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About Daily capital journal. (Salem, Or.) 1903-1919 | View Entire Issue (April 21, 1913)
V FAOB BEL PAILT CAPITAL JOTOMAIV BAT.TTM. OREGON, MONDAY, APRIL 21, 1913. BLACKFEET INDIANS FROM GLACIER NATIONAL PARK INVADE NEW YORK. Advertising Adjuncts "1 ! The Eighth of a Series of Twelve Article on Advert! : ing Written Expressly for The Capital Journal by T. H. Shore. Copyright, J912, by T. H. Shore. i i ttmiitimiii)miiiimomint)niminumM I 1 !' Glacier National Park over-shadowed everything in the Now York Travel and Vacation Show, which was held in the Grand Central Palace March 20th in 20th The uniqueness of the Great Northern i''way's exhibit of Uncle Sam's new 5-ground was a marvel to New York ative artists. The ten Blackfeet Tl HE E MATERIAL Senators Have First Practice Game and Manager Bak er Is Greatly Pleased. INDICATES GOOD TEAM Practice Shows That There Is Likely to Be Better Baseball This Year Than Last Season. The Salem Senators had Iheir first pood practice of the season Sunday af ternoon, beforo a largo and enthusiastic bunch of fans, and it is the opinion of all who were on hand that the 19111 Senators will be still lianlcr to trim than in 1912. The class of hall played was good, considering the condition of the ground and tho lack of practice. Manager Halter had somo 2S or 30 men on the list who he would like to liavo seen out, but some were excused and others evidently have a fnint heart. However, thero woro enough players on hand to make out two teams, Mid a six inning gnmo was started. At the end of the sixth the game was a tin, and it was necessary to play the full nino innings to decido the contest. Iloth teams played airtight ball, after they got warmed up, and the pitching on both sides was in a class by itself. Manager Baker says he expeetod to no several 1912 Twilight league play ers make the team his year, but they are evidently satisfied to stay In the bushes, as they did not show up. lie ays his time is limited and It is im possible for him to notify each and ev ery player personally out of 28 or 30, but that any one who wants to try out welcome, but they should keep tab on conditions themselves, "We will endeavor to glvo overy man an equal show, and pick the best -men, nlthough it looks to be a hard proposition on account of the short llimo to do it In," said Manager Buk r today. "There are several new players who have lived up to ex pectations, and It Is a sure thing that they will give tho last year'men a run A WOMAN LOST HER HAIR AND GOT IT BACK WITH HERPICIDE While there are no thrills in tho nar ration of Mrs. P. T. Nichals, 623 Broad ht., Beloit, Wis., her story Is neverthe less one of amaalng Intorest. "Strick en with nouralgia and erysipelas, I lost ( nil my hair. My doctor recommonded Newltro's Horplcide. I use six or eight bottles and now havo a fine head of fdightly curly light brown hair. Not s gray hair In my hoad. This Is tho more remarkable as I am middle-aged." Whilu the results which follow tho t,H of Newbro's Horplcide are always more or loss astonishing, they are al ways natural. Herplcide destroys tho dandruff, stimulate the flow of blood to the hair follicles sud keep the scalp Iterfectly healthy. It makes possible Indians, of course lent, much color to the Glacier National Park Exhibit. Besides the Indians the marvelous beiiuty pre sented by the scenic photographs and paintings made the Glacier Park booth easily the attraction of the Show. The Indians pitched their tepee in the middle of the Exhibit and the visitors to the show for thoir money. I am moro than pleased with the Bhowing yesterday, and am satisfied that wo can build up a stronger team than we had in BI2." Big League Statistics. National League. W Philadelphia 3 Pittsburg 5 New York 4 Chicago .'. 5 St. Louis 3 Brooklyn 2 Boston I Cincinnati 1 American League. : W Washington I'hilndolphia 4 Cleveland (j Chicago !i Detroit 4 St. Louis 4 Boston 2 New York 1 PC .730 .714 .(107 .023 .429 .400 .200 5 .167 li PC 0 1000 1 .800 3 .lilHi fi .300 5 .413 fi .400 5 .280 0 .167 Pacific Coast League. W L PC T.oh Angeles 12 15 .706 Oakland 11 6 .647 Venice 9 11 .430 Sacramento 7 9 .438 San Francisco 8 12 .400 Portland 0 10 .373 Yosterday'B Results. At Portland Los Angeles 8, Port land 7. At Oaklnnd and San Francisco Oakland 2-5, San Frnncisco 4-4. At Vonicn and Los Angoles-Venlco 4-5, Sacramento '4-3. 