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About The Evening herald. (Klamath Falls, Or.) 1906-1942 | View Entire Issue (July 27, 1922)
VffP 'VStfPj : Wl&lu .-.; i';; -c. -!ff;iv' PflgO Th'rci ' THE EVENING HERALD, KLAMATH FALLS. OREGON ' fflltlliMiAY, JULY,,' 9fiM ' '' a. 1 71 1 A' i ji I ' NEW STORIES AND PUBLICITY OF THE MOTOR WORLD - EVENING HERALD'S PAGE OF AUTOMOTIVE ,; ACTIVITIES AND ADS. ?-' N " .' ' r-rV.ijfi HIlJB PC-Iiir,, YM rwifc Lggggsma 1 f ii id i.i.iiiw . LUB R GATING 0 F MR M OBTIIII T Service More Than Dou bled by Proper Oilin, Investigation Showi Hervlm tif motor equipment rnn lw (IipiiIiIciI iy niorti liili'lllcf-iit lubrl rullontiiH shown by lenlrt t-nmliictnl ovur u tmrloii ( ycarM liy lubrication iniKliH'cru noil which liavn Jimt reach I'd a riincliiN'n iitiifo. It In I'Hllmntcil HiIm would noiuunt to n saving In rn liluri'itinni of motor earn, trucks' noil tractors of moro tlinn u Mlllon ilol lam miiiiiully, Tills flc.iirn line not tnWii Into iicroiint thv Iiiiku iimount n.ivi'il In ii'pulr mill purl rnpluci iuoiiI i'hiii)i. It rcpri'Di'iitN tin) ti lilnci'iiiiMii of worn t(ulinciit with Mi'w itiltimint eiiiljr. ' Tho tfM ttntlKMtloiiM nliou- ilmt sucli ri'platriiiciilH uro iK'nyim! of n great ly ri'iluu'd cfrlcloiiry In ummI uutonio lilies noil iln not necessarily Involve tlii junking of mich rnrs, Tlio mini mtliuutiiil miTi'ly rovers ilio roat of' buying buck mul replacing In service. . tlm greater efficiency destroyed In n period tluit represents only 31, to 00 Pr rrnt of tho tlmn mucIi i'iiiliiiii'iit should rVinilcr minimum eftlilency. I It was foiiuil that wry llttlo o( thin limn of cfflrlitucy n duo to tho du sign or fnitory pructlro of tliu build (ir of cam, truck or tractor. 'Home of It could tin IniH'd to niri'li'MHiicuH or iii'KllKi'iici' lo hniiillliu: iititl maintain I in: i'iiilpiiini, hut nvi'ii In mich In Ntniici-H It wiin hard to disconnect thlH furior entirely from tho m.ittnr of liihrlrnlloii. Tliero won founil lo lm a wldn spread Inrk of linowledgo for In Htiinic, of tho teuiperntures devel oped In ii motor rnr, which Informa tlou, obviously, would liavo mi ex tremely Importnnt beiirlnK upon (tin lubrication result bemuse, vtlillo tho heat factor rnnnol ho crenlly til lered, tho reslstunco of tho lubricant to sucli Iwiil In a iIi-cInIvo point In tho prKrvntlon of partit find smooth, rndurlrii:oifratlon. CHARLEY'S PLACE Our vulninllnu depart men t con Untie lo miii your Tires and Tubes . I'liimpt Mnlir fur tlioo III liurrj , Our lino of IWIIItH' tire Is row plHr nud ncr nil u that IWIIIIH; llrei ure iM-t for loral road condlllooi. , Firestone, 30x3t $ 7.99 Firestone, 30x3'2 8.99 Firestone, 33x4 22.50 WE ARE CLOSING OUT OUR ENTIRE CONSIGNMENT OF Howe Cords GET YOUR SIZE AT SALES PRICE. DELCQ r REMY ATWATER-KENT Full Line of Electrical Parts t for These Systems Also Full Line of Ray field Carburetors and Parts Better atk here before letting someone send out of t town for your Electrical Repair Parts Rex R. Renner Automotive Engineer 234 Main St. KLAMATH FALLS Phone 367-R ROMANTIC Of OF FJLY II SALES IS GONE . Business. Now Goes to Es tablished Dealers; Ser vice Important 8T. I.OWIB, July 27. Every liuM ncsn lion ltd romnnco anil not the leant Innplrlng wo tho wonderful romanco of tho au'tomolillo butlncaii which hroiiBht inor, wcnlth, poiltlon and domlnanco to mich men an Henry Kord, Harney Oldflclil, I.onU Chcvro let, W. C. Durant nnd others of their type. They wero the men who build ed with llttlo money and a great deal of fulth and lived to uco their dreams corntf true., Krcry city has In It a dealer who fn noino measure has relived tho lives of tlioio treat leaders. KDcry city has ' doners that tho oldest Inhabitant can refer to as "I know lilm wJien," and that "hen" carrier n world of ' meanlnK, for both tho speaker and ! tho dealer. For tho dealer then had