Medford mail tribune. (Medford, Or.) 1909-1989, January 14, 1963, Image 4

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Medford mail tribune., January 14, 1963, Image 4

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Newspaper Page Text4 A- Reads TMjJllTribui" rS6ri,hid"Diily except SaturdtyEy GERALD T LATHAM, Bus war H1C ALLEN JR.. Mne editor vahl H ADAMS, City Editor harry CHlPMAN. Telel Editor HICHABD JEWETT. SporU Editor nLlve STARCHEB Women ! Editor DALE ERICKSON JMrculetlon Mgr XiTlndipendent Newipeper Entered Mcond elew " Medlord. Oreion under Act ol Mnrcn 3, 189 r SUBSCBIPTI6N BATES . By MeU In Advene iuy end fund.y-1 Diily end Sundiy-J mo. 10O0 Dally end Sunday 3 mos "0 Sunday Oniy-Oni 1 yew 15.00 Sinsle Copy Mailed! " By cSmet-Andi Motor Route. Dally end sundey 1 ycer S2J"; Daily end Sund.y-J mo. MS , 6undey Only 1 mo. C.rrLi end VendorsCopy 100 nfflclif Peoer of City of Medfora Ofiieul plp.rof. J.ckn County UrTitid Preu International Full Leeeed Wire U P I Telephoto Newiplctures NELSON ROBEBTS 4t ASSOCI ATES Ol'lcee In New York. Chi ciSo Detroit, Sen rrenclico Lo. : Angel Seettle, PortliDd. Den'-er. MONDAY. JANUARY 14. 1913 MEDFORD MAIL TRIBUNE. MEDfORD, OREGON NATION Al I0ITOHIAI SIS lAc6T,3N NIW1PAPIR PUIllSHftS ASSOCIATION Flight 0' Time Medford end Jackson County History from the files of The M.II Trlbunt 10, 20, 30, 40 end SO years ego. 10 YEARS AGO Jan. 14. 1953 (Monday) Medford Safety Councils annual awards ior outstand ing achievement In safety dur ing 1952 were presented to Claude C. Haggard, and Mer cy Flights, Inc. Five petitions requesting B hearing to consider formation of a proposed 350,000-acre oil conservation district in Jackson county are being cir culated In the Rogue valley and Applegate-Missouri Flat area. 20 YEARS AGO Jan. 14, 1943 (Saturday) Bill Morgan, former Med ford High school football .i.u.r anH .tur with Univer sity of Oregon and New York Giants grid teams, joins roar InM . . Prnm Arthur Perry's "Yc KmiidsB Pot" column: "Puree ni doj Snim. a la London Fog prevailed hereabouts most of Jast ween, ana wan nm wel comed by either the troops or civilians." 30 YEARS AGO Jan. 14. 1933 (Monday) Harold Woods and Clem Childers, both Medford, es cape death In snow slide near Crater Lake. Alvon Foster Duhford, first Jackson county man to enlist in armed forces during World War I, dies after long illness. Judge W. K. Crews, recent ly appointed corporation com missioner by Gov. Walter Pierce, names George A. Cod ding, Medford, as chief dep uty. John B. Hammcrslcy, Gold Hill's ex-postmaster, mayor, recorder, marshal, govern ment trapper and editor of the Gold Hill News, returns after two-ycur absence. SO YEARS AGO Jan. 14. 1913 (Thursday) Oregon's first Progressive club founded in Medlord; 50 become charter members of organization. Med lord High school bas ketball team leaves for north ern California to play scries of contests wltb Yrcka, Etna Mills, and Ft. Jones. What's Your I.Q.? Mine et fen correct li superior; seen or eight U escellenri five or sjthaood. 1. Name (he late war cor respondent whose writings as a roving reporter arc com piled In a book, "Home Coun try." 2. What was Ihc first crea ture lo leave Noah's Ark? 3. AlligHtor pcur is a com mon name for which frlut? 4. The Solicitor General of the United States Is appointed by the Supreme Court, Attor ney General, or the President? 5. Ntimc tho British noble man who wrolo "Charge of the Light Brigade." 6. What is the name of the Instrument that measures wind velocity? 7. What is the missing let ter In this scrambled word be ginning with S and meaning a form of worship: Sivecc? 8. The art of growing stunt ed shapely trees is called what? B. Gold is weighed by the fluid ounce, tiny ounce) or avoirdupois ounce? 10. Which of the oceans is the largest in area? 1. Ernie P)ie. 3. A raven, 3. Avacaoo. 4. President. S. Alfred, Lord Ttnnyion. 6. Anemometer. 7. R. (service). 9. Bonsai, 9. Troy. 10. Paeifie. Quality vs. Quantity Every time we become concerned at the gen erally low level of public taste, we try to content ourselves with the thought that it is probably higher now than it has ever been before in the history of man. - Usually it is enough to remind ourselves that just a few centuries ago, the vast majority of humanity lived under conditions we wouldn't subject our domestic animals to today. Only a few perhaps something less than 10 per cent of the Europeans during the Middle Ages were able to sustain an environment con ducive to the development of refined sensibilities. ' A LL that has, of course, changed. Today's man on the street has not only heard of art, he'll tell you freely he doesn't know much about the modern forms, but he certainly does know what he likes. At least he has an opinion now, of whatever validity, on a subject that not too long ago would have been completely alien to his experience. . Probably nowhere in contemporary life is the mass taste more nakedly in evidence than in television