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About Herald and news. (Klamath Falls, Or.) 1942-current | View Entire Issue (Jan. 27, 1956)
FRIDAY, JANUARY 27, 1956 HERALD AND NEWS. KLAMATH FALLS. OREGON PAGE NINETEEN Ewaoa 1956 Packard Luxury Line Has Push Button Control M LI kj M PI 1 i sfcMiJMjiTiaKteia THIS PACKARD FOUR-HUNDRED MODEL offers elegant and stately styling and an Improved torsion bar suspension system, the ride and comfort advance pioneered on American cars by Packard in 1955 models. For 1956, new Paclcards offer two major engineering advances that will be "auto-industry firsts" an electrically-activated push-button automatic transmission, and a non-slip differential, representing the first basic change in differential design in more than 30 years. The non-slip differential eliminates driving nuisances such as getting stuck in snow, on ice, in mud, and other adverse driving situations. Most important, it contributes to the ultimate to date in safe, secure readability when a car goes around corners or sharp curves. The non-slip differential senses which'reer wheel needs and can utilize tractive power, and makes a transmission of power accordingly. It is sold by Juckeland Sales and Service. Safety Li '56 Clipper .ine Announced The Clipper line of luxury pas senger cars for 1956 Incorporates the most safety features available lor any automobile, as lollows: Improved torsion bar suspension Makes for the ultimate to date In motor car handling stability; maximum In cornering ability with less "lean" on curves; less driver rtimier better control of car on Ice; eliminates "diving" of car on braking. ': ' ' Acoustical headlinings Make for hrtter sound conditions In automo bile, and minimises driver distrac tion unaer au junas oi muiuiiug conditions. Electric push-button Ultramatic automatic transmission makes for ultimate to date in a push button driving system for greater safety, comfort and convenience; the only such system ever devel oped with a "salety-parK" leaiure; also orevents shifting Into "Park" or "Reverse" when car is moving forward at speeds over five miles-per-hour; no mechanical linkage to overcome; same touch-pressure will activate any push-button end there is no possibility of wrong push-button being activated. New, most powerful V-8 engines In medium-price field for maxi mum acceleration and passing abil- Ity in normal speed ranges where power can be important contriDU' tlon to safe driving. High compres sion ratio engineered into engines as much for greater economy, for increased power. Automatic transmission with "two-stage" passing gear pro vides burst of engine power ipr emergency use in all driving rang es.7 and makes for safer passing ability. New-type, Interlocking safety- door latches will withstand three times the impact of former latches and still keep doors securely closed: crash tests have proved that, although doors remain secure ly closed, they can be opened witn normal effort following impact. New power steering Elimi nates tendency of driver to "over- ateer," and gives improved recov ery handling characteristics. New four-way electrical power seats Single toggle-switch, push button controls vertical or horizon tal movement to adjust the seat for maximum driver comfort. Tinted-glass windows Eases eye strain during sunlight driving. and minimizes headlight glare from oncoming cars during night driving. Foam-rubber Instrument panel protective covering Lessens pos sibility of Injury to passengers in case of sudden braking situation or accidental Impact with another car. Improved brakes Brakes on 1956 Clipper models achieve im portant increases in non-fade characteristics. Hood, Rear Deck Lines Give Clipper Broader Look PLANT EXPLODES TAIPEI. Formosa l.fi A fire cracker Dlarft pxDloded Tuesdav. killing the owner, a young woman employe and the owner's 4-day-old on. six employes were critically injured. The 1956 Clipper has been treated to major styling refinements aimed at making Clipper cars the most popular in the medium-price field. new, fresh styling and new glam orous colors, exterior and interior, suggest motion for a car that Is powerful, yet in good taste. New hood and rear deck lines give a lower, broader and longer appearance to the 1956 Clipper. New stainless steel treatment runs the entire length of the crs. from front to rear, forming a long belt which capitalizes on the overall length of the Clipper 21S inches, almost 18 feet. This belt also forms a pattern for two-tone exterior col oring. -' Wide stainless steel strips extend across the roofllne above the Clip per rear backlight to emphasize roof contours. A new rear deck gives the rear a wider, crlsper ap pearance and makes possible a substantial Increase in luggage New streamlined bumper guards for the 1956 Clipper have been placed directly below the head lights. The low impact bar of the new grille la wide and ot neavy construction, and adds to a "roaa- hugging" look reflected in the over all styline of the automobile. Repositioning of headlights for 1956, one-Inch lower than on pre vious Clipper models, makes for safer night driving. This relocation was made possible by the level- ride" lnherrent In torsion bar sus pension, a riding comfort advance now standard equipment on all Clipper models.. The