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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 18, 1958)
Dealers Meet Here To Boost Auto Sales An all-out, community-wide program to stimulate consum er buying will be announced soon, according to a report from Paul Lea, president of the Medford Automobile Dealers association. The action came at a spe cial meeting of the association held Wednesday evening in Medford. Lea reported the success of similar campaigns in other sections of the country and noted that President Dwight D. Eisenhower and business economists have lauded the efforts of those communities which have inaugurated such programs. He drew attention to the optimistic business outlook for this area and said that such a community effort would have the endorsement of Governor Holmes as well as local community groups. Dick Knight, chairman of a special action committee, appointed to study the "con fidence crusades" and "You Auto Buy Now" campaigns of other areas, recommended a dynamic program of activity mat would eventually en compass every facet of the business community. t The association named Hugh Coleman and Darrell Miller of Medford as general chairmen of the program and asked that a panel of business leaders be appointed as- com munity consultants to the committees. Committee appointments East Main St. -L L DAIRY-SMITH at Genessee The Scientists have harnessed the energy of the atom bomb, and are working to har ness the H-Bomb's . . . some day they may harness the energy of a four year old. are: Bud Parsons and Dee DeLeigh, finance; Russ Hey sell, Jay Allen, Hugh Coleman, and Dick Knight, community support; Darrell Miller, Fred Stevens, and Paul Lea, adver tising; Dick Knight, Russ Hey sell, publicity; Hugh Coleman and Darrell Miller, special assignments; Bob Taylor, Wendell Sessions, and Lon Skinner, promotion and spe cial events; Warren Hamlin, Darrell Miller, and Woody Morse, allied industries; and Russ Jamison, public rela tions. A special planning meeting has been set for 7 a.m., Mon day, April 21, when commun ity activities will be pre sented for approval and plans drawn for the complete program. Coleman and Miller both emphasized the need for re storing consumer confidence in an economy which shows every indication of being on the optimistic side. He re ported the program would be geared to the nationally en dorsed slogan, "If you need it and can afford it You Auto Buy Now." They pledged the whole hearted support of the local automotive industry to spear head the "operation . boot strap" approach to reaffirm ing the faith of the public in the economic future. All 14 new-car dealers . in Meatora have indicated their accept ance, it was reported. Feeding the Family By ZOLA VINCENT Feed Editor okmk for your enthusiastic interest in our complete new floor cover shop. The Welcome Mat is always out. Come in and find the answers to all of your floor cover problems. The drawing for the following gifts will be held Saturday, April 19 at 3 p.m. You do not have to be here to win. 1. Firth Carpet with Hair Pad. 12 x 15. Completely Installed. 2. Armstrong Plastic Surfacing for Kitchen Counter, 42-in. x 1 0-ft., Installed. 3. Armstrong Futuresq Corlon Floor Covering. 6-ft. x 9-ft. Installed. 4. $20 in Floor Tile for the "Do It Yourself" fan. Floor Cover Shop LYLE SCHOPPERT o "SPEED" WATERS 709 South Riverside, Medford PHONE SP 2-7376 or SP 2-7041 Sweetbreads Ar. Great Delicacy Many a fine restaurant is famous' for its "variety" meats; the delicious, nutri tious liver, heart, sweetbreads, tongue, brains, tripe and oth er meat sundries. Sweetbreads are considered a great deli cacy; are so easily prepared. Tenderly pre-cook; quickly pan to a golden brown. Serve with tartare sauce or creamed vegetable. Veal sweetbreads are most popular and highest priced. Beef and lamb sweetbreads are also found in some mar kets. Precook sweetbreads before using in any way. Drop in boiling water, add 1 teaspoon salt; cover. Reduce heat and simmer. Do not boil. Veal and lamb sweetbreads take 25 minutes. Beef sweetbreads re quire 35 minutes. Drain. Hold