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About Nyssa gate city journal. (Nyssa, Or.) 1937-199? | View Entire Issue (Feb. 11, 1960)
THURSDAY. FEBRUARY 11. 1960 THE NYSSA GATE CITY JOURNAL. NYSSA. OREGON PAGE TWO THE GATE CITY JOURNAL TED M. BRAMMER, Editor T«d M. Brammer and Gala Z. Brammer. Publish«» SUBSCRIPTION RATES Single Copie»-------- 10c In Malheur County, Oregon, and Payette and Canyon Counties, Idaho: $3 SO 1 Year - $2.50 6 Months Elsewhere in th« USA: $4 00 Per Year $2.50 6 Months Published every Thursday at Nyssa, Malheur County, Oregon. Entered at the postoffice at Nyssa, Oregon, for transmission through the United States Mails, as a second class matter under the act of March 3, 1879. Advertising . . • and the 'Good Life Every once in a while it is wise to pau^e and examine the "forces we have set in motion to conduct our business affairs, to see what they are doing for us, and perhaps, to us. Feb. 14-20 is Advertising week, a good time to look briefly at the advertising business and how it is helping us to achieve the “good life.” Few will deny that we have ach ieved a “good life” in this country, at least in a material sense, far ex ceeding that enjoyed by any other society since the beginning of his tory. It is, of course, due to many things — natural resources, hard work, and an economic system that provides a maximum of incentives. Not the least, however, is a national desire for self-betterment. This is not only a desire, but an expectation. In con trast to many other parts of the world, each new Ameri can generation seems to expect to live a more comfort able, fuller and more enjoyable life than the preceding one. It’s the American dream. To maintain this vision, to flag these expectations, to open continually widening vistas of activity, enjoy ment and experience . . . this is the job of the advertis ing business. Out of these greater expectations will come still newer products and services . . . newer oppor tunities for American business. We salute the advertis ing business for its important role in helping to make our “good life” possible. Advertising media are discouraging any advertiser from using advertising of an untruthful, indecent or otherwise objectionable character, as exemplified by the following copy practices disapproved in a code jointly adopted by the American Association of Advertising agencies and the Association of National Advertisers, and also by the Advertising Federation of America: a. False statements or misleading exaggerations. b. Indirect misrepresentation of a product, or service, through distortion oi details, or of their true perspective, either editorially or pictorially. C. Statements or suggestions offensive to the public decency. d. Statements which tend to undermine an industry by attributing to its products, generally, faults and weak nesses true only of a few. e. Price claims that are misleading. f. Pseudoscientific advertising, including claims in sufficiently supported by accepted authority, or that dis tort the true meaning or practicable application of a statement made by professional or scientific authority g. Testimonials which do not reflect the real choice of a competent witness. Letters to Editor Signed letter» to the editor are welcomed and will be printed if they do not contain comment» ot _____ __ or attacks The a _____ libelous nature on _____ I 1-1 —- E1..U raUgiou» and racial group«. Pub- 1 lication of the latter» doe» not agreement *________ of this " . signify the__________ newspaper with opinions ex- pressed. Oregon Club Sponsors 'The Good Life' As Theme lor Ad Recognition Week importance of advertising in providing news and in- formation about products and services that help people enjoy their verison of “The Good Life” will be the theme of Adver- tising Recognition week, Feb. 14-20, according to John Slocum, president of the Oregon Advertising club, sponsor of the event ♦-------- in the state. Nyssa, Oregon “However we interpret it, agency’s Portland office. Tracy Feb. 7, 1960 the “good life” does exist in and his committee are highlight | Editor this country,” Slocum said, ing Ad Recognition week with the I The Gate City Journal: third annual “Gold Ribbon Award My grandfather, Robert Mc- “and advertising plays an im Banquet ” at Portland - Sheraton 1 Cune, a warm-hearted Methodist portant role in making it so. It Irishman, voted for Abraham Lin informs us about the things that coln when it wasn’t a safe or add to our leisure and broaden our popular thing to do. He kept