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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (April 5, 1925)
.if i-J. ; . : . . Sir i PartThi Pages One to Six ) : i ' - : ,' - ft mm Automotive Radio Churches SEVENTY.FOtmTH YEAi SALEM, OREGON, SUNDAY MORNING, APRIL 5, 1925 I ' ' ! l .1 i I I a, , . , i .... v" '"1-'" - nii'N ; !! . f crirrr!iK ' ;i i J V,;,';, J -i USED CAR PLAN IS ADOPTED BY F D Guarantee to Be Placed on Used Cars as Wei! as New, Ones One of the most Important steps yet undertaken to protect used car purchasers and at the same time place' the handling of such carr on a more business-like basis is the announcement by Edsel B. Ford1, president of the Ford Motor company, that operating under .a company plan Ford dealers will hereafter place a guarantee upon used Ford cars disposed of by hhem. ...... y,- I The Ford Motor company is the vTirst ;large automobile concern to Vike direct steps in the matter of used cars. Inasmuch as there are about as many Fords in operation in the country as all other makes combined, it is apparent that the action of the Ford Motor company; will exert a wide influence on the marketing of used cars and in im proving conditions generally ln that phase of the automobile busi-j ness. . "Every used Ford car represents; so much unused transportation; and is of value 'to someone," Mr. Ford said in his statement regard-! ing the plan. "The Ford dealer; through his position and intimate! knowledge! of the car certainly Is the test judge as to the value -of this transportatidn-j the best ! to determine j a price on the mileage the ar m&yiyet be expected M to deliver that's bis business. . i I "With this advantage the Ford dealer is j prepared to give his usedj car customers benefits J not likeljr to je obtainod elsewhere, If recondition is necessary he j has the ' Work dose by trained , Ford mechanics using , improted equip- mentj and genuine Ford parts, and economies and advant able to offer the used purchaser! at low cost guarantee covering its with! these ages j he is car $o the ana with a mechanical fitness." . The plan becomes once used and places a effective I guarantee j at on Ford! cars purchased from authorized! Ford dealers thereby insuring proper mechanical opera tion under! ordinary conditions, j j . Inj assuming the direction and supervision1 of this plan to be car ried but byj Its dealer! organization, the Ford Motor company feels FIRST OF NEW NASH IN fc)REfc5N Mrs. Chas. Hodkins, of 885 N. Summer,! with her hew model 134 4 -door 5-passenger Nash sedart. This is the first Nash of this type in Oregon. U that Jit is embracing ity (jo , be of greater service to an opportune those who purchasei cars. used Ford Nash Distributor Visits H The Kirkwood Motor Co. ' I j Hi, - il 1 N Charles w. Wentworth, mem ber pt the firm "Wentworth Ir win Inc., of Portland, Oregon dis tributors for the Nash automobiles wag in Salem Friday! confering with I Fred Kirkwood of the1 Kirk wood; Motor Company, Salem Nash i - L ; i; j ; L dealers who have just opened up in their new location at the cor ner of Commercial and Cbemeke ta streets. iMr. Wentworth is very enthusiastic over the new Nash models! and says that his company think ! that they are extremly for tunate in I having the Kirkwood Motor! Company for the Salem dis tributors.! "The company have a wonderful place now at their new location and certainly can do jus tice in displaying our cars," said Hariey-bavidsoh " Limited States, w Mr. Wentworth.' Harley-Davidsori to Have Spring Opening April 6-1 1 dealers' in the ill be held next week April 6th to 11th. according to Harry WT. Scojtt, local Harley- Davidson dealer. held' all week anjd special invita tions are sent out to all motor cycle riders and call and visit the Open house Ms their friends to store that week; Harley-David sort spring opening an event that' is observea by all citement for all.' all the latest model machines-will be on display at that time. . i Special entertainment will be provided all motorcycle riders. The main event at Salem will be the Fox and Hound chase that will be staged Saturday April 11th, at 6 p. m. This is ah event In which all motorcycle riders can take part and. furnishes much fun and ex- 4 -ill - : ' J ,!