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About Capital journal. (Salem, Or.) 1919-1980 | View Entire Issue (May 1, 1925)
FRIDAY, MAY 1, 1925 THE CAPITAL JOURNAL, SALEM, OREGON FA.UE NINE jt LOCALS Tlip fireplace and roof at the- coiumunity house at the Salem auto camp grounds have been tin-' titled. The house will be prac tically completed withiu a week. Love The Jeweler, Bat cm. Six automobile loads of Llnfield college student3 were In Salem yesterday. They staged a picnic at the Salem suto camp grounds and visited a number of the state institutions located In the city. Several members of the faculty were In the party. Zinnias, geraniums, coanioi, salvia and other plants, l'earcy Uros. Nursery. 237 State St. 104 Billy May of Salem, route 1, underwent a major operation at a local hospital Wednesday. He wan reported to be doing well today. The American State St. upstairs. Hatter, 54G Mrs. Mildred Monohan of Sa lem underwent a major operation at a local hospital this morning. teaching at . Prospect, has been hired to teach at Fairview next year. Miss Mary L. Scott now teaching at Brush Creek, has been hired as principal at Rosedale next year and Miss Mamie Bos- trak, now at Maupln, is to be primary teachers at Rosedale. O. A. Hoag has been retained as principal at Liberty for his third year. - Dance. Lots of fun and pep. Derby Sat. nite. . 104 See "The Green Eyed Moneter'e Touch" (not a movie) at St. Jos eph's auditorium, May 1st, nt 8:15 p. m. 25c and 50c. 104 hospitul for medical treatment Wednesday nlffUt. M arce lp5 0c, call 1 0 4 S W. 104 Mrs. I. M. F.ppley, wife of a Salem grocer, has been token to a local hospital because ol illness. All kinds of salad for your pic nics. The kind that makes you want more. A trial will convince you. Bake-rite bakery. 1 Ut Cerlrlc Chan,;, Chinese student at Willametto university, yester day received a swioturshtp to at lend the Y. M. C. A. college nt Springfield . Massachusetts. He will enter the lollego next fall and Htudy there for two years. The school has an enrollment of 550 students. Secretary C. A. KcllH aud Athletic Director Bob Board man of the local Y. M. C. A. staff, nro both graduates, of the school. Chang has attended Willamette; university for the past two yeare. The first two veers of his college course were sCHt at Gooding col lege at Gooding. Idaho.- After hi. graduation at Springfield he ln' tf nds to take up Y. M. C. A. -work In China. Dr. Marshall, osteopath Or.bldg Mr. and Mm. E. Jfello. 895 South Twenty-first etreet, have' named the 10-pound hoy who arrived at their home April 20, Joseph Charles. Terwllllger undertaker poo 724 Miss Marcfa Humphries, a Sa lem nurse, was brought to a Salem See "The Green Eyed Monster's Touch" (not a movie) at t. Jos- anh'a auditorium. May 1st, at 8:15 p. m. 25c and 50c. 104' mmi cmr)i sftO North Cot tage street, reported to the police today that a aptc-iugm was num from his automobile last night while it was pr.rked at ln31 North 17t!i street. Potted plants, cut flowers, fu neral designs, Adams, 543 cu)t; Officer Frank Davis of the po- rionnrtmont Is on his vacation Officer Joe Cutler has returned from his vacation which he spent in Canada and is DacK on amy. Marinello Beauty Parlors, hair cutting, 245 N. High. phn. w v. Perklr.a of Klamath Fallfi was fined $50 in justice court to day for driving a motor truck with a switched licor.se plate. He was rtrivine for W. D. Miller, a con tractor of Klamath Falls. Big carnival dance at Tumble Inn Saturday night, uooa imwn hi rimp. I03 Mrs. Cora Reid, truant officer, and other members of the county superintendent's staff, are being hothPrpd unmercifully these days. It is estimated 00 telephone calls have come In to thera the past week from pupils all over the country, wanting to know who the senators and representatives In congress are, the members of the president's cabinet, members of the legislature and other officers. The eighth grade examinations ' are In the offing and pupils are smelling these out os questions that will be asked In the-exams. Tlio county superjntendrnt s of fice is being piihed on as one that knows everything. Notice of appeal has been tiled in circuit court In the case of John Sneed against the Santian River Timber company. Dance WOW Derby Sat. nite. 104' With checks Issued today the at.ito board of control has loaned a tetnl of I3SS.401.19 to farmers, for The purpose of buying seed wheat to re-sow their land under tlio relief act of the 1925 legisla ture. TiU amount represents 541 ur plications that have been acted upon. A total of 550 applications have been received, representing requests for $397, 308. 