under cold running water and slip thin membrane off with fingers. Use paring knife to cut out dark veins and thick connective tissue. For frying, cut sweetbreads in half, the long way; dry thoroughly. Heat fat. Dip sweetbreads first in sifted crumbs then in beaten egg, then again in crumbs. Fry in hot fat until golden brown; about five minutes. Drain on paper. Green Beans Ar. Family Favorite With around 40 vegetables to choose from, teen-age hob byists told survey-takers that they like "string" beans best, next to potato' chips and spin ach. This proved especially in teresting since green beans have long been stringless Since children seem to like them, let's put them in menus more often. Fresh, frozen or canned, green beans are good dressed up m ways like these: Bacon or ham drippings or crumbled crisp-cooked bacon add good flavor. ' Cook ' green beans with thinly sliced onions. Combine beans with toma toes or with sliced mushrooms and add marjoram, thyme or oregano. Dress beans with lenlon but ter, with tomato sauce or with cheese sauce. Purple Plum Pi A can of purple plurna and a batch of biscuit dough com bine quickly in a heavy skillet for this extraordinarily good purple plum pie. Six servings. Make a standard recipe for biscuits or use a prepared bis cuit mix; roll out one-fourth inch thick. Place in a heavy eight inch skillet, arranging so that some of the dough hangs over the edge. Drain a No.-2V4 can purple plums and pit them. Arrange plums on the biscuit dough and sprinke with a mixture of two table spoons sugar, one-half tea spoon salt and one-forth tea spoon cinnamon. Squeeze a few drops of lemon juice over the fruit. Turn in dough hang ing over edge to cover fruit as far as it goes but leaving center uncovered. Bake for 25 minutes in a hot, 425 degree oven. Beef Broth Pick-Up Beef broth is an ideal round the clock drink, hot "or cold. It is thirst-quenching, salt-replenishing, tasty, revivifying . . .and fat-free. One can of beef broth makes two sub stantial, convenient servings. For flavor fillip, add a dusting of cinnamon, cloves or nutmeg, a slice of lemon or twist of lemon peel, sprinkling of minced parsley, dash of Worcestershire, Tabasco or Angostura. Breakfast Prunes Plentiful prunes, as they're packaged nowadays, are very good eating; a fine breakfast item. For serving hot in their own juice with or without cream, place prunes in sauce pan, cover with cold water, bring to a boil and simmer 25 minutes or so. Prune juice is a good day-, starter "as is," combined half and half with orange juice or apple juice or served with a wedge of lemon or lime. A new breakfast taste treat is yours by serving whole plumped prunes or ready-to-serve canned prunes on top of hot or ready-to-serve cereals. Many like prunes pitted and chopped, folded into cooked cereal. Buy With Confidence Nationally Known Brands ' We note that this is Brand Names Week and that reminds us that manufacturers and processors of nationally ad vertised brands of food and grocery products have worked long and hard at putting per tinent information on pack ages, cans and other con tainers. Much of this work has been done by professional home economists of the various com panies working closely with consumers to determine im portant buying information. They must make the most of the limited space in their ef forts to make the label a show case 'of what's inside. We think they're doing a very fine job; suggest that con sumers scan labels more often and more carefully to deter mine quality of product and size of "container" that best serve purpose. The larger can, jar or pack age is a good buy only when you use all of 'it. Savings are made by using ' less fancy food product for ingredient purposes and in many other ways often revealed by read ing label. The label also en ables you to return with con fidence to the product that has given satisfaction. April Abundance April showers gave blos soming orchards and produce growing areas a bad time; slowed harvest on other crops in many areas. Prices on per ishables will be variable ac cording to quality as well as supply. However, ample