g C THURSDAY, OCTOBER H. 1963 MEDFORD MAIL TRIBUNE. MEDFORD, OREGON
Reports Show People Eat Less But Better Food Than in 1910
" UWiemllil.lliaeIMIM
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RETURNED FROM DEAD Paul Edgrcn, 17, death, the result of an erroneous police report
center, is embraced by his father, Wesley, left, of an accident in Venice, Calif., in which Paul's
and his mother, Marie, after his return from stolen motor scooter was involved. The dead boy
the dead. Paul walked into his home as his par- was finally identified as Kelly Hannah, 15, a
ents, relatives and friends were grieving his look-alike. (UPI)
By CAYLORD P. GODWIN
United Presi International
WASHINGTON (UPl)-Amer-leans
aren't eating as much at
their ancestors did 50 years ago
but, as the old saying goes,
they're eating higher on the
hog.
In other words, their income
enables them to be choosey
about what they eat and this
adds up to a better diet. '
A UPI reporter asked De
partment of Agriculture officials
how food consumption and va
riety a half century ago stacks
Reporter Service
Eliminates Problem
MORRISTOWN. N.J. (UPD-
A new commercial reporting
service here is bad news for the
more than three million Ameri
cans who are chronic delin
quents in paying for subscrip
tions and other mail order pur
chases. The Hooper Holmes bureau
puts the name of subscription
or product purchasers through
a Honeywell computer and they
are automatically compared
against a pool of credit delinquents.
Water expands about one
tenth when frozen.
up against today's eating hab
its.
The answers were many;
some of the reasons complex.
But one thing stood out: along
with each 10 per cent increase
in per capita income there has
been a 2 per cent increase in
the amount of food consumed.
But processing methods have
brought the bulk intake down.
Marguerite C. Burke, a de
partment economist, said that
"consumption of beef, poultry,
butter, frozen foods, citrus
fruits, salad vegetables and ice
cream tends to rise as incomes
rise." But concumption of the
old standbys of the less affluent
citizens potatoes -and corn
meal falls- accordingly.
People Eat Less
Back in 1909-10, Americans
who could afford it ate a lot of
food. Per capita consumption
was 1,619 pounds. By 1962, with
hundreds of processed goods on
the market, this had dropped to
1,443 pounds. There may be an
increase in 1963 but this still is
uncertain.
Department officials said that
poundage today is not really a
true measure of consumption
nor does it reflect a citizen's
food preferences. Instead, re
search experts base their find
ings on supply and demand.
They said the reduced annual
intake reflects less consumption
rrf bulkv ' frmrix. For' pxamnlp f
they said, frozen orange juice
now seems more popular than
a whole orange. Also, they add
ed, some processed foods are
selling better than their, fresh
counterparts.
In this evolution, big changes
have taken place in the Ameri
can diet. Since 1947-49, con
sumption of beef, poultry, vege
table oils and processed fruits
and vegetables has risen sharp
ly while consumption of cereals,
potatoes, fresh vegetables, ani-
Hamburgers Now
'American Dish' .
CHICAGO (UPI) Ameri
cans consume 21 billion ham
burgers every ' year about
116 for every man, woman and
child according to a Chicago
restaurateur who sells quite a
few of them himself.
Thirty years ago, says Maur
ice R. Kay, president of Henry's
Drive-in incorporated, the hot
dog was the American dish.
President Roosevelt even served
hot dogs to the visiting king and
queen of England.
Kay bases his estimate on
available statistics on beef con
sumption which show 5 billion
pounds of hamburgers are sold
annually in the United States.
mal fats, eggs, milk and pork
has droDDed.
Poultry Consumed
Poultry consumption has been
influenced by better handling
and tower prices. Trends for
some other foods reflect a de
mand for the more convenient
processed foods.
Officials also said that the
considerations of health, obesity
and nutrition have cut into the
market for animal fats, milk,
eggs and cereals. A drop in milk
consumption, for example, pos
sibly reflects fear of radiation
fallout from nuclear . weapons
test explosions.
Rex F. Daly of the Depart
ment of Economic Research,
said most of the trends now pre
valent are expected to continue.
"Further declines are in pros
pect for pork, eggs, milk, and
cereals," he said. "The com-
nncita nf nrnifwtpH r h a n B e 8
points to a further small decline
in total pounds or iooas tun
ciimH and in thp. index of Der
capita food consumption."
Average consumption of total
protein has stayed just about
constant during the past 50
years at about 100 grams a day.
But 50 years ago half of this
came from animal sources and
half from plant sources. Today,
about two thirds of the protein
supply is of animal origin while
the rest is of plant origin.
Animal Protein Gains
In short, there is twice as
much high quality, complete
animal protein avail able as
plant protein.
The national live stock and
meat board reported that total
fat consumption has slowly in
creased whereas total carbo
hydrate consumption has de
creased. The result has been an
overall decrease in calorie con
sumption.
Consumption oi iais ana .ous
has been relatively con stant
since 1931 but .with a decided
decrease in butter and lard, ac
companied by a corresponding
increase in margarine, snorten
ing, and cooking and salad oils.
In 1909, the per captia Ameri
can consumed 360 pounds of
dairy products. In 1945 this went
un tn 440 Dounds. But in 1961 it
dropped to 377 pounds. The
same American ate an eggs in
1909 and 386 in wa. ay isei,
this had dropped to 315.
Meat, fish, and poultry con-,
sumed in 1909 by the per capita
eater totaled 158 pounds. In 1961,
the total was 182 pounds. In
1963, per capita consumption of
red meats alone will be a record
166.8 pounds. Beef will lead with
92.8 pounds.
us
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