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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Jan. 27, 1963)
lMr(B(P.! this magnificent s7 Volume "OUR WORLD in SPACE and TIME" li Voril Ant NiiirhinK leaves l.-neilier. 5 JHhW 0 .W?$5 SPACE AND TIME" feZ are invited to participate in a daring new approach to knowledge -and accept, as our gift to you, this exciting new $7.50 volume THERE is no comparable series of books . . . anywhere ... to provide the home enrichment needed to cope with life in the world today ... to prepare for the world of tomorrow. This daring new publishing venture takes you right up to the edge of Man's FRONTIERS OF KNOWLEDGE In the last hundred years, the frontiers of knowledge have been pushed back more than in all the previous centuries put together. In the last twenty years, breath taking new discoveries, new concepts have outdated even many "modem" ideas. Now new breakthroughs in knowledge are almost an everyday occurrence. This sudden acceleration of Man's conquest of the unknown presents an opportunity and a challenge to participate in this exploration of our world, to share the thrills our scientists and scholars feel as they probe into new realms of knowledge. To meet the challenge, the publishers of 8 nations have joined together to sponsor one of the most ambi tious educational projects of our time. These publishers have commissioned a task force of outstanding scholars and artists to tell the story of Man's Simply sign and mail the coupon without delay, and you will promptly receive "Our World in Space and Time" free of all cost present-day knowledge in words and full-color pictures so exciting that no reader will be able to resist them! The style is easy, almost conversational, yet the basic facts are all there for everyone to enjoy. Unlike a regular encyclopedia, the series of volumes planned for the INTERNATIONAL PICTORIAL TREASURY OF KNOWLEDGE will be made not for "looking up" but for reading and browsing. The story of the stars and 'the planets . . . animals and plants . . . rise and fall of civilizations . . . modern industries . . . will he made so gripping that anyone in the family will want to "curl up" on the sofa with one of these fas cinating volumes just as he might with a rattling good adventure story! The first volume, "OUR WORLD IN SPACE AND TIME." is ready now. Additional volumes will be made available at two-month intervals'. You may collect these volumes, as they are published, at a Special Subscriber Price with impressive savings over the regular orice. We believe that when you read "Our World in Space and Time" you will want to receive the remaining five books of the International Pictorial Treasury oj Knowl edge. Produced under the editorial supervision of world renowned scientist and author, Dr. Ashley Montagu, the series displays all of Man's knowledge in an excit ing new way for instant understanding. A Fascinating Adventure Story the scientific new "Visual-Unit" technique, the free first volume makes the life story of this amazing planet of ours seem like a fascinating ad venture story. You'll see . . . . . . the first men learning to harness fire making their first feeble attempts to re cord history with primitive drawings on the walls of their caves. . . . how the courageous voy ages of the Phoenicians, the Vikings, Columbus drew the world closer together. ...Henry Stanley meeting Dr. Livingstone in darkest Africa. Sir James Ross first setting foot in the icy Antarctic. . . . how the peoples of the world live from the Eskimo in the frozen wastes of the North to the nomadic Arab in the parched desert. Yes, "Our World in Space and Time" is a marvelous book guaranteed to thrill and enthrall everyone in your family, no matter the age. Its wonderful new "knowledge-absorbing" technique excites and tempts the reader to travel on to further exploration into the vast realms of knowledge. You will be surprised at how much can be absorbed in so little time. You see, most heavily illustrated books have pictures and captions sprinkled helter-skelter throughout the book. The main text runs around the pictures making it difficult for the reader to concentrate. He must usually labor through the entire bi-ok before he can understand the overall idea. The Pictorial Treasury series embodies a revolution ary new principle which gives the reader an instant un derstanding of each unified subject. All pictures are on the right hand page. The facing left hand page contains a full and complete description of the picture onoosite. In seeking to know more about each fascinating illustra tion, the reader is drawn into the text which presents in an easy "conversational" style a clear discussion of the topic at hand. All the basic facts are there, cleverly pre sented for easy understanding. In this way the reader learns easily and is tempted to go on and learn more. That is exactly the effect this Series is designed to have to increase our fund of knowledge ... to instill in everyone a love of learning and the thrill