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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Oct. 22, 1957)
o EtX MEDFORD fOREGONl MAIL TRIBUNE TttsdsT. Oeobf 21. 1987 The Hollywood Scene Bn Hollywood, Oct. 22 nj Take -)ver, men, the "feelies" are C-Simin?! Vrnon Stott "Feelies" are a new kind of movie with an added dimen-'i sion. You not only hear and see them, you feel 'em. This i ac complished by beaming mes sages to the Subconscious mind via a process ailed Precon for preconscious. 3irst experiments with these (Subliminal suggestions were nade in theaters where manage ment flashed signs pushing pop corn and pocorn sales zoomed. The messages are invisible on ttie screen because they are beamed too fast for the con--ious eye to see. But they reg ister on the subconscious. Siivering Audienc lor examle, should the char carter In a picture experience vere cold, precon could flash and off with "you're freezing 1m death," and audiences would 5itrally be shivering In the (Susies. First movie to be made using 5e "feelie" technique is "ESP" lustra-sensory perception which ;jres before the cameras this $honth at Westin Rush produc tions. C. W. Westin, president of the outfit, says the picture will be a OB-ientifically controlled project, Hinder the supervision of Dr. Robert E. Corrigan, inventor of nPi-con. tt's a good thing, too. No tel 3 if .hat might happen if Pre ffjn ot out of control. Company spokesmen say any (otion can be evoked by the jrocess hate, envy. lust, fear, laughter and the entire enchila- Imagine what would happen if 3?.y flashed "Love Thy Neigh Cbrw." A customer might steal a Cfti from the blonde sitting next So him. It could start a first class Sit. (3ilcA fcy a Landslide Or consider the reactions in a ERNON SCOTT ited Press W riter political situation if the message "vote for Zilch" was working on the subconscious. Zilch would win in a landslide. How about "don't pay taxes," The country would go broke. "Feelies" could even cause a mass evacuation. It would not take long to make a ghost town of Hollywood by using Precon to warn "the Russians are in Pas adena" or so the promoters hint. Dr. Corrigan is aware of the social implications of Precon. He says "there is a definite need for monitoring and controlling it by responsible authorities." Nevertheless, it gives one a creepy feeling to know that the subconscious can be stirring up all sorts of troubles for an indi vidual without his knowing it. Just think what might hapen if precon exhorted audience to go jump in the lake. Then what? Arkansas Guardsmen Release Continues Little Rock, Ark. TP The Army continued today its grad ual plan to release from federal service most of the Arkansas Na tional Guard, which it no longer needs in the integration watch at Central High school. Maj. Gen. Edwin Walker's headquarters said it will prob ably be the end of the month be fore all 8,700 guardsmen or dered released will be put back under the command of Gov. Or val E. Faubus. The Army selected 1800 guardsmen, on an individual ba sis, to help 400 men of the 101st Airborne division with integra tion guard duties at the increas ingly less-beleaguered school. A spokesman for Walker said release of all unneeded guards men from Federal Service is a necessarily slow process that re quires "a large number of ad ministrative actions." The men are being released on a priority basis, with students getting first preference. Theyll Do It Every Time By Jimmy Hatlo K ...MOVED SECONDED WE SSun UiiU-lJ WDNT EVEN knuw HOWCUM f SPEND 200,000- TO EX- Jf NE W4D A TRICKLE ."SmF PAKD OUR TRICKLE CREEK .A V JL CREEK 8RANCH.Jfe EXPpWTlE PLANT ALL TAOSZ N ,-fC VvSURE! OKAY!V WTLL PUT EM . FAVOR - T7VT , rM Bur , ) IN H0CK F0R TEN Hh T7 Z' JifP .v SfnHOUTAT- mM FOR ThIE SHIPPING Y SHippiN6 VEPl fj VE 5ri - f DEPT..eENTLEMEN! WILL HAVf US J.O, TAYEHf Bur comes up Za gentlemen!' bankrupt: J KiC Neuberger Says Sfafe j Delegation Planned For Tax Conference History Neglected Yamhill, Ore. HP) Sen. and Mrs. Richard L. Neuberger told the Yamhill County Historical society at an annual banquet here Monday night that the "rich and magnificent" history of Oregon has been neglected by the present generation of Ore gon people. Mrs. Neuberger, great grand daughter of the Rev. Amos Har vey, founder of the first Chris tian church west of the Rocky mountains, said she had always found her legislative colleagues "penurious" and "tight-fisted" when it came to supporting proj ects "seeking to perpetuate and chronicle the marvelous back ground of our great state." Sen. Neuberger, an