Unplanned
Manufacturers Sleeplessness
By LEROY POPE
New York - d'PD - Econo
mosts can worry about "plan
ned obsolescence," In mer
chandise if they want to. but
It's unplanned obsolescence
that gives many manufactur
ers sleepless nights.
Take President Henry Rand
of International Shoe Co. of
St. Louis, the world's largest
shoe manufacturer. In New
York the other day on a visit,
Mr. Rand talked about style
obsolescence with United
Press International. He shud
dered at the suggestion that
shoe manufacturers deliber
. . . . . . '
NEARS COMPLETION Thursday Brasilia will become the
capital of Brazil. Many of the buildings are still under con
struction, like the "Cathedral of Brasilia," shown as it looked
last week. Built of boomerang-shaped slabs of reinforced
concrete, leaned together in sort of wigwam shape, the
building will have special tinted glass between the slabs
which will admit light but reduce the glare of the tropic sun.
(UPI Telephoto)
GOP Group Said
Dodging Part in
Redevelopment Bill
Washington - (UN) - Sen
Joseph S. Clark (D-Pa.) has
cttarged the Republican Na
tional committee has decided
"not to lift a finger" to pro
mote a Senate - passed area
redevelopment bill.
Sen. Thruston B. Morton
(R-Ky.), GOP National chair
man, replied that four Re
publican House members
helping to block the bill prob
ably would not "pay any at
tention to what I tell them."
The exchange took place be
tween Clark and Gen. Hugh
Scott (R-Pa.).
The area redevelopment bill
- a proposed $250 million pro
gram to stimulate employment
in depressed areas current
ly is stymied in- the House
rules committee.
Floor Vote Favored
Clark said that six of the
eight Democrats on the House
rules committee favored
bringing the bill out for a
floor vote. He said Just one
of the four Republicans on
the 12 - member committee
would provide the needed
majority vote.
"Can't you Republicans and,
you as chairman of the Na
tional committee, get us Just
one Republican vote to get
that bill out of committee?"
Clark asked Morton.
Tile Kentucky Republican
said the "price tag" is the
stumbling block in getting the
bill approved. "It's more than
any one of those Republicans
on the rules committee would
go along with," he explained.
Clark said he opposed re
ducing the amount of the bill
until it becomes "practically
meaningless" to obtain one
Republican vote.
Morton told Clark: "One
thing I can't do, and I think
you know I can't do, is to
delve in the operation of the
House of Representatives it
self. I don't think ... I would
be particularly persuasive."
Not Solely Responsible
Clark replied that "what I
wanted to make a record of
was: that It is the Republican
National committee policy not
to lift a finger to get this bill
out on the floor In the amount
that's been recommended."
Scott said that Republicans
were not solely responsible
for blocking the Senate bills.
"You've got lot of Demo
PP<o Increase
Capitalization
Portland -IUPB- Stockhold
ers of Pacific Power and Light
Company Tuesday voted to
increase the capitalization of
the company by one million
shares of common siock.
Officials said the additional
stock was needed to help
finance future construction
activities of the electric com
pany. The meeting also marked
the 50th anniversary of the
founding of the company
which serves some 323,000
customers in five Northwest
states. The firm employs 2,
300 persons, mostly residents
of Oregon and Wabington.
Obsolescence Gives
ately planned for their shoes
to go out of style so folks
would have to buy more.
"It's tough enough worry'
ing about when your line's
going out of fashion without
planning it, he said emphati
cally. "The blunt truth is that
we usually are completely iln
the dark when a style stops
selling - and most of the time
we never do find out why the
public turned against it.
Obsolescence Not Planned
Rand said manufacturers
can make some calculations
about probable obsolescence
of their styles by studying the
crats in the House who don't
agree with you either on this,"
he said.
The Senate-passed area re
development bill is more than
four times the amount recom
mended by President Eisen
hower in his budget message.
The President two years
ago vetoed a bill proposing a
$279 million area redevelop
ment program.
Alaska Fishermen
Out-Maneuvered
Anchorage, Alaska - (UPD -An
Alaska newspaper report
ed Tuesday that a Russian
crab fishing fleet drove seven
U. S. trawlers out of an area
of heavy crab runs Monday
by maneuvering the Alaska
fishermen out of position.
The Anchorage Daily Times
said there was no violence re
ported and that the Incident
was reported by radio from
the trawler Deep Sea of Wake
field Fisheries.
The Times story said the
American boats had found a
heavy migration of king crabs
and were engaged in fishing
with drag nets when the Rus
sians made their move.
The Soviet vessels sent
their small boats into the area
and covered it with tangle
nets, forcing the American
fishermen to abandon their
operation.