stocks of processed foods fill market shelves and freezer cases. Prices are especially low on canned and frozen peas, canned and v frozen corn, canned pears and on prunes, both canned and dried. Honey is abundant and so is peanut butter. Dried beans and peas, macaroni products, cheddar cheese are good budget bal ancers among staple foods. Meat, Poultry, Fish Meat situation is about the same. Top quality beef con tinues scarce and high but you'll find some good buys on hamburgers and pot roasts from forequarter beef cuts. Lamb and veal are seasonally reasonable. Poultry, particu larly chickens and turkeys are best meat buys along with fine variety in west coast caught fish and shellfish. Coos Bay Men Discuss Road Connection Here A delegation of Coos county people met with the board of directors of the Jackson Coun ty Chamber of Commerce at noon yesterday to discuss highway improvement be tween here and the coast. Varlin Wemple, president of the Coos County Chamber of Commerce; George Burr, mayor of Coquille and chair man of the chamber's roads committee; Robert Herrigton, manager of the Coos Bay Port commission, and Don Wemple, Coos Bay, access roads com mittee chairman, emphasized the importance of developing highways from the coast to the "back country," both for tne export and import trade. They were particularly in terested in three routes, a proposed highway along the route of the old wagon road from Coos Bay to Roseburg, improvement of Highway 42, from Winston west to tne coast, and a proposed exten sion of roads from Powers to Highway 99 near Glendale. Members of the chamber here were interested in tne plans, for better transporta tion from the Rogue valley to the coast has long been high on the agenda of highway im provements supported by the chamber here. ( Discuss Many Developments At present there are a num ber of highway developments being discussed. They include those presented by the Coos county , delegation, and pro posals ' for improvement of Highway 199 (the Redwood highway) by a tunnel under Oregon mountain in northern California: extending a forest service road to provide a link between Brookings and Selma on 199, and extension of an other road up the Rogue to link Gold Beach and Selma. The Jackson county cnam- ber also is mteresxea m ex tending the road network to the east, to provide the "Win-nemucca-to-the-S e a" route, and a delegation is in Klam ath Falls today to talk over progress in construction of a highway linking Lakeview and Demo, Nev. The board also voted to hold its meetings at breakfast, at the Rogue Valley Country club. Fur Storage April JJ each fur includes $100 Insurance FREE PICKUP We Also Clean and Glaze Furs Medford Cleaners Hale & Kathryn Wheeler 34 N. Holly - SP 2-6500 Free Pickup and Delivery Professor Attends History Meet Ashland . Dr. Frank D. Haines, assistant professor of social science at Southern Ore gon college, attended the Pa cific Northwest " History con ference April 11 and 12 in Vic toria, British Columbia. He is a member of the exe cutive council of the confer ence and a member of the Council of Regional Research in Progress. Topic of the con vention was a "Century of Progress" for British Colum bia, "Hundred Years to Cele brate." Two full sessions are devoted to planning and or ganizing the centennial cele bration. Attending the conference were historians, anthropolo gists, archivists and librarians. Next year's meeting will be held in Portland. Dr. Haines is to be the in structor for the coming course in the "History of the Pacific Northwest" course which will begin Monday night, April 28, at 10:30 p.m. on KBES-TV. Ashland Student Elected Officer Ashland Lois May, of Ash land, a junior in elementary education at Southern Ore gon college, was elected secretary-treasurer of the Stu dent Oregon Education asso ciation at the convention held at the Lewis and Clark col lege in Portland April 11 and 12, according t6 Sandra Qual- jman, Coos Bay, who is presi dent of the local campus SOEA chapter. Main speaker for the con ference was Gov. Robert D. Holmes, who spoke on the layman's view of