof I'Ucifie to Oakland for this oger in charge of production, (general dealer gathering, January George it, Morris will remain as i nd 3l. At this meeting Mr. sales manager, James Houlihan as ! Ynux will give the western advertising counsel, Owen Wright dealt a first-hand story of Dur as comptroller, J. H. Conway as Pluns under the new manage manager of the mrts and service ment and the latest Durant four division. Miles Fox as factory su perintendent, and Karl Allendur us Upper right: Pontiac convertible Landau.' Lower right: Showing sturdy construction of the new rear axle assembly. familiar "Chief i'ontia radiator i liuht. ense support, autouta- ; t ap ornament Is retained. A crmue ! plated bar extends vertically from ; top to bottom of the radiator cure. Larue fenders over the smart 'low wheels. Headlamps on four , body types are full chrome plate, i while oil the rt tnalninK models the 1 rims are chrome plated. J The slii;hlly arched window de jsign. with new paneling effect be jtween the windows, a hiuh waist j line, ami tin hi ue new concave moulding distinguish the l-'lshcr 1 bodies. i All enclosed boilies have adjust- (alde driver's seats, smart new' sun 1 miles per hour, constant flow visor, slender ebony finish 17-Inch pressure feed lubrication, pressure stcerini; wheel, ebony finish hisiru- suction type craukcase ventilator inent panel ilinminated by two brakes of the new Oakland four . hond"d bulbs, Delco-ltemy combl- , wheel mechanical type, Hpring ; nation transmission and IkhIIIoii ; covers, l.ovej'-y hydraulic shot k j lock on dash, ilepressible beam ! absorbers the two latter at a i la mps operated by foot control, I slight, additional price, and many new' combination tail lamp, slop others. i tic windshield cleaner, rcur view : mirror, theft-proof door locks. ! ( it her important mechanical ' features include: ' Larger 1 -head engine developing .ri7 brake hoi'He power at :itnja revoluilons per tuiu . ute. re-deslKiied eraultslntft weigh , lug r,'l pimnds. larger radiator, i massive ten -spoke artillery type 'wheels with lil'xr, straight side but I loon tires, six-wire wheel e(iilp meut available at slightly Kieater cot. larger intake valves and greater valve lift, oil pump wilh : capacity of I 7 fi Kallons an hour at 1 ming on l.'fill.iHHi acres, said the i and rainfall fell to nine Inches a" 'work could be done fnr $1K. an i year in the west, and H Inches In acre, A special board of engineers j the easl, iuelutllug moisture from ! estimated $lfi7 an aci'e, and recla-j un-lled snow. Crops failed, live- matlon engineers, proposing an all , stick died, and the farmers fled, j Ki'avity, high land canal, i T- iii an aero. stimuli and six mod els will bo presented for tho first timo on the Pacific coast. v Durant Motors, Inc.. under its new management will become an even more important factor In tho automotive Industry than It Is to day, according to the unanimous opinion of men high In the ranks , of motor car manufacturing. fc. The advent into the Durant executive personnel of a group of outstanding executives who for merly managed one of America's largest automobile plants, pro mises almost Instantly a great in 'f.Toaso in sales volume for Durant products, although in Ht-JJ Durant broke all previous sales records. "The Incoming Durant execu tives, whose identity and ability is I to bo officially announced within j the next few days, are rated among the foremost lead'-rs In the motor car Industry," said Norman de Vaux to a large group of Pa cific coast newspapermen in New York who are attending the auto mobile show. "These men already have made an outstanding succc;. of one of America's most popular cars and the Durant Motor com pany of California will hu stronger than ever because of the addition i offthose able executives to the; personnel of Durant Motors, Inc. '. Advising tir new ex-itives will bo a board of directors composed q of managers of all the subsldlaiicp f of Durant Motor, Inc., which In clude tho HayevHunt Dody Cor poration, AVawier Gear company. New Process Clear company, and the American Plato Glass com pany. "Supplementing the aggressive inamifuetuting and Wiles program, theWiew manager nf Durant M. tors, inc., are immediately initlat- : Ing a Mrong national newspaper , anrt nuignzlno advertising cam paign. This will be the lMigst ad vertising drive In Durant history. "At the request of tho San Kran eln;o office of the Associated Press, New York representatives 'f the Associated Press huve quer ied me regarding a rumor of a ' possible merger of the Durant Mo- tor company of California. o$: western organization, with Durant i Motors. Inc. Thero in nothing to , k this rumor. I shall continue at1 Rear end of chassis; showing lowered frame; new type spare tire and license supports, and specially designed bumper tips. The FarmWeek in Washington traffic manager. "We have planned a production schedule of 30.000 cars In our large, modern Pacific coast fac tory during 19"9, which has Just' been materially enlarged tn take care of an Increased production reaching CO percent over our record-breaklna: 1928 outnut. when ! we built approximately :0,000 i B? Frank I. Wcllcr cars in Oakland. j fAdsoriated Prepy Farm Edltnr) 'On.. p..iftn .