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About Herald and news. (Klamath Falls, Or.) 1942-current | View Entire Issue (May 21, 1953)
,7 THURSDAY. MAY 21, 1953 HERALD AND NEWS. KLAMATH FALLS. OREGON PAGE NINETEEN DAY- imOBEEK WEBFEUrS, - JEWEUBS, PURCHASEBS OF. OPEN M1WLY ilflfElLEI& STORE FBI Old Quarters Remodeled The public Is cordially Invited oy Welsfipld's, Inc., to the 9:30 a.m. Friday opening of Welsfield's redesigned Jewelry store. The latest merchandise will be displayed on the counters, and most people will want to take advantage of the many opening day features. The Interior of the store has been ingeniously re-arranged In such a way that customer traffic will flow easily and conveniently through the various departments. The store will stock a full selec tion of diamonds, watches, house Wares, home appliances, etc. Lester Rosenberg, vice-president U Welsfield's, will be present when the doors open Friday. Regular store hours will be 9:30 a.m. to 5:30 p.m., Mondays through Saturdays. David Flaks, former manager of Welsfield's Port Angeles store, now managing the Klamath Falls store, will officiate with Rosenberg. Attractions For Manager What with plenty of fishing and big Elks and Eagles lodges, Klam ath Falls should make a pleasant home for Dave Flaks, manager of the new Weisficld store here. Flaks is an ardent angler and an active member of both Elks and Eagles, He comes here from Port Ange les, where he managed the We's- L .-TVs, DAVE FLAKS field store since October, 1952. Al together, Flaks has had 15 years experience with Weisfields. He started In the credit department at Portland and worked his way up through assignments at Hartford, Tacoma and Port Angeles. Mrs. Flaks (Mary Ann) and the two Flaks children, Carmen, 19, and Warren, 14, are to come here as soon as Flaks can find suitable housing. Basin Future Seen Bright Purchasers of the Harwin Jewel ry Store, Weisfleld's Jewelers, Inc., anticipate a brisk business in the Klamath Falls area. The president of the Northwest's largest credit Jewelers, Leo Weis Held, expressed satisfaction in be ing able to serve the customers of Harwin's. He also looks forward to obtaining the friendship and pa tronage of many other local people. Wclsfield stated: "Our business has been built on the practice of offering nationally advertised mer chandise at nationally advertised cash prices to our customers at low easy credit terms. We are proud to bring this pol icy to the progressive lumber,, ranch, farm and recreational area tiffin ... U IJftO I PIIHAM (j ff 7Tf M IrATTMW 6ood6o Ju L "'Jf !Jm?A FLATWARE D 9 24-PIECE SET INCLUDES: 1 : Jfr yr a) Ovtl Sue npaont I ':"tjf Teneeens II Ftrki AvJl A lvlr ptllern wild ill Ihr jgmm mF qmllllts ! Uinlet trel: l ' lRoV5dSr wlM no1 l'nlh. 't,,t' frrnie rTrTnMM Mi mm Uln. Hii lifetime guirin- LEO WEISFIELD Wehfield's Credit Easy The "reason for being" has played a vital role In the outstand ing expansion of Weisfleld's since its founding In 1918. Their policy provides a means for the average American ol aver age means to acquire the better things of life through the use of their personal credit. The method of selling consumer goods to Individuals on easy budg et terms was pioneered Dy tne founders of Weisfleld's, Weisfleld's believes every young couple should have an engagement ring; every home should have mod ern, labor-saving appliances, every dining room the' proper silver and dlnnerware for entertaining. "It is difficult for most people to save up a nestegg for a spe cific item of merchandise that will add to their happiness or provide tnem with more liesure time," Leo Weisfield, president of the organ ization, said. "Our firm encourages people to buy out of income and make regular, small monthly pay ments." They proved that advertised pro ducts could sell at the national cash price in an Installment-plan jewelry. As shipments are received, they will be advertised and ottered to the public on low easy credit terms so all may enjoy their choice of dependable home furnishing pro ducts and luxury items. Startling Motto Used A 6x10 foot watch repair shop was opened in 1918 with the start ling motto: "If we can't repair your watch, throw it away." The store was founded by the late Sam Weisfield. A year later, the late Ralph Goldberg joined him. The tiny firrr grew to a business that now incorporates 12 progres sive jewelry stores throughout the Pacific Northwest. Today, the name "Weisfleld's" Is firmly established in such towns as: Seattle, where the home store is. Other stores are In Portland, Eugene, Spokane, Port Angeles, Bel. llngham, Longview, Everett, Brem erton, Tacoma and Yakima. The Klamath Falls store now makes it an even dozen. Today, Weisfleld's employ many highly trained union watchmakers who service thousands of watches every month. The firm has been authorized by several of the trans continental