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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Dec. 12, 1963)
Trading iStqmp.. Rumpus Now Parliament (Editor's note: United Press International reported recent ly on the apprehension with which some British business men were awaiting a full scale American trading stamp "invasion" of the country. The uproar, now in full swing, is described in this dispatch.) By HARRY HOBBS United Press International LONDON (UP1) - An injec tion of American high pressure salesmanship has the biggest rumpus going on Britain's "high streets" shopping thorough fares in living memory. The ammunition is trading stamps and their noise is being heard as loud in Parliament as among the housewives storming the stores to get in on the fun and the bargains. Facing each other over the stoic counters are the country's most powerful retailing inter ests, "pro-stamp" and "anti stamp." The war actually is an old one in Britain, going back more than 80 years to a time when trading stamps first were in-i vented here. It is only in this century, and especially since J World War II, that stamps have become such big business in the United States. Here, they had somewhat died down until this fall when one of America's big gest stamp firms (Sperry and Hutchinson or S & H) decided to move powerfully into the British market. ! Surprising Twists I Although most of the mancu-j vers, gimmicks, stances and arguments have been seen and heard in the United States in recent years, a lot of the twists in the game in England have surprised even the American stamp tycoons. One "American stamp" client a furnishing store group 1 had to discontinue the stamps or watch its supplies of good quality furniture dry up whom the m a n u faclurers rebelled. This was what Britons call "re sale price maintenance" (RPM) at work. Warring against trad ing stamps being given with their products, several big in-: dustrial groups already have prohibited any form of stamp trading for their goods. Retailers who ignore their suppliers and give stamps any way face legal action and an immediate end to their sup plies. All the major makers of Scotch whisky and gin, ciga- Flavored Medicines Becoming Popular NEW YORK (UPI)-The lat est exotic trend in flavors for medicines include apricot-mint, 1 candy fruit, grape, honey lemon, pineapple-mango, sherry and spice. I No longer is medicine expect ed to taste "like medicine," re ports a flavor - making firm (Frilzsche Bros.). Cherry is still the most popular flavor for cough medicines but "fruit" fla vor has become the preferred choice for antibiotics, the com pany said. rcttcs and tobacco, chocolate and cocoa, television and radio sets and phonograph discs have forbidden retailers to give stamps when trading their goods. They argue it is a form of price cutting and a breach of their sales contract. Even Dance Stamps Even so there is a wide range of stamp-givers, mostly in the food stores. A dance hall pro prietor has started dispensing stamps with the sale of each ticket for the evening. At the oddball end of the scale a com mercially minded duke is giving out stamps to fee-paying visitors to his "stately home." Apart from anti-stamp retail store owners fearing the loss of what they like to call "customer loyalty" to their stamp giving competitors, there are other or ganizations fighting stamps. The shopworkcrs' own trade union condemns stamps. So do 20,000 auto agents who say the stamps are "a threat to motoring," damaging to everyone except the stamp companies. The politicians have gotten into the fight and a parliamen tary debate on the topic looms. The government already has given a preliminary view that it docs not propose to intervene at least not at this stage. Both big parties the ruling Conservatives and opposition Laborites have members hold ing strong views on stamps, and the vocal ones seem opposed to this form of sales promotion. Medford Tribune SECTION B MEDFORD, OREGON, THURSDAY, DECEMBER 12, 1963 PAGES 1 to 1U Their common idea at the mo ment is based on the demand that every stamp must have a money value printed on it's face. And it must be exchanged for hard cash, not "gifts." Insist on Reserves Retailers claim each stamp represents in gifts to be ob tained 214 per cent of the value of the goods purchased. Some politicians therefore want stamp companies to prove re serves to match the value of the stamps they offer guts trol of stamp trading its dilem ma is that any anti-stamp move can upset possibly millions of vote-carrying housewives who are ardent collectors. Right now the housewives arc having a series of field days. They are enjoying price cuts in the anti-stamp stores and snap ping up double issues of stamps in stores embarking on stamp trading. So fnr the "anti-stamp" argument that they arc only kidding themselves and will for have to pay higher prices to under-write the stamp purvey- If later on the government is ors' "cut" hasn't seemed to obliged to legislate on the con-1 bother them. FRE CHRISTMAS TREES! Yes A Beautiful Douglas Fir Christmas Tree Your choice of any size, huge or small will be given FREE with your purchase of $25.00 or more at PURUCKER MUSIC HOUSE 111 North Central Ph. 773-7538 Many lovely treci to choose from This offer ii good until December 19 Agronomist Suggests j Lower Seeding Rate TUCSON, Ariz. (UPI) An Agronomist at the University of Arizona suggests growers could decrease the rate of seeding of barley and at the same time increase yield. ! Dr. Bob Dennis said this could : he done by seeding in mid November instead of mid - De cember. Other factors would be an adequately pre - irrigated seedbed and a properly func-' tioning grain drill. 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