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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Feb. 21, 1961)
6 B Medford TUESDAY, FEBRUARY 21, 1961 MEDFORD MAIL TRIBUNE, MEDFORD, ORE. By OREO MOKES Mill Trlbunt Staff Wilt.r It ti the tfternoon of Feb, 24, 1885. Sometime postmaster J. S. Howird has juit placed a telegram from Salem In the window of his dry goods store on South Front st, , A small crowd has gathered round the window. They read that Oregon Governor Z, F. Moody; has today signed document proclaiming this little railroad community to be the "Town of Medford.' The news Is received with mixed emotions. Some of the townspeople are Jubilant and run through the muddy streets shooting their revolvers haw lessly Into the air. Others are not so happy, One particularly irate citizen, for reasons unknown, blames Howard for what has happen. ed and takes a shot at him. Fortunately he misses, Some people couldn't care less. Settle Down to Task But it Isn't long before most of the few hundred townspeo ple have settled down to the serious task of making a re spectable city out of a com munity that boasts nearly as many saloons as it does homes. Medford in 1885 is not un like hundreds of other small frontier communities that have sprouted up like weeds along the shiny new railroad tracks that are crisscrossing the west, Many of these towns will soon die. But the hardiest of them survive. Medford Is among these. Will Complete Its 75th Year as Incorporated Town Friday On Friday, the city of Med ford will have completed the first 75 years of its existence and will be entering its 78th, A lot has happened in these first 75 years, much more than even the most optimistic of the founding fathers could have predicted In the next 75 years, a lot more will happen, But few people here now realize that had it not been for the self-confidence and cocky attitude of the populace of Jacksonville, Medfprd would not be here today, In those days Jacksonville was the largest and most pros. perous city In southern Ore gon, Next to Astoria, it was the oldest incorporated city In the state. It was the county seat of Jackson county; It was in the center of rich mining country; and Its whole glori ous future lay before It, Pick Jacksonville As Stop So In 1883 It was only log ical that when the promoters of a new railroad, called the Oregon and California rail road, desired to extend their line from Grants Pass Into California, they pickod Jack sonville as their next most likely stop. These promoters approach ed the then-prosperous city fathers of Jacksonville and asked them if they wished to advance a $25,000 bonus to assist in extending the rail road into their fair city, But they were quickly re buffed, The city fathers then felt that no railroad could af ford to bypass such a pros perous city as Jacksonville, so why give them a cent? The railroad promoters, however, had different Ideas, They decided that instead of routing their line through Jacksonville and across the Applegete valley, they would extend It the length of the Rogue valley and across the Slskiyous near Ashland. Still Need Stopping Point But, as they still needed stopping point in this section of the valley, they decided to create their own town, five miles east of Jacksonville. The name that was first given to this new town was Middle-Ford." This name was apparently selected because the townsite was located near a popular crossing of Bear creek, then known as Stewart creek. However, one David Lorlng an engineer for the railroad, was from Medford, Mass,, and decided to shorten the name to Medford. Thus was the city named. The railroad purchased a townsite of 20 acres; the boun daries of which today would be roughly, Riverside eve., Jackson at,, Oakdale ave., and lztn st. Bulldi First Store J. S. Howard, a government surveyor, helped to plat the townsite, and he officially founded It on Dec, 20, 1883. Less than two weeks later, he moved to Medford from Jack sonville and built the first store here; later the first home, Howard became Medford's first mayor in 1886, During the first year of its Incorpor ation the town was watched