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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (March 17, 1963)
MEDFORD MAIL TRIBUNE, MEDFORD. OREGON SUNDAY. MARCH 17, 19(3 PP&L to Sponsor Career Seminar For Teen-Agers Pacific Power and Light company has announced it will again sponsor an engine ering career seminar for teen age boys as part of the 1963 Junior Engineer's and Scien tists' Summer Institute June 9 to 22 at Oregon State uni versity, Corvallis. Noting that more high ichool age boys need to learn of the education and training requirements for useful tech nical and management ca reers in industry, D. R. Mc Clung, president of Pacific Power, said the company will hold the seminar for JESSI enrollees June 13 at the com pany's general office and at the Oregon Museum of Sci ence and Industry in Portland. The PP&L official said the nation needs the full use of all the brain power its young men and women can develop and the seminar session with the electric utility's engineer ing and research groups is designed to help the boys vis ualize future career possibili ties. McClung said every indus try shares with the electric industry a need for compet ently trained young people, He said an acute shortage of engineering personnel is threatened unless more boys and girls now in high schools are inspired to seek profes sional engineering as a ca reer. Parents of boys with apti tudes for science and mathe matics were urged to encour age enrollment of their sons in the non-profit JESSI at . OSU. The university faculty members conduct a series of orientation classes in nearly 20 fields of science and technology. A similar guidance cur riculum for girls is offered by JESSI June 16-29 at Wil lamette university in Salem In Washington stale, boys can enroll at Washington State university at Pullman, Wash. June 16-29. On the Air By ELEANOR WIESE Battle Over Control of State Education Board Is Set Aside A 3 Many viewers and critics keep insisting that television's true artistry and creativity is best expressed in the com mercials and to see original, aesthetically superior TV, viewers had better sit through the commercial and duck oui for another sandwich when the cowboy kisses his horse. On the other hand, just as many viewers and critics find commercials irritating, mo notonous, misleading and in poor taste. In truth, for every out standing commercial shown, there is a poor one soon atier. For example the deligmtui scene of a little boy wander ing throuah the woods sing ing and eating a certain cookie is offset by tne one wnicn gets my current vote for poor est commercial which infers that gray in a woman's hair prevents her husband trom sending her flowers or ask ing her to dance. The Federal Trade Commis sion has taken strong action on misleading commercials. The most recent claims to be scrutinized and ordered chang' ed were those made by s large national firm concern ing aspirin. The FTC also keeps a close eye on offensive commercials. On the positive side, the Hollywood Advertising Club for the third year has spon sored an international compe tition to find the world's best television and radio advertis ing. Last vear 1,648 entries were received, including 160 tele vision and radio commercials from 14 countries outside the United States. Judging panels of promi nent industry executives rate entries on effectiveness; evi dence of ingenuity or creativ ity; believability and memora bility; taste, honesty and pro priety; and overall presenta tion of the idea. The advertising industry hopes that by focusing atten tion on commercial use of the two broadcast media and by giving proper credit to those who have used it well, con tinued improvement In radio and television advertising will result. AMERICANISM That the people of a great nation should never lose sight of their precious heritage that future citi zens shall be well instructed in their civic responsibilities. CHILD WELFARE That America's future citizens and leaders may be better prepared to face the physical demands and spirit ual challenges of tomorrow's increas ingly complex world. REHABILITATION That a nation's debt for the sacrifices of those who answered her call to arms in time of war shall be satisfied equitably. NATIONAL SECURITY That this nation's military strength shall be maintained at a level neces sary to champion the cause of peace and freedom against the