4 JOLTS Wrestling continues to get some well deserved jolts. Onn sport writer says of the postponement of a match: "Our notion of nothing to be disap pointed about is the news that tho con flict between Messrs, Zybszko and Demetral has been called off." Ty Cobb Is In good mid-season form. Ho recently engaged in another rough house. About 20 Sundays like yesterday will glvo hnacball a show In Salem. ' Jred Merkle, who mads the moat natural and luxurant growth of hair, except In cases of chronic baldness. While remedies said to be "ovory bit as good" as Newbro's Horpiclde are frequently offered, ono should insist upon having "the original germ de stroyer," Herplcide. This Is genuine. It stops itching of the scalp almost In stantly. Nowbro's Herplcide In 50c and 11.00 sites Is sold by all dealers who guaran tee It to do all that is claimed. If you are not satisfied your money will bo refunded. Applications may be obtained at good barber shops. Send 10c In postage for sample to The Herplcide Co., Dept. B, Detroit, Michigan. at all times of the day and night while the Show was open, thronged about the redskins. The attendance to the Show averaged ten thousand daily. Judging from the enthusiasm shown, Glacier Na tional Park, the tourist travel to that place this year will break all records.. brilliant bone-head play of the world series not so very long ago is at it again. Ad Wolgast's defeat Saturday in tho 17th round of his battle with Har lem Tommy Murphy is taken by his critics to mean that ho cannot come hack. Wolgast has never fought the same since nn operation for appendi citis, and it looks as though ho would have somo trouble Potting high-priced matches. Governor Amnions, of California, has signed tho stuto boxing bill, which per mits contests under supervision o'f n boxing commission, when held under tho auspices of a recognized athletic club. WILLAMETTE PLAYS GAME WITH PENITENTIARY Tho Willamette baseball artists fi nally got into a game, when they met and defeated tho team at tho peniten tiary Saturday afternoon. Tho game with O. A. C. scheduled fri Saturday afternoon was culled Priilnv evening on account of rain. However, the weather Saturday was such as To permit a contest, ami, accordingly, one was arranged with tho team at the pen. Tho 'varsity boys showed up ami played ball from tho start. The great est woakness at presont is their ina bility to connect the willow with the pill, hven tho old-timers did not keep up their old standard of hitting. Willamotte went to bat first. Brazier Small opening tho came with a clean single. But here the fireworks stop)ed and the men went down in one, two three order, almost without execution. to the sixth inning, when Stoelhammer distinguished himsolf with a lone blnglo into center field that brought in two men. - In the eighth the same number of tallies were registered by O. 8. P., and the end of the ninth saw the score tied. The collegians managed to scare up another run in the tenth, and Drake then proceeded to fan the next men up In regular ordor, and the game was won. For Willamotte Drake twirled a splendid game, as did also McClure for tho O. 8. P. Drake fanned 15 men, Mc Clure 12. An Incident somewhat extraordinary occurred when a pitched hall hit John son the pen's nogro catcher on the head and bounced from. his top piece over the pen wall. Ho did not soem to mind the occurrence, but, without feel ing of his head or giving any visiblo sign of pain, he Inquired, "Do I get a base," and calmly marched to first. Batteries Stoelhammer and Drake, McClure and Johnson. Bcor by Innings, Wlllametto 0 00002000 1 S O. 8. .P 0 00000020 02 Killed in rirs. rnsmm rsasa umn wms.1 Malone, N. Y., April 17. Four per sons sre known to be dead, one is miss ing, and five aro seriously injured, fol lowing a fire which destroyed the Ho tel DeWilson here early today. Albert Rohedeau', aftor arousing tho occupants of tho place, and saving many, was caught In the flames and perished. The fir resulted from agas explosion. Jeimal Wait AOs, Bring Benito. Newspaper advertising should bo supplemented by good values, right prices and efficient salesmanshiD The ad. cannot do its full duty if it is not properly backed up. In a retail busi ness the newspaper ad. is the advance agent that goes ahead and creates the desire. Salesmanship should follow and consummate the sale. Once an man read in a daily news paper the ad. of a large retail concern. It greatly impressed him and he de termined to buy the goods advertised, even though he did not need them. The ad. created in his mind the desire for the goods So full of enthusiasm he entered the store of the concern prepared to buy. But though it was ndd-summer he found the atmosphere frosty and the salespeople absolutely indifferent. He was persistent, howev er, for the newspaper ad had made him want those particular goods. So he made several attempts to get the sales people to show the goods. He was not successful, and finally left the store without buying. The newspaper ad. had done its work, but it was not backed up by efficient salesmanship. It