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About The Siuslaw news. (Florence, Lane County, Or.) 1960-current | View Entire Issue (Dec. 3, 2016)
8 A SIUSLAW NEWS ❚ SATURDAY, DECEMBER 3, 2016 BUSINESS BEAT 541-997-3128 290 Highway 101, Florence, OR 97439 www.fl orencechamber.com www.facebook.com/fl orenceoregon www.twitter.com/FlorenceOrCoast December 3, 2016 Welcome to the Chamber! WELCOME NEW CORPORATE UNDERWRITER! Drift wood Shores Resort and Conference Center 88416 1st Ave 541-997-8263 Florence’s only oceanfront hotel, restaurant, and resort. www.Drift WoodShores.com NEW BUSINESS PARTNERS 37th Street Coin Laundry & Showers/Linda’s Christmas Trees 1856 37th Street 541-997-5111 Full service laundry and seasonal Christmas trees. Tracy Wolfard Painting 1184 2nd Street 541-902-2977 Locally owned, specializing in interior and exterior house painting using quality products and attention to detail. Call for your free estimate. NEW ASSOCIATE MEMBER: Memory Loss Respite Center of Florence 1570 Kingwood Street 541-902-8539 Caregiver respite available 4 hours/3 days a week for caregiving of persons with memory loss. Non-Profi t with volunteer opportunities. From the Director’s Desk By Bettina Hannigan Chamber Executive Director I fl unked at retirement and boy am I glad! Building business and relationships is my passion and I’m doing exactly what satisfi es my heart. Are you fulfi lling your passion? “If you do what you love, you’ll never work a day in your life.” Marc Anthony (Also said by my husband Jack when I was considering this position.) We’ve all heard, it but have we really heard it? How can your business, career, or job bring such satisfaction? Have you fallen out of love with what you started? I encourage every reader here to stop for moment and refl ect, why are you doing what you’re doing? Have you moved away from what motivates you, becoming bogged down with tasks that drain your Be sure to thank these members for their investment in our community! UPCOMING EVENTS “TO FAIL TO PLAN IS TO PLAN TO FAIL” Noon Forum – December 8th – Best Western Pier Point Inn Join the Chamber for hands on Strategic Planning for 2017. Topics will include reviewing business purpose and mission, setting goals and how to implement a timeline for completion. We’ll help you break down the big picture into do-able step by step tools for your business success. The Florence Area Chamber luncheons are designed to inform, educate, and promote business and economic devel opment in our community. This event is open to the public, lunch is available for $14. BUSINESS AFTER HOURS: December 15th – Bay Street Family Tyes 1421 Bay Street, Old Town 5-7PM New owners JP and Lynn Badel invite you to come in and see their new inventory. Enjoy appetizers and adult refreshments while browsing their beautiful selection of gifts and holiday items. Enter to win a special holiday item. This event is open to the public, here’s your chance to meet chamber members and make new connections. January 19th – ICM Restaurant 1498 Bay Street, Old Town Save the date for this culinary Business After Hours. Meet your friends and make new ones as you enjoy the view out of some of the best windows in town! Event Committee Meetings – Want to grow your business? Business by referral is powerful. Participating as a Chamber Committee member is an effective way to build relationships and referrals. Contact Nancy Pearson for upcoming meetings and times at 541-997-3128. With that bit of inspiration I’d like to announce the Chamber has a new Corporate Underwriter! Please join me in welcoming Drift wood Shores Resort and Convention Center to our exclusive and elite Underwriter level. We are thrilled to have their support and confi dence. Membership VALUE. It’s the real deal, and it’s available. J oin the Chamber today! The Devil’s in the Details By Bobby Jensen Jr. Chamber Board Member, Y Marina 2016-2017 Underwriter Driftwood Shores Resort The Korando Dental Group Three Rivers Casino Resort TR Hunter Real Estate Distinguished Sponsors 101 Things to Do Magazine Banner Bank Bi-Mart Beachcomber Pub Burns’s Riverside Chapel Fred Meyer Stores KCST/Coast Radio Lofy Construction Oregon Pacific Bank PeaceHealth Peace Harbor Medical Center Sea Lion Caves Shippin’ Shack/Siuslaw Signs & Graphics Spruce Point Assisted Living The Siuslaw News enthusiasm? A very successful realtor friend of mine shared her experience; she asked herself the same question and even considered cutting back or retiring. Aft er consideration she changed the way she did business and outsourced the things that dispirited her, business is better than ever and she loves what she’s doing. You may not be able to make all of the changes to bring 100% joy to what you’re doing, but what can you do? Are you an extrovert trapped doing books? Are you an introvert dreading cold calling? You know where I’m going with this. Start where you can, add one or two high-satisfaction elements to your every-day schedule and watch your energy, productivity, and overall happiness improve. New members Maple Street Grille celebrate with a ribbon cutting ceremony. You can too when you join the Chamber. Happy Holidays I recently visited one of my good friend’s new restaurant. A friend with whom I discuss business with like many of you as well. Th e restaurant was clean and the food smelled excellent. Next we were nicely seated at a table by the host where I looked down at the perfectly arranged silverware wrapped in a napkin next to a nice new sleeved two-sided MENU and here it was, bright and bold, the color blue. Yeah, the menu had blue lettering and a bold header backed in blue as well! My little internal business alarm went off ! See, the menu is where client’s eyes are focused in an attempt to carefully select the products that the restaurant sells to satisfy their cravings for food. What’s the big deal? Well when customers feel hungry they order more and diff erent varieties of food which increases profi ts. Soo, THE COLOR BLUE HAS BEEN SCIENTIFICALLY PROVEN TO SUBCONSCIOUSLY SUPRESS HUNGER. Don’t believe me, put on blue tinted glasses for a day and count your calories! 