Oregon Democrat, praised Gov. Robert L. Holmes for being willing to devote more state funds to the Oregon Historical society than many of his predecessors. A Rogue valley delegation is scheduled to attend the annual Oregon Tax conference at Eu gene on Oct. 25 and 26, Friday and Saturday, according to Wil liam White, chairman of the lo cal chapter of the Oregon Asso ciation of Public Accountants, which sponsors the event. White said eight tax authori ties from three states will speak about tax problems affecting typical business and industrial operations. Sen. Richard L. Neu berger will address the group on "Economic Crisis in Oregon." Typical Rogue valley tax ques tions will be asked on the speak ers' panels, added White. Pelham Manor, N. Y. TPI Robert A. Gibney, 68, chairman of the board, and treasurer of J. C. Bull, Inc., New York ad vertising agency, died Monday. The average age of farmers increased from 41.9 to 49.3 years between 1910 and 1955. Queen and Philip Have Firm Hand Clasps, Writer Bob Smith Finds By A. ROBERT SMITH Mail Tribune Correspondent Washington What was only queenly wit of the dry English variety proved to be the old American nee dle to the Wash ington press corps the other night when Eliza beth and Phil ip were their guests at a re ception. The queen u n q u e s tion- ably didn't mean it that way, but the press corps had it coming. She had heard that the Wash ington press corps was one of the largest in the world, she said reading her prepared speech. mm &k&i A. Kobt SmilO Then, looking up at the jammed ballroom of the Statler hotel, she ad libbed: "As I look around I don't find that hard to believe." If she had been less the gra cious lady she is, Elizabeth may have held her hand in anguish as a reminded of the size of the press corps here, since all had wanted to shake her hand and did. Her Majesty Only Smiled Her majesty, of course, only smiled as we jammed into long qeues to find out for ourselves that she and Philip each have quick, firm handclasps. Every thing is paced, even handshak ing, for the royal party. The pace is 30 shakes per minute, so in half an hour of pumping ev ery outstretched paw in the 49 How Standard " cattle to help meet the West's growing food needs in ' ; f- - " ' - '' i W vrv, ' ' - '- 4 beefs ud ' i ?;'- - I v ft . -f -I :, . .: .; . - wmsmsmsm&ii!Kai.. i - - aw-; Kew Standard plani foods produced trie as murk beef from a single acre enough extra beef to supply an average person for a solid year. Who eats the most meat in the U.S.? You do survej-s show Westerners top the nation in meat consumption. Now Standard helps ranchers satisfy that hearty appetite with chemically blended plant foods, so economical they can be used to turn unproductive foothills into profitable pasture-land. These new blend3 of essential plant-growth elements come from a $16 million Standard plant opened just a year ago. Grasslands they have enriched are now producing up to twice as much beef per acre. Farmers find them equally productive on many other crops. For you they promise tastier, more nutritious meals for every dollar you spend on food. Progress In the West means ... Producing 575,000 more tons of beef by 1967 to supply ourt growing population Km 1,000,000 ton 1957 1475,000 I 1967 f 7 Wedsrn SMf J STANDARD OIL COMPANY plans ahead to serve you better ORTHO PL AST FOODS are mad arid told by Standards wholly nerved subsidiary California Spray-Chemical Corporation.- OF CALIFORNIA place she had nearly hit the 1,000 mark. When this reception was pull ed on her, she had good cause to observe in her speech: "The vig or and vigilance of the American reporter is proverbial." So is the strength and long-suffering of a queen who had prob ably been advised that it would help to meet the press socially and satisfy some desires to feel privileged. "I am well aware," she opolo gized, "that this visit has prob ably given you a lot of extra work." My guilt feelings kept getting worse. For over an hour she and the Duke were obliged, after a long day on the road and before they had had dinner, not only to shake the hand of every bloke in town who could wangle press credentials, but listen to reporters-turned-public speakers. From a head table as long as a football field a regiment of news personages was introduced, some with manuscripts clutched in readiness. Those TV Kleig lights will do it every time. Midway through the second speech, foot shuffling in the hall became noticeable. But not from the queen, who only smiled in regal dignity, her full attention on the