Image provided by: University of Oregon Libraries; Eugene, OR
About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Aug. 22, 1917)
WEDNESDAY, AUGUST 22, 1917. LA GRANDE EVENING OBSERVER, PAGE THRE3 1 ALFALFA HAY BALED AND IN THE STACK Carload of Tono Coal Just Arrived See Us if you need Coal and Hay SMITH-NOBLE PRODUCE CO. Home Ind. Phone M. 734 Union County M. 291 LA GRANDE, OREGON.- Wm arid PISTOL CARTRIDGES ' r-rrTi11KTi TTOST tnen use their revolvers but seldom. Yet they hold pronounced opinions about uior unmumaon aue to tne torce or example! That is Remington UMC opinion. You see your guide with a belt full of Remington UMC. You find your dealer handing you Remington UMC as a matter of course. You hear the men at the Pistol and Rifle dub insisting on Remington UMC as strongly in'.22calibershortsas in the .45 automatics. There's a thought here for every man who is shoot- ing any kind or make of pistol or revolver. Remington UMC Revolver or Pistol Cartridges are produced for every standard make and caliber of arm. Sold by Sporting Goodi Dealers in Your Community CI fund nil your sun with REM OIL, the cumbimttian PenUr Selrtnt, lubricant nnd Rnit Prrmlire THE REMINGTON ARMS UNION METALLIC CARTRIDGE CO., Inc. LdTtat Mtiutfctunrt of Firtatmund Ammunition in the Woili Wool worth Building, New York ENGLAND'S SEA LORD FORMER STATION AGENT. (By Lowell Mellett, United Press Staff Correspondent) London, Aug. 1. (By mail) They used to say that the fastest thing on the B. & Q. was' the Royal Blue Limited. They were wrong. The fastest thing on the B. & O. was a young hired hand named Eric Geddes. Naturally it wasn't known then, but the appointment of Vice-Admiral Sir Eric Geddes the same young hired hand and not a whole lot older to be ruler of the navy that rules the wave ougnt to prove it. If the new First Lord of the British Admiralty had a middle name it would be Speed. If he accomplishes the same results in the Admiralty that he has accomplished in other branches of the government this much is certain: British naval officers will cease to marvel at the hustlo of the American navy: they'll be too busy speeding ud their own. ' N Sir Eric was born in India forty-one vears ago. lie was educated at Edinburgh Academy and Oxford Military College. When 17 years old he went to America. Ho worked in southern lumber camps a bit, then for the Car negie Steel company in Pittsburgh and became a switch man and afterwards a station agent on the B. & 0. in West Virginia. Four years later he left to go back to India. In India ne entered the service of the Rohilkund & Ivuinaon Railway, building a railroad through the jungle, a job tht made him something of a reputation. Thirteen years ago Sir George Gibbs, general manager of me JNortneastern Kailway cabled mm asking it he was prepared to accept a place on the Northeastern staff. "Starting Monday," Geddes replied. In a short time he was appointed deputv ceneral man ager. Lord Kitchener saw him in 1915 and enlisted his aid in speeding up munitions. When the Ministry of Mu nitions was created with Lloyd George in charge he made Uecldes Deputy General Director. Early in 1916 he was iransierrea to tne war ottice as Director of Military Rail ways. Called on to assist in the preparations for the Somme campaign ne was transferred, at Sir Douglas Haig's re quest, to France as a member of .the Commander-in-Chief's staff, with the title of Director General of Transportation anu me ranK or Major-ueneral. Lord Peel raised the Question of the nronriotv of rpnl ap ing a military officer with a civilian. But," said Lord Dcrbv. "the civili an in this flnsft is Riv Eric Geddes." That settled it. , " In May of this year it was decided his energy was need ed in the Admiralty. The post of Controller was created, a little job that called for meeting the combined require ments of the Admiralty, the War Office, the Ministry of Shipping and other government departments with respect to design, construction, alterations and repairs of war ships and other vessels of all classes and the requirments of the admiralty with respect to armaments and munitions. So he ceased to be a Major-General and became a Vice Admiral. But Lloyd George came to the conclusion that Sir Eric didn't have enough to do and now has made him First .Liorci and tne real ruler ot the Queen's Navy. THE ADVERTISING NEWS, Week Ending July 14, 1917 ADVERTISING AND DEMOCRACY BY W. T. MULLALLY MACLAY & MULLALLY, Inc. What made the Liberty Loan a success? Not patriotism, for patriotism is the emotional efof; of dornn stimulating: cause it has first to be aroused. Not the bankers, for the bankers had to be protected. Not the individual workers for the Loan, for the war would have been over before they could have reached the nation's mMIonj. . ,W.4ll't What force alone made posible the reaching, edu cating, convincing and inspiring to action of over K,u..uuu jjuopie, and the over-subscription of the Loan by more than three-quarters