over by a president also Howard who was elected by a board of trustees, which in turn, had been picked by the railroad. The town grew swiftly. By 1890 it had a population of uov; by 1800 the population had more than doubled to 1,781. , And, by 1910, an or- cnara speculation Inspired boom caused the city's popula tion to Jump to 8.840. (Med ford was chartered as city in iuuo.j Bottom Falls Out By 1920, however, the bot tom had fallen out of the boom, and the puplatlon drop- pea to 3,780. From then until today the city has experienced period of steady growth, some times rapid, some times slow, having a present popu lation or nearly za,oou. It wa the railroad that created Medford, and in large part, it ha been the railroad that sustained it. But. the iron rails are not the whole story, for It is the business and industry In a town, and the people who run them, that really spell- suc cess or failure. Medford met with success. Impressive List Noted From late In 1883, when Howard started the first store here, until 1894, the city had complied an Impressive list of businesses. These Included, in part, an Ice factory, a brewery, a flour mill, a sash and door factory, two hotels, two lumber yards, a furniture factory, two livery stables, a bank, an opera house, two hardware stores, two candy factories, two pork packing houses, two black smith shops, two photograph galleries, three fruit ware houses, and doiens more. Many of these first business, such as the George H. Hasklns drug store, the . I. A, Webb furniture company and the McMahon and Egan livery stable, art long since gone They are names of the past. But a hardy handful of these first businesses remain, Included among these are the Hubbard Brothers Hardware store, which was founded In 1883, and is now the 'oldest operating firm In Medford; the Robinson hotel, then known as the Nash hotel, which was founded also in 1883; the Jackson County Title company, which was founded in 1884: and the Con ger-Morris Funeral home, which was founded In 1887. History of Growth A brief history of additional businesses to locate In Med ford Is in reality a history of the city') growth and pros perity. In 1B8D, the first newspa per, the Medford Monitor, was established, A series of name changes and mergers, resulted In formation of the Medford Mall Tribune a name assum ed In 1908. Other early businesses and the years In which they start ed 'Include: the Commercial Printing company, 1889; Weeks and Orr Furniture, 1891; the Pacific Telephone company (then the Home Tele phone company), 1897; Brown's cafe, 1900; Snlder's Dairy, 1903; Eads Transfer and Storage, 1903; and the California Oregon Power com pany, 1905, The list continues down to the present day to the addi tion of such brand-new firms as the Thunderblrd market and Williams Appliance store. (A list of many of these bust nesses, old and new, can be found on pages 6 and 7B.) Appears Assured These businesses, In combi nation with the railroad, the lumber and fruit Industry, and more recently, the tourist trade, have made Medford the dominant city In the southern Oregon - northern California area. And, Its dominance ap pears assured for many years to come. (Incidentally, the county seat was moved from Jackson ville to Medford In 1928.) So when Friday comes, 75 years of colorful history and much prosperity will have passed for the city of Medford, but, barring unforeseen cir cumstances, the next 75 years should be equally colorful. and equally prosperous, Martin Completes Insurance School Harvey L. Martin, of the H. O. Martin agency, 413 North Central ave., recently returned from an Intensive four weeks schooling conduct ed at the home office of the General Insurance Company of America, Seattle, Wash. Martin Is the son of Mr. and Mrs. H. O. Martin, 829 Ben nett ave. Special Programs For Superior SOC Students Planned Ashland Southern Oregon college students of superior scholastic ability will be of fered a number of special pro grams and opportunities for study as a challenge, accord ing to Dr. Arthur Krelsman, director of general studies at SOC, The programs and opportu nities Include: accelerated classes, advanced placement, lower division general honors program, and upper-division degree honors program. Students who complete ad vanced work in high school under the Advanced Place ment of the College Entrance Examination Board and who receive satisfactory grades in examintions administered by the board may, on admission to Southern Oregon college, be permitted to enter, ad vanced or accelerated classes in those subjects in which they qualify. Entering freshmen who demonstrate capacity that would place them in the top 20 per cent in the various freshman subjects on the ba sis of the standard placement or achievement tests are also eligible to participate in the special advanced or accelerat ed classes in those subjects In which they qualify. Students in the groups who also score In the top 20 per cent on the general scholnutic aptitude test will be eligible to participate in the Fresh man Honors - Colloquium, a special one-credit course each term. Students who meet the re quirements will be notified of this fact by the Honors Coun cil during freshman week,, and will be invited to partici pate in the appropriate prog ress. Those who elect to do so will make formal application to the Honors Council and will proceed under the super vision of that council, Stu dents may enter this program in any term of their freshman year upon the recommenda tion of an Instructor or on the basis of their academic record and with the approval of the Honors Council. The lower-division General Honors Program is designed to provide a solid general education within the frame work of the college's lower division requirements. In the sophomore year stu dents who have successfully completed the Freshman Honors Colloquium, or who have a cumulative grade point average of 3.0 or bet ter for their freshman work may apply for admission to the Sophomore Honors Collo quium, To receive general lower division honors the students must complete the Sopho more Honors Colloquium, a special one-credit course each term, and must pass with dis tinction three comprehensive examinations, one each in the areas of humanities, the sci ences and the social sciences in May of the sophomore year. Oregon Society Elects President Washington - (UPD - Karl S. Landatrom, formerly of Portland and recently appoint ed as director of the Bureau of Land Management, has been elected president of the Oregon State Society of Wash ington here. About 300 Oregon and for mer Oregon persons attended the annual state society din ner, Landstrom will succeed Roger h. Conkling, Sen. Maurine Neuberger was honored as a new member of the Oregon delegation to Congress and was presented with one of the first dollar bills bearing the signature of Elizabeth Rudel Smith, new U. S. treasurer. fcd .and h ckson County PARADE These outstanding firms have been listed our community. Together, these younger con- worker, more substantial as an educational, under the number of years they have effect- cerns and the older ones are making Southern safe and social area. They provide the jobs, ively shared and contributed to the growth of Oregon more secure for the family and the taxes, merchandise and .service necessary to make this community secure, attracting more and more enterprises to this locality. You will find the list interesting reading. 77 YEARS SERVICE Hubbard Brothers Since 1884' Builders Hardware Paint Housewares ' Spottini Goods Power Tools Delta, DWlt t Porter-Cable 39 I, Main SP a-sisa "The ramn store lince 1MV Hubbard-Wray Co. 909 S. Riverside The Oldest Continuous John Deere Dealer In The U.S.A. 63 YEARS SERVICE PACIFIC TELEPHONE NORTHWEST Since Sept,' 5i 1898 Hav you seen th$ Princess? 60 YEARS SERVICE ROBINSON HOTEL ' Since 1884 formerly Nash & Allen Hotel Built of flrat brick laid in Medford, 90 rooms Complete - ly modernized. Extremely reasonable rntes. 