is absolutely essential that sales people in a retail store be attentive and courteous. They should be more They ought to be enthusiastic. The words sarcasm and flippancy should not be known to them. The business of selling is an ex tremely important one and one that sometimes requires the patience of Job and the tact of a diplomat. Custom ers aro frequently unreasonable and overexacting. The closing of sales, too, sometimes takes a great deal of vital energy. But these vexations are only a part of the business and the salesman or naleswoman who cannot encounter them without getting soured would do well to take up some other means of earning a livelihood In salesmanship there is iio room for the grouch or tho pessimist. Business is not automatic or imper sonal. Tho personal equation enters largely in all. dealings and is a factor with which tho business men, must reckon. This moans that salespeople cannot be too considerate and tactful. Customers aro not units, they arc in Pains in the Stomach. ' If you continually jomplain of nains In the stomach, your liver or vour kid neys are out of order. Neirlect mav lend to dropsy, kidney trouble, diabetes or bright 's Disease. Thousands recom mend Electric Bitters as the verv best stomach and kidney medicine made. H. T. Alston, of Raleigh, N. C, who suf fered with pain in tho stomach and back, writes: "My kidnoys were de ranged and my liver did not work right. I suffered much, but Electric Bittors was recommonded and I im proved from. tho first dose. I now feol like a new man." It will improve you, too. Only 50e and $1.00. Recommend- od by J. C. Perry. For rhoumatism you will find noth ing better than Chamberlain's Lini ment. Try it and see how quickly it gives relief. For sale by all dealers. T YOU CANNOT BE LOST ON A STRAIGHT ROAD " You do not always stick to . . the straight road when buying. You wonder off into the pleas- X ' ant paths of buying on impulse, ', at strange stores at odd times, - and sometimes even needlessly. . . '. '. Your pockotbook suffers when ' ; ; you loave the straight road. You .', are compelled to buy' oftener by . . having unknowingly bought poor ; ', quality. You lose time in search- ; ; ing for the article you need, and 1 you recolve too frequently poor ! '. service as a consequence of not ; ; f aticking to the straight road. Advertising is the straight road to satisfaction, quality and i T price lu buying. By it you gain f known value of merchandise, I good service, and the best quail- T T ty for least cost. Advertisers in t The Capital Journal are making it easy for you to profit by fol- I lowing the straight road to sua- t T eessful buying. Bead thoir d- f yertlaement closely and eon- I stantly. dividuals, each with his or her own characteristics. Each one requires dif ferent handling. Attractive window displays are a great help to the retail merchant and nicely supplement his newspaper ad vertising. Goods advertised in the newspaper can be displayed in the win dows and attention called to the dis play in the ad. The lighting, heating, ventilation and appearance of a store, are big fac tors in making for success. Ninety per cent of the buying is done by women, and no woman likes to go into a store that is dark, dirty or untidy. The ar rangement and displaying of goods are also important factors for it has been truthfully said that goods well dis played are half sold. The prompt de livery of goods and courtesy over the phone also help tremendously. Prop er business stationery, literature, etc., must also be considered. The manufacturer must also back up his newspaper advertising, but he is not so close to the consumor as the re tailer, and has a problem that is more complex. Ho has to depend upon oth ers to sell his goods and must secure the co-operation of those people. He must also se,e that his goods are on sale generally if he is doing any extensivo advertising. The maintenance of quality and uni formity cannot be overlooked. Neith er should the matter of having the goods look as presentable as possible. In fact no detail is too small to be worthy of serious consideration. The little things sometimes count more than the big things. One of the most important things for both the manufacturer and the mer chant is that thoy have a consistent policy. A business, like any individu al, should have an individuality. The merchant or manufacturer who is doing newspaper advertising and net following it up with proper service will find that it will pay him to do so. The thought he will give to the sub ject will be moro than repaid in the increased returns. The next article in this series w'H be entitled "Advertising Copy." TO ABSORB FRECKLES AND OTHER BLEMISHES Every spring I roeoivo many letters from