50. blown into the tank. Wednesday lght a large Rick en backer cat belonging to H. II. Foure of Port land was burned near Brunk'a cor The Willamette university base ball team defeated Lfenfleld col legs ft to 4 in a catr.e played at Un field yesterday. KaJahan, freah man s'art twiilcr, occupied the mound for the Bearcats during the rat part of the game, being re lieved by Robertson during the last few inninx. The game was the fifth college gair.a for the locals. four of th fivo having been won. The first tilt ot a three gme baseball series between the &ilem Lions ant Kiwanl rluls will be -staged May 12 at Oxford park. The Klwanis club battery will consist of Fred Brewer aud Carl Gabriel son, pitcher and catcher, respec tively. Opposing them will be Dr. Alfred A. Bates, a new entry Into the Lions club, an! Ray Kelk- er. The teams are to be curtain ed by Stanley Lain son and Kr d rewer. Lion and Kiwanian. Ladies hair cutting by three men who do exceptional work Elite Beauty Shoppe over Gray Belle. 105 By wav of cleaning up business prior to th? ecml-annual trip to Pendleton, the state supremo court today handed down an opinion In the :aso of W. L. Lowe vs. W. W. Brown, appellant, an appeal from Crook county. Lowe sued Brown for damages for decimation of clMrictar, allPfilns that Brawn railed hhn a sheep thief, and in tha lower court Lowe recovered T0 dr. mages. This devree In af firmed b ythc supreme court In un oimion by Jualica Prown. The court xvl'A convene l:i I'imi llelon Mondiy for the apiiu ier;n for onstevn Oregon. Geraniums, aters, salvia, sin nias and ail kinds of bedding plants. Arthur Plant's green house, 1298 S. 13th. phone 2150. 104 Slcpcra at the city jail last niRht were It. Hartman and A. Myo'.'s, Mia Grace Taylor, city school urse, Is confined to a local hos pital witli, a touch of the gnpp. She is expected to be able to re sume work Monday, it haa been nnouncen. The alley between Liberty nad II i yr j streets, leading from State o terry street, was torn up today preparatory to pavintr the alley. The Willamette university ten nis squad emerged victorious in contest with Llnfield college at MoMinnville yesterday. Willamette eprewnta Uvea won every match except one of the women's singles. Thf closest match was the one be- wecn Robert McHarncss of Lin- fleld and William WaUii of Wil lamette. Walsh won the first set 2, lost the second 4-9 and stood 5-15 on the third et when the match waa called on account of larkness. The match lasted from p. m. until 7:3') p. m. Kmmel, .inking Willamette player, defeat d McHarncss in straight sets in former match, played on the to :al courta. Hush Holt, a new play or in varsity cirolfiw. played in the oubles with ilm, winning easl- MfcUey and Kmnvil won their oubles match anl their singles matches in Bt rnlght sets. Marie Kostein loft to a Jjnficld repre sentative -6-3, 0-2. Margaret Madee playing for Willametto in e in glee on by a comfortable margiin. The no, playing tosether, won their ouiMes match. Ireno Clark and Margaret Raut won In a second oubieh match. Boxing Salem armory May 8th Frankie Lewis v Pet cbster. Slow York vs Harold Reese. 10 William Fogs. 68 years old. es enped test night from the state hospital for the Insane, accord in, to a report at the police station. Bier carnival dance at Tumble Inn Saturday night. Good mueic big time. 105 Dance Schiudler hall Satur day night. 10 'Attention" was called this morn ing by Charles A. Goodwin, ad jutant of the local post for the American Legion, that all rela tives of ho 1 (Hers who died during the World War, and who are en titled to Insurance by virtue of thefr relationship, must make ap plication during this year if they are to receive their Insurance. The regulations require that ap plication must be mark1 withi five years after the date of tin soldier's death. Fairbanks-Morse electric light plant supplying two ranches, terms. 