104 E. Main - 76 YEARS SERVICE Jackson County Title Co 111 C, Sixth Medford Established 1885 Jeckion County's Oldest end Most Reliable Title Company Title Insurance escrows 73 YEARS SERVICE CONGER-MORRIS Funeral Directors Since 1888 71 YEARS SERVICE .Commercial Printing Co,, Inc. Estab, 1800 Royal I. Bebb, Pres. ' Look for our Neon Slsn "Distinctive Printing" TflO South Grip St. 69 YEARS SERVICE Brown's Cafe 'v. Since 1901 "; '". Visit Our . "New Grotto "Dining Room" 37 YEARS SERVICE , Sniders Dairy : Oldest Licensed Dairy In Oregon FOUNDED 1904 SNIDERS "Tht milk that southern Oregon grew up on." Eads Transfer & Furniture Moving &. Storage Furniture Appliance! 123 S. Front Carpets Television SP 2-7121 56 YEARS SERVICE California-Oregon Power Company Since 1905 3 YEARS SERVICE Medford Mail Tribune Serving Southern Oregon end Northern California Since 1H06 ; WEEKS & ORR Furniture &, Carpets "Southern Oreson's Oldest & Lwieat Furniture Store," 53 YEARS SERVICE PERL Funeral Home Corner Sixth and Oakdale MEMBER BY INVITATION The Order Of The Golden Rule An International Affiliation of f i il 1 1 a K- tfal iatculoM. S3 YEARS SERVICE Lawrence's Jewelers Established 1908 Specializing In Diamonds Silver Watehei "Your Family Store" 32 YEARS SERVICE Medford Lumber Co. 3rd & Fir Servlns Southern Oregon Over Halt a Century "Everything for the Builder" Dumas Domestic Laundry & Dry Cleaners since loos Complete Laundry &. Dry Cleaning Service Completely Modern Off-Street Parking Drive-up Servloe Big Pines Lumber Co. SINCE 1001 Complete line of lumber and related materials e Estimates on all construction 39 W. Sth 51 YEARS SERVICE MANN'S "A Great Store In A Great Country", Monarch Seed & Feed Co. Your seedsman since 1910 Everything for your sarden but the rain. So, Fir St loth th Bartlett Jackson County Savings & Loan Your Family Center Tor Savings & Home Loans since 1909 Home office a S. Main Medford Brench Office - 337 K. Main Ashland 51 YEARS SERVICE 43 YEARS SERVICE Security Insurance . ULA.; TIMBER PRODUCTS CO. Originally founded about 1010 - By McCUUDY BROTHERS r I r Tl I. Today Security Insurance Fuel FrOITI T (Tiber Realty Firm has kept pace with CI inm Medford's Rapid Growth. A mod- OinCSlolO ern professional agency speelalls- lng In all lines of insurance. Phone SP 3.806 Security truly typifies their on B "ow ogan. ..Moit of The Best Insurance Is Security ( 50 YEARS SERVICE ,' 41 YEARS SERVICE Rogue Valley Branch , The Oregon Bank Groceteria Rogue Valley Bank . SOth Vear "The Piece to Go for the Brands You Know" The Oregon Bank Serving Oregon Sixth & Grape Anniversary Greetings t I I . rrom xh. Trowbridge Administration fc Staff of wl . Sacred Heart Hospital & 50 Years This Year Nylin Harry and David HOME OF Safeway Stores Royal Riviera Pears 9 1 nratinrrc Royal Gift Baskets L L0Cail0nS Fruit-oMhe-Month club Medford Shopping Center (50 yrs, In business) W, Main & Oakdale Watch for the opening SKINNER of the Bar of Music BUICK-CADILLAC MEDFORD HOTEL Our 40th Year For 47 YEARS SERVICE Buick Ser'ViCe (Since 1531) 47 Years Old GRAND HOTEL A Modsrn Hotel LITTRELL PARTS Reasonable Rates oior f:vtu Clean Si Comfortable Rooms 0I Ci OIXlll Convenient Downtown location Restaurant Next Door Slnrft 1 Q99 Free Parking Family Rat- 0,"C8 1 3" 202 N. Front SP 3-6337 44 YEARS SERVCE StOKS" I AMPDRT' ,Bdu,,r,"-Comm,r:ll Electronics Lnmrvrw o Educlon IlMlr)nlcl 130 S. Main Closed Circuit TV .... Sound Systems 44 Years , in One Location Verl G. Walker Company Sporting Goods Saddlery Electronic Distributors (Since 1911) 31 YEARS SERVICE FLUHRER'S Since 1923 37 YEARS SERVICE Rogue River Orchards Rogue Brand Pears 1311 No. Central 36 YEARS SERVICE Congratulations Medford MARK ANTONY HOTEL Harold Hiilse Town House Cafe 127 South Central "Finest In Food" PORTER LUMBER CO. 4034 N, Pacific Hwy. Since June 30, lgss "BLDRS. BUREAU OF INFORMATION" General Building Material NO 4-1269 35 YEARS SERVICE Hotel Jackson Medford's Convenient Downtown Hotel SINCE IBM 35 YEARS OF SERVICE CONN & OLDS BAND INSTRUMENTS Records & Sheet Music MAONAVOX STE1NWAY-CHICKERING-KNABE WURLITZF.R PIANOS HAMMOND ORGANS Purucker Music House 111 N. Central Ave. SP 3-1933 35 YEARS SERVICE Morning Fresh Bakery Since 1529 35 Years of Service TO Southern Oregon Brophy's JEWELERS 209 . Main 1 QuiUty Jewelers & Silversmiths Medford's Diamond Center Serving Southern Oregon and Northern California for over 39 years 34 YEARS SERVICE Office Stationery & Supply Co. "Your Office Boy" US W, Msln Medford, Ore. SP 3-1 731 Starting Our 34th Year Same Location J. C. Collins Insurance 34 Years In Medford "Representing an Insurance Co. In business over 100 years." 