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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (May 26, 1963)
8 A SurOAY, MAY 26. 1963 MEDKOHO MAIL TH1BUNE, MEDt'ORD, OREGON Registration (or Classes Slated Registration for s u m m e swimming instruction for area youngsters six years or older will open Monday, May 27, ac- cording to Mcdford Parks and Recreation Director Robert L. Haworth. Persons wishing to register niBy call at the department office in the City hall, or may . sign up by mail if a check or money order, made payable the city of Medford, is en closed. v The fee for instruction $2 per session, which entitles the student to 10 lessons. Hold ers of season swim passes may register at no additional cost. Season passes may be pur chased at the department of fice in city hall. Instruction will be offered at both Hawthorne and Jack son pools for beginners. termediates, swimmers, and junior and senior lifesavers. Haworth announced t n c following schedule for the in struction classes: Session I, June 17-28; Session II, July 8-19; Session III, July 22-Aug. 2: and Session IV, Aug. 6-18 Haworth also announced the following swimming pool admission rates: Season tick- ets are $4 for children under 12, $5.50 for students between 12 and 18, $7.90 for adults over 18, and $17.50 for fam ilies, regardless of number, Daily rates are 20 cents for youngsters under 12; 25 cents for students from 12 to 18, and 40 cents for adults over 18. $50,000 in City Permits Issued About $50,000 In construc tion permits were issued by the Medford building depart ment Thursday. Permits were issued to the state highway department to repair fire damage to the roof of a building and to erect a block wall at its North Pacific highway location at an esti mated cost of $4,000. Carl Brophy obtained s per mit to make an addition to his residence at 284 South Modoc ave. at an estimated cost of $5,000, and Ross Planken horn received a permit to erect a $25,000 residence at 2233 Oakwood dr. Permits were issued to Ker- mit H. Greenwood to erect a $1,700 garage at 2304 Cor ona ave., and to J. Duckett to construct a storage room at 32 Washington st. at an approximate cost of $1,800. A permit was issued to Pa cific Northwest Bell Tele phone company to do elec trical work at 502 North Central ave. at an estimated cost of $3,000. Walter Scheffc obtained a permit to erect a $10,000 residence at 108 North Western ave. Portland Firm To Supervise Building Portland The Portland architectural firm of Wolff and Zimmer has been retain ed to design and supervise construction of a new State Historical Center in down town Portland, Chandler Brown, president of the Ore gon Historical Society, an nounced IhsI week. Pletro Bclhischl, interna tionally known architect, for merly of Portland and now dean of architecture at Mas sachusettes Institute of Tech nology, will serve as design consultant. When the designs are com plete, construction will begin Jefferson st. This is near the at a site at S. W. Park and end of the historic Portland Valley and Plank Road to the Tualatin Valley. Such a center, combining headquarters of the society and museum display space, is a long-time ambition of the Society, Brown said. Public subscription for building funds will be undertaken for the first time in the Society" 85-year history. iffilh Gets $500 Scholarship Laura Jean Griffith, Phoe nix High school, was selected Thursday evening as the win ner of the Orcgon-Nevada-C a 1 i f o r n i a s $500 step to knowledge scholarship award. I ne announcement w a made by C. C. Proctor, sales representative of the com pany's terminal In Medford Miss Griffith was selected to receive the grant on the basis of her scholastic stand ing, extra-curricular activities and educational aptitude. She has maintained a 3 7 grade point average during her Jun ior and senior years and plans to major In science at Oregon State university. She Is the daughter of Mrs. Tliehna B. McCurdy, Med ford. The award is one of 35 given to graduating high school seniors throughout the operational areas of the truck line. What can anyone say about a newspaper strike? Stores and newsvaners can t do without each other. We all knew it, but it took the costly New York strike to remind everybody all over again. "The daily' newspapers and retail stores are equally de pendent upon each other for the success of their enterprises" "The stores were not able to mount an effective fashion campaign without the daily news papers." off..it is essential to stimulate consumer interest through massive newspaper advertising or a generally depressing effect on sales will set in. The recent strike was aptly called ra creeping disaster'" "The downtown area of any major city is a unified shopping center whose prosperity depends upon the traffic-pulling power of big store advertising. When this adver tising is not present, as in the recent strike, the entire area feels the effects." "Without advertising, especially newspaper adver tising, retail merchandising would be in a chaotic state" "There is no substitute I for the daily newspaper as the major medium for J retail advertising." Excerpts from a'talk by Mr. Edward F. Englc, iv ,v Manager of thc'Satcs Promotion Division; NRMA, at the annual convention of the National Retail V-; Merchants Association in Hollywood, Florida, April 24tk
