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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 27, 1960)
12 : MAIL TRIBUNE, Mdferd. Or. Wdnidiy, Apr. 27, 1 960 Marion Residents Protest Appraisals Salem fliPD The Marion county assessor'! office was crowded with persons Mon day complaining about high appraisals of their property. Assessor Harold Domogalla aid more than 200 formal re quests were made for recon sideration of the appraisals, bringing the total requests to about 500. The county recently fin- Sfofe Transportation Building To Be Asked Salem -(UPD- State Finance Director Freeman Holmer has revealed the 1061 Legislature will be asked to provide for a new major building in the Capitol Mall - a state trans portation building. ished a reappraisal program throughout the county, using a new ratio figure. Domogalla said assessment figures generally are up one fourth over last year but taxes are not affected. All the complaints will be reviewed, he said. Nepal Royalty To Be Guests of University Eugene - The University of Oregon is beginning to shine the silver, polish up the brass on the big front door, and tidy the welcome mat In prepar ation for the first visit of a real king the campus ever had. For on May 6 King Ma hendra and Queen liatna Devi of Nepal will be guests nf the University and Pres. dent O. Meredith Wilson. 'Bhe Ncpalese royalty Is visiting in Oregon at the in vitation of President Wilson ,,, . I ! ) a on COMBINATION WASHER-DRYER EXCELLS... Its Site l Right! (30" Wide, 36" High) 8 pounds wished and fully dried! Rinse agent end bleach dispenser! Eihaust free! Install It anywhere! Quiet! Belt drive gives smooth speed changes! Automatically measures water level for load! Check the suds through observation window! SEE IT TOMORROW) 115 E. MAIN Park & Shop A GOSl Home Appliance Co. Famous for Top Quality Service A seven-year association with Nepal through an Internation a 1 Cooperation Administra tion contract is the back ground for the invitation and the visit. In 1953 the Univer sity of Oregon, through ICA, began its period of providing advisory leadership in the de velopment of an educational program for Nepal. Educators from the university were sent to Nepal and Nepalese came from their country to this campus to receive instruction and training. Center Set Up Under the contract a teach er training center has been set up in Kathmandu for the training of primary school teachers. Many primary schools have opened under the leadership of the newly trained teachers. Oregon trained Nepalese educators became the nucleous for a new College of Education, which offers the bachelor of education degree. A new bureau of publications pub lished the textbooks and in structional material needed in the educational program of Nepal. A bureau of research is undertaking studies to serve the central Ministry of Edu cation and eventually the na tional Tribhuvan University, which evolved under the guidance of Dr. Charles Byrne, former chancellor of the Oregon state system of higher education and now professor of education in the University of Oregon. A cen tral library has also been established. Events planned for the visit of royalty Include a convoca tion at 11 a.m. in McArthur Court and a formal luncheon in the Erb Memorial Union for which President Wilson will be host. . ' f . J ft. $ r v it j ini PROTEST CAPITAL PUNISHMENT Stu dents assemble at the Palace of Legion of Honor at San Francisco pilor to marching across the Golden Gate bridge to San Quen tin prison In protest of capital punishment. Their protest was to no avail, however, since Lawrence Wade, 32, was- executed Friday for the murder of an Oakland liquor store owner two years ago. Caryl Chessman, convicted as the "Red Light Bandit" of Los Angeles, is scheduled to die in San Quentin May 2 and Elizabeth Duncan, Luis Moya and Augustine Baldonado have been sen tenced to die June 17. They were convicted in the death of Mrs. Duncan's daughter-in-law. (UPI Telephoto) Success of Pay TV May Make Broadcasting Firms Tremble By LEROY POPE United Press International New York -IIIPD If pay tele vision should go over big in tests planned for later this year in Hartford, Conn., and Oklahoma City, there may be real trembling in the offices of the broadcasting compan ies, experts said today. What worries the networks is the possibility that if pay SPECIAL! TERRY APRONS 0 $1 Z for Htg. 67 1 each Fabulous values in cotton terry cloth half-aprons that soak up moisture like sponge. Assorted screen printed multi-color floral and geometric designs on white with solid color sail cloth ties. Perfect little gifts! CAREFREE IAIY DOLL U'S $' Sixei A to 14. Adorable rayon prints. Save more at Newberry's OPEN MONDAY AND FRIDAY NIGHTS UNTIL 9 For girl . . , for tiny tot IMPORTED TENNIS SNEAKERS A. sensational value! Sturdy Toyo cloth uppers, thick ridged rubber outeole, built-in arch with euahion insole. Red or blue. Siiea 5.12 and 12', J. 87 Reg. 1.25 CLEARANCE LADIES' DRESSES Broken size range from UAW 12 to 52. Reg. 2.79 "wn CLEARANCE LADIES' BLOUSES 2 Prints, checks and solids. Sizes 32 to 38. NAUf Reg. 1.99. "U" 1 66 CLEARANCE LADIES' BLOUSES Whites and pastels. Sizes 32-38. Reg. 2.99 NOW 1 88 Whites blouses some tuck-in Reg. 3.99 CLEARANCE LADIES' BLOUSES only. Some outside Some split level and NOW 288 Ladies' Sleeveless Blouses Stripes, prints and solids. Drip drys and embossed Sizes 32-38. Reg. 1.00. Now 88 Ladies' Cotton Dusters Drip dries and embossed cottons. Novelty prints, broken size range 12-44. Reg. 2.98. Now 1 88 GIRLS' DRESSES