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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Jan. 10, 1963)
S A THURSDAY. JANUARY 10. 1963 MEDFORD MAIL TRIBUNE. MEDFORD, OREGON October Record Month in Big Year for Automobile Industry By ROBERT IRVIN UPI Automotive Editor Detroit (UPP The auto in dustry had a banner year in 1962. Because of record demand for the new 1963 models, it lnnks like production and sales this year were second only to the record year of 1955. Factory sales and assenv hlies will likely total around seven million cars, compared with the high of 7.9 million in 1055. Registrations, the number of cars delivered to customers, may run about 6.8 million, against tne 7.2 mil' lion in 1955. Records Broken Buyers made a shambles out of industry sales records when the 1963 cars were ill troduced about Oct. 1. More cars - 728,000 - were sold in October than ever before in auto history. ' Chevrolet led the way throughout 1962. It became the first auto firm to ell more than two million cars in one year - reaching that mark Dec. 6. It routed arch rival Ford in their traditional battle for sales leadership. Ford, running 400,000 sales behind Chevy at mid - year, tried to recoup by appealing more to the young buyers. The firm entered racing in a big way as Board Chairman Henry Ford II abandoned '.he industry's anti-racing resolu tion. The new cars shown in the fall by Ford and the other firms had more horsepower than ever before. More cars came equipped with bucket scats and four speed floor mounted transmissions. The compact Falcon, Comet and Valiant cars had convertible models. Face-Lift Models Most 1963 models were basically a face-lift of 1962 versions. Chrysler . had the biggest overall styling changes. It apparently helped because the firm's disappoint ing nine per cent share of the market climbed to nearly 12 per cent with the new models. The only truly new models in the industry were the Buick Riviera (General Motors' an swer to the Ford Thunder- bird), the Corvette Sting Ray (Chevy's sports car which is so popular there s now a four- month waiting list), and the Avanti (a Sludebakcr "per sonal car" like the T-Bird). In addition, Willys - the "Jeep" maker - came out with a sta tion wagon. The industry generally held tne Jine on prices. A few cars went up in cost. Some option al equipment was a factor in the higher price. A few cars like Chrysler lowered prices. New Features The industry offered some new engineering features on select models. Depending on the car, you now can gel a transistorized ignition system, disc brakes, supercnargea en ainet tiltinff Ktpprtnff wheel Ol 100,000-mile lubrication sys tem. Chrvsler started a trend Inntrpr warranties, offering five-year, 50,000-mile guaran ln nn mninr nower comDon- ents like engine and rear axle. Other firms countered hnnsiina thpir hlankct month, 12,000-mile guarantee to 24-months or 24,000 miles. AH the new cars were dis played at the 44th National to Film of Air Used In Industry To Move Heavy Loads New York.-WPD- With all the strides industrial science has made today in devising methods for transferring loads from here to there with a mini mum of effort, there still (ire places where a good shove behind a bulky load could be the ideal way to move it. In a warehouse, on a load ing platform, even in the stag ing area of a grocery store, there are occasions when time could be saved if a load could be pushed across an area without help ol extra machinery. May Jerk or Jolt Quite often, it sticks. It won't slide easily. It may Jerk or jolt as it is moved. During the past few yeais, some makers of heavy equip ment have devised methods for using a film of air, the same stuff we breathe, to help the horizontal movement of heavy loads. Jets of air are used to provide a film along the surface of transfer tables, to case the movement of fix tures holding work pieces be neath tool heads. Method Devised A