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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (Jan. 20, 1929)
Genial 'fiubbvBeudicfis ; f , In i Automotive Urfes n Safem V t Taking: effect at once. tbeWest--rn Auto Supply company haa an nounced substantial reduction In pr!ca on all Western Giant and Wear well tires sold by their more " than 1 5, western stores. 7 ,- Willis Clark, local nian arer of 4be-)mpaTiy wbo made Hte an nouncement stated that' the re duced prlssi schedule affords au tomobile owners an - oppartaatty to equip their ears for the ow year with tires that will tfvethera a new realization of tire satisfac tion and economy. Western Auto tires haTe set a new stand ard of tiro economy, economy based on lower prices and more mileage." said Mr. Clark. I ' "Western Auto tires also ire a J new meaning to tira satisfaction. Scientific design and superior quality are backed by oar min imum mileage, guarantes.ot satis faction for the life of the tire and by service at more than' lSt- con veniently located stores. t Behind ail of this added value, as even stronger assurance of the motor ists complete and lastlnsrsattf ac tion. Is our tlme-proren policy. The Customer Is Always Right.' "The superior value of Western Auto tires was again demonstrat ed in 192 S by the .fact that Wotor- lata of the west purcha?ed',more than half a million Western Clint . and Wear-well' tires. Acceptance - by the motoring $ubli& ot the, sew improved Western GlaaXT balloon with center traction tread. Enlace Jts Introduction In Septeta ber : bas far exceeded our expectations. ThU new. improved , balloon in Western Auto's finest, tire and, is specially designed for safety, easy steering, extra traction and. extra mileage. NEJW YORK. Jan. t pityf ant Motors. Inc., under Ita newnnan agement will become an even more Important factbr in the antonio tive industry Hban it is. today, ac cording :'4o the unanimous Opin ion expressed here toda bymen high In the ranks of motor car manufacturing. -The- advent into the Durant ex ecutive personnel, of t a ksph& ot routstandlng executives w.b.form. erly managed one of America's largest automobile plants, promis es almost lnstanly a great Increase In sales volume for Duraat pro ducts, although in 12SV( Durant broke all previous 6ales recordn. Stockholders of the Durant Mo. tor company of California as well as approximately 00 Durant deal ers of the Pacific coats region will benefit financially by thU change in managerial personnel! of the eastern Durant organization, ac cording to Norman De Vatfx, r'.ee president and general manager of the Durant Motor company of Cal ifornia, who Is now in New York conferring with W. C. Durant and members of the new group of ex ecutives of Duraat Motors. 'In. "The Incoming Dnrtnt execu tives, whose lndenty and ability is to be officially announced with in the next few days, are rated among the foremost leaders In the motor car Industry." paid De Vaux to a large group of Pacific Reach Gut for New Business! G ROW with the city nd with the times! It With the economical Pack age Truck, you can afford to deliver over a much ycr territory, for opera- tine this swift, hackly vehaV 1 a. 11 etc costs oareiy yj ine up keep of a car or truck. You can Iold customers who move, and you,4 can trade from distant districts ', and suburbs, when yoo offer real deUyety service with - tatolYDWD l m wtt ESTLiw it ! Sk aval CV -f jai nn n mirrr.cTACc I I INIIfHia i'.l I HTf - ,l r , waai wa a ; w a 1 e i HWretiag ta flowers EJr Cat. , "A Bey tutal Has Dei tered by the Wesieri Aate Saqsply CwiM,.a thesas yri, Ik Tcmuint of Reses. A aKia sceae with Wy mmd Us flowers. Merer tkaa ISS.SSS Unlaw were sweal im eleoraUa- tke bat coast - newspapermen who are In New York attending the aatomo bile show. - "These men alreadj have made an outstanding success of one of America's most .popular cars and the Du rant Motor com pany of California will be strong er than ever because of the addi tion of these able executives to the personnel of Duraat Motors, Inc. Advising our new executives will be a board of directors com posed of managers of all the sub sidiaries of Durant Motors. Inc. This board will include the heads of the Jlayes-Hunt Body Corp.. Warner Gear Col, New Process Gear company, and 'the American Plate Glass Co. EEtSTO get pra sooa (Continued from page 11, 4 possible to build the front wneei drive with all its greater advan tages, into many makes of cars just as cheaply and with greater economic results than can be claimed for the present system of drive. ' jbr . . 