Medford mail tribune. (Medford, Or.) 1909-1989, September 26, 1963, Image 10

Historic Oregon Newspapers

Medford mail tribune., September 26, 1963, Image 10

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Newspaper Page Text2 B. TRAVEL BUG lilUHSUAV. Siii'lKMIlKK 2ii. VJii 1 MKDFultD MAIL TRIBUNE, MEDFOltD. OltKGON Final Report of '63 Activities Given by Welcome Committee Following is (he final report from Richard J. Turner, stale chairman, Phil Hunt, state co ordinator, and Harold J. Turn er, field representative, of the Oregon Welcome committee: The 1963 Oregon Welcome Program showed a substantial increase in activity over the maiden effort of 1962. In many respects, It was more than dou ble the first year's program. While all of the elements of the 1962 program were again present, many new activities were added. Among the activities repeat ed: Governor Hatfield again re quested the state highway de partment to paint all of the major and many of the lesser known entrances to the state with the Green Welcome Mat. Airport and rail depots also carried the welcome banners. Many firms which participated before equaled or increased their efforts in 1963. News and advertising media increased their suonort. The Meier and Frank flag over SW Sixth ave., Portland flew most of the summer, and the Lloyd Center Ice Arena again carried the Welcome mes sage to the thousands of out-of- state visitors who stopped to see the world's largest shopping center, The 1963 program included heavy participation by grocery stores and supermarkets, many more business firms adapting the artwork for their own mater ials, twice as many community programs, greater emphasis on convention usage, more indi viduals seeking materials; a greatly stepped up program on all fronts. The Oregon Welcome com mittee itself was expanded from an original six members to 17 members and associate mem bers major firms in the state who put up the $8,000 budget on which the committee operat ed, plus an additional 10 firms and organizations which con tributed heavily to the suc cess of the 1963 program. Change in Design The slight change in the de sign, with the outline of the state carrying the full message inside, "Welcome to Oregon," met with much greater ap proval and much heavier usage. A simplification of the copy on the more than SO outdoor bill boards scattered strategically throughout the state also drew greater attention. A new 30 second filmed television com mercial was given strong play by most of the television sta tions in the state, and many of the radio stations gave fre quent airings to the Welcome to urecon Jingle. Newspaper clippings have streamed In to the Welcome headquarters in the Pittock Block all summer, and have kept up at a strong pace in re cent weeks since the Commit tee originated the weekly "Tra vel Bug Places to Go, Things to Do" column. Nearing completion is the first inventory of Oregon's Tour ist Resources, undertaken this summer by the committee, with results being compiled by John McWilllams, Oregon Journal travel editor. Some of the pre liminary data has already ap peared in his column, as well as in releases sent out by the committee. Special Place Mat The committee's specially de signed place mat, featuring things to see and do throughout Oregon, has received widespread usage by restaurants which have tied in strongly with the 1963 program. Hotels and mo tels Joined In the eltort. The "Welcome to Oregon Foodland, U.S.A." effort, spon sored by White Satin Sugar, won ready acceptance among most major supermarket and grocery chains, and many stores are still carrying the attractive signs. Among other notable business firm efforts: the large truck (lo cals developed by Blitz-Wein-hard, part of a several prong ed effort by that firm; the wide spread use of the Welcome sym bol by S & H Green Stamps in their special tourist materials; the "Fly North" campaign by Western Airlines; the Green Carpet tours by Pacific Trail ways; Pacific Northwest Bell's several ad and letter cam paigns to invite tourists to Ore gon, as