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About Herald and news. (Klamath Falls, Or.) 1942-current | View Entire Issue (Jan. 19, 1954)
1954 HFRALD ANJ NEWS. KLAMATH FALLS. OREGON PAGE THREE Ueral Motors Plans Billion Dollar Boost In Plant (fl-Ceneral Motora ky0iednoU,er billion- the re nt "5 ( 1055. The PI'S ,5 dent, disclosed the undertaking along with an optimistic outlook on business prospects In an ad dress to 600 business and indus trial leaders at a luncheon pre liminary to the opening Thursday of GM's Motorama of 1954. He said CM has spent two bil lion dollars on expansion since World War II. Capacity esideni's Schedule Is an Killing One, What thNo Time For Loafing iMr.E. N.J. w I M il Shanley. special coun H&St Eisenhower. Mon V, . word picture of K ,' - nnSlbility" of the ident's Job. , u aroused at all hours of 1 .f . -TLthered at all hours Xy with crisis after crisis Korea East Germany, the . 5" Shanley told Seton OrJrasi'y students in a pre j address. presidents ro " u that we don't give him , llnw to think, as he puts j u n.mo timfl in the fcjj ana u ..- --- - fcoon. in."" '",,- . ident the unw " f st Imagine uio x-.oo.-j..." a. problems he has on h s having to beg for an hour's h, all during the day to think, terrific schedule goes on un , o'clock at night with never i without a crisis. No one ever die of monotony." inley, who Is No. 2 man on Yalta House staff behind chief unt Sherman Adams, said: he day starts at eight or be ts the presiaeni arrives hi jillice about that time," he "It Is heraioea ay a uuw la similar to reveine wesi it said about 10 papers re tire President's signature day. A staff meeting Is held at 8:30, he said, and the midday "mess" provides an Invaluable chance for the staff to talk over the day's business and "put the pieces' together." He said the navy style napkin rings are engraved "the White House Mess," but pointed out to "my good Democratic friends in the audience" that the military terminology is a carry-over from previous administrations. After morning meetings at 8:30 a.m. and - noon each day of the week are --over, Shanley said, "There is a constant flow of visitors, meetings with congress men, meetings with staff mem. bers, swearing-in ceremonies, bill signing ceremonies, decorating heroes, meetings with associations and groups of every description. Then luncheons with staff mem- bers, swearing-in ceremonies, bill advisors and congressmen," he said. Evenings, he added, "are often taken up with formal dinners, and many nights are spent on the writing of speeches." We write the kind of insurance we need not apologize for after the ac cident or fire Hans Norland In surance Agency. 627 Fine St. Phone 2-2515. " He predicted a gross national product this year "approximately equal to the 365 billion estimated for 1953." "No depression is in my vision, he said. "It is my belief the na tional economy will be Btronand healthy throughout the year, He said he looked for little change in the over-all level of em ployment. "Consumer expeo. ditures should continue substan tially at present high levels as result of well-sustained Incomes and lower taxes," he said. He predicted General Motors' volume of sales , "in physical and dollar terms in 1954, should not be far from the high level at tained in 1953. Last year, he re. ported GM's dollar sales exceeded nine billion dollars "by a substan tial amount." For the auto industry specifically tne UM president said, "I esti mate the domestic market should absorb in the area of 6,300,000 cars and trucks, unit production, including Canada and for export. should approximate seven million cars and trucks, Factory sales in the domestic market last year, he said, totaled seven million cars and trucks. In cluding Canada and units produced for export, industry sales amount ed to about 7,800,000 units, the second largest volume in history, He noted GM produced almost three million cars and more than 500,000 trucks in 1953. Production of GM's 1954 models, he said, re quired an outlay of about 350 mil lion dollars for equipment, tools, 'dies and engineering. He said the destruction of GM's Livonia, Mich., transmission plant by fire last Aug ust cost about 100,000 units of out put. 1 "There, is one danger we must guard against and that is psycho