of a billion dol lars all within thirty days? Advertising did it! Here was the mold in which public opinion was cast; here was the bellows which fanned into a mighty flame the smoldering embers of patriotism, the wand which transformed sentimentality into active support 'the vehicle by which the ideals of democracy were conveyed to the consciousness of a nation. The Mouthpiece of Civilization Here was an implement which fashioned enthusi asm out of indifference, loyalty out of prejudice, enlightenment out of ignorance. Here was Advertising the mouthpiece of civili zation, the spokesman of humanity, the dynamic force which welded together the nations of the world and arrayed them against the enemies of liberty and progress. With the emblem of freedom adorning its crest Advertising took up the battle gage for Democracy. It illuminated with the wondrous light of Truth the common cause of right and justice, and with its dazzling rays it fastened the impotence of blindness on those who would be earth s overlords. Without advertising, the Liberty Loan never could have been floated. Advertising has made itself so great and promi nent a factor in the success of this initial loan that it has already foreshadowed the part it is to play in the next issue of three billion dollars. Honor to the Advisory Board All honor to the National Advertising Advisory Board, and the corps of tried and proven advertis ing men who gave their services to the Govern ment, and enabled it successfully to carry its tre mendous responsibility? With past experience as a guide, the success of the next loan is assured, if a seasoned advertising executive is placed in charge of an adequate appro priation. That the world has reached its present stage of progress and enlightenment is due solely to the dis semination of intelligence Advertising. The idea of a world democracy lived and was expressed even before the fifteenth century, but was held back by physical handicaps because it lacked a proper medium of communication, the tools of advertising. That the desire to perpetuate thoughts and ideas in some imperishable form existed in the earliest ages is shown in the crude and labored efforts to record them on stone. The development of the great agents of publcity is interestingly described in Victor Hugo's Notre Dame. No power on earth is equal to that of Publicity. Few people reach their conclusions through their own reasoning faculties, but have absorbed thoughts and ideas coming to them through one or another channel of publicity even those thoughts that gov ern their entire lives. So has a great nation enunciated a living truth through the perpetuating and immortalizing force of Advertising. With so powerful a weapon at hand we can face the future with full assurance of ultimate victory, yet realizing the grave problems to be met. Will Make Next Loan a Success We know that because of Advertising the next loan will succeed, as will every subsequent loan. Wc know that Advertising is striking terror to every craven heart, and stimulating every courageous one. Autocracy has been overthrown because it could not stand the light of publicity an agent which it has always endeavored to control. Democracy has survived because Advertising is both its handmaiden and standard, bearer. Whut would have been Russia's fate if Advertising pub licity had not enlightened her, if President Wilson's message had not formed the basis of an inspiring propaganda which reached even the soldiers in the first line of trenches? So has a great nation enunciated a living truth through the perpetuating and immortalizing force of Advertising. Given Death Blow to Autocracy Through Advertising the peoples of the earth have given a death blow to autocracy while vitalizing the forces of democracy. With its power well harnessed and ready to our hands we boldly face the future, and though we fully appreciate the grave and bloody nature of the problems before us, we know that "Vic tory is sure to rest with Truth, for Truth, crushed to earth, will rise again. The immortal years of God are hers; but Error, wounded, writhes in pain and dies amid her worshippers." The world must be made safe for democracy. This message must be carried to the world, it muRt be placed where he who runs may read; and only Advertising, in its broad sense, can render this service. Drafted Men Will Have No Luxuries BY GEORGE MARTIN Washington, Aug. 22. (United Press) Loving mothers, sweethearts and kind friends must not load down drafted men with clothes and comforts when they, start to camp September mm rrovost Marshal General ruled irunks are forbidden. Suit pasbb and nandbags are frowned upon. The war department recommends that men oring only the necessary toilet article one change of linen and undercloth ing in a neat, small bundle. SOLDIERS' MAIL MUST HAVE RIGHT ADDRESS Washington, . Aug. 22. (Special! man tor American soldiers in France will not be forwarded unless the ad dresses show