104 W. Main SP 3-5319 33 YEARS SERVICE WALKER'S DREAMLAND JALLR00M Practically Continuous Since 1928 Amos Walker, Owner Operator FAMILY DANCING BRILL METAL WORKS 2287 West Main St, 33 Years in Business "If We Can't Do It, It Can't Be Done" . Aurora Burelson Henne'i FASHIONETTE 33 S. Central Ave. Women's Fashions Complete Stock of Ladies READY-TO-WEAR Junior, Regular fc (i size 32 YEAR!) SERVICE Greetings From Consolidated Freightways Alexander & Brown Insure The Town "Shop Ward's Complete Department Store for your needs" MONTGOMERY WARD & CO. 117 S. Central 88 YEARS IN BUSINESS 31 YEARS SERVICE Since 1930 Car it Truck Springe Repairing Welding Blacksmithlng MEDFORD FLOWERS 24 N. Bartlett "Flowers for Every Need" 30 YEARS SERVICE Jorgensen's Dairy Products Established 1930 e Dally Deliveries throughout Jackson tc Josephine Counties SP 2-7191 29 YEARS SERVICE M. C. Lininger & Sons With Linlnger's (always good) Ready-Mix Concrete (always food) 27 YEARS SERVICE VOIGHT'S Medford Office Equip. Co. 27 Years Serving Southern Oregon . 47 S. Grape Goldy, Cranston & Henselman Formerly Mark A. Goldy Agency Since 1934 General Insurance 26 YEARS SERVICE SANTO'S 616 South Ivy Beads and Pearls Restrunf Jewerly Repair Buy Old Gold SP 3-5586 California-Pacific Utilities Co. "Gas Does It Best for Less" Sims Cycle & Hobby Shop Sen winn Bicycles and Hobby Headquarters Since 1935 25 YEARS SERVICE First National Bank Of Oregon Serving the people of Oregon Since 1865 Jackson County Branches Medford, Ashland Phoenix, Central Point Wainscott's Pharmacy Since 1936 Reliable Prescriptions MEDFORD MAIL TRIBUNE. MEDFORD. ORE TUESDAY, FEBRUARY 81. 1981 i 1 ' i i, - n- tswitx mnu-'mim wmmmr n at i V A t & lis ? 54 m i 'Ifwvfll lul .ill MlsW-'i -l ' - L&M I -W fiw?- k'i i 4 COURT PAINTER Velasquez portrays gests depth, space and atmosphere as no himself painting in the royal palace in other painting ever has. Psychologically and Madrid where he spent his lifetime as court in terms of pure pattern it is equally extra painter. This work which still hangs in the ordinary. Prado, entitled "The Maids of Honor," sug- THE SHAPE OF THINGS Spanish Painter, Velasquez, Called Painters Painter By RICHARD HIRSCH Director Allentown Art Museum Three centuries ago Diego Rodriguez de Silva y Velas quez, favored painter of the Spanish king, died after a career of serene success. His serenity was of a very special sort. It was a painter's serenity, neither that of a mystic such as Fra Angelico or Giotto, nor that of a phil osopher such as Raphael. Ve lasquez never experienced the visionary ecstasies which en flamed El Greco who had also painted within the cross cur rents of Spanish mysticism and Spanish cruelty. He studied together with a youngster whom we know as the master painter Zurbaran, yet he never shared Zurbar an's view of the world as a vast cloister filled with monas tic images. Although court painter at the same court, Ve lasquez was never touched by either the icy courtliness which Francisco Goya exhibit ed in his formal work nor the demoniac frenzy which Goya expressed when work ing beyond the reach of court influence or court approval. A 'Painter's Painter' Velasquez is unique. He has been called, as if that were meaningful, a "painter's paint er." By this is implied that only a painter can fully grasp the extent of his accomplish ment or perceive the aims which he set himself. Such a definition is too narrow. It is true that many painters over these last three centuries, from Goya to the Impression ists, from Delacroix to Picasso, have gone back to Velasquez to learn, to borrow and to ac quire strength. Inimitably, however, Velasquez speaks clearly and eloquently to any spectator, spanning the cen turies with ease, with quiet power. Velasquez is not a vapid charmer. Living in the age of the Baroque, he never fell for its theatrics. It is as if he had never heard of Rubens