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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (July 16, 1959)
Big Little Business Catering To Leisure TimeRecreation 17? ' By ELMER C. WALZER UPI Financial Editor New York -TCPD- The leisure market stands out in the news today. It s a $41 billion a year 1 giant and growing faster I tnan jacics Beanstalk. This leisure market is made up of foreign and domestic trav el, of boats, of p h otography, Elmer Wmlzer Of hi - II. 01 swimming pools, of gardening, and myriad other things. Big and little business is catering to America's leisure and recreation. Advertising firms are netting big sums telling about the products. Fi nance companies and banks 'thrive on it. Stock market in vestors are busy selecting shares of companies that par ticipate in this stake of $41 billion. Big Items Listed The $41 billion figure is set forth in the current Printers' Ink which lists the big items as- follows: Recreation and domestic travel, $16.8 billion. Radios, TV sets, phono graphs, etc., $5 billion. Gardening equipment, $3.5 billion. Overseas travel, $2.3 billion. Boating, $2.1 billion. Photography, $2.1 billion. Swimming pools, $600 mil lion. Hi-Fi and stereo compo nents, $300 million. Then, of course, there's reading, movies, auto riding, playing musical instruments, all sorts of sports including golf (no longer . a rich man's game), camping and so on. Growth of Income - Printers' Ink stresses this market for its advertising pos sibilities. It notes the growth in income of American fami lies, and anticipates bigger and bigger spending for leis ure and recreation as time goes on leisure market stresses boat ing. Printers' Ink finds it the one item which has undergone the most drastic revolution. Boating has progressed from a rich man's sport to one in Everybody who talks of the I which 37 million Americans now participate, The magazine News Front in its June issue stresses for eign travel with one and a half million Americans spend ing $2,300,000,000 to see the world. - Price 10 Cents Medford 54th Year Tribune 2nd SECTION MEDFORD, OREGON, THURSDAY, JULY 16, 1959 Pages 1 to 12 Libera.ee Back In Hollywood Hollywood - (UPD - Liberace, flashing his well-known smile, arrived back in filmland Wednesday from Europe. " "It is wonderful to be back in good pld California again after my trial in London," the pianist said. "I was pleased with the verdict of the British jury and am extremely grate ful that I was vindicated." ; Liberace was awarded $22, 400 in damages in his libel trial against a British news paper. . "While I .was happy about the verdict, I am even more pleased with the fair manner in which the press of America treated the entire matter," he said. "My only hope is that my action, in some small man ner, will spike future irre sponsible smearing of Ameri can performers by the British press." mr to FACING ACTION by Department of Justice is one of these two lawyers, according to Senator McClellan (D), Ark., as result of conflicting testimony before rackets" committee. Bartley Crum (right), New York, said Edward Bennett Williams (left), counsel for Teamsters Union, offered him large sum' of money not to testify on union deal. Williams emphatically denied Crum's allegations. Dog Biles Child; Vacationer Hunted Sacramento, Calif. -(UPD-An Arizona tourist who brought his dog along on his vacation was sought in Sierra-Nevada resort areas today after his dog bit a child in Barstow, Calif. TJhe dog owner is Forrest D. Smith. California highway patrolmen said that if he isn't found today, the child will undergo extensive Pasteur treatments for rabies. Smith was believed en route to Carson City, "Nev., by way of Yosemite National Park and Lake Tahoe. He was driving a late model Ply mouth station wagon with Arizona license plates AJW 496. The dog bit the Barstow child July 7. Columbia is the only South American country with ports on the Atlantic and Pacific. Out of that big sum, travel agents are going to gross com missions of $60 million.. There are all sorts of tours ski tours, painting tours, elephant hunts in Africa and fox hunts in Britain. Gourmets can eat their way across Europe. Pay Now - Or Later "You pays your money (now or later) and you takes your choice," says News Front. Want a swimming pool for your community? "Better Liv ing," the Du Pont employee magazine, tells you how to get one. You can build a dandy on six acres for $60,000. How do you pay? Get 200 member ships at , $210 each which totals $42,000 and a bank loan of $18,000. Charge dues and guest dues and you amortize the loan, pay the taxes and so on. Standard & Poor's gets into this act with its "Outlook" where it lists several leisure time beneficiaries in the stock market. These include Ameri can Machine and Foundry for its bowling pin-spotters; Black & Decker, makers of portable electric tools catering to the do-it-yourself trend; Bruns-wick-Balke for its pinsetters; Eastman Kodak, cameras, plastics, synthetic fibres and chemicals; Ford in autos; Lily Tulip Cup, paper cups, plates, and other food containers, and Outboard Marine, outboard motors.