Image provided by: University of Oregon Libraries; Eugene, OR
About The Sunday Oregonian. (Portland, Ore.) 1881-current | View Entire Issue (Sept. 12, 1915)
THE SUNDAY ouegonia: All the Demanded Autumn. Shades October Delineators Now Ready in the New Butter ick Pattern Store Second Floor, Fifth Street Victrolas, Columbia Grafanolas and Edison "Diamond Disc" Phono graphs Easy Terms 5th Fl., Annex J1MVC, in A "Silk - Maid" Dollar Hose! Meier ? Frank Creation STORP Of Tne Q.UALirr i ave You "Caught the Spirit"? Store A New H La, la, it's a busy, world, this! I had been out of town and away from things for a while and had almost forgot ten how alive Portland was. And to return. and find the great, big, new Meier & Frank Store almost fljjggife, crm ru ATP M- : r r 12 tall shin-332 i n or n w -4--;c oil - alive and hum ming with people -why, I had is to rub my ) ' eyes to be lieve that it was actually Portland. And it is so big and new and beautiful everybody was busy and they seemed hap :py, too, which is a mighty big thi ng. I think I know why there was a spirit of helpful ness broad cast everybody from a member of the firm down to a little cash girl or eleva tor boy was anxious to serve or direct you. And that made them happy, and they were glad to serve the customers and that made the customer happy. And by the time I'd fig ured that out, I found my- selt in tront of some of the loveliest stuffs for evening Srear om bre nets and the flimsi est, gauziest chiffons and laces in deli cate tones, embroidered shades and gold and silver thread. I wanted at least half a dozen new evening dresses right away. And I walked on right around the corner behold the moving ill Z"" in pastel stair way Busy -shopper s , w h o were in a V. 4- A mVr each the it V . and young sters who were "joy riding" alike seemed pleased with the escalator. And I said to myself, "Truly, truly Port land is growing and Meier & Frank's is keeping pace with it." Then I "took the stairway up" and on the second floor there was the most adorable but my space is all used up, so I'll tell you all about it soon! TTT Qurtains 4 Reduced! Scrim Curtains 98c These Curtains come in white, cream and ecru colors; have lace insertion and edging. They will wear uncommonly well and are suited to almost any room in the house. Pair 98c Lace Curtains $1.45 Nottingham Lace Curtains in white and ecru colors. Several patterns to choose from that . have sold as high as $2.25. This extremely low price will send them out quicklv. Pair $1.45 ' Seventh Floor, Sixth-St. Bids. This s to Re a Reason of Velvet Suits and Coats "Isn't Meier & Frank's really wonderful?" "Have you ridden on the Moving Stairway yet?" "Have you seen ?" - The New Merchandise never seemed so beautiful, so captivating as in the setting of this magnificent new store! Come tomorrow see it all with your own eyes! 'STerno "Wonderlift" an important invention in the corset world, the out come of much experiment and study. It is a known ' fact that flesh accumu lates where there is least motion. Therefore, the abdominal walls usually accumulate fatty tissue. Nemo Corsets Nos. 551 and 555 are designed with this in view. The front steel does away en tirely with the bearing - down sensation experi enced by most wearers of corsets especially women inclined toward plumpness. There are numerous other points, too. The Nemo "Wonder , lift" is not designed for sick women. It is de signed to assist Nature in keeping the healthy woman healthy and mak Investigate and you'll "become a Turn to the Back Page jor Details of Our Big Fa Goods and Drug Event j "The Sale of a Thousand Bargains '9 ing the sick woman well. Nemo enthusiast, too! Fitted by "Nemo "Experts you will be sure to find the Nemo best adapted to your own individual requirement. Come in and let us show you the new 'Wonderlift. Third Floor, Stxth-St. Bids. N ew T ,ady Retty and such velvets ! The kind you have dreamed of or imagined rich and deep and lustrous. In the suits dark, conservative colors predominate, deep blues,- Af ricari browns, dull greens and the blacks. Some of them seem blacker because of the soft, dark fur they're trimmed in. The trimmings are distinctive touches of Fur and Braid and Velvet Collars and cuffs of rich stuffs or fur or velvets in contrasting shafie. The linings are exquisite and in every case the color needed to complete the effect. A deep, dull brownish wrap has black satin lining anything else would" have been inharmonious. A jaunty black velvet suit is skunk trimmed nd has gay Dresden lining. The styles are Annual TR Ipjmbroidi gale our great difficulty is to impair of . the enthusiasm our Embroidei has for this sale . ? and the astonishing offerings she hr The big St. Gall embroidery houses pect extraordinary goods for this a: This year they saved for us the odd most exquisite patterns. They're rea row- 8000 Yards of Exquisite New Em b ro ideries Up to 45 Inches 23 has just arrived! The new "Fall dress shoe that is sure to win a host of friends, because it is just a little different! Imitation Blucher Pat ent Colt or Kid Vamps . make it dressy and smart. The toe is narrow but not extreme and the new "Louie" heel is not too high. The cravenetted cloth top is braid trimmed. For $5 it will be impossible to find a smarter, snap pier, better shoe. oth ovejand Conservative but all stamped with elegance and good taste. And there is a price range that is really ex traordinary. In the Apparel