railroad systems to give regular Inspection service of the vital watches which keep their trains on time. In serving all makes of watches, It has always been Weisfleld's pol icy to use only factory authorized parts so far as possible. This en tail stocking literally millions of tiny parts. of Klamath Falls, with its wonder ful future." Weisfield was president of the Diamond Council of America In 1950, and is now chairman of their board of Directors for 1953. Twice a year, fc- makes a trip to New York to teach classes in jewelry business at the New York University. Good Display Store Feature Redesigned, rearranged, modern ized. Those are the changes for mer customers of Harwin's Jewel ry mire will find when they first enter Klamath Falls' latest addi tion. New window lighting already has been installed for better display of merchandise. And new store fix- Famous Name Brands Here Carloads have arrived and more are coming Those famous name brands house wives, brides-to-be. students, 'Work lngmen, businessmen, sportmen everyone know and recognizes as manufacturers of products that are reliable, guaranteed, and up-to-date. Fabulous diamonds and mount ings, the focal point of Welsfield's, are bought from famous Importing companies and designers. Jly few of those famous names reign ing at Weisfleld's are: Harry Win ton, Inc., Arnstein Bros., Louis Rothslein, Inc., and Kasper and Esh. Famous watch names are: Bui- ova, Elgin, Longines, Hamilton, etc. The ever-important housewares department overflows with mer chandise lrom: Revere ware, Na tional pressure cookers, Presto, Royal China, Edwin Knowles, San ta Anita pottery. Mutual plastics, etc. Beautifully designed silverplate and sterling in every price bracket is from such master craftsmen as: National Silver, Holmes . and Ed wards, National Sterling, Heirloom Sterling Silver, Oneida Community, etc. Large appliances are from: Gen eral Electric, Zenith, RCA. Costume jewelry creations are from: Tralari, Coro, Karu, Lisner, and DeHah Pearls. Other Important departments stock cameras and projectors from Eastman, Argus, Ansco; Parker and Sheaffer pens and pencils; Schick, Remington and Sunbeam electric shavers: Remington, Un. derwood and Royal Typewriters; Ronson lighters, Rolfs wallets, Swank Jewelry, Samsonite Luggage. hST7 zEv& aa ami i ioria'iW'oyit j pay "i! i'fi?5 jP"SS ' 90'd color, rn.tol eipon- I 1 MC I ONLY V )j I wis: I U VI vzs"' I Regular 19.95 Vf C-'y II Li U Toost iust the woy you like I .JZj. II Attractive Boke .te ir . . . ., hubb, like, it . feAAwftjll 1 3 Trim and Handles ... end the kids like it! SUA IWHU I I NO MONEY DOWN Lighl-dork control, conven- I KV "J tures will soon be added. Numerous departments have been rearranged for easier flow of traffic. Customers will find cor related departments more conven iently located and efficiently ar ranged. The home appliance department has been enlarged to make space SPECIAL PURCHASE! COSTUME JEWELRY Tear choice of Plat, Earrings, Necklace, Bracelets Values to 2.95. Colored tnd mock rhint stent!, Simulated poarls nd chic Ttiiorod stylos. Mny rt eopios of famous noma dtsiqns. A fabulous opening event is- rtment far 70a. Northwest's Easiest for new national brands being shipped to the store. Also new cre dit, electric appliance and house wares departments have been built. Soon to be placed on the. front of the store will be a new modern neon sign. All this has been carefully planned so customers can make their way through -the store from one depart ment to another more easily and quickly. Credit Terms -noo U YOUR CHOICE Check These Features: ture Control Knob Maintain! Uniform Heat , Convenient Drain Spout for Emptyinq Grease Takes up to 4 lbs. of Quartered Chicken at One Time Automatic Light Signals When Shortening is Ready for Frying. Welsfield's opening bring! you a terrific buy beiket. Temperature ranges from 200-450 in thit jumbo-lice deep constructed. 8"x9"x6" Bakelite basa and handles, rustproof try WEISFIELDS WILL GIVE YOU $00 OTHER GENERAL ELECTRIC RADIOS PROPORTIONATELY LOW PRICED mm Guaranteed for One Year fryer. It li olurdily degrees. Quonrlty deep. Hoi plaitic price. Buy it for TRADE IN For your old alarm clock or old radio, when traded in on this new ' GENERAL ELECTRIC CLOCK RADIO NO MONEY DOWN ONLY 50c A WEEK Automatic TemDero- limited at this tomarionel ' gift. Buy it for yourself. '' ALLOWANCE BALANCE ON LOW EASY CREDIT TERMS CLOCK RADIO THE RADIO THAT CUTS WORK IN HALF Moke life happier and easier with the ra dio that sort "Good Morning" with music end hot coffee. Even tells time In the dork. It's America's most popular outsells all , other clock-radios. Ideal for everyone, every ; day in every room. Lovely modern plottlc cabinet. A Weisfleld's fabulous opening day money-saving trade-in offer. 'r 1 ONLY 25c A WEEK 1 Tm cleonT C.d ' .nMd. &?Jj$$l I I f0r T00,t Gu.rontd. I 701 MAIN ST.. KLAMATH FALLS