Broken size range from 1 to 14 years, prints in wash and wear cottons. Also a few nylon numbers. Regular 3.98 - SALE PRICE Solids and 188 21 GIRLS' DRESSES Solids and print cottons in drip and dry, with lace trims, nylon and rayons in black and fl OO ...l:. ...:L .. .!.. , n,.L.n I UU sizes. From 1 to 14 years. Reg. 2.98-NOW I Also an Assortment of Cottons and Nylons in beautiful pastels and plaids. Regular 2.98 - NOW.... 1 66 LADIES' HANDBAGS Assorted Dark Colors Regular 2.98 - NOW.. Regular 1.98 - NOW.. 1 122 OPEN Monday & Friday Nights 'Til 9 TV did click in the U. S it appears to be going over in Toronto, advertisers might ul timately switch to it. The pub lic, might accept advertising on pay TV ust as it accepts advertising in magazines and newspapers that is not tied to editorial content. The pay TV promoters then would be in the position of paying for programs from subscriber fees and getting extra profit from advertisers who had nothing to do with the programs themselves. Of course pay TV might again lay an egg as it did in tests some years back. Folks in Hartford might refuse to pay Zenith Radio Corp. a monthly fee for selected pro graYns. A theater owner wants to make the Oklahoma test. But if it does click, said the expert, won't advertisers be tempted to unload expensive programming headaches on the pay TV promoters and leave the broadcast networks h o'l d i n g the bag? No one knows. Past History A few years back, Gen. Sarnoff, the power behind NBC, conducted a vigorous campaign against pay TV, saying it would just make the public pay a lot more for en tertainment. The broadcasting companies stake in free TV paid for by advertising has grown enormously since then. As recently as 1949 the three TV networks were los ing $12 million a year on a $20 million gross. The inde pendents were doing worse. By 1958 the industry was grossing $1.25 billion a year and earning $170 million be fore taxes. This was a good five per cent more on invested capital than the average of all other businesses. . lhe networks had 44 per cent of this, and network-affil iated stations had all the rest. 45 Million Homes About 45 million American homes have one or more TV sets, suppose pay TV did click and many Americans were willing to pay an average of $5 a month for programs. That would mean a $2.7 billion a year market to nibble at, and nibble would be the word at the start, The broadcasters are taking in and spending much less than that now. Just how much more advertisers spend on TV programs is hard to determine because many programs are produced by the networks then sold to the advertiser But It is known that the food i industry pays over $110 mil. lion a year for TV programs and time, the makers of cos metics $100 million, the tobac co industry $65 million, drugs $60 million, autos and acces sories $55 million and so on. The growth of the industry has caused a huge jump in the price of TV stations, and these values are based on net work affiliations rather than physical equipment. Exam pies, a Philadelphia station that was bought for $5.5 mil lion sold a few years later for $20 million, and one in Kan sas City jumped between sales from $2 million to $7.6 mil lion. What Earnings Are Comparatively recent gov ernment figures show . that many stations in major mar kets that have network affilia tions can earn an average of nearly $1.5 million a year while a few independents in the same fields simply starve. The cost of programming has gone up sharply. Ford spent $15 million to produce 39 spectaculars. Prices for stars, featured players and top script writers are way up. Ingrid Bergman is said to have received $100,000 for one TV appearance. There have been lots of at tacks recently of advertiser control of TV programming and studies of the matter by congressional committees. No body has come up with a way to end advertising control of the programs as long as TV broadcasting is supported ex clusively Dy advertising. But if the viewer starts pay ing directly on a big scale, that could change matters drastically. Smith Pushes for Natural Resources Ontario -(UPD- Former Gov. Elmo Smith, Republican can didate for the U.S. Senate, said Tuesday that in the past decade "orderly development of our natural resources has been the victim of partisan political squabbling." "I believe we have matured beyond that stage," he said. "In those areas where the federal government can do the best job of developing Oregon's resources our elec ted officials in Washington should bend every effort to advance the best ineersts of Oregon." The Albany newspaper published said that "balanced use of Oregon's natural re sources must be achieved through government encour agement at all levels." Quarantine on Baker Herds Ends Salem (UPD The Oregon Agriculture Department said Tuesday that although all in dividual cattle herds in Baker county have been released from guarantine for scabbies, the county is still "technical ly" under state quarantine. Revised restrictions imposed by California officials also are still in force, according to Dr. E. G. Beable, federal veteri narian in Oregon. The Oregon quarantine on Baker county means that cat tle are subject to state Inspection. hi Pint Codt use 500 4SQt. Coat 1ISI IF YOU CAN FIND A BETTER BOURBON. ..BUY IT! !MIKY SIHIIW! SOIKHOI KWSMY . ( TIMS (KB . It MOOT CJl! XI OlSt. CO . ruwotl. WNT j(0vMI HUIIUI. 1X1 tOUMOM wrmTt AN DT GRADUATION Lay Away Specials Ml t Terms try If they've earned a diploma They've earned a waich from Andys! 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