of seeking knowledge. Joint Effort of Publishers Throughout the World And that is why publishers in 8 nations United States, Denmark, Spain, Belgium, Italy, England, Aus tralia and Canada are embarking on this daring and enlightened program at the cost of more than 8I,000,CXX) before printing the first copy! Partial Table of Contents of "OUR WORLD IN THE WORLD'S BEGINNING I he lui ih of out t-.mh I hi- hulk It- ol life's iK-niniiiiit;s ii.iKm like vieatiue ol land, sea .iml ;i t he pifhistoiit minium leign supreme THE COMING OF MAN I he hist men of the lit- Aye I h ink nx nun, imentor and .ttiist Man's domain ol IjihI, sea .iikI air I lie en h ( iviii.uiiim Vosaj-e thai himihi men doser together 1 woemphes that hi'ljH-tt unih mankind I I if (hire mail) race of mankind I lit- oi Id speaks with m.iiiv tonr-ues l.ni ami Ins i.uih FLORA AND FAUNA Vnitrul hie in the Old World Plant, the sole uiakri u( food '1 he h.ittle jien.1 of i he deep seas MAN SURVEYS HIS WORLD Mow men tiefi.iii In map ihe world V hiding paths .kiiinx ihe open mean Adding a New Wot Id to the Old I he last jiieat jouriiets on earth DEVELOPING THE EARTH'S RESOURCES ( li.niKinn the fate or the earth Reaping the halves! ot land and sea " I he stone that hums" 1 lie litpiid fuel that reolutionied life How man has harnessed nattlte s forces 1 ife in the gieat gtassv plains I amis helms' the le.el of the ea I ife in the high mountain Katth's ewT-diaiHing iiwt V ou sts thai iou-1 a ipiai tet ol the eatth How life is t hanging in iuu land I loin hm I diei to deep sea explore. How man has lompiered the air How mam eople can o-u eailh Iml? THE EARTH AND THE ELEMENTS I he ear ih in space I he earth, the sun and the seasons 1 he kinds of climate Inside Ihe earth Winds, tempests and hurruaiie Oteans and floating continents I he world's population I he dioue that faces man todav Man's ingeniiitv can overcome danger WORLDS BEYOND OUR OWN Will men explore other worlds? Out plate in Ihe universe I lie solar Wein I he moon - our own satellite Woilds without life Kdipses ami Mar, Ihe red planet Salum ihe ringed planer, and I rami Neptune and Pluto Volume it " x 9W In tit. N.arly 400 full color plcturo. Handiomo Lifotimo binding. Here's what . modern mat mint look, like. " require, great ingenuity In survive 1 I I jootnimetUitBrnoonB. To assemble this wonderful set, no fewer than 25 artists worked full time for months preparing original color paintings which alone cost over $100,000. The plates for this art work cost another $5-10,000. Research, writing, editing and typography added another $100,000 or more to the total expense. You can see just how stag gering the cost of producing this set was! So, by indicating your interest now, you will help us plan our printing requirements. That is why you may have Volume I absolutely without cost. What's more, you reserve the right to see any of the remaining five volumes on 10-Day Free Trial in the coming months and then keep them, if you wish, at substantial Sub scriber Savings. Mail Coupon Today. No Obligation! Mail the coupon now, and "Our World in Space and Time" will come to you promptly along with Volume II "Life and Its Marvels," which tells the story of the marvelous science of life . . . the secret forces and laws that animate and govern all living things from birth to death. Examine both volumes for 10 days. If they do not surpass your greatest expectations, simply return Vol ume II at our expense . . . BUT VOLUME I IS YOURS TO KEEP -FREE! If you decide to keep Volume II, simply pay the Spe cial Subscriber Price of $1.95 plus a few cents postage and handling a saving to you of $2.55. Then, every two months, you will receive another of the four vol umes remaining in the Series. Examine each and either return it in 10 days, if you decide not to keep it or pay the same low Subscriber Price of only $1.95 (even though the regular retail price is $7.50). It's a clear saving to you of $20.25 for the 6-Volume Series. The New as il Zealand Sphenndnn looks the Mme did in the age of the (linnuura. International Graphic Society. Dept. FWaiD, 239 Great Neck Rd., Great Neck, L. I., N. Y. Please eml my tree ropy of Volume I, "OUR WOULD IN SPACE AND TIMK" along with Volume II, "LIFE AND ITS MAHVEI.S" ol ihe International Pictorial Treasury of Knowledge. I will examine Itolh volumes for 10 days and il delighted will remit the Special Subscriber's Price of only l-l.'W plus few cents shipping for Volume II. II not entirely pleased. I may return Volume II, keep Volume I free and he under no further obligation. If I keep Volume II, you will send me the four other volumes in the series, one every two months. I may either return any hook within 10 days or keep il and remit only It.0.1) for each. Noma Addrais , , , , , City Zona Stela EXTRAI We are now able lo offer you this series at no extra rait in De l.uve, heavy duty buckram bindings . . . stamped with genuine gold , . . rovered with brilliant full'Color jarketa. These De Luie volumes will greatly enhance your home library. 1