- One thing about this leisure market is that it's getting pretty crowded - lots of com petition. Hence, the stock buy er has to be cautious and very selective s a y s' Standard & Poor's. Medford Youths Appear in Court The cases of four Medford youths charged with contrib uting to the delinquency of a minor girl were continued Tuesday afternoon pending re ceipt " of pre-sentence reports. The four youths all waived right to grand jury hearings, were arraigned on district at torney's information in circuit court Tuesday and pleaded guilty to the charges. Those appearing before Cir cuit Judge James M. Main were Chester Leon Allison, 18, of 1119 West Fourth st.: Earl Bruce Stewart, 19," of 1120 West Ninth st.; Basil Victor DeRushe, 20, of 332 May st.; and Samuel Keith Garrett, 20, of 1120 West Ninth st. - A fifth youth involved in the same complaint, Raymond Ross Blackwood, 20, of 2520 Merriman rd., is awaiting trial pending word from his. attorney. A sixth youth involved in the same incident, Jerry Ar thur MacLeod, 18, of 1051 West 11th st., Medford, was bound over to the grand jury and is being held in the Jack son county jail on $2,500 bail. He is charged with attempt ing sexual relatibns with a 16-year-old girl July 4 in the Applegate area. MORE APARTMENTS Chicago -(UPD With 49 per cent more apartment units started in the first quarter of this year than in the same 1958 period, the chances are that apartment building in 1959 will reach a new post war high, the United States Savings and Loan League said. It noted that apartment starts in 1958 amounted to 185,300 units, only slightly below the record 197,000 units started in J950. TOBACCO -COFFEE fij !JA QQ is recommended 00 by-dentists to remove srains rrom teeth, stain-tree teem look bright, feel wonderful. The KOld-minin? industrv in and around Johannesburg, South Africa, employs 383.- 000. Of these workers, more than a quarter million work underground. tWant a Small Car? Don't delay buy a VOLKSWAGEN. This car gives you un matched economy and they're so roomy you'll be amazed . . . This is the car for you. See for yourself at MORSE MOTORS 6th. and Ivy Medford L 2330 Crater Lake Ave. If Phone SP 2-8188 Ad Prices Effective Thurs. Evening, Friday, Saturday and Sunday, July 16-17-18-19 We reserve the right to limit quantities . . sub ject to stock on hand. Store hours: Weekdays 8:30 to 9:00; Sundays: 10:00 to 7:00. WE GIVE- 7) r CB-EEN STAM LIKE ICE CREAM? Try Meflfloriine Finer Label - a real savings here! Reg. 29c 10 Butterfat Frozen Dessert Vanilla, Strawberry orchocoU" Nnih7c fTV fcA . Ripe Juicy, Luscious ' VV I I I I Q) "'"f$l-L I Beauties from the V J f ff came fields as our V J - fine melons last yearl White Star Chunk Reg. 12 Flat Cans 1- Giant Size Package 87c Value for only BUY NOW -SAVE Pineapple DundeeNo. 1 Flat Can 12 Slices . Reg. 3 for 49c f Jnstant Powdered Milk v uarnanon 9.. i4.4. o BISQUICK o White King "D 0 Potato Chips 0 Snowdrift 0 Margarine SHORTENING Dutch Maid 10 .size Reg. 1.19 77 40-rz. pkg. Only 59 49 3 c,. 69 6 " 1 It Reg. 79c Only BLUE BELL 3-bag Family box Reg. 59e ' Top quality "Peak-of-the-Season" Locals, Sweet, Ripe Berries Ready to Freeze or Preserve You won't beat this1. . . Large Full Crale U Ql 0 To preserve and freeze those fruits & berries! GAR C&H or SPRECKLES 0 1 09 POUND BAG Frozen Peas 6 Crir Green Label 10-ox. Pkg. Pork Loin c Midwest Grain-Fed 0 Porto Koast Extra Lean Trim 100 Pure Pork Sausage 3-lbs. $1.39 MADE FRESH DAILY Smoked Pork Skinless Pound Packages Sausage lb. 490 FRESH GRADE "A" Mm Large Meaty Type Whole or Cut Up CANNED ZVi LBS. BOILED HAM Slice It Yourself and Save LB. TOP QUALITY BOLOGNA BACON THICK af AQ SLICED lbs. 70 GROUND BEEF 3 , n39 ALL MEAT .uncheon Fresh Sliced Daily UlllFF DOG FOOD SUNRISE MACARONI PRODUCTS Elbow Macaroni, Large Elbow Macaroni, Long Spaghetti and Seashells Reg. 23c 3 50 DUNDEE GREEN BEANS, 303 Cans. . . . . FRUIT COCKTAIL, Hunt's, 300 Can . VIENNA SAUSAGE, Red Crown nm i inn cunnmrc UfikBLllllfM OMnillllbtf Ovals in Tomato Sauce Tails in Brine APRICOTS, Dundee, whole unpeeled, 2T 2 Cans LA CORONA LUNGIIEOTI LOAF, 12 oz. cans. . DEL MONTE PIH-GRA., 46-oz. cans Ill-C ORANGE DRINK, 46 oz PINEAPPLE JUICE, Hudson House, 46 oz. cans. . 7 for 1.00 .4 for .00 .5 for .00 . 5 for .00 . 4 for .00 .3 for .00 3 for .00 . 3 for 99c . 3 for .00