well as their heavy use of special Welcome to Ore gon signs in all public tele phones and stuffers to over 400,000 customers urging "good host" techniques. This year Governor Hatfield appointed an even 100 local chairmen to head up "do-it-yourself" programs, and indi- Elliott Quitting Republican Post PORTLAND (UPI) - Rob ert A. Elliott, Portland Insur ance executive, has resigned as chairman of the Multnomah County Republican Central Com mittee. Elliott, who was state GOP chairman from 1951-53, said he was calling a meeting of the full central committee for Oct. 2 to name a successor. He said the press of personal business prevented him from continuing In (he job to which he was elecl H in May of 1W2. cations are that many of these communities did an outstanding job. More attention was given to highway entrances and to the signing of local attractions than ever before. Several cities used log slices with Welcome painted in the middle as a colorful marking at the city limits. There were a great many more painted streets and sidewalks. Local chambers of commerce joined with the state highway depart ment's travel information di vision in sponsoring a much more comprehensive effort to train local citizens to serve as tourist hosts particularly those most likely to come in and she has been called upon contact with the tourist. 'frequently since that time to Members of the committee ap-1 meet and greet visitors and car- peared on Gov. Mark Hatfield's Report to the People in early June over KOIN-TV and a statewide network of stations. KATU devoted several pro grams to the Welcome story, and worked with the committee, the Rainmakers and others in presenting an "Instant Oregon Vacation" to Steve Allen on his national network show. Miss Oregon Welcome In late July, the committee appointed Jodie Ray, of Equit able Savings and Loan, as the official "Miss Oregon Welcome," ry on other assignments for the Committee. While the 1963 tourist season is over, many parts of Oregon will continue to have visitors, particularly those communities with convention facilities. There is considerable evidence that much of the Welcome material will be left in place through the fall, and thus should continue to make a favorable impres sion for Oregon. As State Chairman Richard J. Turner has pointed out, "This year, the Oregon Welcome Pro gram was definitely established event as an integral part of Oregon s , Oct basic tourist promotion for years to come. effort i IS; Medford, Oct. 16; Bend, 'Oct. 17; The Dalles, Oct. 18; land in Pendleton Oct. 19. The first Portland concert is sched uled Oct. 21. On Tuesday. Oct. The following Monday, ! "r the Oregon Professional .. . . . FUNDS FOR CONGO WASHINGTON (UPI) - The State Department said Wednes day it is optimistic over chances of working out a solution that will keep funds available for a peacekeeping military force in Ihp Cnnffn. Thp nrAunt . i, " rvtn tunas win run oui Dec. ji, out a State Department spokesman sain , financing proposal for the Con?o is c.yvi.tci iu tunic ueiore a UN commiuee in uie near luture. In travel news during Octo ber, the Oregon Women's Public Links Golf Association Cham pionship Tournament scheduled at the Rose City Golf club in Portland for Wednesday, Oct. 2 through Friday, Oct. 4. And on Thursday, Oct. S it's football again with Oregon State uni versity meeting Baylor at Mult nomah stadium in Portland. Golf association's Pro-Amateur j 1,011 "Sam with the Oregon Tournament is scheduled at the , Professional Golf association Waverley Country club. " Amateur tournament in Hayward field in Eugene will Eugene Oct. 14. be rolling with action Oct. 12; Tickets are disappearing fast when the University of Oregon i for the scheduled collegiate foot Ducks tangle with Idaho, and ball clash between OSU and on the same day Pacific Inter- Washington State at Parker national Livestock exposition stadium in Corvallis. Univer ooens in Portland for a 9 day sity of Oregon meets Washing- run through Sunday, Oct. 20. 