programming- Given a choice among two or three competing programs at a particular time slot, the public automatically reveals its taste by the way it turns its channel selector knob. ND make no mistake about it, there are those who are vitally interested in the direction that knob is turned. Thousands are employed to conduct surveys to determine viewership and re- port their results to television network brass, who in turn pass on the information to sponsors. ' Understandably, a sponsor is only interested in paying for a show that people watch. When a program's rating drops, usually the sponsor drops it. Hundreds of thousands probably millions of dollars have hinged on a few rating points. The whole matter of a show s survival is de cided in this simple, pragmatic manner. Do peo ple (enough people) watch the program? THE answer to the question is supplied by the 1-atinir snrvicps nnrl Ki'nfo firrnrpn rln nnf. lip. the results have never been questioned at least up to now. i Whether the show was good or bad to start with, is, more often than not, completely beside the point. Quality, per se, is just not a factor. Surely no one is going to argue that the shows m the top ten m terms of viewership are there fore the best. , In two weeks, the show we consider the finest on television this season is going to be perman ently dropped because it has the lowest viewer rating of any other show on the air. i... ' WE'RE speaking of "It's a Man's World." For sensitivity, maturity and variety of theme, continuing ' character development, and possibilities of viewer identification, the show has no parallel. Its plots, week after week, are consistency fresh, provocative and insightful to human na ture. The show's writers, director and producer have unfailingly demonstrated an uncommon ability to reveal the inner human heart and the poignancy that so frequently accompanies its workings. Opinion among the handful of viewers who have watched "It's a Man's World" is widely divergent. East coast critics, with a perhaps more elevated and sophisticated judgment, have pan ned ine snow anu are cnormng at its impending demise. Strangely, however, west coast critics (we timidly count ourselves among them) have mil- nantly praised the production, and seemed pie pared to do battle to try to save it from the ashcan. WHEN we heard several weeks ago that the chnur ivn In trnnlilp which it w;is almost from the start we fired off a hot letter of protest to an NBC executive on Madison Avenue. We wrote the letter on Mail Tribune letter head stationery, and sure enough, it worked- We got an answer: A cool, rational reply as to a child which pointed out in clear terms that there was no room in competitive television for a "loser." And that's what "It's a Man's World" was. the NBC letter writer suggested, on the basis of several professional rating surveys that had been taken. i hat was that. Foreign News: Communist Split Wider; Macmillan and Italy; MIGs for Cairo By PHIL NEW80M UP! Foreign News Analyst Notes from the foreign news cables: Communist Split? Word from Moscow is that Nikita Khrushchev's trip to attend the East German Party Congress may mark a turning point for the Communist move ment. When Khrush chev packs up to go home, he may leave behind h i m the ;ravest split in world Com munlst history if, as uses the East ft ' Mewiora expected, he Berlin platform to launch a concerted drive to isolate Pe king from the rest of the so cialist bloc. The Moscow bet ting is that Khrushchev wants to use the East German meet ing as a sort of stacked-ln-hls- favor substitute for the world Communist conference pro posed by the Chinese. If so, it would be expected that the Berlin talks will result In a succession of position statements by all Khrush chev's allies designed to show how little support Peking really has. By implication, the Soviets have dared the Chi nese to come and talk it out. But the Kremlin has made clear that it is not looking for compromise but for uncondi tional Peking surrender. MacrrMllan Strategy Some observers in Rome now are reading into British Prime Minister Harold Mac millan's visit to Italian Pre mier Amintore Fanfani next month a move toward an Anglo-Italian "special relation ship" to match the Bonn Paris "axis." The reasoning is based on Italian backing Washington Report By William S. Whit (cl United Feature Syndicate NEW ERA Washington - Congress has at last entereH the nost-Rav- burn era, more than a year rjrrVr', after the jr''-rVl death of lne I t '.'U man whose .?yWL Power and ; i :.-. 