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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 20, 1960)
Unplanned Manufacturers Sleeplessness By LEROY POPE New York - d'PD - Econo mosts can worry about "plan ned obsolescence," In mer chandise if they want to. but It's unplanned obsolescence that gives many manufactur ers sleepless nights. Take President Henry Rand of International Shoe Co. of St. Louis, the world's largest shoe manufacturer. In New York the other day on a visit, Mr. Rand talked about style obsolescence with United Press International. He shud dered at the suggestion that shoe manufacturers deliber . . . . . . ' NEARS COMPLETION Thursday Brasilia will become the capital of Brazil. Many of the buildings are still under con struction, like the "Cathedral of Brasilia," shown as it looked last week. Built of boomerang-shaped slabs of reinforced concrete, leaned together in sort of wigwam shape, the building will have special tinted glass between the slabs which will admit light but reduce the glare of the tropic sun. (UPI Telephoto) GOP Group Said Dodging Part in Redevelopment Bill Washington - (UN) - Sen Joseph S. Clark (D-Pa.) has cttarged the Republican Na tional committee has decided "not to lift a finger" to pro mote a Senate - passed area redevelopment bill. Sen. Thruston B. Morton (R-Ky.), GOP National chair man, replied that four Re publican House members helping to block the bill prob ably would not "pay any at tention to what I tell them." The exchange took place be tween Clark and Gen. Hugh Scott (R-Pa.). The area redevelopment bill - a proposed $250 million pro gram to stimulate employment in depressed areas current ly is stymied in- the House rules committee. Floor Vote Favored Clark said that six of the eight Democrats on the House rules committee favored bringing the bill out for a floor vote. He said Just one of the four Republicans on the 12 - member committee would provide the needed majority vote. "Can't you Republicans and, you as chairman of the Na tional committee, get us Just one Republican vote to get that bill out of committee?" Clark asked Morton. Tile Kentucky Republican said the "price tag" is the stumbling block in getting the bill approved. "It's more than any one of those Republicans on the rules committee would go along with," he explained. Clark said he opposed re ducing the amount of the bill until it becomes "practically meaningless" to obtain one Republican vote. Morton told Clark: "One thing I can't do, and I think you know I can't do, is to delve in the operation of the House of Representatives it self. I don't think ... I would be particularly persuasive." Not Solely Responsible Clark replied that "what I wanted to make a record of was: that It is the Republican National committee policy not to lift a finger to get this bill out on the floor In the amount that's been recommended." Scott said that Republicans were not solely responsible for blocking the Senate bills. "You've got lot of Demo PP<o Increase Capitalization Portland -IUPB- Stockhold ers of Pacific Power and Light Company Tuesday voted to increase the capitalization of the company by one million shares of common siock. Officials said the additional stock was needed to help finance future construction activities of the electric com pany. The meeting also marked the 50th anniversary of the founding of the company which serves some 323,000 customers in five Northwest states. The firm employs 2, 300 persons, mostly residents of Oregon and Wabington. Obsolescence Gives ately planned for their shoes to go out of style so folks would have to buy more. "It's tough enough worry' ing about when your line's going out of fashion without planning it, he said emphati cally. "The blunt truth is that we usually are completely iln the dark when a style stops selling - and most of the time we never do find out why the public turned against it. Obsolescence Not Planned Rand said manufacturers can make some calculations about probable obsolescence of their styles by studying the crats in the House who don't agree with you either on this," he said. The Senate-passed area re development bill is more than four times the amount recom mended by President Eisen hower in his budget message. The President two years ago vetoed a bill proposing a $279 million area redevelop ment program. Alaska Fishermen Out-Maneuvered Anchorage, Alaska - (UPD -An Alaska newspaper report ed Tuesday that a Russian crab fishing fleet drove seven U. S. trawlers out of an area of heavy crab runs Monday by maneuvering the Alaska fishermen out of position. The Anchorage Daily Times said there was no violence re ported and that the Incident was reported