20% decrease at least! Because there are so few natural fresh Throw Open The Door! As the City’s tourism marketing partner, the Chamber’s hard-working marketing team continues to work behind the scenes to bring visitors into the Florence area all year long. New advertising has been placed with the Oregon Resource Guide, Oregon Events Calendar, and the Eugene, Cascades & Coast Visitor’s Guide through Travel Lane County which includes an expanded co-op sponsorship for which our member may participate. (What? You want in? Call Bettina to fi nd out how!) Updated print ads, with our new branding as Oregon’s Coastal Playground will start appearing aft er the fi rst of the year in other tourist-oriented publications. Ads with the new branding that list coming events are running regularly in the Register-Guard. We have been working closely with Attic Media in Eugene and have developed the fi rst two 15-second commercials for TV and online. A spot schedule has started in Bend and will soon begin on cable in Portland Now Being Accepted Deadline: 12/31/16 9 th Annual Non-Profit Achievement Community Caring Customer Service • Curb Appeal Innovation in Business and the Stu Johnston Business of the Year Award February 8, 2017 Florence Events Center foods that are blue you’re hardwired to avoid eating it. Th e color blue is the color of the sky and sea. It is oft en associated with depth and stability. It symbolizes trust, loyalty, wisdom, confi dence and intelligence. All of which don’t say I would like an appetizer or dessert. Ok, maybe I’m making a big deal out of a very small irrelevant detail. I mean, the restaurant is my favorite in town. Well in a business all the small details dictate the overall profi t and longevity of the organization. Let’s shift gears and think about car engines for a minute here. In the 80’s the Chevy Camaro had a 5 litre Lg4 v8 engine that produced a measly 142 horsepower. Th at’s only 28.6 horsepower per litre. Chevy’s current 2016 Camaro has a 6.2 liter supercharged LT4 engine which pumps out 640 horsepower. Th at’s 103.23 horsepower per liter. Almost four times the horsepower per litre. So why does it produce so much more power in the same amount of space? Chevy has learned that many small tweaks like computer controlled fuel injection, EGR’s, electronic variable ignition, multiple sensors, increased compression, more valves per cylinder, yeah, we could go on for a long time but what all these things essentially do is maximize effi ciency of the engine. Like a tuned modern motor, a business can have many small details come together to create amazing results with the same amount of resources. Th at’s why business is so intriguing, because the more of these seemingly small tweaks we fi gure out the more overall successful they become! and other valley cable markets via Comcast. Th e commercials will “book- end” each commercial break in which they appear. Th is means they will be the fi rst and last spot in a commercial break, giving us twice the exposure of a single 30-second ad. We have also launched our digital marketing campaigns through KEZI-TV’s digital marketing department, with additional promotional emphasis for our special events, most recently Oktoberfest, the Chowder Fest and Wine Walk, and Florence Holiday Festival. Th ese online ad placements now include our 15-second commercials. Website changes continue to develop, enticing potential visitors with lodging, shopping and adventures. Chamber Underwriters will be included in new banner designs that will highlight their business and recognize their investment in our Chamber and community. Did you know the Chamber will spend over $200,000 this fi scal year in tourism-related advertising, events and promotions? Th e Florence Area Chamber of Commerce is truly Florence’s economic development partner. SAVE THE DATE! Legislative update from the US Chamber on the new FEDERAL OVERTIME RULE for employers with SALARIED staff . Lots of questions regarding the practical implications of the recent preliminary injunction issued blocking the Dept. of Labor’s overtime rule. Below is more information on the most frequent questions we are receiving. What is the immediate eff ect of the court’s injunction? - Any employer who has not yet put into eff ect their plans to comply with the new regulation does not have to—the reason for those plans has been blocked. - If employers have put compliance plans into place, they will have to decide what they want to do, but the only obligation is to comply with the previous salary threshold of $23,660/year, $455/week. - Going forward, employers will not have to comply with the DOL’s regulation unless something changes, and they hear diff erently. Is the injunction permanent? - No, the court’s action is a preliminary injunction, which means it could be lift ed at a later date. Th e Department of Labor has also indicated that it is weighing all of its options, including appealing the injunction to the Fift h Circuit Court of Appeals. However, the trial court has scheduled no further proceedings in the case, and it is currently unclear what the DOL will do, or if they will be able to act before the Trump administration takes offi ce on January 20 th . Is Congress planning any action? - Congress is weighing its options to permanently repeal the rule. However, to be successful, any congressional action must be signed by the president. Th erefore, it is unlikely Congress will act before President- elect Trump is sworn in on January 20 th . Here’s a helpful link put together by the Society for Human Resource Management (SHRM). It contains a number of answers to some of the most frequently asked questions about the court’s ruling. For more information go to www.shrm.org and click on the FEDERAL JUDGE HALTS OVERTIME RULE tab. NOMINATIONS FLORENCE WINE ART JAZZ HOURS: Friday 2:00 - 8:00 p.m. Saturday 12:00 - 8:00 p.m. LOCATION: Florence Events Center Florence Fest ’17 will showcase carefully selected Oregon boutique wineries along with regional fine art, food and live jazz. This upscale two-day festival is being produced by Coast Radio in cooperation with the Florence Area Chamber of Commerce and the Florence Regional Arts Alliance.