Midwestern firm in the past year has Revised a meth od for adapting this air-film principle to applications throughout industry. The firm, Clark Equipment Co., Buchanan, Mich., showed what it called its air-in-floor device last November at the Material Handling Institute's Southwest show at Dallas. The Clark people say that the system has the advantage of distributing weight evenly over a flour surface beneath a load, and of permitting e single worker, to move a five ton load. PLASTICS ON RECORD Akron, Ohio-WPIl-A record $13 billion in finished plastic products will be turned out by the nation's 5,700 plastics companies in 1963. This, says the Goodyear Chemical divi sion, represents a $3 billion increase since 1960. Automobile show held during October in Detroit's Cobo hall. The 10-day display of 400 new cars drew 1.1 million persons, second only to the record 1.4 million who came in 1960. One car which caused a lot of talk during the year was never seen at the show. That was the Cardinal, Ford's an swer to the German Volks wagen. The firm decided not to produce the Cardinal here because it felt buyers once again wanted larger cars, a theory American Motors -home of the compact Rambler - hotly denied. Personnel Changes The biggest personnel changes in 1962 were at AMC. George Romncy resigned as president and board chairman to win election as governor of Michigan. He was.rcplaced by Richard Cross as chairman and Roy Abernethy as presi dent. An historic legal action longest on the Justice Depart ment's books - came to an end when Du Pont and sub sidiaries were finally ordered to get rid of their 63 million shares of GM stock. Financially, Chrysler defi nitely was back on the right track. The firm made $15.1 million in the first nine months of 1962 compared with a loss of $20.5 million in 1961. General Motors, on the strength of record car sales, reported record pofits. It had earnings of $962 million for the first nine months alone. -At year's end, the industry was hopeful the booming sales pace could be continued. It hoped January-March of 19B3 would not repeat the early 1962 trend when a record fourth quarter in 1961 did not continue through the spring of 1962. Employee's Idea Results in Award Toronto, Canada -WPII- A Canadian firm has given a former employee a $2,000 sug gestion award five years after his retirement. The award was presented recently to 70-year-old Van H. Smith by Cyanamid of Can ada Limited, a subsidiary of American Cyanamid company. Smith's suggestion was that ammonium nitrate pills be used instead of conventional explosives at the company's limestone quarry at Beach villc, Ontario. Several years' experimentation were neces sary to prove out the idea and put it into use at the quarry. FIGHTS FORGERS Denver, Colo.-(UPI1-A bank here is printing pictures of its customers on their personal , checks in a drive to cut down on forgeries. The checks cost about 15 cents more a hun dred than those with only the customer's name and address. SALE! Smart, Soft Wedges on Bouncy Foam Soles ARCH CASUALS Regularly $4.99 BLACK NOs BEIGE SQ RED Ayf gr.n ' a VYTHA riFXIRLI clove torr uppers Miiaw tMiKm frt iM'Mr tXTRA riEXIM-t CONSTRUCTION 2 for $7.00 The famed soft slop- you love now at d savings! All sites. Hurry for yoursl FOAM CUSHION up to 1 P 72" PRICE d More famed brand high ind midheel DRESS SHOES All this season's most wanted slvles and colorsl Get first telectionsl f 5747 CTKS SAVE DURING MANN'S GREAT JANUARY ifc ON SALE 9:30 A.M. FRIDAY - SORRY, NO PHONE CALLS OR LAY-AWAYS 7 Only Men's Sportshiris Q 0 c BETTER FAMOUS MAKE. QJ Reg. 5.95 WW Boatneck Sweatshirts QOc 11 ONLY. MEN'S SIZES. ttj Reg. 2.98 WW 7 Only Boys' Knit Shirts fiOc FAMOUS MAKE. OaJ Orig. lo 2.98 WW 1 Only Boy's Jacket QOc SIZE 12. Q J Orig. 7.95 WW 1 Only Accessory Set QOc BOYS' NECKTIE, HANKIE, TIE QJ BAR SET. Reg. 1.50 WW Little Boys' Pajamas QOc SIZES 2 AND 3. G J Reg. 2.98 W W Little Boys' Sweaters Q)c ASST. STYLES. tjj Regular 3.98 WW GIRLS' BLOUSES Q)c ASST. FABRICS & STYLES. QJ Regular 2.98 WW BABY SHOES Q?c INFANT'S DEPT. tjj Regular 2.00 WW Asst. BRAS & GIRDLES SEVERAL STYLES. Values lo 8.95 83' 2 Only Whistling Tea Kettle QOc Uw1 MIRRO COPPERTONE. Regular 2.98 . 