the company and regi ment or the name of the senarate unit to which the soldier belontra. fostmaster-General Burleson direct ed postmasters today to return to senders all mail not addressed in that manner. The American postal ag ency in France has been swamped with mail bearing such addresses as somewhere in France." "care the American expeditionary forces," etc. Postal authorities in France. Enp-. land and Canada have taken similar action. . Ask Anyone Who Has Used It There are families who alwavs aim to keep a bottle of Chamberlain's Colic and Diarrhoea Remedy in the house for use in case it is needed, and find that it is not only a e-ood invnt.Tnint but saves them no end of Buffering. s us reliability, ask anyone who as usea it. Adv. 8-1-17 (TRAINING CAMP FOR ARMY BAKER New York, Aug. 22 (United Pres.) Arm bakeries for troops in train ing here are to be established at Get tysburg, Pa., Washington; Syracuse, N. Y.; and Fort Ethan Allen, Vt., by the quartermaster's department. Cant. John C. Pcgram is enlisting 1010 bak ers. There will be a total of 10 bak eries. Later big army bread factories will be placed along the American lines of communication in France. Stomach and Liver Troubles No end of misery and actual suffer ing is caused by disorders of the stom ach and liver, and may be avoided by the use of Chamberlain's Tablets. Give them a trial. They only cost a quarter. Adv. 8-1-17 "Central" Appreciates Your Kindness There are three operators concerned in every telephone callyou, the party you are talking to and central. All three parties must co-operate if the best ser vice is to be had. The telephone operators are human, just as you Being human, they appreciate kindnoss and cour tesy, but resent unkindness and discourtesy Just as any of us do. Kindness begets kindness, courtesy creates cour tesy and patience encourages patience. If you wish to get the best out of your tele phone, make it a point to be kind and courteous to the operators. HOME INDEPENDENT TELEPHONE CO. i . Sheriff Is Arrested. Russellville, Ky., Aug. 22. (Spe cial) Sheriff James N. Taylor, a member of the Logan County exemp tion board, and J. W. Edward, County Judge, were arrested here today by a Deputy United States Marshal on the charge of conspiring to violate provisions of the selective draft law. Chronic Constipation It is by no means an easv matter t cure this disease, but it can be done in most instance by taking Chamber lain's Tablets and complying with the plain printed directions that any each package. Adv. 8-1-17 LEGAL NOTICES J. D. UOlt. Of Fnrtllln1 rotnjmaA home Monday after visiting his broth- ,pa.r foroBUch board and present Notice of Meeting of Board of Equali zation ...... Notice is hereby given that tho County Board of Equalization for Union County, Oregon, will convene at tho court house, La Grande, on Mon day, September 11, 1917, and publicly examine the assessment roll, correct all errors in valuation, descriptions or qualities of land, lots or other property, as assessed by the county ' assessor, and it shall be tho duty of all persons interested to appear at the time and place given. All persons having grievance re garding tne 117 assessment may ap- er at iSummerville for a short time Mr. and Mrs. S. E. Maharry and son Virgil, of North Powder spent Sunday here visitinor Mis Martini Miller.. their affidavits containing grounds for complaint. AH such affidavits must oe presented during the first 15 days of the meeting of the board. U. G. COUCH, Assessor for Union County. Adv. 8-20 to 9-11. . ; . . Auto For Sale Paige - Six, Seven Passenger Good As New A Great Bargain Inquire at IMPERIAL HOTEL Phone Black 641 AMERICA'S HOME SHOE POLISH BABY'S ftUilrf HOME SET $ 'it ' 'it iTrrrN '.Trr-l, UADaVl .Ann.. . ' 1 ' ''Ml SnuioiA preserves shoes, sheds moisture, and won't rub off. a. unmani, lasting snine. uver 50 6hines per B.ey upemug oox prevents oroiien nails and soiled fingers. ShinoiA Home Set Substantial bristle dauber, and soft lamb's wool polisher. Makes shining convenient and easy. Ask Nearest Store. BLACK TAN WHITE RED ALFALFA HAY Ninety per cent of the hay In Walla Walla County, In. all probability, has been sold to cattle and sheep men, leaving a very small percentage to be shipped out I am extra fortunate in having about two thousand tons of strictly number one leafy alfalfa hay to dispose of. I can sell the same within ten days to be shipped away, but much prefer to see the sheep and cattle carried through until spring, as I realize that there will be a big stock loss the coming fall and winter unless properly fed. I can furnish feed ground for tho most of this hay. You can ship your stock to Portland via the O.-W. R. & N. on a 'feed in transit" rate, and stop and feed my hay with no extra charge. Hay will be $25.00 before January first You can get this hay from me, if you speak in time, for $20.00 per ton. First come, first served. Phone or Write E. C. Burlingame, Farmer Walla Walla, Washington