challenge of would-be aggressors. In solemn dedication lo God and Coun try, The American Legion was founded 44 years ago. Cementing its every en deavor to a foundation formed by Ha four trreat programs, The American Legion has built the world's largest veterans organi w salute The American Legion on its 44th birthday, March 15-17, and wish it continued success in its programs for the benefit of Community, State, and iSation. Published in cooperation with Post No. 13, Medford By: FIRST FEDERAL SAVINGS & LOAN ASS'N PACIFIC POWER & LIGHT ROBINSON BROS. MEN'S & BOYS' WEAR THE WHITE HOUSE RESTAURANT SPORTS SPECTACULAR, 2:30 p.m. Sunday KBES-TV. A game between the United States and the U.S.S.R. is highlighted in the World's Amateur Ice Hockey Cham pionships from Stockholm, Sweden. WILD KINGDOM, 3:30 p.m. Sunday KMED-TV. The year ly migration of the fur seal to the Pribilof Islands in the Bering Sea is studied. OPERATION ABOLITION: OPERATION CORRECTION, 5 p.m. Sunday KMED-TV. These two films present con trasting viewpoints of the San Francisco riots during the House Un-American Activities Committee hearings. The VFW presents "Operation Abolition" and the American Civil Liberties Union "Opera tion Correction." TWENTIETH CENTURY, 6 p.m. Sunday KBES-TV. The camera pictures a day in the life of a young Fordham uni versity graduate, now a Rhodes Scholar at England's Oxford university. MEET THE PRESS, 6 p.m. Sunday KMED-TV. Rep. Jowh W. Byrnes (R-Wis.), ranking Republican member of the House Ways and Means com mittee, which will largely de termine the fate of the Presi dent's tax proposals, will be interviewed. DISNEY'S WONDER FUL WORLD, 7:30 p.m. Sunday KMED-TV. Part 1 of Robert Louis Stevenson's classic ad venture story, "Kidnapped," with James MacArthur and Peter Finch, filmed in Scot land. ED SULLIVAN, 8 p.m. Sun day KBES-TV. Sid Caesar and members of the original Broadway cast will offer two scenes from his hit musical comedy "Little Me" and Paul Anka will sing a musical medley. STARLIGHT CONCERT, p.m. Sunday KBOY-FM ra dio. Leonard Bernstein is highlighted conducting his own compositions and others. Featured: selections from "Wonderful Town" and "West Side Story;" Robert Schu mann's Symphony No. 3; and the Dave Brubeck Quartet with the New York Philhar monic in "Dialogues for Jazz and Orchestra." DINAH SHORE, 10 p.m. Sunday KMED-TV. Dinah is hostess of Metropolitan Opera soprano Joan Sutherland and song stylist Ella Mizgeraia for a concert that includes torch" songs and a salute to St. Patrick's Day. MOVIE, 11:15 p.m. Sun day KBES-TV. Fred Astaire and Rita Hayworth star in You'll Never Get Rich," on excellent musical comedy with some fine dancing. By United Prist International The battle over who con trols the state board of educa tion, ruling body for Califor nia's secondary and element ary schools, was set aside by the Legislature as too hot to handle-for the present. The dispute, which has sparked more comment than the proposed $3.7 billion 1963 budget, was passed to an in terim committee for a study that could last two years. The heart of the dispute is whether the voter-elected su perintendent of public in struction has the final word in education policy or the g o v e r n o r-appointed state board of education. Voiced for Years The question has been voiced for years, but it reach ed shouting proportions only recently when Dr. Max Rat ferty, the superintendent, de fied the board on a question of purchasing textbooks. Both the Assembly and the Senate decided the dispute which in the end may be set tled by the electorate if not the state supreme court-need ed a lengthy, detailed study. The Assembly sidetracked for a longer look two reso lutions-one that would allow the state board to choose the superintendent, and another that would allow the voters to choose the board members who in turn would select the superintendent. ' . The Senate simply decided the whole question of the re lationship between the super intendent and the board should be given a between sessions study. Elsewhere, there were these devlopments: Stepa Into Dispute The White House stepped into the threatened strike of railway clerks of the South ern Pacific Railway whose walkout could tie up trains in seven western states. Both sides agreed to Presi dent Kennedy's suggestion that, the dispute which has reached several deadlocks should be placed before a three-man team of