plodding speaker. Before the next distinguished speaker, an advice to the love lorn columnist, got through, em barrassment was spreading like wildfire, leaving unaffected per haps only the most jaded social climbers and privilege seekers. Under those circumstances only a queen could smile and tell her tormentors that their "independence and sense of fair play have rightly earned the re spect and affection of honest people everywhere." Her royal highness gave us the old needle, although it was plain that many of the I-got-to-shake-her-hand set never felt a thing. REPARATIONS OFFER Tokyo (IT) Japan has decid ed to propose an S800 million plan to settle the long-standing World War II reparations issue with Indonesia, it was reported here today. A cabinet meeting late Monday decided to offer I S200 million in "pure" repara-' tions, $200 million in long-term loans and S400 million in the form of technical cooperation schemes, the reports said. Indo nesian authorities have said there was no possibility of a change in their demand for S400 million in "pure" reparations. Rotary Fellowship Available to Area Student This Year A year of study abroad as a Rotary Foundation Fellow is possible for some student from Medford, H. D. Christensen, president of the Rotary club an nounced today. Applications are now being accepted by the Rotary club for the Fellowship, which includes all transportation,' education and living expense for the 1958-59 academic year. Candidates must be between 20 and 29 years of age. They must have a college degree or must now be in their senior year, a record of high scholas tic standing and a thorough knowledge of the language of the country in which they plan to study, Christensen said. Applications Applications should be made to H. D. Christensen, 29. Rich mond ave., Medford, Ore. The applicant selected by the Rotary club will compete for the Rotary Fellowship with ap plicants selected by the other 35 Rotary clubs 'in this district, which is comprised of all clubs in Oregon and two in Washing ton. Deadline for receipt of ap plications is Nov. 15. Since the program was inaug urated in 1947, in memory of the founder of Rotary, Paul' P. Harris, Rotary Foundation Fel lowships have been awarded to 953 men and women living in 61 countries in Europe, Asia, Afri ca, the Americas, and islands of the Pacific for study in 42 coun tries. The one-year grants aver age $2,500 each and the total grants since 1947 have been in excess of $2,250,000. Pendleton (IP) Robert Moser, 31. of Dayton, Wash., died here Monday of burns suf fered when his car burst into flames after a collision Sunday. IT TAKES PRACTICE To Think On Your Feet! The Exciting and Challenging DALE CARNEGIE COURSE WILL HELP YOU: 1 Speak Effectively 2 Improve Human Relations 3 Gain Self Confidence 4 Overcome Worry 5 Improve Your Memory 6 Win More Friends 7 Make More Money BE OUR GUEST without cost or obligation Free Demonstration and Full Color Movie Showing the experiences from which Dale Carnegie wrote the world's best non-fiction seller "HOW TO WIN FRIENDS AND INFLUENCE PEOPLE." ' WEDNESDAY - OCTOBER 23-7 P.M. Jackson Hotel Medford, Oregon NORTHWESTERN SCHOOL OF COMMERCE 709 S. W. Salmon at Broadway Portland, Oregon ysix-passenger sedan i I ill? I IlllldCI Again, Studebaker-Packard beats the field in value with America's lowest-priced full-sized cars! Studebaker Scotsman for '58 A complete sell-out in 1957 . . . America's lowest-priced full-sized car offers even more to value-conscious car buyers in '58! For here is new '58 Scotsman styling, operating economy of up to 29 miles per gallon plus the lowest depreciation factor in the industry. But low initial cost and economy in action provide only part of the answer to why today's Scotsman is America's greatest automobile buy. There's complete comfort for six in its stylishly functional interior, new ease of braking and handling on city streets or highways . . . plus the extra Studebaker craftsmanship that assures lowest upkeep while you drive highest value when you sell. Test the '58 Scotsman today you'll want to drive it home tonight! TT Studebaker-Packard s? CORPORATION Scotsman 4-door six-passenger sedan 1874 Scotsman Station Wagon ... 93 cubic feet of luggage space in a wagon that saves you hundreds of dollars f s Heater Defroster It included, as are directional signals, spare tire and wheel, double wipers, mirror. Pay only local taxes, if any, and transportation from South Bend. 'DE LEIGH MOTORS 134 South Riverside Ave. Medford, Oregon 1957. SMdtbalif -radard Corporation