girls seeking some roliable recipo for removing freckles. Last year I ad vised many to try mercolizod wax. Such favorable results wero reported that this season I havo recommended nothing else for tho purpose. Tho wax seems to possess unusual properties which completely absorb every frockle, with no harmful effect. The complex ion improves wonderfully, becoming as soft as a rose petal, and as delicately tinted. Oct an ounco of mercolizod wax at any druggist, spread a thin layer of it over tho entire face cvory night for a while, washing it off in the morning. For rough, red skin, sallowness, black heads, pimples and all cutaneous blem ishes, this treatment Is superior to any that has ever come under my observa tion. Spring time also brings wrinkles to many sensitive skins that are much ex posed to winds and changing tempera tures. Pour a half -pint witch hazel into a basin, then an ounce of pow dered saxolite, which quickly dissolves. Bathe the face in this; the effect on a wrinkled skin is remarkable. Marie Demarett in Ladies 'FavoriteMagazine. Shorter engagements if followed by longer marriages would help some. ti utiutuuutuiimnttiititiiMlM(tM1)t)t)t))))))))tH t HAVE YOU TRIED IT? "SALAMANDER" "Hopfen und Maltz Gott Erhalis" A reproduction of the old-fashioned all-malt Beer iJ :: ii 1 J I ii ti si ri Kl III i I u u it ii El II I Salem Brewery Association Gold Medal, London, 19U Largtst Salt HIGH-GRADE Tea in World Don't deny yourself the RidgwaysTea. You'll note its f For in every process of its culture, discriminating care is exercised to 3 Standard of It is grown on the finest A.J :a it. j t u ucver auuiicniicu or colored. It comes to you fresh from Itm r..tl 1 - I i. inn coocuwe wucu cuvcrcu In Sealed Air - All High-Class Grocers Order Trial Package, TO-DAY I fan) DON'T KNOW THEY HAVE APPENDICITIS Many Salem people who have chron ic appendicitis, which is not very pain ful, have doctored for years, for gas on the stomach, "Sour stomach or con stipation. J. C. .Perry states if these people will try A SINGLE DOSE of simple buckthorn bark glycerine, etc-, os compounded In Adler-1-ka, the rem edy which became famous by curing appendicitis, they will bo surprised at the QUICK benefit Why He Was Late. "What made you so latel" "I met Smithson." '"Well, that is no reason why you should be an hour late getting home to supper. " ."I know, but I asked him how he was feeling, and he insisted on telling me about his stomach trouble." "Did you tell him to take Chamber lain's Tablets?" "Sure, that is what he needs." Sold by all dealers. CASTOR I A For Infants and Children. The Kind You Have Always Bought I Look Them Over TODAY Then come to. Porter and the get right Paint to make your screens and screen doors look like new. W. J. PORTER 455 Court St. 1 "Geaundheit und ein proher Mat Sind besser alt viel gelt, und gut Especially bottled for home use. Send your order by telephone, Main 229 for a case oleasnre of drinkinq- suDcrioritv in the very first sin curing and Dackin the moat insure its invariable . Perfection soil on earth for tea rrawinir " the garden, ready to impart Ml l . win ooiung waicr. Tight Pkgs. Deafness Cannot Be Cured By local applications, as they cannot reach the diseased portion of the ear. There is only one way to cure deafness, and that is by constitutional remedies. Deafness is caused by an inflamed con dition of the mucous lining of the Eustachian Tube. When this tube is inflamed you have a rumbling sound or imperfect hearing, and when it is entirely closed, deafness is the result, and unless the inflammation can be taken out and this tube restored to its normal condition, hearing will be de stroyed forever; nine cases out of ten are caused by Catarrh, which is noth ing but an inflamed condition of the mucous surfaces. We will give One Hundred Dollars for any case of Deafness (caused by catarrh) that cannot be cured by Hall's Catarrh Cure. Send for circulars, free. F. J. CHENEY & CO., Telado, Ohio. Sold by druggists, 75c. Take Hall's Family Pills for consti pation. Some women look upon charity as a stepping stone to society. Doctor Stone's Wafaoo Compound A Spring Tonic Purely Vegetable medicine for the liver. Price 50c, DR. STONE'S Earache Drops will-Btop tho ear ache in five minutes. Price, 23c. DR. STONE'S Sheep dip for mud fever, mange, scratches, lice, ticks in horses, dogs, sheop and hogs. Price, 25c and 40c a bottle. DR 8TONE Sells the "Honost John" Truss, the best on the market. Don't let that poor horse heave all summer. Give him DR. STONE'S Heave Drop. Price, $1.00. Dollar watches and dollar clocks. Every one guaranteed for one year at DR. BTONE'S DRUO 8TORE. Salem, Oregon. ' Free delivery of all goods to any part of the city. t ti St M , HHMMMt ' jig")