199TW. 10i J. L. Cook forfeited $5 In po lice court yesterday for speeding. The staff 0f the Willamette Col leg!ai. college weekly paper, stng- ed a picnic nt Spong's Lanriin; yesterday afternoon and evening. The Latin club of Salem high school posed for Its plcturo on the steps of the city postofflce yester day afternoon. Permits for the construction of a group of throe houses on Myrtle avenue and the repair and altera tion of another were received from City Recorder Poulaen yestorday by John Williamson. One-story dwellings will be constructed at 2110. 2JS5 and 20C5 Myrtle, cost $3H0 each. Mr. Williamson will repair a onc-tory dwelling at 2190 Myrtle at a cot of $1000 A permit was lsued lo S- R. Wol for the construction of a one- story dwelling at 1 1 75 Shlppin lO COFt. S 1000. Alt Stnr. Derby flat. nltP. 101' Ourtv SupTintervW'nt Full rr -con yestorday visited schools at Liberty. Rosedale. Prospect and Fairview. Mrs. Grace Sehon. now ( Hotel Blisrh Arrivals Portland, C W Harrison. L R! F-hn. W F Harili!on, C Jons, Cj C Wl.h. Robert Allien. i K Wood. Mr and Mrs F.dward H P"henck. Herman Parelin, A V.n j Watts. R V Creamer. J H Law rence. Frank M Weton. Vernon ! M Kmk'jw. Hirry M Wit-.n; Si Irm. K I Ituib-r, A K Smjih: Th l).ilh-s. Grors Rnbert Mr Anc-'-lirp Km-rbn; Ro-i-ltiirg, ChiM1 H Itv.ir. II A Smith. K L Kins. Mr and' Mrs Kus-ne H Soha-ffr; TU l.irtinnk. Karl R Braon, Frank C William": Ashland. Mr nd Mn Alfird R Cummins: Mirshfleld. Mr and Mrs Robert Thorn and on: Puyailup. Wn, Mrs Irene M Ahlhera and diuirhter: Seattle. Lec H'Hh.Tlin, L V Hchroder, Mr and Mil Lifter fi Rarnrs; Lo Aneel. Mra Vi5la Sanford, Mr and Mtp liotnera Valeniuela; Pan Francis co. John P R.n. James 1 Bar-cl.-y. Ed F Owlnrs. Dance. Schiinller hall Satu day night. 101 An apartment honc lhre stoi ics luKh anil to rrwrt $4.",00i will be ronstructcd a Oak and Pout 'ommorclnl ."troets by O. L. Fish er. a permit having been issued y lei rlny. Tho h-illtlinff, It U s..i will be modern in all rcpiwcts nr. fach apartment vvil have three o four rooms. Kxcnvation for tl building Is now undpr way. Ci unI anil Inhuman trratinen ini-lu'lim: ftlappin? her until iti was nearly iinconfrlmw. and com ie;iing hr to a heav- work In th fields. Is alleged by Kva S-hlert in a uit f r divorce fho has filed ae.nnot Arthur II. Rchlect. The wre maniPl at 'ancuver. Wajh inion. In 1920. Kazel Ho:. km of p.ilni h been appointed asiftant mai, of th? Orcsrnn Aprlcultural collg. Co-eu Barometer to be publkhe Saturday. May duri Mother's week end. The C-j-ed llironu-lrr in one of the Ita lillon of he rohonl. Tae gills ha hirsc of the entire l.uc of th paper. iIi. Hopkins I a soph mere in hrn;e economic' i member oi Alpha Chi Oircga so rorlty. V.. A. Millt-r of f ndependen Ion r's Star autmnoldc by fire the Pacific his h way n?ar Jef fei oft last night, according to infor mation received here. Ha fillip r hi vacuum tank wit gasoline flhw the flames of match are suid to have been Colonel Is 111 4: ; 5K. ;;;'.: :. Ill COrrJOfTN C0OLIDGE Colonel John Coolldge, father ot President Coolldge, is going to the Massachusetts General Hospital at Boston from hh home in Plymouth, VL, to undergo medical observation (or an ailment believed to be kid ney trouble. Colonel Coolldge la eighty years old. Asked U he was to undergo an operation, he an swered, 'That's tor the doctor to decide." JOHN K1RSHER, VETERAN Jf OF CIVILWAR, IS DEAD John Kireher, Civil war veter an and resident near Salem since 190t, died, Thursday April 30. . He wae born in France Janu ary. SI. 1840. He came, to the United States with hi parent in 1852, and lived in New York un til Feb. 8, 1864, when he enlisted In the 4th New York heavy ar tillery. He was taken prisoner the following June, and confined In Ltbby and Salisbury prisons for 8 months. He escaped from the latter prison about March 1 1865. He was mustered out of the service, June 9, 1S65. After the war he moved to Ve rona, Wis., where he was married Jan. 10 to Fredrlka Hager. To this union 11 children were born, of whom 7 are now living. They Include the following: Frank J. Klrsher of Verona. Wis.; Henry C. of Forbes, Minn.; Victor and John of Salem; Mrs. Alice M. Lynch ot Vancouver. Wash.; Mrs. Estelle J. King of