logical," he . said. "If those who persist in taking a pessimistic view of tile future succeed in planting fear in the minds of the public, those seeds of fear could take root and the result might be the vefy . i condition we seek to avoid." Public confidence, he said. "Is a key factor in maintaining a hlgiN level of economic - activity. Seedling Stock Wanes SALEM Wl The Oregon forest nursery has only a few species of forest seedlings left, the State For estry Department said Monday. Great demand for Douglas firs, noble firs. Scotch'nlne and Chinese lm has depleted stocks of those varieties. The nursery produces seven mil lion seedlings a year. Most of them are given to farmers. Species still available are Fort O r f o r d cedar, ponderosa pine, lodgepole pine, Chinese arborvitae, cascara, Rssian olive and Rus sian muinerry. The department said there again would be enough seedlings by next fall, and the production is being expanded to nine million seedlings annually. Dexter Dam Half Done As Valley Project Pushed DEXTER W In less than a year, crews of workers and fleets of powerful earth-moving machin ery have completed approximately half of Dexter -Dam, one of the Willamette Basin projects. Army Engineers reported Mon day that construction of the con crete and earth-fill dam Is 50 per cent complete. They said a total of $4,600,000 has been spent on the new dam and another six million dollars, Including cost of power equipment, is still scheduled to be spent. Total estimated cost of the project, including road relocation work, land, and a portion of the cost of game fish facilities, is 12 million dollars. , . Main purpose of Dexter Dam Traffic Safety i Campaign Pays Off OLYMPIA Wl The state cam paign to reduce Washington's traf fic death toll showed these figures Monday: : Traffic deaths since Jan. l: 11. Traffic deaths for same period 1953: 34. Traffic deaths since campaign started Nov. 1, 1953: .83. - Traffic deaths for same period beginning Nov. 1, 1952: 168. MYSTERY NEW YORK Ifl The Pinkerton Detective Agency had a mystery on its hands today and called in city police to help. The national agency said an In ventory of Its firearms stock, made prior to filing for renewal of licenses, showed nine ,38-caliber guns out of 400 licensed weapons are missing. PROMOTION EYED PORTLAND lift U. 8. District' Judge James Alger Fee is one of two men being considered 'for ap pointment to the 9th Circuit Court of Appeals at San Francisco, the Oregonian reported. The other was identified "by the newspaper as -Richard Chambers, Tucson, Ariz., attorney. CHAIR'S Memorial Chapel FUNERAL SERVICES FOR ALL INCOMES NON-DENOMINATIONAL SERVING ALL RELIGIONS Klamath Falls' Phone 345 " and its reservoir will be to catch the fluctuating flow of water from Lookout Point . Dam, three miles upstream,- and then release the water at an even flow through its spillway to the river below. Dexter Dam will also be the site of a power plant with an Installed capacity of 15,000 kilowatts. ' The dam is scheduled to be completed for re-regulation pur poses by September. The construc tion schedule calls lor "power on the line" by April, 1954. Prime contractors are McNutt Bros.- of Eugene, and C. J, Montag & Sons of Portland, who entered a joint ma of $4,945,530. ' Upstream, Lookout. Point Dam is nearlng completion. Army En gineers said that 95 per cent of the concrete in the dam is poured and tile earth fill work is com pleted. The power house is 47 per cent complete. Contractors will start Installing equipment in the power house next month. Army Engineers hope to have power on the line from Lookout Point by next Jan. l although trouble- in getting materials may delay completion of power facilities by that time. A total of $67,600,000 has been spent on the Lookout Point Proj ect, engineers said, and $12,500,000 remains to be expended. The two projects are keystones in a proposed system of dams and reservoirs aimed to harness the waters of the Willamette River and its tributaries to prevent floods ana provide power and irrigation. CGELBK3IGD0D CEEEB panefized in eosy-fo-eYecf marked sec i.onj...DlVRfD HKE TO YOUR 10TI 100K AT THESE CLOSE-OUT CASH NICES! 21x24 1-ledreem Home $63 16x24 l-Bedreem Hem .S...S795 49x14 1-B.droom Duplex . , . '.. .