load-levelizer mechanism of the system keeps the Clipper riding level at all times regardless o.f passenger or luggage loads. The 1956 Clipper grille shows dis tinctive long, horizontal lines that give an impression of width to the front of the car. The famous Clip per "helmsman" wheel, dominates the center of the grille. The name "Clipper" and a futuristic hood ornament grace the hood of the car. Longer, more graceful "eye brows" for headlights eliminate stray lighting and make for more efficient light distribution on the road during night driving. The Clipper tail-lamp assembly for ' 1958 is suggestive of jet-age motion. Dual exhaust outlets are through the bumper assembly which form an attractive, protec: live nousing lor the tail pipes. Rear ends of the 1956 Clipper moaeis are simple and clean, The rear bumper guards have been treated to a functional styling ap proach Which permits them to house the rear license plate and license plate lights. The 1966 Clipper models will be offered in more than 40 single and iwo-ione color combinations. Interior treatments are available in 38 combinations, with a choice of 17 fabric and leather materials. Instrument panels have been stvled for improved appearance and vis ibility. A new, large-face, electric, sweep-second hand clock Is stand ard equipment on most models. The all-new 16th series luxury Packard models feature the first real concept of electric "push but ton" motoring, the auto industry's largest displacement and most pow erful V-8 engines, a non-slip dif ferential for greater driving safe ty, a 20 per cent increase. in fuel economy and the most significant advance in interior seating design since the advent of closed cars. Available in hardtop, convertible and sedan models, the newly-styled Packards -reveal a more elegant and stately exterior appearance. Inside the new Packards, there Is a story of Ingenious metal usage all-aluminum encasement elimin ates 95 pounds of "dead weight" and makes Packard Ultramatic the lightest and most versatile auto matic transmission available for any American car. The new Packards are powered by 310-horsepower and 290-horse- power V-8 engines, both with a 10 to 1 compression ratio, highest In me auto industry. They also offer an improved torsion bar suspension system, the ride and comfort ad vance credited with getting Pack ard a greater share of sales in the luxury car field in 1955 than In any year since 1932. Both of the new Packard V-8 engines develop 405 foot pounds of torque at 2,800 rpm, the highest torque rating ever engineered into an America automobile engine. It is torque that provides the burst of power for normal driving ranges wnere nign periormance is an lm portant contribution to safety. Peak norsepower ratings can only be rea lized at dangerous, and rarely used top speeds. Packard plans to build further on tne important progress already made in the prestige car field. said James J. Nance, president of Studebaker - Packard Corporation. "The 60th. series Packards reflect continued dedication to a philoso phy which calls for allowing our achievements in styling and engi neering advancements and innova tions to- define our product goals.' The new Packards pioneer the auto industry's first electrical-re sponse, push - button Ultramatic transmission, a device which over comes the frailities of human tem peraments and reflexes and does the driver's thinking for him. It is Impossible to select a wrong driv ing range in street or highway oper ation. Beyond that, the push-button driving system makes for the ulti mate In safety, comfort and con venience. The driver merely touches push buttons which correspond to the six driving range 'positions avail able with Ultramatic. The buttons are set in an attractive console mounted on the steering column. Design and appearance of the con sole add up to an achievement in functional art. Simplicity Is the keynote of the Packard push-button driving sys tem. It is the shnpiist-to-operate, easlest-to-understand transmission yet devised: as simple as one-finger piano playing. There Is no me chanical linkage to overcome. Each push-button electrically activates Its own speclfio driving selection, and upon being activated auto matically locks out all others which might damage the system if acti vated Inadvertently. Many safety advantages have been achieved by tlelng in the push button system with the ignition cir cuit. For example, a driver who activates the "park" push-button wnne leaving his car parked on a hill or inclined driveway need not worry about a child inadvertantly unlocking the power shaft. The se lector is automatically locked In Park," and oannot be disengaged without opening the ignition cir cuit with the ignition key. At speeds over five miles-ner- hour, only the push-buttons marked Drive." "High," and "Low" can be activated as driving conditions may require. The others are auto matically locked out to prohibit se lection of the wrong position while tne car is in motion. The electrical push-button driving system adds to the feeling of se curity provided Dy the powerful racitara v-8 engines. Packard en gineers emphasize, as being more important than their horsepower, the fact that the Packard V-8 en gines develop the highest torque In tne auto industry making the 66th series Packard the most alert and agile performer on the road In all driving ranges. The new Packard V-8 engines of fer the highest compression ratio for any American-made car. High compression is basic to economy and high performance, especially in deliverying useable power to nor mal driving ranges as between 20 and 50 miles per hour. New Packard V-8 engines are compact, light arid durable. They may oe expected to deliver many as -100.000 miles of trouble- free driving under normal opera tion with normal maintenance at tention. The Packard V-8 engines generate ample torque for all driv ing ranges without undue strain on engine parts. - v J J I W m EC d 1 v V V li 1 i wa. s,--. . ' .X, yvm.