't- 1 1 personal ' ' ' V7kJ "y ""d dom- :IA-;rr-'.lFn3 lnatri It en DUT now, at long last, we read in a report in the New York Times that the very validity of rating survey techniques is being questioned by the Federal Trade Commission, ft seems the sur vey firms have been taking relatively "small samplings" and then projecting their collected data. Such projections may or may not be ac curate. At any rate, they arc questionable. Without doubt, the FTC investigation into rating techniques is too late to have anv effect on the cancellation of "It's a Man's World." NBC has announced the show, together with "Saints and Sinners," the ridiculous hour-long program about a newspaper man which follows it, will be replaced with a movie. So another fine show, because of a minimal though hard-core audience, will join such other "failures" as Playhouse 1'0 and Matinee Theater. It's a pity, isn't it, that quality is so often judged in terms of quantity? G.H.B. t V long, Speaker Sam Rayburn of Texas. His succes- Whll sor, speaKei inhn w MTrrnrmaclc of Mas sachusetts, has now emerged from the lonff shadow of "Mr. Sam to become ine neari in fact of the House of Repre ntntivi Sn. too. has em erged the assisting group im mediately around mm tiep. Carl Albert of Oklahoma, the n.mnrrailr floor leader, and Rep. Hale Boggs of Louisiana, the Democratic wnip, or as sistant leader. mi ti.l must now in fair ness be said by those who, like this columnist, had seen Sam Rayburn of Texas, agree with him always or not, as more or less the indispensable man. It is not necessary to go so far as to say that McCor- mack has succeeded lo an or. Rayburns prestige or rare sense of national responsibll- ... 1 HE HAS, however, now truly and fully succeeded to Rayburn's position. Hereto fore, he was a sort of proba tionary speaker, serving in a chamber where the old master's commanding voice had been so profoundly missed that the ukases of his successor tended to be lost in the nostalgia of the yesterdays. All this, though not incon siderable, is about the only real meaning of the success of McCormack, Albert and Boggs allied with the Ken nedy White House in keep ing the vital House Rules com mittee packed as Rayburn himself had packed it at the onset of another Congress in 1961. The mere result Itself, de spite much happy gee-whizzing by leadership Democrats, was not so much a victory as a staving off of defeat. After till, the administration is no better off than it was before. But after all, too it is surely no worse off; and worse off it very well might nave been. aMIE RULES committee has a Qualified but not a total - right to prevent legis lution from reaching a vole in the House, because this com mittee normally must give right of way to all bills. Two years ago Rayburn increased It from 12 to 15 members so as to reduce the power of Its conservative coalition to bot tle up Kennedy measures. The change was to last only until 1963 unless the House, by af firmative action, decided otherwise. The question as this new Congress opened thus was whether the committee should revert to the total clutches of the Republican Southern Democratic coalition or re main tne moderate instrumtn tallty which Rayburn had made it. With a good deal of hard wheeling and dealing and maybe a little log-rolling an ot which is both constitu tional and permissible Mc Cormack and his associates saved the committee at its present size. -Though literally it was a standoff, in spirit it was more than this, since it was so much better than the defeat which only weeks ago seemed likely to await them. . THE VALUE of the episode to the Kennedy admin istration is its proof that the McCormack leadership al lied to other increasingly savvy Boston political pros in the White House like Kenneth O'Donnell and Larry O'Brien has come into its own. So, too, have they. It would be the greatest mistake, however, to suppose that all is now clear in the House for "liberal" legisla tion. The chances for the President's program which is welfarest In tone will be no better than before. For the sole real victory here, apart from the personal vindication of McCormack's leadership, is a victory not for "liberalism" but, again, for moderation. It is the mix ture as before, the only dif ference being that the new pharmacist, McCormack, is now fully qualified in his own right. Strictly Personal By Sydney J. Harris (c) Field Enterprises, Ine. of Britain's bid to enter tire Common Market. Britain's need for this support and Ital ian fear of being submerged in Europe by Franco-German power politics. The Italian government has allowed word to leak out unofficially that Italy might seriously consid er pulling out of the market if the British bid fails. MIGs for Egypt Western intelligence sources claim that the Rus sians recently delivered 60 MIG jet fighters secretly to the Cairo government. Tha planes, believed to be MIG 21 's, were said to have been shipped in crates and assem bled secretly at an airfield. The MIG-21, called "Fishbed" In NATO terminology, is supersonic. Dennis the Menace PARADOXES In Charles Osgood's bril liant new book, "An Alter native to War or Surrender" which could justly be sub titled, "NeiUv er Red Nor Dead" the author, who is director of the Institute of Communl- c a t i o n s Re- Hsrris ' search at the University of Illinois, devotes an opening chapter to what he properly calls our "Nean