1 ton at the Multnomah stadium Opens Winter Season Portland Symphony Orchestra opens the winter season with a Grand Prix Sports Car Races i concert in Coos Bay Monday, open at Delta Park in Portland I Oct. 14. The Portland Symphony Saturday, Oct. 5 a two-day will appear in Roseburg Oct. in Portland Oct. 26. This will be a tough one to get tickets for too. The annual Potato Festival in Merrill, Ore., is slated for two days, Oct. 25 and 26. yfaEverybody's Favorite! Just the Nice Full Bone In Center Cuts.. Lean, Tender Boneless Cuts From the Round No Waste. SWIFT'S PREMIUM ROUND STEAK SWISS STEAK T-BONE AND CLUB STEAK PORTER HOUSE STEAK BONELESS TOP SIRLOIN Two most trusted words in meat. LET'S EAT STEAK! Swift's Premium tender aged beef direct from the Idaho feed lots. Only the best carry the "Premium Brand." .lb. lb. Swift's Premium Tender Aged Beef lb. Swift's Premium Only the Finest. lb. Swift's Premium Really Cream of the Crop lb. BONELESS RUMP OR SIRLOIN TIP ROAST BONELESS BEEF CUBES FRESH GROUND ROUND A Fine Oven Roast lb. Bite Size Chunks of Lean Tender Beef lb. Hunter Slab Bacon Sliced Bacon Can d Bacon Morrell's Pride from mid-west corn fed porkers. Light, lean slabs. Half or Whole. Bar-S deep smoke flavor. Sliced thick or thin. Hafnia brand from Denmark Requires no refrigeration. Specials 69c LB. TIN Made form lean, tender cuts of the round. Will not cook away. Nice to barbecue, lb. STEWING CHICKENS Swift's fresh dressed. Fix with noodles or dumplings. SPECIAL 23s SKINLESS WIENERS Swift's Premium. Plump, juicy and tender. 12-oz. Pak JUST 28c .. . CANNED HAM ARMOURS STAR Boneless, fully cooked, shankless. Surplus fat and skin removed. Pullman sandwich style. 3 Lb. Tin RED SNAPPER FILLETS Fresh Ocean Caught A Real Tasty Treat lb. 29 $269 ifnnrnunrmiimiHiiiftitmfifmtttsiiffifttfiifHitmmmmmmtmmnttiti ' GSSSaf ribs in 1 back ribs JSN Lean meaty back ribs-all smok ed .. . all sauced ... all cooked. Ready to eat. Just heat and serve. Nothing else like em! 2Vi.b. Tin $049 i)iittifiimifflffl OVEN QUEEN FROZEN FRUIT PIES Peach, Cherry Apple, Extra large AP; I 32 oi. pie t j 10-oi Pkg. HI-WEST FROZEN FORDHOOK LIMA BEANS 6 " 99 Chopped Broccoli 6 " 99 lO-oi Pkg. GOLDEN HOLLY FROZEN FLORIDA Orange Juice U.S. Gov't Grade A Reg. 12. 01. Can if HI WEST FROZEN Peas, Corn, Mixed Vegetables Peas S Carols, F. Fries, Spinach 10 oz. pkg. Rog. 33c 32 oz. can Vegetables WELCH'S GRAPE Welchade FRISKIES Horsemeat Reg. 29c 16 oz. can ARMOUR'S Shortening OELRICH Salad Oil SUNSHINE Shredded Wheat p...2 HOT CEREAL Cream 0 Wheat 8 4 2 3 99c 99c 39c 49c 33c 49c 28 oz. pkg. 39c SEA TANG FROZEN for for for lb. Crt. DRINK 24 oz. Bottl 3-MINUTE Oats Quick or Regular 42 oz. Tube 39c FRISKIES NEW PUPpy FOOd Rog 39c 24o. pkg 19C KRAFT'S LO-CALORIE Italian Dressing ...h.19c smith PeaS No 300 can 0 for 99C sebharts Barbecue Sauce .olOc EARLY CALIF. RIPE Pitted Olives N..2un 4 - 99c WISHBONE NEW Russian Dressing 0I E 49c BREADED SHRIMP GERBER'S BABY HI PROTEIN CEREAL GHIRARDELLI'S INSTANT CHOCOLATE APPLESAUCE Payette Valley WOODYS FROZEN CORN DOGS WHIP TOPPING RICH WHIP COSTAL FROZEN LEMONADE Regular or Pink CHEF BOY-AR-DEE FROZEN PIZZA New Just Heat and Serve - 2 Dogs to a Package Mb. pkg. 9 2W 8 ... 88' 6-oz. can flO Reg. 37c 16-or. Package Reg. 89c 32-oz. can No. 303 Can 10-oz. can THUNDERBIRD Salad Dressing Quart jar 33c 2SkimHilkr" 69c-t ME ADOWBROOK ERLANDS PIECES tnd STEMS HARTZ uiiiiiiiuiiiuiiiWHH!ttii:wiHiwwttWHWH).mw!WWiww;H:nuHiuiirom i Lit! K jjjjk S KB J-i 1 m V t N-l Always More For Your Money fvim?Er!frJ ra H H Bl B El CORNER JACKSONVILLE HI WAY AND LOZIER LANE 1 Tirinrtmt.-H'IWIHIW''-!! W ' " '!.. '- -."MfcaBgMMiiy .u.i . I1'J1IIIIBHWWI81IHUIIHUIWPI4IIIHIWW Western Beer 1 OPEN 1 01. Bottle p.m. a.m. to Prices Effective Thursday Through Sunday, September 25 We Reserve the Right to Limit No Sales To Dealers 12'z-oz. pkg. 39 nd STEMS Mushrooms 4,,.., 29c MAISON PURE FANCY GROUND Black Pepper e0z ca57c 30 MULE TEAM 6 ...79cC Borax Powder X'., 29c LADIES CHOICE Orange Marmalade 200,1, 39c rELLOW OR WHITE Popcorn 4 m. 49c FRISKIES Dog Meal 50 'S4.99 ' HUE RIBBON Halt 3 99c at)