-.! ' I Ml , : M : 'r , ' . ' ' ' ! ' r ' :-r': 'i'li'll n :U i !: : ' r, . ;l ' !. :-jl:i . H :M j-: ' : ' " ; y. :r '.' i . j : : n !! . 'M : i i i . -i " i; i M MH '-' ! i- l .... " - ' . !!' ' If;' !.;"'' ! ! ..-r . . - i ? . . The 1 1 ' ill II : ! I - 1 " ! I h Be rbaming in the gloaming ! Oi basking in the sunlight of day The showrooms of Kirkwood Motor Will drive your cares away, u , arranrrement of brinht and tempered Ifeht Will melllow to terms you covet. But greater still Are joys that thrill In Nash, in Hupp, that comfort. 1 Come, look I mi - the models over with the personnel of our organization atid enjoyi the surroundings with us H:, Music Saturday Afternoon and Evening OPEN SUNDAY WOOD MOT I ! ' ' ; ' -. f ' f . ' ! : ' ' :;i !, !' ! . j i - ,: . . , : ; Commercial at Chemeketa Street OTu CO I- .... i f a OiilES JTSAFETYFIRST Parts for.Cafs Rejected Be cause TheytAr6 Not Up i to Specifications Just as the ra lroads hare adopted every , conceivable' safe saard to protect hninan : Jives, ".so have the large 'motor car compa nies incorporated every device aid method of inspecting material to protect the lives of -both car own ers and pedestrians. j Though ' the obvious features that! the! progressive! motor i cftr companies, have incorporated Jn their cars( to protect human life are well known, equally important wori of their metallurgical depaftl mehta along this JlneJ is very little knonV Yet every - automobile metallurgical departmefat not' on(ly Baves lives through the rigid tests and Inspections ' of the materials thati' enter into the manufacture of any car, but also aves expense of 'repair bills by1 rejecting defec tive material before it is built into the car. A broken prt may mean the snuffing put of a human life or a large repair billi The metallnrgicai department of the Oakland Motor Car com pany, for instance, rejects practi cally 18 per cent of the shipments received each month as not beipg up to specifications. ' As an example of tests given by this! department, 90 of the 4JT7 shipments received fn one month recently? were rejecled, while ,in another jnonth 79 j out of 40 shipments received were rejected. These are typical averages of re jections per month. j "This does not mean thaV all these rejected shipments were scrapped," explains ,C. F. Smart, head of this department. Ont of the 1 79 'shipments rejected, ! for instance, only 24 were rejected outright. The others were reject ed because they did not come fip to .'our specifications in every je tail. Many of them were re-worjk-ed by the company that sent them or by our company." "The i size or cosf of the part has nothing whatsoever to do with our tests'. - Often a vry small part is vitally important.) For instance we "recently rejected a shipment of piston pins. Pislon pins cost very litUe, but a broken : plstpn pin can easily cause $300 damage to a motor. Steering arm: ball studs cost but little, yet If the material in them is defective, Jt might easily cost human lives." I The Oakland metallurgical de partment makes chemical, hard ness, strength, shock, and salt McCLAREN 1 CORD J i .- . 1! Stages, Salesmen and ; Deliveries Vsti Tbcm . ( Do You? I j t 1 ! .. ' i- - .j. f - i -. : I m r "j , ', s, ! i i ' . i ' l -nr? "Jim Smith z Vatldrb SNAPPY LEttVICU spray tests ( for nickel p'ating) in addition to microscopic exam inations. ! m This department has three main functions: to cheek or designate materials specifications that cone from the engineering department; to test samples of natri3l for the purchasing ! department; and to check and ' test material that Is delivered before it is aetnally placed In. prodnctloh. ' MOTORCYCLE SALES SHOIBIGinHSE Month of Marcii Sets New Record for Local Agency , Business is gooc, Bays Harry W. Scott of the Salem Harley-Davld-son agency.: ' The month just past YxAs broken all records for the month of March of any year that we have been in business. A to tal of 18 sales were made during this time and prospects for. tho future are the best