Salem Bus Lines
To Increase Fares
Salem (UPD Effective May
1, bus fares here will go up a
nickel to 25 cents.
J. H. Harp, president of
Capital Transit Lines, said
the company has been barely
able to meet day to day ex
penses. He cited rising costs
and other expenses.
The suburban fare, to Four
Corners, Keizer and Boone
road, will be 30 cents and
children's fare will be 15
cents.
The company was pur
chased by the bus drivers last
year.
It is the first increase in
fares in six years.
ISSUE HEART BOOK
New York-fflPB-The Ameri
can Heart association issued a
new booklet today which said
an estimated 30,000 to 40,000
children are born with heart
defects in this nation each
year. "About 75-80 per cent
of them can be helped by sur
gery," the booklet said.
E. H. "ED"
MANN
It f ftll to represent the best lnrer
estt e( ALL Hie eeepte e your
STATI RIPRISINTATIVI
FRIi frem cempsian centrlburert
FREE from csmpiign tommlrren
FREE from iptclsl Inreretrs ens'
political f reupi
AN EXPERIENCED LEGISLATOR!
way retailers have to mark
down styles that don't sell
readily at full price.
"By studying the amount of
goods that has to be marked
down we can arrive to some
degree at a formula for tak
ing style obsolescence into ac
count in pricing," he said.
"But as for planning shoes to
last a certain length of time
or stay in style a certain
length of time so folks will
have to buy more, it just isn't
done. Shoes are planned and
priced to fit what people will
pay for them."
Styling has become enorm
ously more important in shoes
over the years, Rand said.
"This is particularly true of
children's shoes. Before World
War II, children's shoes were
remarkably stable from the
standpoint of styles. Now they
require almost as much styl
ing as adults' shoes. We even
have to make pointed toes for
quite young girls."
Mention of pointed toes re
minded Mr. Rand again of the
haunting spectre of obsoles
cence - unplanned.
Unable To Forecast Trends
"I'd like to ask you a ques
tion - one nobody in the shoe
business can answer," he told
your reporter. "When are
women going to stop wearing
pointed toe shoes? I'm con
vinced that sooner or later
they will stop without warn
ing - and perhaps the whole
shoe industry will be caught
with big inventories of point
ed toes and take a bath in red
ink."
Your reporter later asked
several females about this.
Most of their reasons for
wearing pointed toes seemed
vague and evasive, but one
business woman snorted - "No
woman would wear em if she
could get good shoes without
pointed toes. After all, the
manufacturers had to make
the pointed toes and the stores
had to stock era neiore wom
en could buy 'em."
Mr. Rand brightened up
when asked about Interna
tional's plans to expand its
retail operations. "We intend
to open as many retail stores
this year as we can," he said.
"but unlike some or, our com
petitors we don't have a tar
get for our retail operations."
He said International's unit
sales were running one per
cent behind last year but with
prices up a little, dollar vol
ume probably is up a little.
The company reports its sales
only semi-annually.
Denendi on Service
Rand hopes for net sales of
$300 million this year against
$283 million in 1959.
He said his company feels
irnnirlv that future growth
of the American economy de
pends on retail service.
"I don't mean concentrating
retail outlets in the hands of
a few," he explained. "I mean
the orderly expansion of re
tail outlets. Independent re
tailers must have a lot more
c-nnital. credit and merchan
dising help from manufactur
ers if they are going io maiie
it under present conditions."
Portland Nurse
Reported Missing
Lewiston, Idaho-fflPD-Clear-water
and Nez Perce county
officers dragged the Clear
water river today in their
search for Alice Burkett, 24,
Potland, Ore., nurse, reported
missing late Tuesday.
Mrs. Walter Wiisey, Asotin,
Wash., aunt of the missing
woman, said Miss Burkett had
gone to Kamiah, Idaho, about
80 miles soutneast oi nere, 10
visit a friend.
The friend, whose name
was not learned by officers
here, said Miss Burkett had
left Kamiah Sunday about 4
p.m. Mrs. Wiisey reported her
missing when she failed to
arrive at Asotin. Officers
feared her small foreign car
may have plunged into the
river somewhere between
Kamiah and Lewiston
Two-Year-Old Boy
Killed in Car Upset
Stayton 1'PD A 2-year-old
Marion. Ore., boy, James Da
vid Williams, was killed Tues
day when the car in which he
was riding crashed on the
Stayton road three miles
west of Stayton.
The victims mother, Mrs.
Evelyn Lorene Williams, 20,
and her sister, Mrs. Ida Bell
Gray. 17, both of , Marion,
were taken to Santiam Me
morial hospital here.
State police said the boy
was thrown out of the car and
it rolled over on him.