-.- ; , ; , vT.yy t. STUDEBAKER, with an outstanding record of station wagon popularity, has styled an all-new ' series of station wagohs for 1956. Entering the sfation wagon field just two years ago, Studcw baker has seen its station wagon business rise to 1 1 per cent of its total sales, representing th fastest rate of gain in the entire industry. The new 1956 President Pinehurst model is bigger and more powerful, and has many unusual new features such as soundproof headlining to en-i ' hance the quiet atmosphere of the interior. The Pinehursfs big new 289-eubic inch V8 engine develops 195 horsepower. Other station wagons in the line are "the Parkview in the Commander ,' V8 series and the Pelham in the Campion six series. All three staXon wagons feature 'complete passenger car refinements at the same time they are designed to serve as heavy-duty cargo carriers. They can accommodate six passengers on the two full-width seats, and have maximum capacity of 65 cubic feet when the rear seat is folded forward. A specially engineered , two stage suspension system in the rear gives the station wagons the same soft ride as sedans, but ' supplies a firm support to the car body when it is loaded with heavy cargo. The new Stude baker lines include 16 different basic models 12 in the President V8, Commander V8 and Champion sedans and station wagons, and four in a new sports-type line. . . IMPROVED SAFETY FEATURES, plus a refreshingly new style trend, are expected to Increase popularity of Packard Clipper line. - - - -. . , - . t Safety Keynotes New '56 Packard Safety and ease of operation key note the 1956 Packard models, and these product characteristics are emphasized' in a substantial im provement in performance achieved for the Packard Ultra matic automatic transmission. For 1956, this transmission offers two "kick-down" ranges which result In maximum acceleration and safe passing ability for any driving range. Packard Ultramatic is the only automatic transmission with double "kick-down" acceleration. The first "kick-down" for Increased acceler ation force may be utilized be tween speeds of 10 to 45 miles per hour, and Is most effective between 20-40 miles per hour. This "kick down" for a burst of get-away power may be obtained by depres sing the accelerator half-way to the lloorboard. CLIPPER DELUXE SERIES SEDAN FOR 1956 Important styling refinements have been made by Clipper stylists in es tablishing a new styling philosophy for this' line of medium Price cars. For 1956, the Clipper line features new grilles, new hoods and new hood lines, new rear deck treatment and new "style-stream" taillights. Overall length of the new 1956 Clipper it 2IS inches, almost 18 feet. Clipper deluxe series models are powered by a 240-horsepower V-8 engine with 9.5 compression ratio, highest in the industry for the medium. Price field. The high compression is a basic factor for a 15-20 Percent increase in Clipper fuel economy and greater ability o deliver usable horsepower in normal speed ranges. MffllfflTIMOQ ;;- I Built by I Packard Craftsmen jj America's finest ST "7, medm Now... with' the smoothness, performance and safety of famous TORSION-LEVEL RIDE I i Jl gK J mm & li NOT THIS No more frightening and uncontrolled "heeling over" of car body on sharp turns; no more disturbing Jolt nnd jounce over bumps and dips; no more severe pilch from sudden stops. BUT THIS. New smoothness, new ride and control! Clipper's Tor sion Suspension system ab sorls road shock before it can reach you; gives sou a stability you couldnt Ret with old-time coil and leaf springs. You can sec the new Clipper beautyl Now hurry In and discover Torsion-Level Rido , . . the only neiu ride in the medium-price field . , , cxQtusive with Clippcf in Us chiss! It's so smooth it even heats riding on airl So ' advanced it makes coil and leaf springs a tiling of the past . . . giving new driving ease, safety and control For 1956, Clipper Torsion-Level Rido is teamed with great new Clipper engines ... up to 275 h.p., the most power in the field. Here is performance and comfort never known before in the Clipper price range I And economy that can be proved 1 For a new Clipper rear axle ratio is now available that makes possible the fuel savings of overdrive with the finest of automatio transmissions, Clipper Ultramatic! Here is all the quality, size and smartness of America's finest medium-priced car . . . built by Packard craftsmen, obviously I Come in-the Clipper is in our showroom nowl . See and Drive the Big, Beautiful '66 Clipper Today! JUCKELAND MOTORS llth & Klamath Phone 2-2581