an horizons. This is not limited to "underground railway station” for gadgets that save us time and ef 1 runaway slaves trying to get to fort, but also to books, travel, , freedom. His farm was in south- music, sports and all the other ; em Ohio, near the Kentucky state things that add to the fullness and enjoyment of living." line. The “station” looked like a The national Advertising Recog small haystack, and the poor hunt nition week campaign is sponsor ed creatures jumped off horses’ ed jointly by the Advertising As backs to the haystack, leaving no sociation of the West and the Ad tracks on the ground for blood vertising Federation of America. hounds of the cruel slave hunters National chairman, surprisingly, who followed hard after the frigh is not a Madison avenue agency tened fugitives. Inside the “stack” man, but Portland’s own Don Os- was a small room with food and tansoe, who is an assistant vice president of the First National water and bedding. At night Quaker neighbors came Bank of Oregon. Statewide chairman for the and ferried the hunted slaves event is Ted Tracy, manager of across the Muckingum river to the next station on the way to Canada McCann - Erickson Advertising and freedom. England had abol ished slavery before we did. County Legume Seed My father - in - law, Burdette j Pratt, voted for Lincoln in a I Growers to Convene southern Missouri Copperhead In Adrian February 17 precinct, where 99 other men Malheur Legume Seed Grow voted for Jefferson Davi». A Cop perhead was a southern sympa ers will hold their annual meet thizer who had not joined the ing at the Adrian grade school rebel army. Mr. Pratt was warn cafeteria Wednesday, Feb. 17, at ed that a band of ruffians would 1 p.m. according to George Folk man, president of the organiza- visit him that night. They did, and left a rope noose tion. Speakers for the meeting in hanging on his door. But he had assigned his Union flour mill to elude Harold Finnell, Oregon a faithful Copperhead friend to State college seed certification keep the mill from being burned specialist; Edwin Hardin of the and had fled for his life to Chi Oregon State seed laboratory and cago. He and his family were Jesse Harmon, USDÀ harvesting refugees there until the armies equipment specialists. Finnell and Hardin will dis of Price, Marmaduke and Shelby had swept over southern Missouri, cuss the dodder problem in rela taking everything that was mov tion to seed certification and ex able—cows, sheep, horses, hogs, plain new regulations which will allow less dodder in the field in goods out of stores. The only thing left in the Rus spection for certified legume crop. sellville store was a keg of horse They will also reveal comparative shoes too big for the Confeder yields of the various legume ates’ saddle horses. Some of the crops in the certification program. Harmon will present informa young rebels would tie one end of a bolt of calico to a horse’s tail, tion on the adjustment of com spur the horse and yell like a bines and other ideas on how to Comanche at the long stream of salvage more seed in the harvest precious calico streaming out be ing operation. The meeting will conclude with hind. The boys in blue from Kansas election of officers and other mat caught Price’s army crossing the ters which the seed growers may Osage river. Part of them were wish to consider across, some of them were fording the stream and some not yet start of sobbing, bareheaded people ed across when the Union troops lined the streets. Then Lincoln’s struck them. The left wing of body was reverently lifted on the Price’s ruined army left for Ore train to Springfield, where it was gon, going up Willow creek and taken to its long home. past Ironside on their way to Poor Andrew Johnson tried to Umatilla landing. They were still wear his great master's shoes and wearing their gray uniforms when couldn’t. He came within one vote they camped on Rose creek above of losing the impeachment pro where the old fort was—on the ceedings. Then came U. S. Grant, EOL South Fork ranch. a great military man—a good man At the next election in 1864, —but without training for states there were 100 votes for Lincoln manship or government. He turn in the Russellville precinct. Bur ed the governing over to a clique dette Pratt s<gd, "The seed I sow of bankers and big business men. ed four years ago has increased My parents suffered through one hundred fold.” the terrible panic of '73 and the My husband, then a boy of 14, hard times that followed period went to