1 Only BED JACKET FAMOUS MAKE. Regular 12.98 .... 83' Toy Refrigerator & Washer 8 ONLY. Regular 2.98.. 83' HOSIERY ASSORTED COLORS, STYLES. Values to 1.65 Pr 83' 60 White DACRON PANELS ASSORTED SIZES. Save Now! 83' 4 Only COTTON DRESSES LADIES. 2ND FLOOR. Values to 7.98 83' 2 Only NECKLACES FRINGE BIB STYLE. Reg. 15.00 p.t 83' 1 Only LADIES' SKIRT COTTON KNIT. Reg. 5.98 . 83' 1 Only EVENING BAG BEADED. Reg. 11.98 p.t. 83' 12 Only COTTON BLOUSES LADIES, 2ND FLOOR. Values re 4.98 83' 4 Only CLUTCH BAGS FABRIC AND VINYL. Regular 2.98 p.t 83' 5 Only SPORT TOPS LADIES, 2ND FLOOR. Values to 4.98 83' 8 Only KEY CASES FAMOUS MAKE. Reg. 4.00 . 83' 350 YDS. ASST. FABRICS Reg. to 2.98 . -STREET FLOOR. 83' Boxes Christmas Cards 4 ONLY. FAMOUS QUALITY & MAKE. Regular 4.95 box 83' 6 Only Asst.. TABLECLOTHS Q Oc Uw LINENS STREET FLOOR. Reg. to 5.98 . 3 Sets, PIN & EARRINGS IN LOCAL JADE. Reg. 7.50 p.t 83' For The Home ASST. COTTON FABRICS 200 Yds. Reg. 1.39 33c MAGIC CLEAN DISH TOWELS Lint free. Reg. 59c 33c TABLE CLOTH SETS 2 Only. Imported Swiss Embroidered. 44x44" with 4 napkins. Reg. 8.98 5.88 6 MIRRO PRESSURE COOKERS Regular 12.98 6.88 6 ONLY ASST. BEDSPREADS Regular 9.98 6.88 3 ONLY 100 WOOL BLANKETS Reg. 15.98 10.88 3 ONLY RAYON PLAID BLANKETS Reg. 5.98 3.88 PERCALE PILLOW CASES 20 Only. Floral Reg. 98c ea 66c ASST. DRAPERY YARDAGE 200 Yds. Reg. to 3.98 99c ASST. DRAPERY REMNANTS Reg. to 7.98 'j PRICE 20 ASST. FLOOR PILLOWS Reg. to 6.98 1.88 7 PR. DRAPERIES One-of-Kind Regular to 20.00 3.88 25 PR. DACRON CURTAINS Rosebud Print. 36", 45", and 54" Regular to 7.98 4.88 Savings For Men MEN'S SPORT SHIRTS Wool blend. 85 wool, 15 nylon or 50 wool, 50 orlon. Originally to 7.95 ,5.88 3 ONLY MEN'S DRESS HATS Regular 6.95 1.88 4 ONLY MEN'S KNIT P.J.'s Size C. Orig. 5.00 1.88 WASHABLE WOOL SHIRTS Famous Western maker. Orig. 11.95 7.99 MEN'S JACKETS Large selection Orig. to 29.95 Vj OFF MEN'S STRETCH SOCKS Heavyweight nylon. Irregulars of 1.00 & 1.50 Now 59c or 21.00 WHITE CUSHION CREW SOCKS Now 59c or 21.00 MEN'S COTTON SLACKS Plaids and solids. Reg. 4.98 & 5.98 2.59 or 2$5 MEN'S BETTER SUITS Orig. to 49.50 27.88 Orig. to 59.50 37.88 Orig. to 79.50 47.88 Lingerie -Foundations ASST. LINGERIE SAMPLES Famous makes 'i PRICE WOMEN'S LONG GOWNS large size 3.00 Savings For Ladies WOMEN'S SKIRTS 100 Wool. Asst. colors Values to 16.98 5.99 WOMEN'S CAR COATS Famous make. Values to 25.95 10.88 Values to 39.95 16.88 6 ONLY BETTER COATS Values to 49.95 29.00 3 ONLY ALL WEATHER COATS Regular 22.95 14.00 4 ONLY SUBURBAN COATS Racoon collared. Regular to 39.95 29.00 WOMEN'S DRESSES Values to 14.98 4.00 Valeus to 19.98 8.00 Values to 25.95 15.00 Values to 35.00 18.00 Savings In Accessories BLACK FABRIC HANDBAGS 12 Only. Famous make. Reg. 11.98 to 16.98 p. t.. 8.83 BROWN LEATHER HANDBAGS 3 Only Reg. 16.98 to 19.98 10.83 1 ONLY SILVER GOLD JACKET Regular 19.98 12.83 2 ONLY HAT & GLOVE SETS Regular 6.00 2.99 10 ONLY KNIT HEAD BANDS Regular 1.25 M PRICE ODDS & ENDS TRIM & BRAIDS Now M PRICE Savings For Children GIRLS' SWEATERS Regular 3.98 1.99 GIRLS' & TEENS SPORTSWEAR Skirts, sweaters, and capris Regular 5.98 3.99 Regular 7.98 4.99 Regular 9.98 6.65 Savings For Boys BOYS' WINTER CAPS Warm, quilted vinyl or polished cotton, Reg. to 2.98 1.44 WASHABLE WOOL SHIRTS Reg. 9.95 6.99 4 ONLY BOYS' JACKETS Sizes 8, 12, 16. Orig. 12.95 & 14.95 6.88 BOYS' AND YOUTHS SUITS 1 Group GREATLY REDUCED! Notions -Gifts -Yarns PINKING SHEARS-reg. 5.88 2.94 COMB & CLIPS-reg. 1.00 63e 4 ONLY ANGEL TREADS Small-reg. 2.00 1.33 4 ONLY 20-Pc. SETS BROOKPARK Reg. 12.95 8.64 2 ONLY BUCILLA CALENDAR KIT Reg. 2.99 49e 1 ONLY 45-Pc. SET BROOKPARK Fantasy-reg. 29.95 19.97 a