al though they enjoyed each other's company in the palace in Madrid. Living while the France of Louis XIV is pro posing to all of Europe a rigid code of Classicism, it is as if Velasquez had never heard of Poussin. Sure of Himself Neither decorator, nor theorist, nor mystic, Velas quez, the court painter of a haughty and imperious court, stays a man of free indepen dence, sure of himself. Above all he was sure of his vision. At the age of 29 and then again at 49, he travels to Italy. A lesser talent could have been knocked off balance by all that he saw in Rome and Venice, Florence, Genoa and Naples, treasure houses of the Renaissance, battlegrounds of the art of the Counter Reformation which we call the Baroque. Not Velasquez, how ever. He returns to Spain, always positive that he must only paint what he sees and only as he sees it. This sounds very "modern." It almost sounds like a cliche. When Velasquez said it it was quietly revolu tionary. Not A Manifesto Characteristically, he d 1 d not propose that this should be a universal manifesto. He sought no disciples to spread the word. He merely stated a private conviction and went on painting, superbly. The great retrospective ex hibition currently displayed at the Prado palace in Madrid in honor of the third hundredth anniversary of his death in another regal palace in the same city, demonstrates just how superbly Velasquez did paint. The agelessness o fhis work is the first revelation. ' One may visit with Poussin and bring back from the ex perience many lessons for our time. But to do this one must look beyond the tenets of Poussin's world, his strict be lief in the need for a "noble" subject of mythology or his tory, the insistence that the painter's function Is to carry on the aesthetic of the Greek and Roman sculptors in a bal ance that is "classical." He Paints People One need search beneath no such trappings with Velas quez. He paints people, not statues. He places no cavort ing nudes ("Fame" or "Vic. tory" or "Peace") around his royal subjects. Further, he is no mere decorator of royal apartments, as a Boucher will be in the next century in France. Velasquez is a serious paint er. Mercifully he is not a pompous one. That also is one of his great gifts in a pompous century. Yet he will studiously attempt to be the perfect courtier. Remarkably enough, he drops the role as soon as he takes brush in hand. In itself this is no mean accomplishment o f personal and artistic integrity, for the court pressures were terrific. To imitate no one and to paint only what he saw and as he saw it can only be mean ingful if the artist has a re markable eye. This emphatic ally was Velasquez' greatest gift. Besides the eye he had the sure intelligence to guide this keenest perceptive facul ty. Portraits of Beggars Much of his best claims to fame are his portraits of Span ish beggars and common folk. Unforgettably he will title one of them "Aesop," in the knowledge that Aesop was a slave - a wise and a sly one. He will paint court jesters. sad as only clowns can be, and the dwarfs roaming through the royal household with the freedom of domestic pets. When Rubens talks to him of classical themes, Valesquez takes told of the notion of a composition concerning Bac chus, the pagan god of wine. What he paints is called "Los Borrachos," drinkers, common folk of Spain, seized by a penetrating vision in a fleeting moment of mindless jollity be ing crowned by a most un classical impersonator of the god. Obviously this is not what Rubens had in mind. The painting is ageless. It has a rugged life to it that some Dutch masters will strive for Velasquez, the gentle man painter living in the tower of the royal Alcazar of Madrid, attained this veracity with ease. He did more. He painted as no one ever had before him and as no one would again until the Impressionists push ed through their revolution in the last century. Velasquez, a short man, looked out from beneath his bushy eyebrows at the world and what he saw and faithfully set down were primarily sensitive arrange ments of values and colors. His superb draughtsmanship was hidden beneath his