Salem; Mrs. Clare B. Gordon of Madison. Wis. Mr. Kirslier lived on a farm In Dane county. Wis., until 1903, when he moved to a farm 5 miles east of Salem, where he lived up to the time of his death UP GRADE; DEATH ML IS LOIR RODGERS ESTATE SUED FOR $47-333 EST1QN OF TRAFFIC IS HELD E A. E. Yount. state boys' secre tary for the Y. M. C. A,, was in Salem yesterday to confer with Bob Boardman and B. J. Kinber about the time and place of the M. C. A. summer camp this I year. The camp will bo held at i last week In July and the first week In August. It was decided. It will probably he held on the Trask river. ' near Tillamook, where it was held a year ago. Work on the tie for the new Salem Y. M. C. A. building was resumed yesterday. Excavations will bo completely finished with in a few days. Bids on the new building will bo opened Wednes day, and awarded Thursday. Mr. aud Mrs. E. C. Hickman of fort land were sarem visitors yes terday. Washington, May I. The rate of increase of the nation's popula tion by birth was considerably urea tor fn 1924 than in 1923. While the birth rate increased from 22.3 per 1000 in 1923 to 22.5 per 1000 in 1921, the death rate decreased during this period from 12.4 to 11.9 per 1000. A census bureau's survey made public toduy showed the highest birth rate In the country to be 1.9 per 1000 in the rural dis tricts of North Carolina, while the lowest rate 14.9 per 1000 was found in the rural districts of Montana. The death rate was lower In 1924 than fn 1923 in 23 of the 29 states covered by the survey. In fant mortality rates were shown be generally lower in 1924 than In 1923, increases being not ed In only three states. - The 1924 rates per one thou and of population ot births and deaths were shown to be for Cal ifornia 22 and 14.5; Montann 16.1 and 7.8; Nebraska 21. 5 and Oregon 1S.6 and 11.3: Wash ington 17.4 and 10 and Wyoming 24 and 9.5. Dr. Maurice Butler, who lost an eye and suffered other injuries in an auto accident yesterday, spent good night at the Salem Deaconess hospital last night. He will soon be able to leave the hospital. C. C. Scott, of Portland, secre tary of the Tlmbermen's associa tion, addressed the Salem Lions club on the subject of forest preservation at the Lions club luncheon this noon. Mr. Scott's boyhood days were spent in Salem. He stated that there are now 390 billion feet of timber i this state, which Is being cut at the rate of four billion feet per yean, The cutting will soon be carried on at a rate two or three times that fast, however, due to the fp.ct that timber is now prac tically gone In eastern states that have been furnishing a great proportion of the country's sup ply oi timber. ROSS OUSTER CASE HELD UP Portland. Ore., May 1. Circuit aunge newitt, Hearing the quo warranto action of Or. Thomai Vt. Ross, ex-etatc fish rommis- Mnner removed by Governor Pierce requiring Judgp C. Veatch appointed as RopV successor, lo answer by what authority he pro fesses to hold the office, ad journed court during tho course of argument In the caw this morn ing out of respect to Circuit Judge Siapleton. who died at Seaside The arrumenfR will he renmed after the funeral of Judge Staple- ton. John H. Stevenson, appearing for Veatch. argued yesterday that the governor acted within his executive prerogative In discharg ing iloss "for cause". BE CAREFUL mm wmmmm C. O. Harrlwjn, 2.105 Myrtle avenue, and Dave Dewey, a driver for the Falrmount duiry. report a collision between Harrison's auto mobile and the dairy truck at Hood and North Capitol street Damage was slight. Alleging that he was In part nership with George Rodgers, baiem business man who was killed in an aeroplane accident last summer, D. M. Field ot Portland, this afternoon brought i suit in circuit court here tor $47,333.33, which he alleges Is due him from profits derived In their business. The complaint Is filed against Blanche A. Rodgers as administratrix of the estate ot George Rodgers. It is set forth lu the complaint that Fiold and Rodgers engaged together In wrecking wooden hulls of vessels belonging to the United States shipping board. Contracts were secured, work done, and profits retained by Rodgers, according to allegations set forth in the complaint. ' The complaint demands that toe administratrix