Shop, on our Fourth Floor, you'll find Velveteen and Velvet Suits from $29.50 to $198.00 and Velvet Coats from $45 to $225. " ...... Two Models Are Illustrated At the left, the wrap is of deep, soft dam son velours, with just a touch of "fluffiness" introduced in the chin collar of velvet and grayish white fur. The deep cuffs are of fur and the lining of rich, white satin. This ex quisite afternoon or evening wrap is priced at $65. At the right, the suit is of rich, black vel vet. A charmingly novel note is added in the mandarin-like trimming of gold thread. The Oriental effect is heightened by the band over shoulder and sleeve and deep band of broadtail around the coat. The skirt has pleated front. Priced at $85. FonHli l-'lnor. Flfth-St. Blrtc. Third Floor, Flfth-St. Bide. You know the extraordinary emb Meier & Frank's has held . We'll leave it to you, whether the All the freshest, newest, spotless wit eries in widths and qualities for womeii infants. l, Flouncings, 18, 27 and 45 inches wio 18-inch corset cover embroidery and 20-inch allovers. Scores of the r patterns in English eyelet, filet, la floral effects, French blindwork. Swi and cambric. You'll find many embroideries that w had to sell at 50c, 65c, 75c and $U regularly. Tomorrow, the Annual Fall Embroid yard. ' And W onderful Flouncing for ' the choicest patterns you've seen in plain scalloped, hemmed, and ruffle chine work in hand effects, for under baby wear. also 20-inch allovers, in eyelet and stitches. Flouncings are 27-inch on sheer Swi Venise edge and small embroidery des every bit of 75c to $1.25 qualities, 49c First Floor, Flfth-St. Bids. Here It Is--A Sale to Introduce Our New Daylight Section on the Second Fh jvery Yard of ew pall Dress Goods Reduc Doesn't it make you fairly gasp to read this headline? Think September twelfth Autumn right on the threshold, yet we offer you an unrestricted choice of our immense ne Winter Dress Goods Stock, all at worth-whiTe reduced prices! New Serges Reduced New Poplins Reduced New Gabardines Reduced New Broadcloths Reduced New Suitings Reduced New Coatings Reduced New Silk and, Wool Poplins Reduced New Silk and Wool Bengalines Reduced New Black Dress Goods Reduced I"1 st "eedless to sav. Plan your Fall suit, coat, dress or skirt NOW ! Never has this big Dress 'Goods Stock been so complete. Most of it was bought before war "discovered" how little wool really is raised in the world and now we would have to pay 15 to 25 more for the same goods ! Don t put it off the reductions are for a few days only, to show Portland women what a wonderful new Dress Goods Store we have here now! x in- Fourth Floor, Slxth-St. Bids. Till Rule of Three seems to have been followed in the Mil linery World this season, as never before. There is no hard and fast size or shape or style. You may wear Large Hats Toques Sailors but your hat must have "chic." Have you seen the new "models" we've just received? One is a small Knox Hat a toque of blue with uptilted back and trimmed with band of cut steel and blue beads. An other is a medium-sized tricorne a Phipps hat with large bronze toque at the side quite clever! and a third is a large, graceful Vogue with drooping brim, slashed here and there. The only ornament is a white bird with black velvet wings unusual! Scores of other exclusive models you ought to see. "ew "Jmbrellas We are fully prepared with several thousand desirable pieces all NEW goods bought for the new store. Men's and Women's Rain proof Umbrellas An immense assortment at $1, J 1.50. $2. Men's and Women's Fine Silk Umbrellas The Most Desirable Qual ities, $3.00, $4.00 and $5.00 First Floor, Klfth-St. Bide. gale of gtone Jars Stone Jars with cover, O jr 3-gallon size, special wxC Stone Jars with cover, AAg 3- gallon size, special 1 1C Stone Jars with cover, C A 4- gallon size, special 0xC Stone Jars with cover, CI. A - 5- gallon size, special D"v Stone Jars with cover, y "7 6- gallon size, special C Temporary Annex, Fourth Floor 'phe Gray JTrench Room is the center of admiring groups every day. . Happy girls planning trousseaux, young women going away on visits and stay-at-homes who delight in dainty silk and hand-made lingerie. Gowns, Chemise, Corset Covers Drawers, Petticoats, Negligees ind the hundred and one dainties that appeal to feminine minds. Some are quite simple, with just a hand-made scallop, costing as little as 75c, while other pieces are exquisite, made more elaborate with real laces and cost $15 or $20. See these before planning your Fall lingerie.Third Floor, stxth-st. Bids. glankets price Reduced! $4.50 White Wool Blankets, full bed size, with colored border. $3.45 . $5.50 White Wool Blankets, full bed size, with colored border. $4.45 $7 White Woo! Blankets, full bed size, with colored border. $5.45 Third Floor, Flfth-St. Bids. Jew (georgette aists cjgJSO Waists of unusual cleverness waists of charm and individuality at a price unusually low for the very first of the season. Several different materials and styles. Plain tafetas, striped and plaid Georgettes to match the new Fall suits and charmingly dainty white 'Georgettes, becomingly pretty. Specially priced $6.50. : ; wia mm N Jeal purs as now! We able to buy mi iur tnai is abroad and made into the c ''y- We have jus, MA large shipmel White, Dyed B, ural Fox. Be there are Skun Hudson Seal an' coon, Sable and of guaranteed style at prices erate. Fourth KIoo Fourth Floor. Slxth-St. Bids. . The Quality Storl