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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 30, 1961)
14 Area Volunteers To Take Part in Cancer Crusade .. Volunteers of the Jackson county unit of the American Cancer society will call on residents May 2 to distribute educational leaflets which could save their lives, accord' , "p-e Alexander, chair man of the Jackson County .Cancer Crusade. ! "I hope every door in the community will be open to welcome our Crusaders on C Day,", Alexander said. "If everyone followed the advice contained in the leaflet to be left in each home, more than 85.000 lives could be saved. This is the number of : men, women and children who die of cancer in the United States each year but who could have been saved by heeding the simple ' advice stressed In the American Can cer Society's educational pro gram." , ; , ' , Alexander said the best pro tection against cancer was to have annual health checkups and to obtain medical atten tion at the earliest sign of sus- ; plcion of any of cancer's seven danger signals On Half Could Be Cured Pointing out that at least ' one half of all those who' get - cancer could be cured through early detection, and proper treatment, Alexander said the American Cancer Society could make this goal a reality If it had enough funds to do the Job. 1 . "The Society was mainly re sponsible," he said;' "for the dramatic decline In -the Can cer death rate. Twenty years ; ago only one out of seven who developed cancer was saved; today it is one out of three. With adequate public support and personal action it could be one out of .two.": - Money raised .in1 the Cru-' sade will not only be used to stoo up educational pro grams, but to provide service for cancer patients and to sup port research -, of scientists who are working unceasingly Du.uiu.iu i-wwi ln.uun New Directories Have Ashland's M Number Listing: T7T ' ,: m.. -. -m?- 0 t 4 v j if ' m it m in-:-.. p.-M&a ' I ' ' ' ' ' . I .,, ma , , ' rf , Wit fi- 'NEW NUMBERS Medford telephone direc tories,. including some 3,300 'Ashland AH Number listings like that of the Shakespeare Festival theater, will be mailed, starting Wednesday, May 3. Pacific Telephone-North west. Service . Representative Mrs. Betty ; ice. Moore, 213; Ross lane, holds :qpen page of old directory showing MUrdock 2, 5 and 9 numbers that will disappear Saturday,-May 6, at li- p.m.,' when the hew Ashland tele-" phone equipment and numbers go into serv- for ,a cancer cure, or . preven tive; Progress in cancer re search can only go as fast as funds are available .'. Alexander said more than 1,100 Volunteers' will partici pate .In1 the ' Jackson county Crusade. '- ' ' t . i i COLOR DIFFERENCES :; ,, Baltimore Pupils of :blue iyes .oontrdct .more toj' light than the pupils of brown eyes. f TV. . Pi ltll O IE Um "fVrT V' VT , 25 F. PLASTIC BIG 22-INCH DELUXE - ' S POWER MOWER g ' Ot? RAJURftft ! ! H05E TV' 3H'P 4. CYCLE BRIGGS t ' VrJl X. ' T "' .' . , !V . . . . STRAT.TON ENGINt. iJ;;.., , . K121 ' '"'SHADES --AiMV --. IMPULSE STARTER . ! 'V ;;i..;;Li".3A' . control-a-matic i IZU !,''' .:...i..;:.;..-.2.49 ;lt4; ftf ' " steel deck ,-- trirM'-m&Un. rj ' V V ' 89.95 VALUE ..B0 CARDIN ': "Arlf1 "'"lnO .:Coyri 400 q. h. fj JOHNSON'S HOLIDAY ISSS HH yjSH!!. I l-'C. .Q car wax S- ".95 .: 13 .pATCXl ' outside gloss .... na . . a . . . ,; '"i"h' J I Cmi 4000. lA Rl'.rrr... M l imnn- - kCt r--i3aL Aluminum k. V -1 Sa. W. ' Vl I'V"""""" ,! ! nOUiC fin if XJ' Handle M ' " Y rTT:! ' ; ! 'paint - My llr&& CAR WASH ksj improvid ortho ! .Sici Cf .lIS BRUSH -. 'W-D-UUil ... VVvV resistant formula . X , . '!-w -OQ St rose food I TUSSY crtc vxsa r ' 'Auv" l nuw ruuB. ,: j deodorant ...-3 Uv 7 tJiTll P0LE VM A a n m u a in y Bfc j " " a a bji i fmj LAMPS im BlftYll&Vi'ik'h'n S I Wti&ttl i'liTi . iJ iiluil ,3 lights , '; ,;,' Vfnl 3 vitamin S peanut S n Wk Mod" v-lv-t ta P S Q C" 5 CLUSTERS S -.'ifeK: BVc.n.H.n. .HT i g A'' A"ble ' b l;i ' i full lb; 2 ffTW I Jfuis C SrStn '00 - 2 'l 79:VALU8J AAtUiilt II " VALUI Zffif kS j- , 33c 5 wth Iw&L.. T-v 5 ? D J w,th coupon 1 ,Cr,i coupon ' gj vfifv ty w f Tt -V II llilflBBQBI : : IBI ..VflllHIIHiir v r--r- Hli 1 S m cmno lotion RICHARD HUDNUT WILLIAMS AFTER SHAVE Hi tSflfJflCIB TABLETS Bottlft : of 100 ! E Mail delivery of Medford telephone directories, contain ing some 3,300 new Ashland telephone numbers, will begin Wednesday, May 3, according to J. H. Creager, local man ager for Pacific Telephone Northwest.; All Ashland telephone num bers will be completely chang ed in the new edition, al though they will not be used until 11 p.m.' Saturday, May 6. At that time the dial equip ment in the new central office building there will be cut into service. One prefix. 