over- riding concern with what light does to things and forms. The outlines of many of his fig ures, painted before 1660, merge with the air and the background which surrounds the mas none will again until the last century. On his second trip to Rome he paints Pope Innocent X, and neglects to render, as would have any other painter of his time, the minute details of silk and lace. Rather, Ve lasquez paints with the gift of synthesis which we all possess and rarely analyze, the silk as shimmer, the lace as fused spots of reflected white light. As a result, the fact is unfor gettable, though the Pope was as ill pleased with this work as later generations were to be ecstatic. Velasquez paints a few in teriors using unobtrusively and memorably the results of his deep study of perspective. Once seen, even in reproduc tion, no one will forget "The Weavers" or "The M?.H; c9. Honor" of the young princess. In fact, one cannot forget any painting by Velasquez, ap pointed court painter at 24, whose ambitions as courtier never caused him to prettify the world as he saw it, a world of living people whom his brush saved from oblivion. (Copyright 1961. General Features Corp.) Earthquake Shakes California Region Fontana, Calif. - (UPD - A sharp earthquake that woke some residents and rattled windows and dishes hit this community today at 1:21 a.m. (pst). No damage was report ed. Officer Thomas Keafllng, in police headquarters when the tcmMor struck, said it "rum bled to a peak. It started slightly at first and then clinched to a climax in about 30 seconds." Fontana is about 50 miles east of Los Angeles on U. S, 66. if you don't know f lie m N erchandise RELY ON YOUR LOCAL MERCHANT HO OR f!f v "OT ! I 1 1 ira-fg-f 24 YEARS SERVICE VICTOR C. SETHER ESTABLISHED 1937 Insurance and Real Estate SP 3-17B4 SP 2-6773 23 YEARS SERVICE Bryant's Key Shop Keys Made While U-Wait Safes Opened Combinations Changed 114 N, Front 22 YEARS SERVICE City Sanitary Service 209 West Main St. "Help Keep Our City Clean" 17 YEARS SERVICE YMCA Youth Needs the Y . . The "Y" Needs You For a Better YMCA Serving the Greater Medford Area Since 1944 522 W. 6th SP 2-6295 Andy's Jewelers Your Friendly Credit Jeweler" "218 East Main St. Johnson's Model Bakery 17 Years In Business Three Stores e 203 West Main 699 East Jackson e 300 East Main in Ashland 21 YEARS SERVICE Rogue Valley Livestock Auction Formerly Southern Oregon Livestock Co. Livestock sales hnndled at this location since 1940. This sales yard now owned Si operated by Southern Oregon livestock men. For further information contact Bob Bever. Mcr., KE 5-1632 or Eagle Point HI 6-3943. 20 YEARS SERVICE Albers Feed & Farm Supply FORMERLY Medford Feed & Seed National CASH REGISTER CO. Bought, Sold, Exchanged SALES SERVICE SUPPLIES SP 2-6015 23 N, Ivy Wilson's Exchange SUPPLYING Medford & Jackson County With The Best In Late Model Economy Cars Since 1941 Phoenix KE 5-1318 16 YEARS SERVICE Clark J. Walker REALTOR "Reliable Courteous Service" HOMES FARMS BUSINESS PROPERTY 15 YEARS SERVICE 12 YEARS SERVICE For ACTION And CUSTOM TAILORING . SATISFACTION Enjoy tne satisfaction of Clothes Tailored to your ORDER CHEZ AGENCY REALTORS AtPW,l"M" (To Buy or Sell Rea! Estate) CHRIS THE TAILOR SP 2-5124 36 N. Bartlett Serving So. Oregon for 15 Yrs. Medford, Oregon 14 YEARS SERVICE 7 " Southern Oregon KYJl; Bearing Sales CBS for So, Ore,- New Location 1-2-3-0 RADIO 1209 Court "The Merriest Sound Plenty Of Parking In Town" Bill Rombach Good Food MEDFORD Sc VICINITY AT For 12 Years Qonc.l-.lo PriPDC with the best in U8Gd furni' OtJMolUtC I I ItCo tUre and auction service. Rogue Restaurant tedJBarn AurtionCa 42 S. Central MIDWAY AUCTION YARD Livestock Sale Every Friday 'Southern Oregon's Most Dependable Market" V. J. (Bill) Bray, Owner-Auctioneer Serving So. Oregon Stock Men Since 1944 15 YEARS SERVICE Valley Motors 224 N, Riverside Our 15th Year Serving Southern Oregon Good Used Cars Burelson's -Ladies Ready-to-Wear ONE OF THE FIRST WOMEN'S SPECIALTY SHOPS IN MEDFORD "Where a Lady Finds Everything She Needs" ROSS ADAMS CONSTRUCTION SEE THE "MEDALLION HOME' Best Terms & Trades Lots & Lots For Sale 2240 Orchard Home Dr. Electric Supply Co. Automotive Electric Service Service Parts Distributors Leece-Neville Alternators Auto Lite Delco Batteries Stewart Warner Clinton Engines i Many other items. 