I llttlo or nottilnp, usually borrowod tho money that put him Into business ' and If ho stayed long enouKh ho reap i ed tho reward of tho great tlda of nutomobllo buying that swept hun 'dreds on to success. I Hut tho Industry Is agreed that tho days of romanco aro gono. Tho dealer who formerly unloaded his automo biles a carload at a tlmo has to un load them now often a tralnload at a utlmiVAidiitih,.each,coftUnic him on an averago of around $1,000 It can bo seen that thousands and hundreds of thousands of dollars aro needed unnunlly to carry on tho business of automobile merchandising. As tho modern nutomobllo manu' facturlnc plant evolwd from tho machine shop so has tho modern nu tomobllo reUInc establishment eracr Rod trom the wheelwright, black smith and repair shop and today tho butterfly has llttlo resemblance to tho cocoon from which It sprang. A modernly equipped, dealer es tablishment today, according to fig ures compiled by tho National Auto mobllo dealers' Association, repre sents an Investment of approximate ly $250,000. In building, equipment and parts. Tho salesroom, which Is tho part that tho public mostly sees, Is perhaps the loast Important part of tho place. For tho modern dealer Is he who almost conducts an automo bile manufacturing plant In his ser- vlco station. . , ssesRi V Mori Complete Line of GOODYEAR Tires and Accessories in Southern Oregon ACME MOTOR COMPANY MACHINE SHOP 400-4J6 South Sixth St. Klamkth Falls, Ore. IIAIMIOAD PROFITS Tho railroads ot tbo United States In 1921 had a net operating Incomo ot $015,625,619, which Is an annual rate ot return on valua tion ot 3 1-3 per cent. Wo burn 1,000,000 moro gallons ot gas dally than wo, did last year. Times nro ccrtnluly baU. Terro Haute l'osl y . Did You Get the Bottom , Price, After All? The man who bays a Ions dlscooat" the- sraallf inds klaul troybtod by the above qusstioa. Did he pay Icm for the tire Aaahla Belabor alaht hare t of . ' actually did he pay more? , Did he fet the bottom price, whea all is said and doae, or could he perhaps have driven a sharper bargain? Was the net price really more than he might have had to pay for a tire ofastablished reputation and value? In the belief that the average motorist prefers a frank and open transaction, we built the new Goodyear CrosRib Tread Cord and , .discounted the "discount" in advance. Instead of listing it at a nigh price, to enable the dealer to attract you with a so-called "long discounV we list it as low as we profitably can. We build it of high-grade long-staple cotton, using the patented Goodyear method of group-ply coatrnction, and sell it at a lower price than you are asked to pay for many "long discount" tires of unknown worth. If you want a quality tire, and a reliable value, call today on any of the Goodyear Service Station Dealers listed here. Qmre that priceiwtihNETtrictiyomtrtadttdl fay firHlomgdiicmit''tirtt 30x3tf Clincher $13.50 31x4 Straight Skie.. $25.45 33 x4tf Straight Sid.. $32;15 30 1 3tf Straight Side.. 15.85 33x4 ScraightSide..' 26.80 34x4tf Straight Side.. 32-95 32x3 Straight Side.. 19.75 34x4 Straight Side.. 27.35 33x5 Straight Side.. 39.10 31x4" Straight Side.. 2350 32 x4tf Straight SiJe.. 31.45 35x5 Straight Side..' 41.05 Thttt print Mud minifdeturtr': rxdst tar "$ Goodyear Cnu-Kb Tread Cord Tint art also moot in 6, 7 mt,tiiik fifes fo truth rra '""' L"- GOOD SlBJI 4 J EAR Get Your Goodyear Tires and Accessories at the Klamath Falls Auto Co. 224 Main St ROY CALL Phone 246-R FordNltfirinf i- Parts uttl Aceaasories Suflias Gas, Otis ajtl Gtmssm GOODYEAR Service Station Crs For Hire Without privmf-,. Open night 'until 12 Vcjoclc ' R. R. R. GARAGE, v - tl Home of th. ''AUy fisx ' 'Tifw, OiU ait4j Aessiisriss W mr J r ft'i, r iWl luamaui Ave. Klamatss Imats, FUa,Otii;,?f?V d, , M - IrWAW " " ' i tt - r n n.. 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