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About Herald and news. (Klamath Falls, Or.) 1942-current | View Entire Issue (May 22, 1963)
HERALD AND NEWS, Klamalk Fallj, Ore. Wednesday. May H. 19M PAGE S-C FCC Chief Seeks To Upgrade TV WASHINGTON (UPP - E. Wil liam Henry, new chairman of the Federal Communications Commis sion, wants the public to join the FCC in a campaign to improve the quality of television programs. Henry said in a weekend inter view he sees no magic remedies for improving television standards such as new legislation, or a gov ernment subsidized network such as the British Brnadcating Com pany. "if you don't like the kind of programs your local television sta-i tion is offering, write to them and! tell them. If you don't get any cooperation from the station, write to the FCC and tell us about it." He noted that a station's license comes up for renewal every three years, and said that any serious complaint about a station's pro gramming would go into a file for consideration at renewal time. Henry, appointed as successor to .Newton W. Minor who quit as head of the FCC last week, said those who find present television fare dull and monotonous should express their dissatisfaction de spite claims by broadcasters that present programs suit the major ity's taste. Broadcasters have "not merely a moral but a legal responsibility" he said, to serve the interests of all segments of the community in cluding the minority that might prefer public affairs rather than hospital serials and horse operas. "Networks must satisfy the ma jority, but only part of the time." Henry said. "They have an obli gation to find out what the ma jority really wants, not what it accepts merely because nothing else is offered." The former Memphis, Tcnn., lawyer said that rating services do not provide the networks with an accurate picture of what the public desires. They reflect only what the majority watch given the limited choice, he said. "Ratings do not show what pie might prefer if they had other Ichoicos." Henry said he thought the pub lic already was discouraged with what television was providing now, and wrouid become even more so when they see next season's schedule. "Of 24'i hours of prime Special Purchase Arrived Just In Time For Summer Events Ladies 2-Piece Summer Sets. These blouses and shirts match Capris and Jamaicas in a wide choice of colorful prints with pastels, bright "colors, black and white. There's a Xgood selection of cool necklines with button i? I : L i I li - ... V..'ll :unu upper ituni unu punuvei styles, iuu ii find the size to fit you as well as styles to delight you 8 to 18. And lock at the prices ... Blouses and Surfers each $1.00 Capri Sets ser $1.59 Capri Sets .......... set $1.99 Jamaica Sets set $1.59 Anita Shops 707 Moin Street Shop Until 9:00 Every Friday Night Too Much Month Left at the End .of your. Money? We help you shrink your month and stretch your money! Nobody it bom with the knock of hond hng money well. It's o k:ll thor' oc autred That's where we comt in. We are g'od io jhow you how to improve family budgeting and how to trim oH waste. THE BANK OF KLAMATH FALLS IS A FULL SERVlCt BANK! Your locoMy owned Bank of Klamath Fall is o kind of "finonciol department store," oble and willing to help you in all kinds nf financial matters. For in s'orce we rrokt business loons, auto trans, loans for practicolly ony punfe vou con name In oddition we offer se'e deport boxes, travelers checks and money orders, p'us night depository, and Hor-dy dnve-m window. GET TO KNOW OUR BANK OFFICERS BEFORE YOU NEO THEM Our full service bonkers ce financial professionals who con do o great deol for your finonciol present and financial future. LET'S GET GOING You con help yourself . . . ond mat month ond money balance- by seeing the friendly local people at the Bonk of K'omoth Falls . . . ond when you need tro cosh, borrow it from one of Our helpful officers instead of taking it out of your savings occount . . . you'll nev er hove too much month left ot the end of your money when you do business with your loca'fy owned Full Service Bank! (Bcuikbiq HOMETOWN -BnnK- AN inwli 4 U K ft. 00 If !b I D I C OS KLUmPTW FRLL! Shop Downtown Klamath Falls Thursday - Friday - Saturday PENNEY'S AT SHAW'S Only $5, but you'll think it's worth its weight in gold Solid 14k gold point. Puis a personal touch in your handwriting as only a fine fountain pen can. It's "convertible." Load it with a cartridge or replace the cartridge with the in genious little "converter" i and till it from an ink I liW bottle. For only $5 you get: The fj A r-" pen, the converter, a large LA L.JL i Lv cartridge, and the right to ) IM fUuf a free exchange of any un damaged point within 30 days of purchase. Takes the guesswork out of pick ing the right point (choice of seven) when you give or get the 45. PENNEY'S ff -PlV a 1 8th and Main I 6rf VM Open 9:30 a.m. - 5:30 p.m. fir V V Friday Night, Till 9 U f ALWAYS FIRST QUALITY M - ,11 WS'tpP" Count on Penney's M 1 ' &&0Z& for Type 1 Twills ', tj! i that prove their stamina " ; SUMMER ): fi5& flfP A A fQi fF i " V fabric t . Wm. . ' 51':. V -.! f t IS u - 'l III r j Shaw Stationery 729 Main St, ALWAYS FIRST OU A U1TM 3'rtC summer 1 CLOSE-OUT 4 Speiol! Summer Sportswear i .4ty TV rlini aprrtallv Bf mM T fl I I prlrril tieau Lh AW w - XilVl I I IWV nuanltlln ar AW - rwf I I l "milK! Prima. 11 M I ' I plains, tall rlflina, MM km '. .?Al j f Special cotton denimi. . rWJa 1 Home decorating prints. Illy I Ilrnlmi In plain kk 4A 1 1 ff W ' " fanry 1M WL M M ' Smj m nriifi! All arn. 4jm p XmM -"d ' AWm. U jJT I 4ftra!lnf. AWg kWB Combed Cotton matched sets No test is too tough! No work out too strenuous! Penney's own lobor ' otory octs os your watchdog . . .checks and re-checks Big Mae twills to be sure you're getting the most quality for your money. Set your own standords and compare. Next time you buy work clothes ask if they're Sanforized, vat-dyed, mercerized 2-ply yarns, cut to proportion-fit potterns You're sure of these extras with Big Mac! 49 6 i. shirt lonf toy-put toils, drm fyp cotlao button thru flap pocktU. VVo J 4.2 pant . . . foot mtfk d"P. Sanlorixtd boa Hail dnll podta, havy duty tipper. v'A FASHION-BLEND SLEEVELESS BLOUSE BUYS! 2$3 Corefree cotton blouse is smortly tailored in 4 sleeveless tuck-in or out styles. Postels ond white. 32 to 38. ARNEL TRIACETATE AND COTTON BLOUSE Sizes $ 32 to 38 Spring postels and white. Two collar styles, roll sleeves. Mochine woshoble. Crisp tailoring. MEN'S FAMOUS BIG MAC WORK SUITS A 98 Sanforized 10-oz. cotton denim . . . with elostic waist inserts, action back! Reinforc ed ot all points of strain! NEW LOOK ALL AROUND 6" SHOES tizct 6 to 12 D & EE i 99 For workmen, sports men! Soft butternut glove leather uppers. Moc toe, oil-resistant cushion crepe rubber soles and heels! FINE TOYO WESTERN STRAWS sizes 6i4 to 7Vi i 98 Smart plains block, vent crown, leather sweatband, side bow! 3Vj" brim. In white ton or white grey. 100 COTTON CUSHION SOLE WORK SOCKS sizes $"l 10 to 13 32 I Heel 'n toe nylon re inforced for wear, cushion sole for com fort! Machine wash, lukewarm water. 15" half hoi 3 for $1 1. 1 r ,i i 'A CHARGE IT! NO DOWN PAYMENT! Charge It! Easier to Pick, Easier to Plan, Easier to Pay!