by radio from the trawler Deep Sea of Wake field Fisheries. The Times story said the American boats had found a heavy migration of king crabs and were engaged in fishing with drag nets when the Rus sians made their move. The Soviet vessels sent their small boats into the area and covered it with tangle nets, forcing the American fishermen to abandon their operation. Salem Bus Lines To Increase Fares Salem (UPD Effective May 1, bus fares here will go up a nickel to 25 cents. J. H. Harp, president of Capital Transit Lines, said the company has been barely able to meet day to day ex penses. He cited rising costs and other expenses. The suburban fare, to Four Corners, Keizer and Boone road, will be 30 cents and children's fare will be 15 cents. The company was pur chased by the bus drivers last year. It is the first increase in fares in six years. ISSUE HEART BOOK New York-fflPB-The Ameri can Heart association issued a new booklet today which said an estimated 30,000 to 40,000 children are born with heart defects in this nation each year. "About 75-80 per cent of them can be helped by sur gery," the booklet said. E. H. "ED" MANN It f ftll to represent the best lnrer estt e( ALL Hie eeepte e your STATI RIPRISINTATIVI FRIi frem cempsian centrlburert FREE from csmpiign tommlrren FREE from iptclsl Inreretrs ens' political f reupi AN EXPERIENCED LEGISLATOR! way retailers have to mark down styles that don't sell readily at full price. "By studying the amount of goods that has to be marked down we can arrive to some degree at a formula for tak ing style obsolescence into ac count in pricing," he said. "But as for planning shoes to last a certain length of time or stay in style a certain length of time so folks will have to buy more, it just isn't done. Shoes are planned and priced to fit what people will pay for them." Styling has become enorm ously more important in shoes over the years, Rand said. "This is particularly true of children's shoes. Before World War II, children's shoes were remarkably stable from the standpoint of styles. Now they require almost as much styl ing as adults' shoes. We even have to make pointed toes for quite young girls." Mention of pointed toes re minded Mr. Rand again of the haunting spectre of obsoles cence - unplanned. Unable To Forecast Trends "I'd like to ask you a ques tion - one nobody in the shoe business can answer," he told your reporter. "When are women going to stop wearing pointed toe shoes? I'm con vinced that sooner or later they will stop without warn ing - and perhaps the whole shoe industry will be caught with big inventories of point ed toes and take a bath in red ink." Your reporter later asked several females about this. Most of their reasons for wearing pointed toes seemed vague and evasive, but one business woman snorted - "No woman would wear em if she could get good shoes without pointed toes. After all, the manufacturers had to make the pointed toes and the stores had to stock era neiore wom en could buy 'em." Mr. Rand brightened up when asked about Interna tional's plans to expand its retail operations. "We intend to open as many retail stores this year as we can," he said. "but unlike some or, our com petitors we don't have a tar get for our retail operations." He said International's unit sales were running one per cent behind last year but with prices up a little, dollar vol ume probably is up a little. The company reports its sales only semi-annually. Denendi on Service Rand hopes for net sales of $300 million this year against $283 million in 1959. He said his company feels irnnirlv that future growth of the American economy de pends on retail service. "I don't mean concentrating retail outlets in the hands of a few," he explained. "I mean the orderly expansion of re tail outlets. Independent re tailers must have a lot more c-nnital. credit and merchan dising help from manufactur ers if they are going io maiie it under present conditions." Portland Nurse Reported Missing Lewiston, Idaho-fflPD-Clear-water and Nez Perce county officers dragged the Clear water river today in their search for Alice Burkett, 24, Potland, Ore., nurse, reported missing late Tuesday. Mrs. Walter Wiisey, Asotin, Wash., aunt of the missing woman, said Miss Burkett had gone to Kamiah, Idaho, about 80 miles soutneast oi nere, 10 visit a friend. The friend, whose name was not learned by officers here, said Miss Burkett had left Kamiah Sunday about 4 p.m. Mrs. Wiisey reported her missing when she failed to arrive at Asotin. Officers feared her small foreign car may have plunged into the river somewhere between Kamiah and Lewiston Two-Year-Old Boy Killed in Car Upset Stayton 1'PD A 2-year-old