either give a full accounting of all moneys ex pended and collected by the dc- cooied, and all profits derived, or pay the amount stipulated, 947.333.33, with 6 per cent In- trpt pCr annum from May 1, 1&0, together with costs in volved in the suit. Snrzcu Uiilii llniidicap Dallimore. Md., May 1 Mrs. W. K. Vandorbiit's Sarnzen won the $25,000 Dixie handicap for three year olds and up feature event opening of the Viilico spring meeting thl saftcrnoun. Spot Cash was eecond and Joy Smoke third Died L1BBY At the home near Ma rlon, May 1st, Frank R. Llbby age 64 years, a resident of Ma rion county since 1862, hue- band of Mra. Blanche Llbby, father of Mifs Edith Lib by Harlcy W.. Cecil H.. Leslie E, and Mifls Eleanor Llbby, broth er ot Mies Addle Llbby, S. E, Llbby ot Eugene and the late A. C. Llbby, grandfather of Milton H. and Cecil F. Llbby, Announcement of funeral later by Rigdon & Son. BROSS Josephine Terry Brow died at her home, 892 40utb 12th street, at the age of 73 years, on April 30th. 'fche Is survived by one son, H. w Bros. Funeral services will be held at the Webb funeral par lors Saturday. May 2nd, at 2 p. m. Rev. Kantncr will have charge of services. Her remains will be taken to St. Johns, Mich. WILLIAMSON M ns. Eliza Wil liamson died at local-hospit al May lit at the age of years. The body was ehipped by Webb's funeral parlors ti Astoria for services and inter ment. Kl'RTZ Wilson D. Kuril aged .13. died at a loral hospital thin morning at five. He Is survived by his wife Ella Kurtz, and a five year old dnutrhur, Barbara. The funer al will be held Monday at 2:30 at Rigdon's funeral parlors. Funerals The funeral of John T. Kiroher will be held at St. Jonepli'. church tomorrow morning, May 2nd, at 10 o'clock. Requiem high mass will be offered and inter ment made In St. Barbara cero etry. Short prayer services are to be held this evening at 7 o'clock at the Salem mortuary, 210 Cen ter street. The funeral of.Jarbb A. Rke will be held at the rhapl of the Salem mortuary on Monday May iho 4th. at 2:30 p. m. Rev. J. C. Taylor of the Methodist church will have charge and Interment be made In the City View ceme tery. ' ' Washington. May 1. Pre! dent Coolldge declared today that the vexing imusportation and in dust rial problem In tbe cities must be dealt with by the "broad est and most inclusive view.' A solution cannot be worked out solely by quick movement of traffic, he said- The president's statement was made in an address at the white house t group of secretaries of motor clubs affiliated with the American auto association. "It seems fairly certain," ftorted Mr. Coolidge, "that If, half century ago. men could have foreseen the transportalion revo lution they would have agreed that it meant an end to the con gestion of population in the lim ited areas of cities. It would have been assumed that when once the business man and the working man found themselves able to live many miles away from their employment there would lmmedi ntely begin a sweeping re-distri bution of population, spreading it over wider areas and organic ing it in quite different cominu mties. I "Yet experience has been quite the contrary. Instead ot using the new transit facilities to end over crowding, people have seemed de termined to crowd themselves more Uian ever. The apartment house, the skyscraper commercial building and the elevator have tended to Increase congestion. Klectric railways, subways and motor cars have tended to dif- tiaid that thus tr.r the victories have been all on the side ot the skyscraper, the elevator and ever increasinj congestion of pop ulation. 'Some recent studies by engin eers and sociologists have led to doubt whether the superior effi ciency of the great cities as bus iness, industrial and cultural cen ters can bo taken altogether for granted. They have advantages. but they also have disadvantages and the disadvantages seem to be multiplying faster." ttibioa of the people. It must be served seats for emergency pur poses. The main balcony extending across the rear of the auditorium will be approximately t Ly 70 feet, and will provide room .for about 900 seats. Six hundied and fifty eais are planned on the main floor of the auditorium, which will alo meas ure eo by 70 feet. This will be hi