Paid Pol. Adv.
E. H. Mann
P.O. Bo 1 587
Identification
No Problem for
Texas Policeman
Dallas, Tex. -(CPU- The
scene wai the city court
room of Judge Willard K.
Chapman. The case involved
a man arrested for speeding.
The defense attorney had
just finished putting the
arresting officer through a
grueling cross-examination,
and wound up with the cus
tomary question:
"Can you positively swear
that you can identify the
defendant?"
"Certainly." the officer
calmly replied. "He's my
Peace Officers
Elect New Officers
Pault Bettiol, chief crimi
nal deputy of the Jackson
county sheriff's office, was
elected president of the South
ern Oregon Peace Officers as
sociation yesterday at Omar's
restaurant in Ashland.
Others elected were John
Wetterau, Josephine county
juvenile officer, vice presi
dent; Milton Hanson, Medford
police department, treasurer:
Frank Elsom, Medford police
department, secretary; Bill
Young, Talent police chief,
sergeant at arms.
Board members are George
Echstein, Josephine county
sheriff's office, Sheriff Joe
Walsh, Jim Warp, Josephine
county sheriff's office: and
Lorie Burkhart, Ashland Po
lice department.
Multhnomah Voter
Registration 255,000
Portland (UPD Voter regis
tration in Multnomah county
was estimated by Registrar
John Weldon today at 255,000.
Registration of voters closed
Tuesday night. In strictly a
spot estimate, Weldon figured
the Democrats would widen
their voting edge In Multno
mah county to 31,000 to
32,000.
Quotes From the News
By UNITED PRESS INTERNATIONAL
Hahira, Ga.-Hahira High School Principal A. B. Martin,
defending the practice of spanking misbehaving students
with a paddle about the size and weight of a ping-pong
paddle:
"We only use it as a last
xninx ix wiu neip zne cnucu
London-Margaret Truman Daniel, stating that her first
visit in Britain in four years was not made to attend Princess
Margaret s wedding: .
The Princess and I are what you might call official
friends. I have never claimd to be a close friend, even
though we get on quit well."
Tulsa, Okla.-Mrs. Beatrice
English teacher who assigned J. D. Salinger's "The Catcher
in the Rye" to her class, quoting her husband's reaction to
demands by parents that she quit because the book used four
letter words:
"What do parents want
Rabbit?"
Reno, Nev.-Dr. Barbara Moore, British vegetarian who Is
walking across the United States, planning her . day's jaunt
in her effort to overtake two British servicemen who started
from San Francisco a day ahead of her:
"I'll stop when I'm tired
on them."
L0S
1 i s' ; v ti, , . . '?'!
HELICOPTER DEMONSTRATION The
Air Force's new turbojet H-43B helicopter
shows how it can assist firefighters in reach
ing trapped survivors in burning wreckage.
Background on
Bloody Riots in Korea Trouble
Many Capitals of Free World
Tokyo - (UPD - How did It
all start and where will it
end - those bloody riots in
Korea?
These are questions that
trouble free Asia and many
capitals of the free - world.
What's it all about? An expo
sition in question and answer
form may add to understand
ing. Q. When did the riots start?
A. The first riots occurred
in Masan.in Southern Korea
on March 15 - election day.
At least 5 persons were kill
ed, others injured and - more
shock to most of the nation -
many of those arrested were
sickenlngly tortured.
Q. Why were the riots
touched off?
A. This is a complicated
question. But basically it boils
down to politics. The back
ground is this:
resort and then only when we
.
. '
Levin, a Tulsa high school
their children to read Peter
. - .
and when I feel I have gained
gHeaf-by-1
(NOT FIRE)
The best things in life often come in small packages.
At seven out of ten new heme owners In southern Oregon
and northern California know this Is certainly
true of home heating. A few small wires, a few
compact heating units (there are many types to choose from),
few thermostats mean carefree, constant comfort
with the most modern of all space heating systems
ELECTRIC HEAT
Why moke big investments for cumbersome,
troublesome, old-fashioned hooting systems, when
you can install simple, compact, less expensive, more
satisfactory electric system?
For Neater Heater
Hkt-by-Wire
w5
v
Riots
. In 1956, 10 days before the
election, the Democratic op
position presidential candi
date, Patrick Henry Shinicky,
died of a heart attack. The op
position whispered that, may
be, death didn t actually come
from natural causes. Never
theless, Democratic v i c e
presidential candidate John
M. Chang was elected.
In mid February of this
year - less than 30 days be
fore the election - Democratic
presidential candidate Chough
Pyung Ok died in Washington.