Marion. Ore., boy, James Da vid Williams, was killed Tues day when the car in which he was riding crashed on the Stayton road three miles west of Stayton. The victims mother, Mrs. Evelyn Lorene Williams, 20, and her sister, Mrs. Ida Bell Gray. 17, both of , Marion, were taken to Santiam Me morial hospital here. State police said the boy was thrown out of the car and it rolled over on him. Paid Pol. Adv. E. H. Mann P.O. Bo 1 587 Identification No Problem for Texas Policeman Dallas, Tex. -(CPU- The scene wai the city court room of Judge Willard K. Chapman. The case involved a man arrested for speeding. The defense attorney had just finished putting the arresting officer through a grueling cross-examination, and wound up with the cus tomary question: "Can you positively swear that you can identify the defendant?" "Certainly." the officer calmly replied. "He's my Peace Officers Elect New Officers Pault Bettiol, chief crimi nal deputy of the Jackson county sheriff's office, was elected president of the South ern Oregon Peace Officers as sociation yesterday at Omar's restaurant in Ashland. Others elected were John Wetterau, Josephine county juvenile officer, vice presi dent; Milton Hanson, Medford police department, treasurer: Frank Elsom, Medford police department, secretary; Bill Young, Talent police chief, sergeant at arms. Board members are George Echstein, Josephine county sheriff's office, Sheriff Joe Walsh, Jim Warp, Josephine county sheriff's office: and Lorie Burkhart, Ashland Po lice department. Multhnomah Voter Registration 255,000 Portland (UPD Voter regis tration in Multnomah county was estimated by Registrar John Weldon today at 255,000. Registration of voters closed Tuesday night. In strictly a spot estimate, Weldon figured the Democrats would widen their voting edge In Multno mah county to 31,000 to 32,000. Quotes From the News By UNITED PRESS INTERNATIONAL Hahira, Ga.-Hahira High School Principal A. B. Martin, defending the practice of spanking misbehaving students with a paddle about the size and weight of a ping-pong paddle: "We only use it as a last xninx ix wiu neip zne cnucu London-Margaret Truman Daniel, stating that her first visit in Britain in four years was not made to attend Princess Margaret s wedding: . The Princess and I are what you might call official friends. I have never claimd to be a close friend, even though we get on quit well." Tulsa, Okla.-Mrs. Beatrice English teacher who assigned J. D. Salinger's "The Catcher in the Rye" to her class, quoting her husband's reaction to demands by parents that she quit because the book used four letter words: "What do parents want Rabbit?" Reno, Nev.-Dr. Barbara Moore, British vegetarian who Is walking across the United States, planning her . day's jaunt in her effort to overtake two British servicemen who started from San Francisco a day ahead of her: "I'll stop when I'm tired on them." L0S 1 i s' ; v ti, , . . '?'! HELICOPTER DEMONSTRATION The Air Force's new turbojet H-43B helicopter shows how it can assist firefighters in reach ing trapped survivors in burning wreckage. Background on Bloody Riots in Korea Trouble Many Capitals of Free World Tokyo - (UPD - How did It all start and where will it end - those bloody riots in Korea? These are questions that trouble free Asia and many capitals of the free - world. What's it all about? An expo sition in question and answer form may add to understand ing. Q. When did the riots start? A. The first riots occurred in Masan.in Southern Korea on March 15 - election day. At least 5 persons were kill ed, others injured and - more shock to most of the nation - many of those arrested were sickenlngly tortured. Q. Why were the riots touched off? A. This is a complicated question. But basically it boils down to politics. The back ground is this: resort and then only when we . . ' Levin, a Tulsa high school their children to read Peter . - . and when I feel I have gained gHeaf-by-1 (NOT FIRE) The best things in life often come in small packages. At seven out of ten new heme owners In southern Oregon and northern California know this Is certainly true of home heating. A few small wires, a few compact heating units (there are many types to choose from), few thermostats mean carefree, constant comfort with the most modern of all space heating systems ELECTRIC HEAT Why moke big investments for cumbersome, troublesome, old-fashioned hooting systems, when you can install simple, compact, less expensive, more satisfactory electric system? For Neater Heater Hkt-by-Wire w5 v Riots . In 1956, 10 days before the election, the Democratic op position presidential candi date, Patrick Henry Shinicky, died of a heart attack. The op position