$1329 , Can be used at 3-Bedroom Heme 91x24 2-eedreem Duplex $1J No Other Tree Like It! V 1 LILY OF THE VALLEY TREE Amozing Story of This Cinderella Tree Cvtry Jnlr thit Ut ebaniei tluoit vr lEht from pretty crsen shad tT Inla white cloud .- gach tinda qI flowers . . .t mntlv Ilka nerfect LI- (J TOf Ml lies of the Valley. Very fr(nt. The second miracle hap pent In fall with the first frost, when the whole tree turns flame red. One of the ratit beautiful and unusual of all treel. We send atronr "took at least tli-8 tall. Limited supply. SEND NO MON EY. On delivery pay coit, C.O.D. aod postal charges. Postage pII pre paid orders. Satisfaction Guaranteed er money dim. KRUSE NURSERIES, Dept. 77ttt, Blooming-ton. Illinois Print Name ........ Address - r profe? foot. . . . .715 MAIN STREFT KLAMATH FALLS. ORESON Commander E. F. McDonald, Jr. Zenith Radio Corporation 6001 West Dickens Avenue Chicago 39, Illinois Dear Commander McDonald: A few days ago, Mr. Hauser, your District Manager, made one of his regu lar visits to our store. We told him that we were selling the new 3-transistor, no tube, "Royal-T" Hearing Aid Faster than they were delivered to us. We have a waiting list. We said we were proud to be selling Zenith Hearing Aids, and to bring the people of Klamath Falls the benefits of Zenith's crusade to lower the cost of hearing. " , " Mr. Hauser said that you would probably like to receive a letter from us because you were the one who started Zenith's Hearing Aid Division in 1943 when you found-that mostthearing aids were priced beyond the reach of many hard-of-hearing people. He-said he was sure you would like to hear how gratifying it is to be a Zenith Hearing Aid Dealer. When we first thought about selling a hearing aid, we investigated dify ferent brands. Some of them retailed at about $200, with a relatively large profit or mark up. We're businessmen and, naturally, profits are important. Different people told us that we wouldn't sell many hearing aids, so we would have to make a large profit. That seemed to make sense, but it made more sense when we found out that Zenith Hearing Aids were Just as good as any other at any price and better than many, but sold for less so more people could afford them. Like your District Manager said, our profit was much smaller on each Zenith, but we would sell many more hearing aids. f That's just how it turned out our hearing aid business has grown steadily thanks to the consistent high quality and value of Zenith instruments. We know how expensive transistors are, so we were pleasantly surprised when we found that the new "Royal-T" was priced at only $125 just about half the price of some other 3- transistor hearing aids on the market. Again, this low price means more sales, more satisfied customers, and that's the way our business has grown. And, speaking about satisfied customers, our "Royal-T" users really appreciate that unbelievably low operating cost of only 15c a month. . We know of no other product offered to the American public today wnere the top-quality can be purchased at the lowest price. No finer hearing aid than Zenith can be purchased at any price. And that's why we want the people in our town to know we are proud to be a Zenith Hearing Aid Dealer. Sincerely, ' STANDARD OPTICAL COMPANY with pot- roast- hetefc a perfect- pair ! serve this thrifty pot roast meal. It's a real man-pleaser . . . rich with hearty beef goodness that gives your family important tissue nourishing protein. Children need protein for sturdy growth you, too, for happy good health that helps you enjoy lite. yblfc pot roast meal ' healthfully complete with Holsum. For delicious Holsum the bread that tastes extra good with every food supplements the healthful prptein in pot roast with Vitamin Bi, Bi, Niacin, Calcium, Iron -anA RiKnflavin. And every Holsum slice reminds you how fresh and fine bread can be. ii 1 T4Tp 4 or Z04r BF ' Here's the delicious idea for stretching a pot roast into two meals. Save out some zesty brown ' gravy serve it over Holsum covered with pot - roast slices. This is another wayjou'll appreci ate that fresh, delightful Holsum flavor. Try it! notsuM urn tmm also gives you sunshine Viutmo D to help voter body actotb CatVatm. Yt pound gkes jou 93 of jratr daftr yr r ssr QYyi fr With WofSUItl