482, will replace the three, MUrdocks 2, 5 and 9, now in use there. The last four digits of each number will vary with individual cus tomers. A typical number will be 482-0010. -, . All Number Calling This system, designated all number, calling (ANC), will gradually appear on all tele phones in the United States. The use of letters and numer als in combination will be dropped because of several factors." ' 1 "' !' "The nation's telephone In dustry is simply, running out of numbers," Creager said. . '. Rapid growth .of telephone service throughout the nation will exhaust the present 2-let- ter, 5-number system in about 10 years. ANC will add enough new number combinations: to last approximately 40. years. Not So Radical . The departure ' to ANC is not-so radical as one might believe, Creager said. Actu ally that is exactly what peo ple have been doing since dial telephones first came into service in the early 1920's. "Dial Switching equipment can't tell the . difference be tween A or Y. It only under stands combinations of elec trical impulses from 1 to 10, as represented - by the holes on the, dial of a phone," Crea ger explained.. Historically, prefix names started when telephone com panies found themselves with more customers than were practical to serve from a sin gle central location. As they branched out,, the original building usually was dubbed main." Newer telephone of fices were named after their geographical location -."east" or "west"-or perhaps a well known district. Lead to Problems In all cases, however, name prefixes had to be picked so that the number combinations on the dial were not dupli cated. A city with the pre fixes DExter (33) and EDge- water (33) would lead to seri ous dialing problems. Creager pointed out that as a step toward direct distance dialing (DDD), phone numbers in Ashland would be undupll cated anywhere in Oregon. '., "A customers number, what ever it is, will be his own exclusively with the Oregon code area (503)," he said. "That's why we have included area code 503 on the new tele phone number plate for all Ashland customers. May Be Dialed Direct. "If Ashland subscribers give the area code as well as their phone number to friends and business associates out of the state, it will be possible for calls to be dialed direct to tele phones in Ashland from most points 'in the nation," he said. "Oregon's Year-Around Va cationlands" is the theme for this year's cover on Medford and Ashland -directories. . The ; ; new . directory cover features four color' scenes, of some of the many vacation activities available in Oregon. One of them captures the beauty of a familiar southern Oregon scene - Lake of the Woods with snow-capped Mt. McLoughhn , in the back ground. . , :,' - . . Building Permits Show Increase Here Eugene Building permits rose in Medford .during March, compared to Febru ary, according to the bureau of business research . at the University of Oregon. . - . Reports of March, 1961, show an increase in permits this year over last year. New residential -construction tot aled $148,500 this March, compared with $201,500 for February, 1961, and $167,700 tor March, I960. New non-residential con struction for March, 1961, totaled $105,123., Alterations, additions and repairs for the same period tallied $125,135 Total building permit ex penditures in Oregon during March was $14,401,082; for February, 1961, $9,707,659, for March, 1960, $18,548,140. With 146 identical reporting centers in Oregon included, the state total is 22.4 per cent lower than March, 1960. In Medford, the total for March is $378,758; for. Febru ary, 1961. $321,695; and for March, 1960, $311,776. Building permits are a re port, of plans rather than of construction in actual opera tion. Interpretation of these data must allow for the lapse of time between issuing of the permits and beginning of con struction, according to Uni versity officials. POISON OAK BOTHER YOUf WORRY NO MORE UntiH Poison Oak Lotion. Satisfaction Guac antd, at yout Favorite Druf Stot. More than 33,000 copies of the new directory were print ed.' Of that number, some 22,000 will be delivered initi ally,' and about 2,000 sent to points all over the nation. The remainder . will ' be used for replacements and new sub scribers during the year. An added feature for this year's directory is a new margin index which shows at a glance whether Medford (in cluding Central Point and Phoenix-Talent), Ashland, Butte Falls, Eagle Point,' Gold Hill, Jacksonville, Prospect, Shady Cove or White City is listed on a given page. Some 14 tons of paper were used to print more than 9.5 million pages for this edition of the annual listings. HELP US! We need clothing, shoes, dishes, furniture, and bedding. -Wo Pick Up. HELP OTHERS! The Salvation Army . 30 N. Holly SPring 3-7335 ! Lucky Mother . . . MEMOIRE CHERIE PERFUME MIST ivith Gift.'..x PURSE FLACON OF MEMOIRE CHERIE PERFUME ET00 O . 8.50 value - Memoire Cherie, created In -France by Elizabeth Arden, was recently awarded the Grand Coupe d'Or by the Comite du Bon Gout Francois as "the finest fragrance ever created and-acclaimed by France." Now Miss Arden has made it possible for those who are 'not familiar with this unfon. gettable fragrance to discover it for themselves in a special way. A 3-oz. bottle of Memoire Cherie Pe(fume Mist (5.00 value), plus a gift flacon of Memoire Cherie Perfume (3.50 value). Both, for 5.00 ' ' plus, tax . ;-ft -.- - -- -. .; try a bow for flattery'. . . A wonderful woy to gather compliments ... a parade of pretty bows dancing in smart forma tion atop your hairdo. 2.98 12.95 SPRING PRETTY AND SUMMER BOUND IN FLIGHT-WEIGHT, WRINKLE-FREE V JERSEY OF DUPONT NYLON This graceful little Stroller brightens your living, lightens your cares, makes just the right impres sion. Its skirt surrounds you with a flutter of soft, unpressed pleats and includes two roomy side pockets. Washes easily, drips dry, packs tiny. Mint green, Mist grey with pink, Bermuda blue," Bahama beige. 10 to 20, 12tt to 22V4. MANN'S MEDFORD SPring 3-7484 Ploe send me Shelton Stroller at $12.95, in slio... color ...; (state second color choice) Name Address Ci? - -Zone ....State . Charge p Cash ' J 4 1 I .t it , LA U Ht. jM. J &l jj l 'it -'