1 hctb . is no resoa wny even i ttte lowest priced four could not profit by such & development The front wheel drive combines great er safety In operation with higher efficiency. "and smoother riding qualities. It will be posible to tain hleher soceds with more safe - ty, because It will be possible to : : . fit riumphanth MtvVV! Distinctively Smart . . and Associate Dealers: Benton iotor CVriUCoriiVak, Oregon; Byerley Motor Co Albany,. fegrjn; SUverton Motor Car Company. Sitverton, Oregon; C J, Shreeve A Son, Dallas, Oregon; T. D. Pomeroy, Independence, Oregon; FredT. Bilyeu. Scio, Oregon; Henry C. HoUemon, Harrisbnrg, Oregon; Fred Gooch, Jr, Mill City, Oregon; Elmer Fitzcertld Leb anon. Oregon; Austin's Service Station, Brownsville, Oregon ; H. W. Morris, Waldport, Oregon; A. J. GtUiam, Toledo, Oregon; Frank Miller, , Turora, Oregon; N. j. Arnold. Monmouth, Oregon; Bones Brothers, Turner, Oregon. , ,.r.:. ,:V ;. Lp v.. -J L J J . . .. . .: -edesignthe motor car to such an sxtent that Its wind resisting realities will virtually be nulli fied. Different spring arrangement will permit greater riding ease. . ."I would cite, from the mechan ical viewpoint, that la the .front wheel drive. It will be possible to make the engine, clutch, trans mission beve? drive and differen tial gears all in one unit and In one housing. There Isn't a Ques tion but what this would reduce, not only the cost, but the com bined weight of these members. Lower Cars Possible "It would be possible to drop the frame, back of the cowl, from four to six inches, and since our road speeds are becoming faster and faster, such a reduction in height for closed pars Is needed There would be a highly notice able reduction fn fuel consump tion, fewer joints to lubricate and service, less unsprung weight on the. tires with a more uniform dis tribution of weight, and a lower center of gravity with a conse quent increase la safety. "Also it will be possible- for manufacturers to build cars so equipped at lesser cost because of the combining of many units in one.!,Tbls is a feature which will appeal, as much as anything else to the prospective car purchaser.' ' Mr. Parker pointed to the sue cess of racing cars equipped with af-ttbe front wheel driye as author 1 ity for his statement on speed I and "safety. i , 1 Surprisingly Low in Ask your friends who know automobiles . . . "What' the greatest feature of the N New. Oakland Ali-American Sit? . "Ita original style and beauty' . . many will say "Its smartness and distinction Its glorious performance. "The fine car luxury It provides. Then someone -will give you this answer . . T "Considering all it affers ... . the most surprising thing about It is its price. And thats ej fact. Other cars wit& someof . Uae AnAmericans desirable qualities are i ... 4& , r - J I V - Vi; A FuUu Trt-." Hafceet wa im taw Pi efleefitoly -1 ' r'yvLr-.-" SPEED IF! F- 'It takes little In the way of engineering knowledge to realise that the trend In automobile pow er plants is constantly toward greater speeds and higher com pressions." said Courtney John son, general sales manager of the Hudson Motor car company at the show. "Our own contribution to this branch of progress is the high compression, high-efficiency F- aead motor in which acceleration, power and fuel economy are more noteworthy than ever. , "Heretofore the trobule with high compression motors has been the fact that they were subject to spark knocks. pre-Ignitlon. rough ness and other undesirable fea tures. For these detects the solu tion has been found In the Hudson F-head design which gives us a combination valve-in-head and valve-in-side engine in that th intake valve is located In the head and the exhaust valve in the side "In our motor, which this year has been 'still further refined, the intake valve is located just above the exhaust valve. As the intake opens, the incoming fuel is drawn right over the hot exhaust valve. This has the effect that all liquid or unvaporized fuel particles are subjected to the heat or th ex- haust valve and chamber, which dries and vaporizes. " a iciipiipf BD available . . . but none other at prices as low as 11145. ' www' None other with its triumphant newness ... its distinctive beauty and style. None other with such luxurious. Fisher bodies. , With such glorious perfsmaneo such power, acceleration and speed. . ; ' , . .. w " rHmm $ttU tm$IStS, f. m. h. fmimrf, pkm ataSiar taaajav Hrrmmttm SWt iWkm amal yrUg aoara U- aWw akarfaa. Can I Maawa VS ayif I I Oar owners of the United States hare paid a total ot $5,137.34. 6S0 In federal, state and munici pal taxes within the past ten years and l- 128 paid $785,386,000, according to the American Auto mobile association. J In citing these figures the na tional motoring body' pointed out that the tendency,, to pyramid the tax burden- ot the motorist con tinued is .1128 on an intensive scale, despite the tact taat the federal . iurden la the nature of the war excise tax on new passen; ger cars has been eliminated. The A. A. A. says that It has shall be Imposed on7 the car-own- demoastrated more than ever the need tor a nation-wide definition ot what share of the tax burden ing cltlsens.