education. The agenda of the convention also included talks by educa tors and students, a business meeting featuring elections, luncheon, dinner, and a pro gram. Those attending from SOC were: Sandra Qualman;,Dan Sutton, Grants Pass, local chapter vice-president; Lois May, chapter historian; Toby Fox, Ashland, social chair man; and Miss Florence Al len, advisor. One of the principal speeches of the convention was given by Jim McDonald, SOC student from Medford who is president of the Stu dent National Education association. Friday, April 18, 1958 5 MAIL TRIBUNE, MEDFORD, ORE. CHAIN SMOKER DISPLAY Durham, N.C. (IT) A chain-smoking machine will be part of a chemistry display at Duke University this week end. The machine puffs 13 cig arettes simultaneously, pro ducing large volumes of smoke for test analysis. .'London HP) Sir Archibald Cochrane, 73, a former gov ernor of Burma and a noted naval figure of World War I, died Thursday at his home in Scotland. Lumanrs Market will be Closed All Day SATURDAY, APRIL 20 in memory of Mrs. Grace Emma Luman amrnf SHOP WESTERN THRIFT $2.50 FRAGRANCE CONCENTRATES By Blanchard BOOUET JEALOUSY EVENING STAR INTRIGUE $3.00 PURSE PERFUMER - Va ounce BOTH $2.50 $2.00 TUSSY "MIDNIGHT HAND AND BODY LOTION 1.00 GLAMOUR FOAM BATH full Qt. DELIGHTFULLY REFRESHING FLORAL or PINE SCENTED 88' DR. WEST DR.WItT'S PACK & WIS 5S!g3 5-PACK NYLON TOOTHBRUSH 5 - 98' ROOM DEODORANT SPRAY 5.,, 69c MAVIS or DJER KISS TALCUM lO-oi. Can 88c 49c 1 eVLr TWO 53( TOOTH PASTE TUESlEG.Sl.Mj V Is PUSH BUTTON PEPSODENT TOOTHPASTE - t mm ELECTRIC RAZORS - With Trade $24.95 NORELCO 1 $14 95 $31.50 REMINGTON ROLLECTRIC ; . $19.95 Mm mm mssm plus FLASH GUN plw BATTERIES pl PHOTO TIPS m J I J UNIVERSAL VACUUM BOTTLE With Pouring Lfp Pint.... .... $1.39 Quart $1.88 LUNCH KIT With Pint Bottle $2.39 Save on Men's Cool Toyo Weave SPORT CAPS MEN'S 19' LADIES' 39 SUN GLASSES Men's Women's Children's Clip-ons 19c to $7.95 L0SE A POUND A DAY... FOR 14 DAYS WITHOUT SUFFERING HUNGER PANGS OR LOSS OF ENERGY WITH THE KESSAMIN REDUCING PLAN ! L A reducing diet (The Kessamin Book let) prepared by a physician and a dietician to give best possible diet. 2. Vitamins to prevent deficiencies which cause nervousness, irritability and that tired. dragged-out feeling.- Also sup plemental minerals and iron to help prevent nutritional anemia. . 3. Vitamins plus the bulk. Carboxy M thylcellulose. to stimulate normal in testinal elimination. 4. The "hunger control" factor. Carboxy Methylcellulose, to reduce hunger if ' taken according to directions. With fn. Keuamln reducing plan the only thing you con lot n weight! 96 Tablets $3.00 See your druggist. The complete Kessa min Reducing Flan is in every package of Kessamin Tablets. Formula it 14 ! THE KESSAMIN REDUCING PLAN 18 GUARANTEED TO TAKE OFF A POUND A DAT FOR 14 DAYS O. YOUR MONEY BACK! TRY IT! McKtSSOH'S KESSAMIN TABLETS pfcggpg (Not lor Glandular ObttifyJ $69.50 ARGUS C-3 With Flash Gun and Leather Carrying: Case $49.50 SYLVAN I A FLASH BULBS Midget M-2 DOZ. .. 89c DOZ. Press 25 $1.29 TOUR CHOICE Film Developing and Printing 2 DAY SERVICE FAST TOP QUALITY , LOCAL SERVICE In by 10-Out by 4:30 Regular Prices Standard 8-Exposure Roll CONTACT Afj or JUMBO W M SHULTON DESERT FLOWER Regular LOO CREAM DEODORANT 50c FREE $1.00 GEM RAZOR With Purchase of 10 GEM BLADES At the Regular Price of $1.59 VALUE 59c LUSTRE-CREME SHAMPOO Lustrous Rich Creme Big 10 -or. $2.00 Jar $1.59 Aj SL 9 SERVING ONLY YOU Your prescription receives the undivided attention of an expe rienced pharmacist when you have it filled at WESTERN THRIFT PHARMACY. Nothing if ever permitted to distract him from the important task of preparing your medicine pre cisely as ordered by your doctor. Nothing delays him because our full supplies of the finest drugs enables him to fill the prescrip tion immediately. Bring your prescriptions to us for profes sional dispensing service promptly rendered at reasona ble prices. Add Federal Excise Tax en Taxable Merchandise Free Delivery in Medford PRESCRIPTION ) SPECIALISTS i uu (mEDFORDS 0RI6NAL ?RICE CUTTER EI I. CENTRAL. DIAL SP 3-5371