Chicago in April, 1865, to ically for more than 30 years. I get a reed for his grandmother’s remember tramps on all the coun blanket weaving loom. He saw try roads when I was a little a great procession on the streets. girl. The war was just over. Lincoln Finally out of all this suffering, had been shot, and his coffin was someone remembered that Lin taken from the train from Wash coln had once said: “There has ington and borne through the never been but one question in streets of Chicago. A cannon had all civilization . . . how to keep been taken off its caisson and the a few men from saying to many coffin laid in its place. It was men: ‘You work and earn bread drawn by four black horses. Our and we will eat it'.” And a new nation's flag was draped across party with an old name was born. the coffin and a single laurel Do you wonder that I, inheritor wreath lay on it. __ past, _ ____________ I of this feel that I can ____ take Thousands of blue coated soldiers my Bible with me when I vote? with arms reversed, marched be- I am humbly walking in the steps hind it. The regiments were in- of our beloved martyred leader— terspersed with military bands, Abraham Lincoln. playing martial music. Multitudes I ANNA D. S PRATT hotel Tuesday, Feb. 15. Selection of Oregon’s "Adver tising Man of the Year” for 1959 will be announced at the banquet, awards for outstanding achieve ment, creativity and excellence in Oregon advertising will be pre sented in 31 categories. Western Advertsing magazine of San Fran cisco will judge the finalists in these categories after they are narrowed down from a field of nearly 1000 individual entries. 17-Ft. Coil 100-Ft. Coil 990 Only Pkg. 1%” 1 1 He U* Per Ft. Wide INSULATION Use Balsam Wool with aluminum ”1017” DOOR KIT 17’x iy4” ONLY foil vapor barrier. It’s a blanket type insulation that you can easi ly staple up between rafters or studs. Get cooler summers . . . warmers winters with lower fuel bills. Standard Double l”x 16” 2” X 16” 1” x 24” 2”X 24” I A« Roll GUTTERS STYLE K—4 INCH Galv. Only Lin. Ft. Slip Joint Conn. Insulate 4-Inch Today! ONLY Each JQ- Either Size Xer 9* Per - Ft. “ BRONZE STRIP Reflective Balsam Wool ALUMINUM- Wepco—Pre-Hung 4" Mitres . 1.45 ea. 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Now you can have rich ma hogany paneling, tool Comes in %“x4'x8' sheets .,. easy to install and easy to finish. Ute it as a wainscot, or panel the entire wall. MATTMSS B/LA95 ALONI “T"T Phone FR 2-3211 REGULAR DRIVERS LICENSE EXAMINATION SET FEB. 19 According to an announcement received from the Oregon Depart ment of Motor Vehicles, a drivers license examiner will be on duty at Nyssa city hall between 9 a.m. and 2 p.m. Friday, Feb. 19. Persons wishing original licenses or permits to drive are asked to file applications well ahead of the scheduled closing hour in order ADRIAN GAME WITH WILDER to assure time for completion of the required license test TO BE AIRED SATURDAY Radio station KCID, Caldwell, NYSSA JUSTICE ORDERS will broadcast reports of the Ad ONTARIO DRIVER TO JAIL rian Antelopes’ single game this John H. Naranjo of Ontario was weekend. On Saturday night, the fined $150 and sentenced to 10 station, 1490 on the radio dial, will carry reports of the Adrian- days in the county jail on a drunk Wilder contest to be played on driving charge Monday by Justice of the Peace Don M. Graham. I the Idaho team’s home floor. SPECIAL SEALY ANNIVERSARY SAVINGSI 217 Main St. 31 for her home in Oregon City after 'spending last week with her parents, Mr and Mrs B. F. Rookstool. A registered Guernsey cow, Marigolds Mary Alma, owned by Bosch and Hunting of Nyssa, has completed an official production record, according to the American Guernsey Cattle club at Peter borough, N.H. This record was for 10,826 pounds of milk and 522 pounds of butterfat "Alma” was a seven- year old and was milked twice daily for 305 days while on test The official production record was supervised by Oregon State college. MAHOGANY PANELING • Hundreds of firm coils • Lovely wovan-ttripe covar O regon city Mrc Mrs. R.iLand Roland Whitman Whitman left. left Ja Jan BAROAIN Of THE MONTH! BUILDINGS Box Spring returns to a¿ns Arch-Rafter • Button-frM—no lumpt Registered Guernsey • Makes High Record _ _ Q TOP QUALITY MATERIALS CHCD’Q building LULFI O SUPPLIES 102 North Fln^lt. # Nyssa Phono FR 2-2223 Be si way / • o O N0W_ I J 4 *4 € SATISFACTION f A Division of I A. no? Phofte FR 2-2237 l—* GUARANTEED Boise Cascade Corpora Corporation kt ______ _________ Nyssa. Ore<|orç o