addition to a large orchestra pit, where room will be provided for a large organ and a complete orchestra when one U desired to augwent the organ music. Tne Individual Gothic treatment and design will be carried out gen era My in the imposing facale, wnK-h will be unnmrred by more than the grand entrance. A bund ant emergency exists will be pro tded by special area ways extend ing back to the alley in the rear alone each tide of the auditorium. The stae, 36 by 40 feet, with st-tge risking extending C5 feet above it. will be large enough to acrvmodte any theatrical produc tion on the road. and will be equip ped sn the most modern style. Below the mt.xg will be the dress- t nw rooms. The motion picture projection room will be on th balcony at the rear of the auditorium. Tho building wltt be of modern fireproof construction throughout, anl will be equipped with rest rooms and all other conveniences. Thi most approved ystcm jf heat ing and ventilating will be Instilled. Detailed plans of the strjetura liavo not yet been completed and until tney are Mr. Guthrie says that no accurate estimate can be made of the total cos, of the com pleted theater. The new house will be run on the same standard that han mark ed the operation of the Oregon theater, and the policy will be that of giving the people of Salem the best pictures available at the lowest possible prices, Mr. (iuihrie announces. Mrs. A. B. Browning of Salem underwent a major operation at a local hospital Tuesday, was ported to be doing well today. NEW THEATER TO BE BUILT HERE AT ONCE (Continued from Page One uugc main pillars 20x70 ft. From thin naive the tentative plans cal for grand staircases at either en to the mezzanine and main bal conies. The mezzanine balconies will ex tend across) the rear and down each side of tho auditorium be neath the main balcony and will provide approximately 200 JOURNAL'S CROSS-WORD PUZZLE AWARDS As Awarded For Correclness, Neatness and Quality of Essay 1st Prize $5 W AllO i:i T (iltOVKII, Home 3, Hot 2nd Prize $3 Itl'TII C. .KIVI it. Maou bL. SMk-lM 3rd Prize $2 HKI.I'Y 1-l-MM'irrOV, .1IH Mv.lM Nl. Sn It-m Horizontal Vt-rllenl neiic i. i-ii.it 5. Awl ;. llleb 0. finu 3. K-.Ik 7. Kloinl 4. Aunt 0. Tnl) 8. K. 1. U. Sit 10. Ana 13. Vart IJ. Ho IH. Jot 13. INml IS. I 'nits II. niif.i ID. fie 13. Ill 2D. 1,1. Jest 31. Sweet 17. Tiul WOO DRY Buys Furniture Phone SU micim OREGON Last Times Today TH0MA3 MEIGHAN In "Coming Through" llll I a II LIBERTY Today OWEN MOORE and BESSIE LOVE in "TORMENT" 1 1 ill 1 1 Ladd & Bush Bankers ESTABLISHED 18G8 General Banking Business Office Hours from 10 a. m. to 3. p. m. CARD VP THANKS W ih ta think tbe friend sn-l neiglihnrs for tns beautiful flower and word of sympathy reeetred durins; the Ww of our boy. .Mr. and lira. L. C. Lorr and family. An honest man's word More than three hundred years ago, Miguel de Cer vantes said: "An honest man's word is as good as his bond." Advertisers must be honest men- if they would remain advertisers. Their announcements are signed. They must tell the truth in their advertising. For their own protection, aSTwell as yours. What would it profit a man to advertise "Pure, virgin wool suits"only to have you discover they were shoddy? You would soon separate the sheep from the cotton. And you would never deal with that man again. And, further, you would tell all your acquaintances what a skinflint he was. . As a matter of business, if not of personal principle, an, advertiser must tell the truth in his signed announce ments. That's what makes the advertising columns of this paper such reliable guides to honest merchandise. The printed announcements are bonds between you and the advertiser. Read the advertisements. Read them regularly. To be informed on the newest and best in everything. To save hours of shopping. To make the family purse do a bigger, better job. To get goods of known quality at the most attractive price. You would not plan a motor trip without first consult ing road-maps and guide-books. Is it logical to plan a shopping trip without first consulting the advertise ments? Read the advertisements. Then go to the stores with your mind more than half madeup. & A signed advertisement is, in effect, a sealed bond between you and the advertiser