-ni ...k-.TtiunT I WASHINGTON OD Federal rec- campaign, which is to be ptincl- I lamatlon officials, at loggerheads I A pally concentrated In newspapers, with department of agriculture will be the largest in our history, economists over tho opening of "Prospects were never brighter new farm land, nay they have not than they arc for ly-'P. Not only heen hindered In the proposed de ia the automobile industry to en- velopment of tho Columbia river Joy the greatest year that it has basin as the result of a sliyht ad eve r Imown, but all industries are I vantage congress has given their on the thrcshhold of their greatest j opponents. era of prosperity they have ever j Senator Jones of Washington. In known. j which state the project llej. admit- "The new Durant "60 line pre- , ting opposition from farm interests, dominated in the Durant exhibit, j particularly the National Grange,. This group of earn has attracted a which believes no new land should tremendous amount uf attention j be opened while agriculture suffers und thousands of orders have been from over-production, struck out placed for Durant GO's by dealers all except the fnactinc clause of from all parts of the United i the Columbia basin bill to get it States." past the senate. A crowded program Is being' tn this amended form the bill authorizes the secretary of the inte rior to make necessary studies to determine the lands that should be embraced and report his findings by December 10. I Will. The delay, reclamation authori ties Insist, works no hardship on their plans because that much time Is required to prepare for develop ment and because no appropriation has been made Once In operation the basin proj ect would be the greatest Irrigation and reclamation enterprise In tho world. Its area has been estimated from J.OMI.OOu acres of IrriKable land to l,S83,u(Hi, depending on plans for supplying water. One plan is based on tho prnvltv sys tem, necessitating the tunneling of i several mountain ranges, and an j other is to pump It to the land. I Cunts, too, are variounly estl ! mated. Ceil. !eoi -go i or! ha Is, ! builder of the Panama canal, fbr- Thlrty years nun the basin, a Irl aiifjular area between tho Sua ke and Columbia livers embracing I'Vanklin, llrant ami Adams coun ties, was iiLhubltuted by a fairly prosperous, nappy people. There had been a cycle of wet seasons, and 1 he two railroads that held land grants from the Kovennic'iit brought In hundreds of farm fami lies to enjoy crops grown on na tural rainfall. Soon norm.-ii conditions reform-d. Some attempted dry farming, then they, lo, departed. With a tele scope, from almost any elevation scores of deserted homes, sonic wrecked by .wind, can bo seen on tho wide, sun-baked stretches, dls- mal ghosts of dead hopes. Only In the cast havo settlers . stayed. Hy fallow farming they , grow excellent wheat. All tho ba sin land Is extremely fertile, the elevation Is from 800 to l.'JOU, feel, and the temperature Is mild. Wa ter would give tho whole, Urea the same splendid crops grown under Irrigation in the Yakima valley. ? i!Sn If I hey could see Ihe bdrgainsat SGHERER MOTOR CO. 1t?4 Buick hoaditcr $ 52S 1922 Buick Sedan- '.. 375 BEST VALUES THIS WEEK 1925 Flint Enc. Tour. $ 475 1924 Willys-Knight 8 $375 1923 Jewett Touring $290 1923 Ford Touring $ 35 1921 Sludeb.ker .., $175 1928 Buick Coupe $1150 1927 Buick Sed.n $ 990 1927 Buick Sport Bd.... $ 9$ 1926 Buick Sedan $ 82S 192J Hubniobile $195 0 SCHERER MOTOR CO. 3M0 North Riverside O Open Evenings ONLY THE OUTSTANDING CHEVROLET In Chevrolet History WilL-Mci-t tin: li'c'iuii't'iiiciils of Those Who Desire and Need Economical, Comfortable Transportation NOW tin' 'lirvi'olcf offers (J-cyliiidcr jicftunn aiu'i! and big i-ar comfort and apjiranini'i' at t In price of a four. O Pierce-Allen Motor Co. 112 South Riverside - Phone 150 USED CAR LOT Eighth and Bartlctt Phone 941 rrrr JJUITKY repeats itself again O kN January 7, 1926, the ' PoiitiucSixeumcliito existence. It had bod ies by Fisher. It sold for 1825. It introduced real luxury and beauty to buyers in the low-priced field. But Pontiac's builders did not rest content with their early triumph. They knew that Amcrlcun people arc constantly on the look out for new and finer things. So in February, 1927, they introduced the New and Finer Pontine Six. And it was lower in price than ever, selling for $775. Then, in July, greatly in- , creased production enabled Tontlac's builders to reduce the price aguin. Now Pon tiac sold for $745. Camo 1928, and with it. a still finer Pontiac. Even then tho prico re mained only $745. And after six months, Ponliao was mudo faster, more powerful and more attrac tive than ever. This brief review gives you an idea of something that is coming. Automobilo hixtory is repeating itself again. Soon Oakland will present a brand new Pon tine Six, an even greater advancement over other low-priced cars available today than the original Pontiac represented in 1926, nBnBriD-- . o. l. factory