- The A " A. A, statement fol lows. One of the crying demands of motordom today la for a more equitable distribution of the tax burden to th end that the car owners of the country may be re lieved of the disproportionate load they are now carrying. "From the history of taxation we might reasonably expect that the more numerous an article ot tax Incidence becomes, the lower would be the tax rate on the in dividual unit, but In the case ot t&e automobile we have; ai com plete reversal of precedent. ' Th average oer vehicle tax la It 18 was $22.57, a compared with $31.74 In 1928. "While the number of auto mobiles has increased enormously, an analysis ot the tax returns dis closes that the annual. per vehicle tax Increase for the nation as whole was almost on an equal on a percentage basis with the In crease In the number ot automo biles. In the paif ton years 1910 to 1927.- the Increase in automobile registration was 227 per cent, as compared with an in crease of 257 Der cent in thetetal amount collected from motor ve hicle taxes. Tkm 4-Dr Smm.SUU . at. fc. fmttory Price cartcaai. asoToas) More Rubber - Stronger Cotton Give Seiberling road hazards for Our repair and vulcanizing department is give good service. Our service car will for roadside service. y. Ill If vmm TIRES Mounted FREE! Wasco Tires 4 -ply tires Of fan standard aiz and welrht . . .-new. fresh stock, and well mad. Wtaoo Tiros ar especially reoomosondad for th motorist who wants to make a minimum Investment. GlMTOnfMaf 8000 Mitl Sla M ( SSL'-. $3. S. H78 THESE ARE A Tire for Every Car for Every Userfor SIZE 29x4.40 (4.4021). $ 528 30x4.50 (4.50-21). 6.10 29x4.7S (4.75-20). ..... 30x5.00 (5.00-20) . 7.65 31x540 (5.0021). 75 30x5.25 (5.25-20). &80 31x525 (525-21 ) . B.95 30x5.77 (5.720) . 1045 32x6.00 (6400). 5U1X0 33x640 (64021) . 1145 2x620 (62020). ..... 33x6.75 (6.75-21 ) . I Wm carry SIZE 30x3, 30x3a 30x3yi 31x4.. 32x4.. 33x4. Y 32x4 33x4Vi 30x5.. 33x5. CL Resrular CL Oversize SS Oversixo SS Oversize SS Oversize SS Oversize SS Oversize SS Oversize SS Oversize SS Oversixo Alt ,Westero Auto! Service - ; vi!cre CzZSL 150 ; . . A feature that tact ywi tnamty. . y --W--- j4is.fmtkaeti.ftm V sr(s msf premptlg totalled mt ar ter O', ' ' T 'slt - - I S r- lJ;fto;ifT .-fas MsMSalemtore' 201.rN..Comn;'; 1 '!. fret of e0 to&l x ... Telesnone' 708 r C',' .'.,', extra utility value. Protection against all one year. 198 S. Commercial TTIIISIS: IPMECES Offer Greater mas ever &erore And tirruly tarings, too.:. Thousands ; car owners a!t over the west are starting the new year right . . . on long-ksting, economical, fully guaranteed "Western Auto" tires, at these New Reduced Prices. s Motorists recognized the superior ralue of "Western Auto tires last ear, by purchasing well over half -4 tnillion of them ... mora than ever befor in any ytlr of our history. -At these New Reduced Prices, the high quality of Wear well and Western Giant tires . . . backed by our well known Iron-Clad Guarantee; and our popular CUSTOM ER IS ALWAYS RIGHT Policy offer unequalled value. Add to this the value of SERVICE at our more than 160 conveniently located stores, and the greater savings offered by our Trade-in Allowance, and you know why more and more motorists art turning to "Western Auto for Tire Service, Satisfaction and Economy I To Further Increase Your Savings ' Take Advantage of Our Trade-in Offer Tour oM Ursa are as good as aaaa In part-payniMt a aW. fully ffuarantMd WMrU or Western Otant Tlraa. at thM NEW RMDUCBD PRICKS ... at aay "Wtstsra tors. , And Remember OUR GUARANTEE Every "Western Auto" tire is . backed . . . not only by otir liberal MINIMUM MILEAGE GUAR-1 ANTEE. but also by our GUARANTEE OF ABA SOWTE SATISFACTION FOR THE LIFE OF THE TIRE. This Guarantee is upheld by JSER K-! ICE at every one of our More Than 150 Convent, iently Located Stores . . . and by our weU-known and popular CUSTOMER IS ALWAYS RIGHT Policy.. . THE NEW REDUCED PRICES vVear-wtU We 3 Giaal Western Gast ; O W-Tra wtlaa l4e-Mii 1.-MII OaxriiX 1.0-mii $ 6.15 "645 &30 8.05 925 1025: 1045 : 1225 13.75 13.SST 745 825 &95 10.45 1045 11.80 1145 13.45 16.15 1&C0 1740 2220 . Al I. . far prices of sixes not shown' Wsar-vl .; - ' "V445" 4.S5 5.75 745 825 . acs 1045 1125 Y7astsra Oast IS ilia. :, v: Wtstera $525 545 045 925 043 10X5 1345 1343 1345 1740 18.75 2145 ; 23.C3 imnatety SHMT fUSl prtryvn . i p!STlIlLi well equipped to answer your call Telephone 471 SmriiafiO Every Purse . JsjbVs , 1.67 143 , JJtO 143 2.11 Z1C j 2.40 245 24a 3.15 343 1 128 a a . 1.48 146 1.67 1.72 148 2.18 225 It CUat t else KbWa I rv mm ; $1.05 . . . . . ..... . 127 1.65 1.75 . . : . . .'. las S1 ii tx tesVCsSl- f '"'j'v (LJllVlW i CoJdncD(B(Dj i 1 Els Rftbaa Gray Tsbt OavulaW "Tl.lS Joavke Sm BS i ., was, $U4?" 1.47 : 1.47 143 I 243 ; ' '2.7C':!-: 243 . ".!.' . C r ' . ; . : :; r J ; ' "The Cycle Men? I.'- 4 7