derthal Mentality." Prof. Osgood points out that Neanderthal Man died out in large part because he had lit tle patience with paradoxes and puzzles, because he lived in the past and was unable to adjust to changing conditions. Then the author lists four of the principal paradoxes in the world today: 1. "The greater the de structive capacity of the weapons in our hands, the less most people seem to worry about it." 2. "While feverishly en gaged in a nuclear arms race, both sides express peaceful intentions and fer vent hopes thai these weap ons will never be used." 3. "The more nations spend for what they call 'defense,' the less real secur ity their, people have." 4. "The greater e netlon's military power, the less seems to be its freedom of initiative in foreign policy." ... Consider, for instance, the third paradox, about "the more arms, the less security." As Professor Osgood says, "Who will deny that over the past ten years we have been steadily increasing our ex- In the Day's News By FRANK JENKINS The news? There's nothing very hot in the world at large, as this is written. Even the Congo has quieted down for the moment. So let's talk about the wea ther which in these parts is cold. WELL Anyway We have company in our misery. The dispatches tell us that a storm system that had everything near blizzard snows, a tornado, tempera tures near 30 degrees below zero spread across the na tion from New Mexico to New England. In the West, the temperature was 48 oclow at 7:30 at West Yellowstone, a W 4 Hi eiS vi ii m Mr, f e m JSesWE. V "I'm not aaaimt Kennedy's Alliance lor Progress. But lei's face it, it's going to ruin this photographer's paradissl" 1 record 18 below at Denver, 37 below at Butte and two below at Dalhart, Texas. In South Dakota, a rabbit hunter was found dead frozen stiff. WHAT of Oregon where, a short time back, the Weather Bureau assured us, temperatures up to and in cluding February would be ESSENTIALLY ABOVE NOR MAL? In a report from Portland, the Bureau says in its five-day forecast that Eastern Oregon temperatures may be near ALL TIME RECORD LOWS of 10 to 30 BELOW in the next few days. Western Oregon is in for It, too, tho Bureau says. Fore casts for lows of five to ten above In the Willamette val ley, and the five-day outlook for that area lists lows of FIVE BELOW! SO MUCH for the Weather Bureau. Let's take a look now at the Farmers Almanac, For the period from Janu ary 12 to 15, a COLD WAVE Is in prospect, the FA says. Tlte period from the 16th to the lllth will be fair at first in the Northwest, turning unset tled. From the 20th to the 23rd, there will be dangerous storms in the Western states. From the 24th to the 27th, there will be a clearing poll, colder on the plains and along the West Coast, with frosts in California. iT THE moment, this thought occurs: Maybe we'd better do away with the Weather Bureau and depend for our forecasts on the Farmers Almanac wiilch, by the way, has been predict ing the weather for 146 years. At IciM, It would save the taxpayers quite a lot of money. ( penditures for weapons? And who will deny that now we are really less safe, less secure, less defended than ever before in our national history? "The reason for this," he ex plains, "is to be found in a basic fact about military tech nology in a nuclear age. This is tne lact that offensive cap ability has comnletelv nut. stripped defensive capability. r-oney-makers are fond of talking about great defensive 'shields' or 'umbrellas,' but these defenses are more in men's minds than weapons. Defense in this nuclear age adds up to little more than mutual fear." Only by recognizing the Neanderthal within us can we hope to control him, the author warns. We cannot avoid global war by denying the threat, by ignoring the paradoxes, by adopting slo gans and attitudes that are totally outmoded. Nor can we avoid war by "frightening the living daylights out of people" with apocalyptic visions of the world's extermination for this only makes people dig their heads deeper in the sand. "An Alternative to War or Surrender" offers some prac tical, sensible alternatives to Red or dead. It should be studied carefully by all who do not want to perish like the Neanderthals. Lafferty Returns To Native Missouri Portland - Writ - A. W. Laf ferty, formed U.S. Represen tative from Oregon and Port land attorney, has returned to his native Missouri,' The 87-year-old Lafferty. famous for filing the first set tler suit in the Oregon and California Land Grant cases, has become a resident of Mid dleton, Mo., in the congres sional district where he was born. He practiced law In Middle ton from 1896 until he moved to Oregon in 1905. Lafferty represented Ore gon In the U.S. House of Rep resentatives from 1911-1915. Several years ago he won a federal court suit which re sulted in distributing some $7 million of impounded O and C funds to 18 counties. Try and Stop Me -By BENNETT CERF- rNE OF THE troubles with statistics is that astute poli