245 N, Riverside Don Wilson Russ WiUon MON DESIR Continental Cuisine Nationally Recognized Lounge Banquet Rooms 13 YEARS SERVICE Leonard's Flowers 235 N. Bartlett "Flowers Are the Heart of Our Business" Florists' Telegraph Delivery SP 2-9687 11 YEARS SERVICE Tooley Real Estate Since 1950 "Sold When Listed With Us" Two Offices To Serve You 842 S. Riverside Medford 1050 Siskiyou Blvd Ashland Dan Patch Co.,. Inc. Building & Remodeling For Valley Residents Since 1950 New Homes Our Specialty Day or Nlte SP 3-7172 or SP 2-4324 ALPHA GAY KENNEL, REG, 1469 Pacific Rd. (1 mi. West of Phoenix) Quality Puppies Guaranteed. AKC Shetland Sheepdogs small, intelligent ail-purpose dog. Reg. Toy Terriers (2-8 lbs.) Bnnrding Specialized care. Obedience Training by capable, experienced handler. Grooming - Clipping; all breeds. Reasonable rates. Est. 12 yrs. Call KE 5-2243 anytime. 11 YEARS SERVICE Erskine's Piano Store Since 1950 Pianos -Organs Used and New 1304 Kings Hwy. Medford Dells Jewelers 123 West Main Serving Medford & Southern Oregon for 11 Years Stevens Auto Sales Southern Oregon's IMPORTED CAR HEADQUARTERS Jaguar Fiat Morris Volvo Sprite MG Austin Healey 505 N, Central 10 YEARS SERVICE MEDFORD BOWLING LANES 821 N, Riverside SP 2-2682 , Oregon's Largest 38 Automatic Lanes Open 24 hours daily 8 YEARS SERVICE Big Y Appliance Where you can be SURE it it's Westmghouse Arid Guaranteed Used Appliances Courtesy Chevrolet New & Used Cars Southern Oregon's Volume Dealer For 8 Years' Medford Radio & Service 19 N, FirSt, "Service Is Our Business" SP 2-5662 Loyd W, Whitney REALTOR Real Estate, Planning Sc Building Service Phone SP 3-4609 To See Model Home At 3215Madrona Or For Other Information On Selling or Buylnc 6 YEARS SERVICE Franklin Mayflower Moving & Storage America's Most Recommended Movers MOTELS. TRAILER PARKS, RANCHES tc OTHER BUSINESS INVESTMENTS IN Washington Ore. California Nevada Arlxona Texas Western Motels & Investments FORMERLY BARNETT REALTY 843 S. Riverside SP 3-8488 7 YEARS SERVICE MEDFORD Ambulance Service & Sick Room Supply SERVING SOUTHERN OREGON Since 1954 Rogue Boarding Kennels AND CATTERY FLOWERS AND GIFTS Baths Poodle Clips Boarding by Day, Week, or Month GINN'S 1497 South stage Rdl SP 33542 6 YEARS SERVICE B & B Auction Wejsfjecfs Jeweers 2535 Jacksonville Hwy. w.5lASe;LhasIf The West's targest In the State A . in i.r.. 4ord Anniversary "No Further Than Your Phone" SP 2-2958 6 Years in Medford 122 E. Main 9 YEARS SERVICE Darrell Miller Co. BELIKE 415 S, Riverside MEDFORD Home of the Rocket Oldamoblle I Safety Tested 6 Years Service Used Cars Fine Serviee Is Our Specialty ParSOtlS MOtOP CO. Our 6th Birthday SPECIALS Flowering Plum Tree $1.00 Soulangeana Magnolia 1.00 Brewington's Nursery 2809 Tennessee Or. SP 3-3971 5 YEARS SERVICE LEA MOTORS Your Friendly Rambler Dealer Happily Growing With Medford GLASS Is Our Business Auto glass installed Window glass glazing Plat Glass and Mirrors SPECIALISTS IN AUTO GLASS Farrells Glass Service 0th & Front SP 3-1058 De Leigh Motors Studebaker - Lark Representing a 100 year old firm. The oldest firm In the U.S. manufacturing automo biles, i Since 1882 AND MERCEDES-BENZ ... the oldest automobile In the WORLDI 134 S, Riverside 4 YEARS SERVICE 3 YEARS SERVICE M&WI MOTORS Fine Used Cars under $595 1201 N. Riverside 2 YEARS SERVICE . Greetings . From NORTH'S CHUCK WAGON 1 YEAR SERVICE EVERGREEN BUS LINES, INC. Safe, Courteous Transportation Gay Nineties Pizza Parlor 1132 N. Riverside Ave. Next Door to OK Market Pizzas To Go SP 3-9169 Tower Broiler 1206 N. Riverside Feeding Medford's Cltizeni for "18 Years" Steaks Chicken Sea Foods . Live Music Dancing NEW BUSINESS Williams Appliance STORES Southern Oregon's Newest Appliance Dealer "Hotpolnt Appliances" "Where you always buy for leas" 132 S. Central 409 S.E. 6th Medford Grants Pass la i I ii Wilson - McCabe Refrigerating Co. 301 N. Fir Thunderbird Market MEDFORD'S MOST MODERN ll f e