arbitrators for a binding settlement. Negotiators for SP and the Brotherhood of Railway Clerks were in the process of ironing out which issues in the dispute would be handed the arbitrators for settlement. The agreement to allow binding arbitration did not come smoothly. National un ion president George Harri son approved it against the advise of SP unit president James Weaver: The walkout has been threatened since Feb. 6 over the replacement of jobs by automation. Kroeger-A superior court jury in San Francisco con victed Iva Kroeger, who in terupted testimony several times with- shrill outbursts, and her husband, Ralph, of first degree murder. But a sanity trial was scheduled for Mrs. Kroeger, who pleaded innocent and innocent by rea son of insanity. The Kroeger s were convict ed of the strangulation slav ing! of an elderly invalid and his ex -wife, whose bodies were buried in the basement of their home in San Francisco. Mrs. Kroegcr's attorney said he was studying medical re ports which might show she suffers from a congenital dis ease which damaged her brain. Sailort-An outbreak of five cases of spinal meningitis which killed one sailor prompted authorities to slap a quarantine on more than 12,000 personnel of the Naval Training Center in San Diego. But the quarantine was lifted late last week after the sec ond outbreak to be reported at the center in less than a year. James S. Hale, 22, Os borne, Kansas, died of the disease four hours after re porting to Balboa Naval hos pital. Kidnip-A Los Angeles po liceman was kidnaped from a downtown street and shot to death in a lonely field near Bakersfield, moments before his police partner escaped the gunmen when a cloud dim med a bright moon. Gregory U. Powell, 29, and Jimmy Lee Smith, 32, charged with the kidnap slaying, have both ac cused the other of firing the bullet that killed Ian J. Camp bell, 31, father of two daugh ters. His companion, Karl Hettinger, who ran across the field to escape, was among 2,000 persons who attend the funeral for Powell at Forest Lawn Memorial park. Trtgoff-A fourth trial for convicted murderess Carole Tregoff was turned down by the appelate court in Los An geles, but there were Indica tions the matter might go to the state supreme court. You Specify. . . ...We'll Satisfy LASME Oakland, San Francllce, Lm Angeles mi Othtr California Poind. 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Mrs. Hachenberg of the Josephine County Association lor Re tarded Children will discuss pending legislation of benefit to retarded children; Mrs. Zwick, dean of girls at Ash land Senior High, and two students will explain her ex- Derimental seminar in hu manities: the Welcome Wagon style show will be described by Mrs. Hazel Schieserstein. MOVIE, 7:30 p.m. Monday KMED - TV. Sophia Lorcn, Alan Ladd and Clifton Webb star in "Boy on a Dolphin," an adventure drama filmed in Greece. ARTHUR GODFREY LOVES ANIMALS, 8:30 p.m. Monday KBES-TV. Godfrey will pay a humorous and mu sical tribute to our animal friends as members in good standing of society. Guests in clude Shari Lewis, Burr Till- strom, Mel Blanc and their animal puppet and cartoon creations. Local Delegation To Attend Meeting A large delegation from Medford is expected to par ticipate in the annual confer-1 ence of the Oregon bocial Welfare association March 25 and 26 In Portland, at which James R. McKay, executive director of New Hampshire's Division on Alcoholism, will conduct an institute, accord ing to Mrs. Alice H. Collins, coordinator of institutes for the annual meeting. Dr. Rose C. Thomas, pro fessor of social work at the graduate school, Portland State college, will conduct the other institute on family life. McKay also will speak to the conference at the noon session Monday, March 25, when the growing problem of alcoholism will be discussed. David Kuhns, member of the nominating committee of the association, indicated that many from Medford would be participating in the confer ence to take advantage of the institutcf. !laHMMBBBHBBHBVaBllMBHa xwr hi i ii i i u i i i ii ii i i ii i x, jii i rv . i i i , ai'i'iru'iii'im' m UMr . J fSrayJ r mSSm :. . CMC C lirrthfl fnsiar i tyvy' aimmmis arcuiMi. uhll w 11 ujiww i TSLySMTf syr V "V I MalllTESS Of Dili tJUIIIIK. I II I II tJltC . ' U V V k CLTZXi v-V. "V I r w - : " Friday NwX Hies SIMMONS FAMOUS FINE QUALITY! 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