that we have ever had. , " 1 ' Reports from all parts of the northwest Indicate that the in crease in business is general, as all motorcycle agencies are report ing a marked increase in sales. y Here lies the body or Jim Lake. Tread, lightly all who pass; he thought his foot was on the brake but it was on the gas. I ' ' coram to ee : HELD IN DETROIT Automotive Trade ; - to Be Shown Latest, in Repair Shop Facilities . To show automobile repair shbpsifhow they can. make money without; added cost ! to customers is to be the purpose of the Secorfd Annual Automotive Service can ventlod and Automotive Mainten ance Equipment Show which will be held in Detroit m the Generil Motors building. May 20-23. "Service at a Profit" will be the slogan and all of the addresses and papers at the convention will bear on the three elements bear ing onieconomical operation the selection of the. right men, meth ods and materials. ! "Th personnel of a shop," says the convention announcement must be competent from the man agement to the riechanic; policies must be such tliat attract trade, and- the processes such as to in sure satisfactory j work in a mini mum time, so that . prices charged the customer may meet competi tion. Owners of: , cars and trucks are becoming mOre and more as tute in buylng'their repairs, which is fortunate tor loth the industry and users. The lower the, cost of maintenance can be brought the greater will be ihe ' use of motor transportation, which has become such a vital part in the economic welfare of the public." t "The great success of the first show and convention a year ago," the shop management states, "as sures that the trade will look for ward with eagerness' to its repeti tion: this year and a very large attendance is expected of all those who are engaged in dong repair work for themselves or others.' The show a year ago had 105 exhibitors;.' 2600 visitors passed through the gates, and SbO regis tered as delegates to the conven tion. -' i. . " i i r t PLACE ORDER EARLY '.'Many thousands of i motorists will be disappointed in getting the particular car they want unless they place their orders for sprjng and summer delivery at once," said Alfred Reeves, general man ager of the " Rational Automobile Chamber ot Commerce, who re turned today from a trip to the various automobile factories. . "The leading car makers," said Mr. Reeves, "are now having all they can do to keep pace with orders which are coming in and many are already behind the retail sales demands. "Production schedules this win ter have been much lighter than last, with the result that there were very .few vehicles Jn dealers hands in anticipation of the spring trade Furthermore, the early spring Weather in most parts of the country has brought "buyert Into the field more quickly thai last year." X$ja v.- . . jM -. ' - ' A THIS T '-' '."-' GREATEST i r i j i j ESSEX i U I ! VALUE ftJ--ff You Cannot Get Eijiial Style Performance and ! Reliability Within s of Dollars of Its Price Hundred Essex is a. to tally different type. Its advantages are exclusive because patented.; It gives results never before attained in any car; ... , , . y ; i ' ' .- "a Low. price; withont disappointment in looks of - reliability, , .!t -j ! -Tl " " Economy without sacrifice of performance. I Stability an highest readability without un necessary weight; y i , The ridiitg ease bf large, costly cars. The handl ing ease of a bicycle. Utter simplicity in design. The lowest maintenance cost, we believe, of any . 'v)'b car in the world;,:' : '; ;;j ; ' . ' A Car You Will Be Proud to Own These qualities "make It the most wanted and largest selling car of its class in the world. , , It is the finest Ecsex ever built. It is the smoothest, most reliable Essex ever built. It' is vthe best looking, most comfortable riding Essex ever built. And the price, because of vol ume, is the lowest at which Essex ever BOld. Surely you cannot be satisfied with less than Essex offers when its cost is but little more than cars of the lowest price. J Cldsed Cars in the World - FRED MJ POWELL . . LioTon cars Corner Cpttage and Ferrjr 4 Phpriv 2l25