Medford mail tribune. (Medford, Or.) 1909-1989, October 10, 1963, Image 22

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Medford mail tribune., October 10, 1963, Image 22

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Newspaper Page Textg C THURSDAY, OCTOBER H. 1963 MEDFORD MAIL TRIBUNE. MEDFORD, OREGON Reports Show People Eat Less But Better Food Than in 1910 " UWiemllil.lliaeIMIM '" tilt UWU ? riM -J wry Y : RETURNED FROM DEAD Paul Edgrcn, 17, death, the result of an erroneous police report center, is embraced by his father, Wesley, left, of an accident in Venice, Calif., in which Paul's and his mother, Marie, after his return from stolen motor scooter was involved. The dead boy the dead. Paul walked into his home as his par- was finally identified as Kelly Hannah, 15, a ents, relatives and friends were grieving his look-alike. (UPI) By CAYLORD P. GODWIN United Presi International WASHINGTON (UPl)-Amer-leans aren't eating as much at their ancestors did 50 years ago but, as the old saying goes, they're eating higher on the hog. In other words, their income enables them to be choosey about what they eat and this adds up to a better diet. ' A UPI reporter asked De partment of Agriculture officials how food consumption and va riety a half century ago stacks Reporter Service Eliminates Problem MORRISTOWN. N.J. (UPD- A new commercial reporting service here is bad news for the more than three million Ameri cans who are chronic delin quents in paying for subscrip tions and other mail order pur chases. The Hooper Holmes bureau puts the name of subscription or product purchasers through a Honeywell computer and they are automatically compared against a pool of credit delinquents. Water expands about one tenth when frozen. up against today's eating hab its. The answers were many; some of the reasons complex. But one thing stood out: along with each 10 per cent increase in per capita income there has been a 2 per cent increase in the amount of food consumed. But processing methods have brought the bulk intake down. Marguerite C. Burke, a de partment economist, said that "consumption of beef, poultry, butter, frozen foods, citrus fruits, salad vegetables and ice cream tends to rise as incomes rise." But concumption of the old standbys of the less affluent citizens potatoes -and corn meal falls- accordingly. People Eat Less Back in 1909-10, Americans who could afford it ate a lot of food. Per capita consumption was 1,619 pounds. By 1962, with hundreds of processed goods on the market, this had dropped to 1,443 pounds. There may be an increase in 1963 but this still is uncertain. Department officials said that poundage today is not really a true measure of consumption nor does it reflect a citizen's food preferences. Instead, re search experts base their find ings on supply and demand. They said the reduced annual intake reflects less consumption rrf bulkv ' frmrix. For' pxamnlp f they said, frozen orange juice now seems more popular than a whole orange. Also, they add ed, some processed foods are selling better than their, fresh counterparts. In this evolution, big changes have taken place in the Ameri can diet. Since 1947-49, con sumption of beef, poultry, vege table oils and processed fruits and vegetables has risen sharp ly while consumption of cereals, potatoes, fresh vegetables, ani- Hamburgers Now 'American Dish' . CHICAGO (UPI) Ameri cans consume 21 billion ham burgers every ' year about 116 for every man, woman and child according to a Chicago restaurateur who sells quite a few of them himself. Thirty years ago, says Maur ice R. Kay, president of Henry's Drive-in incorporated, the hot dog was the American dish. President Roosevelt even served hot dogs to the visiting king and queen of England. Kay bases his estimate on available statistics on beef con sumption which show 5 billion pounds of hamburgers are sold annually in the United States. mal fats, eggs, milk and pork has droDDed. Poultry Consumed Poultry consumption has been influenced by better handling and tower prices. Trends for some other foods reflect a de mand for the more convenient processed foods. Officials also said that the considerations of health, obesity and nutrition have cut into the market for animal fats, milk, eggs and cereals. A drop in milk consumption, for example, pos sibly reflects fear of radiation fallout from nuclear . weapons test explosions. Rex F. Daly of the Depart ment of Economic Research, said most of the trends now pre valent are expected to continue. "Further declines are in pros pect for pork, eggs, milk, and cereals," he said. "The com- nncita nf nrnifwtpH r h a n B e 8 points to a further small decline in total pounds or iooas tun ciimH and in thp. index of Der capita food consumption." Average consumption of total protein has stayed just about constant during the past 50 years at about 100 grams a day. But 50 years ago half of this came from animal sources and half from plant sources. Today, about two thirds of the protein supply is of animal origin while the rest is of plant origin. Animal Protein Gains In short, there is twice as much high quality, complete animal protein avail able as plant protein. The national live stock and meat board reported that total fat consumption has slowly in creased whereas total carbo hydrate consumption has de creased. The result has been an overall decrease in calorie con sumption. Consumption oi iais ana .ous has been relatively con stant since 1931 but .with a decided decrease in butter and lard, ac companied by a corresponding increase in margarine, snorten ing, and cooking and salad oils. In 1909, the per captia Ameri can consumed 360 pounds of dairy products. In 1945 this went un tn 440 Dounds. But in 1961 it dropped to 377 pounds. The same American ate an eggs in 1909 and 386 in wa. ay isei, this had dropped to 315. Meat, fish, and poultry con-, sumed in 1909 by the per capita eater totaled 158 pounds. In 1961, the total was 182 pounds. In 1963, per capita consumption of red meats alone will be a record 166.8 pounds. Beef will lead with 92.8 pounds. us .VIA Jfc ... y:r- , J' .(uujua CUY A GALLON FOR THE WALLS -GET A QUART OF TRIM PAINT FOR A. PENNY! j :V-": 'VS -"iv rur rune a a pa mm f f . . . .u- .' '. ' .''v... v. .. -j. SALE ENDS OCTOBER 23 FULLER'S FINEST INTERIOR SEMI-GLOSS ENAMEL 1 : fTi 11 i Interior 'I M P- MiWl-w-wirHi!tii'i--i'r''s''''r-w"'- WALL FASHION INTERIOR SEMI-GLOSS ENAMEL Scrubbable, durabla, beautiful cover-up for every inch of woodwork. 19 colors to match our Finest Interior Latex Paint. Reg. $2.41 r T a quart with : ' p any gallon of : j T Fuller's Finest Interior Paint FULLER'S FINEST INTERIOR LATEX PAINT You'll see why lab tests prove this paint tops in washabiltty, color fastness, long wear. Dries in 30 mm., cleans up with water. 19 chic colors. 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