whispered that, may be, death didn t actually come from natural causes. Never theless, Democratic v i c e presidential candidate John M. Chang was elected. In mid February of this year - less than 30 days be fore the election - Democratic presidential candidate Chough Pyung Ok died in Washington. Eighty-five-year-old President Syngman Rhee was reelected unopposed, and his hand-picked heir - apparent, Lee Ki Poong, was elected vice presi dent with almost as great a majority as Rhee himself. Rhee and Lee not only won the rural areas but in the cities as well. In all previous elections, the Democrats had carried the cities by margins of up to three to one. it all added up to more years of autocratic "one-man rule ' to the gloom - stricken Democrats. In this atmosphere passions rode high and the riots in Masan where touched off almost naturally. Q. Did the Communists, as charged by some government officials, trigger the riots? A. No one knows for sure but the best indications are that the Communists had little to :do- with- the actual out breaks. It seems certain they fanned the fires to the best of their abilities - but there are few live Communists in South Korea. Q. What is the U.S. role in all of this? A. The United Nations Command which for all practical purposes means the United States - controls all of Korea's armed forces. By re leasing the 15th ROK Di vision for martial law duty in Seoul, the United States ac tually put Itself on record as Wire. g.fS aEEEP .. sn ?w J x . in uirt.(i The 'copter rotors' downthrust beats down flames and men using foam tanks lowered from the craft finish the trail. IUPI Telephoto) supporting the Rhee govern ment. Q. What Is the United States likely to do next? A. There are signs that be hind the scenes the United States is putting great pres sure, on Rhee to "liberalize" his regime. There were re ports the United States is pressuring Rhee to call new elections and to demand the resignation of the vice-president elect. Q. What Is likely to happen next in Korea? A. As UPI Correspondent Charles Smith - said from Seoul today when asked this question: "Who knows?" So long, as martial law Is in effect, the situation probably will, remain quiet. But, once it. Is lifted, new outbreaks probably can be expected. Grease Fire Damages Beaverron Restaurant Beaverton-rdlPD-Flames from fryer caused an undeter mined amount of damage Tuesday afternoon to the roof and ventilators of Golfland drive-in restaurant on the Beaverton highway here. The grease in a chicken fry er ignited when a cook lifted a lid. The blaze spread to the ceiling, into the attic and then to an exterior ventilator across the roof. I Interested in a -I QUALITY PIANO? NEW j CNICKERING j Reduced $200 i See It at PURUCKER'S I UHUWHHIimiii? Approximately seven out of every ten . home builders in the COPCO -service Cfeo in 1959 instolled modern electric heot! Get the focts , , , osk your neighbor (who probably uses electric heat) ... or call your COPCO office and ask (or complete information (and free engineering help) if you are building or .remodelling. Elvis Presley in Hollywood Return Hollywood UPI- Elvis Pres-1 ley returns to filmland today 1 aboard his private railroad j car. The rock 'n' roll singer was tAHcvvni iu ue mei Dy a throng of fans when the Southern Pacific Sunset Lim ited pulls into union station at 5:45 p.m. (p.s.t.) Presley's private car is hitched onto the end of the train. , The hip-swaying singer will be making his first 'appear ance in Hollywood since his discharge from the Army last month. He will star in a film called "GI Blues." Whooping Cranes On Flight North Washington - (DPI) - The In teriorterior Department says that 15 whooping cranes -al- most half the world's last flock of the birds-apparently have begun the long trip from their winter home in Texas to their nesting grounds in Canada. An aerial survey of the "whooper route" over the Arkansas National Wildlife Refuse in Texas showed only 18 whooping cranes remain ing of the 33 which had win tered there, the department said Tuesday. Best American Plays Selected New York-IUPD-"Toys in the Attic," "Fiorello!" and "Five Finger Exercise" were named Tuesday the Best American drama, best musical and best foreign drama of the 1959-60 season by the New York Dra ma Critics' Circle. Made to pamper your eat ... they're, not fust flavors they're the real thing. UVER'nMEAr KIDNEY MEAT CHICKEN MEAT NIX CHOPPED FISH I uri "J ... . .Ki.tf-ttttCAin 4T RAIL TRIBUNE, Medford, Or. O Wednesday, Apr...20, 1960 A A SALE AS GREAT AS ITS NAME SPECIAL dD LE THURSDAY EVENING APRIL 21st 7 to 9 P.M. COME ONE'. . COME ALL . . TO YOUR FRIENDLY FAMILY. SEARS STORE IN MEDFORD PARK FREE! ffl QJ