Eighty-five-year-old President
Syngman Rhee was reelected
unopposed, and his hand-picked
heir - apparent, Lee Ki
Poong, was elected vice presi
dent with almost as great a
majority as Rhee himself.
Rhee and Lee not only won
the rural areas but in the
cities as well. In all previous
elections, the Democrats had
carried the cities by margins
of up to three to one.
it all added up to more
years of autocratic "one-man
rule ' to the gloom - stricken
Democrats. In this atmosphere
passions rode high and the
riots in Masan where touched
off almost naturally.
Q. Did the Communists, as
charged by some government
officials, trigger the riots?
A. No one knows for sure
but the best indications are
that the Communists had little
to :do- with- the actual out
breaks. It seems certain they
fanned the fires to the best of
their abilities - but there are
few live Communists in
South Korea.
Q. What is the U.S. role in
all of this?
A. The United Nations
Command which for all
practical purposes means the
United States - controls all of
Korea's armed forces. By re
leasing the 15th ROK Di
vision for martial law duty in
Seoul, the United States ac
tually put Itself on record as
Wire. g.fS aEEEP ..
sn ?w J
x . in uirt.(i
The 'copter rotors' downthrust beats down
flames and men using foam tanks lowered
from the craft finish the trail.
IUPI Telephoto)
supporting the Rhee govern
ment. Q. What Is the United States
likely to do next?
A. There are signs that be
hind the scenes the United
States is putting great pres
sure, on Rhee to "liberalize"
his regime. There were re
ports the United States is
pressuring Rhee to call new
elections and to demand the
resignation of the vice-president
elect.
Q. What Is likely to happen
next in Korea?
A. As UPI Correspondent
Charles Smith - said from
Seoul today when asked this
question: "Who knows?" So
long, as martial law Is in
effect, the situation probably
will, remain quiet. But, once
it. Is lifted, new outbreaks
probably can be expected.
Grease Fire Damages
Beaverron Restaurant
Beaverton-rdlPD-Flames from
fryer caused an undeter
mined amount of damage
Tuesday afternoon to the roof
and ventilators of Golfland
drive-in restaurant on the
Beaverton highway here.
The grease in a chicken fry
er ignited when a cook lifted
a lid. The blaze spread to the
ceiling, into the attic and
then to an exterior ventilator
across the roof.
I Interested in a -I
QUALITY PIANO?
NEW j
CNICKERING j
Reduced $200 i
See It at
PURUCKER'S I
UHUWHHIimiii?
Approximately seven out of every ten .
home builders in the COPCO -service
Cfeo in 1959 instolled
modern electric heot! Get the focts , , ,
osk your neighbor (who probably
uses electric heat) ... or call
your COPCO office and ask (or
complete information (and free
engineering help) if you are
building or .remodelling.
Elvis Presley in
Hollywood Return
Hollywood UPI- Elvis Pres-1
ley returns to filmland today 1
aboard his private railroad j
car.
The rock 'n' roll singer was
tAHcvvni iu ue mei Dy a
throng of fans when the
Southern Pacific Sunset Lim
ited pulls into union station
at 5:45 p.m. (p.s.t.)
Presley's private car is
hitched onto the end of the
train. ,
The hip-swaying singer will
be making his first 'appear
ance in Hollywood since his
discharge from the Army last
month. He will star in a film
called "GI Blues."
Whooping Cranes
On Flight North
Washington - (DPI) - The In
teriorterior Department says
that 15 whooping cranes -al-
most half the world's last
flock of the birds-apparently
have begun the long trip from
their winter home in Texas
to their nesting grounds in
Canada.
An aerial survey of the
"whooper route" over the
Arkansas National Wildlife
Refuse in Texas showed only
18 whooping cranes remain
ing of the 33 which had win
tered there, the department
said Tuesday.
Best American
Plays Selected
New York-IUPD-"Toys in the
Attic," "Fiorello!" and "Five
Finger Exercise" were named
Tuesday the Best American
drama, best musical and best
foreign drama of the 1959-60
season by the New York Dra
ma Critics' Circle.
Made to pamper your eat
... they're, not fust flavors
they're the real thing.
UVER'nMEAr
KIDNEY MEAT
CHICKEN
MEAT NIX
CHOPPED FISH
I uri "J
... . .Ki.tf-ttttCAin 4T
RAIL TRIBUNE, Medford, Or. O
Wednesday, Apr...20, 1960 A
A SALE AS GREAT
AS ITS NAME
SPECIAL
dD
LE
THURSDAY
EVENING
APRIL
21st
7 to 9 P.M.
COME ONE'. .
COME ALL . .
TO YOUR
FRIENDLY
FAMILY.
SEARS STORE
IN MEDFORD
PARK FREE!
ffl
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