ticians can make them prove just about anything that suits their purposes. Once when Winston Churchill was in the mid dle of a tough battle in the House of Commons, an opponent challenged him to back some of his statements with "official statistics." Sir Winston whipped a paper out of an inside pocket and reeled off a series of fig ures that sent his oppon ent reeling. On the way home that evening. Sir Winston s secretary marveled, "How were you able to produce those statistics, sir? Had you asked me to compile them for you. it would have taken me six months to dig them up." "Exactly," purred Sir Winston. "And it will take the op position sis months to discover that I made them up out ol thia air." e e Cartoon In a religious weekly depicts an usher passing a col lection plate at a church wedding. The caption reads, "I admit, sir, it's a bit extraordinary but the bride's father insisted on it," ... When a big advertising account executive dM suddenly, a friend ssked In hushed tones. "What did he have?" Tha answer was, "General Motors, U, S. Steel, and American Tobacce." C 19M, by Beoaett CerC CUlrlbuted by Kuv Features evaluate Communications Letters to the Editor must bear the name and address of the writer, although under certain circumstances the use ot a pen name or Initial for publication is permissible. The Mall Tribune reserves the right to edit all letters with a view to clarification and condensation. Letters submitted for publication must not exceed 400, words. The letters printed in this column do not necessarily represent the views of the paper, in fact the contrary is often the case. Language, 1228, with much interest. Mr. Beeson seems to sug gest an entirely new language from scratch, apparently dis regarding 75 years of research and practical use, also, that Esperanto would be too diffi cult for Orientals, though Miss Josiko Kajino, who has been in this country for several months promoting the 1965 Esperanto World Congress in Japan, says there are 50,000 Esperantists in Japan, that a very good Esperanto Journal is published in Peking, and that China is studying the adoption of our Latin alpha bet. We have dallied 75 years with this problem, though we have spent hundreds of years with English, and even more with others. In February, 1960, an American plane and a Brazilian, landing at Rio do Janiero, collided and fell in the sea, with a loss of nearly 100 lives, also, the Italian liner, Andrea Dorea, and a Swedish vessel, the Stock holm, collided In the fog, with a loss of 51 lives. How long would Mr. Beeson have us wait, and how many more would he see plunged in the sea? It makes me sick every time I see a big plane in th'a sky, or a big ship at sea! No one is asked or expected to give up his native language. If Mr. Beeson wants more ' culture", let him study Ital ian, the language of grand opera, or any other that he prefers. Neither does Esper anto profess to guarantee world wide peace, though it certainly would help, If we put our shoulders to tho wheel, all together in thia country, we could solve this problem in a very few decades. If you want In knn,.. about Esperanto, the world common language, ask your library, or write to us. H. E. Dilllnger The Esperanto Club, Box 792, Placerville, Calif. For Court Study lo tne baitor: Our press clipping service has just de livered a number of stories about our recent report, "Court Services to Children and Families in Oregon." I noted with appreciation your Jan. 2 editorial on this subject. You have captured in a few words the essence of the problem. I particularly liked your point that because "we are used to our present court organization does not mean that it is sacred and should not be tampered with As an attorney I had for years simply accepted the court organization for what it was without seriously ques tioning whether it was struc tured to do the job In the best possible way. Our look at court organization has been a real eye-opener to me and to other members of the Coun cil. I am hopeful that we can obtain support for a joint res olution of the Legislature pro viding for an objective pro fessional study of court ser vices to children and families in Oregon. Thank you again for 'your interest and supportive edi tor. Oregon Council on Crime and Delinquency, William J. Moshofsky, Chairman 501 Park Building Portland 5, Ore. - Esperanto .i To the Editor: I read your article about World Wide Info on UFO. To the Editor: The editor says, he says, says he, "Those U.F.O.'s T newr .. I hear their wings go flippity flap. But never a one lands In my lap." Now, Friend, E.A. if you will listen, I'll give you news to make your eyes glisten; Those U.F.O.'s that you can't trace Are not wild men from outer space. Now you may tear your hair in rage, They are what's left of last week's wage. A scrap of paper from out your till. The little tag end of a ten dollar bill. Ta ta. and a pleasant day. The U.F.O. is on its way. L. G. Weaver 301 Haven t. Medford.