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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Aug. 19, 1957)
Pay - as - You Support as W44A - contro,,, ill Vbt to u, Br WILLIAM EWALD United Press Correspondent rtevr York nn y0Ur TV ine booty at stake in the fiercest struggle in the history of the electronic mousetrap. The issue: fee TV versus free TV. The questions: are you satis fied with the shows you see now on TV? If not, would you be willing to pay to see programs without commercials? How much would you be willing to Pay as much as 50 cents or a dollar for a good movie or Broadway play. That battle is getting hotter. The networks are very much against toll TV. The backers of pay TV, a highly vocal group, are pressing hard for it. The advocates of free TV say pay TV is a betrayal of the 40 million set owners who bought their machines believing that free entertainment would be provided and advertisers would carry the pay load. Commercial TV They say commercial TV .msn?! mluumu TO OUST ?,egro family which bought home in Levittown, Pa., mob gathers outside headquarters of Veterans of Foreign Wars post. William Myers, his wife Daisy and three children are first Negroes to purchase home in subdivision. (International) Adult Westerns, Situation To Be Principal Staples on Bj WILLIAM EWALD ' United Press Correspondent New York HPI You'll see a lot of adult westerns on TV this fall, but not many adult easterns. Hollrood has won the bat tle as origination point for TV shows. As a result, most of your TV fare will be on film this season with westerns and situa tion comedies the principal taples. o o Of the 112 evening shows def-initely-tentatfvely set a eUadison ave. phrase meaning: "If -thpre-are - any - more - changes - we'll just slit - our - throats" on the three networks, only 41 will be live. And only 27 shows on the nighttime roster will be beamed out of Manhattan. Adult westerns (those are the ones in which the cowboy is smarter than the horse) com prise the bulk of the new shows. There'll be 10 new oaters along with seven old ones. ABC-TV will stable six the newcomers "Colt .45," "Maverick," "Su garf oot " "Tombstone Territory," "Zorro'u and uThe Real Mc Coys." CBS-TV is chipping in with "Have Gun, Will Travel," and NBC-Tv will sTot "Restless Gun," "The Californians" and "Wagon Train," aoone - hour epic. Situation comedies will ac count for 19 of the fall berths, five of them new entries. 4T ou'll continue to see such oldies as i "Burns and Allen," "Life of Riley," "December Jnde," and "Father Knows Best." You can also expect to glim the new "Eve Arden Show," "Bachelor Father," "Leave it to Beaver" and "Dick and the Duchess" on CBS-TV. NBC-TV is touting "Sally" wjth Jean Caulfield. There'll be a clutch of new musicals this autumn with ABC TV unveiling Aur fronted by Frank Sinatra Pat Boone, Pat rica Munsel and Guy Mitchell. CBS-TV's musical eifort is the 60-minute "Big Record'' with Patti Page and NBC-TV Is pack aging shows helmed by Gisele Mackenzie and Rosie Clooney. Bright Business 0 Outlook Is Forecast New York OP) A bright business outlook has been fore- : cast for the rest of the year by j the National Industrial Confer ence board. j The board said most of 205 1 industrial firms surveyed werej optimistic about new orders' and dollar billings. The most, optimistic were manufacturers of electrical industrial equip ment, hardware, general indust rial machinery instruments, con trol and apparatus, non-ferrous metals and office equipment. Some slack was predicted in - See Television Gets Battle Grows Hotter stuffs you now with such good les as Perry Como, movies, Gar ry Moore, athletic events, Lawr ence "Welk, opera, "Peter Pan' and Cleo the talking basset hound. You get all these free. Why pay? The advocates of pay TV (alio called toll TV, subscription TV, jukebox TV, loot-down-the-chute TV, slot machine TV or turnstile TV, depending upon your point of view) say bosh. They say there is nothing free about free TV that you help pay for shows every time you shell out for a pack of cigarettes or a bot tle of tired blood elixir. What's more, say toll TVers, you would like to see good first run movies and sock stage shows like South Pacific, but that ad vertisers can't afford them. They say some of you would like a fatter diet of opera, ballet, chewy, dramas and educational programs, but the economics of broadcasting rule this out. FCC Permit Toll TVers can bring their product into your home in two ways by air or by wire. The airwaves are the cheapest way, but the Federal Communications NBC-TV also is high on its new one-hour Tuesday program which combines the talents of Eddie Fisher and George Gobel. Some of the other offerings on tap are "Perry Mason" (one hour) and "Harbor Master," on CBS-TV, the "Walter Winchell Show" and "O.S.S." on ABC-TV and "Suspicion" (one hour), "The Court of Last Resort" and "The Thin Man" on NBC-TV. NBC TV will unpackage the only new quiz, "What's It For," with Vv: & ( r m APPEARING IN CHICAGO COURT, Mrs. Jane Gehrke, 13, and husband, Carl, 18, hear judge indicate he plans to return her to custody of parents. They were married in Mississippi. Picture was made as case began. (International) DON STATHOS, INSUROR Professional Insurance. Protection 220 South Central, Medford PHONE SP 2-2677 Commission must grant permis silon to toll TV firms to use the air. The FCC has been drag ging its heels on the matter, but there is hope that a dicision may be forthcoming on Sept. 17. Wiring a city for TV (just like a city is wired for telephone service) is expensive, but no FCC okay is needed just per mission from the city itself. One toll spokesman has estimated it would cost $12 million to wire the city of Los Angeles, a heady investment. One city in this nation Bartlesville, Okla., already is being wired for pay TV. In terestingly enough, a chain of movie theaters is backing the venture. Oi.e official connected with the enterprise estimates that some Bartlesville homes will be ready for pay-in-the-par-lor TV by early fall. For S9.50, citizens will get a chance to see 30 uninterruped movies a month. If the venture is successful, 35 other cities in the Southwest may be wired for toll TV by the same theater chain. Your town may be the next one to have to make a choice Comedies Fall TV Hal March What you won't see is Sid Caesar, Jackie Gleason, the Robert Montgomery and Kaiser Aluminum drama hours, the Arthur Godfrey Wednesday night show, "Lux Video," "Hey Jeannie," "Crossroads," and "Blondie." They've all sunk in their channels. And if this season fol lows the form of other seasons, they'll soon be joined by a clus ter of fresh victims. Or.- . . . like the men who buys automobile Insurance with out con sulting a professionally trained insurance agent. Personal serv ice after the sale correct rating protection up to date no hidden charges. You can be sure of all of these important points when you consult Don Stathos, Insuror, a trained, independent insurance agent BEFORE you buy or trade cars. TOW iMSMrsaaJl AGENT The Family Editor's note: The Family Council three clergymen, a newspaper editor, a article is a summary 01 an aciwu cuuy vuuuui uucs nui give advice; it merely reports on problems that have been dealt with by responsible agencies ana counselors. Theresa K. Mother has got ten involved with a man. Mrs. D. M. I'm afraid of be ing a burden on the children. Theresa K. I can't figure out what to do about my mother, who is a widow in her 50s. My brother and I were married not long after our father died and we both asked her to come live with us. She refused to do this, saying she wanted to be inde pendent. Recently she came to me say ing she had gotten "involved" with a man of her own age who just won't let her alone. She says she was so lonely she got involved in an affair before she realized what kind of a man he was. Now she sees they are un suited in every way, bit he re fuses to give her up. I repeated by invitation to come live with me and my hus band, but Mother says she does not want to interfere m our lives. I am really worried about her safety. Mrs. D. M. This man has made threats against me and my family and I don't want to bring any trouble to my chil dren. I told him I am willing to be friends, but that's all. He just ignores this and keeps chasing after me. This man is so jealous it is really frightening. If I say I am going to be at a friend's house, he calls up to check up on me. This becomes very embarras sing. He always asks me why I Strauss Testimony Is Released Sunday Washington (IP! Chairman Lewis L. Strauss of the Atomic Energy commission has told Congress there is greater radia tion danger in a luminous dial wristwatch than from all atomic test fall-out to date. Taking a swing at critics of nuclear tests, he said that a "campaign if one is inclined to campaign against luminous wristwatches" would be "more beneficial to humanity than a campaign against the tests." Strauss, whose testimony July 10 before a House appropriations committee was released Sunday night, also said: Russia is not "anywhere near the position that we are in the development of atomic en ergy." If Soviet power ap proached that of the United States, he said, "they would demonstrate it for the propa ganda benefit." The Russians demonstrated a reactor at Geneva in 1955, which, "compared with what we had then on the atomic submar ine Nautilus was a model T Ford by comparison." U. S. scientists have devel oped "prototypes of weapons in which the radioactive fallout is reduced as against previous weapons by as much as 96 per cent." In four or five years "it should be possible to clean up weapons of radioactive fallout completely." MOST INCREDIBLE! Burton - on - Trent, England tPi A gas board inspector in vestigating a customer's com plaint put his leak indicator on the floor where the smell of gas was the strongest. Then he struck a match to read his indi cator. "It was an incredible thing to do," said district gas board director, L. Foster, after the resulting blaze had been ex tinguished, "but the inspector has some personal worries." I mm i. r 3PP Council consists of Judge, a psychiatrist, -women's editor and two writers. Each aon i xase mm to visit my friends and I can't tell him it's because he embarrasses me by not dressing or actmg right. I had really hoped to meet someone I could marry so I would not be a burden on the children. This man is willing to many me, but he Is so peculiar I don't think I could live with him. The Council: Mrs. D.M.'s fear of being a burden on her chil dren and her involvement in a strange relationship with a man who 'persecutes her seem to be different aspects of the same pic ture. She is so dependent, so afraid of being alone, she tries not to admit it but flings her self desperately at the first per son who wants her regardless of whether or not she wants him. Because her husband's death and the marriage of her two children came close in time, Mrs. D. M. is naturally going through a very difficult adjust ment to a new life. Loneliness is, of course, her big problem. She should recognize this and set about to work things out in a practical manner. More than a new husband." Mrs. D. M. needs a circle of friends and interests. She needs to share things with others of her age. Theresa should recog nize that having her mother live with her won't solve everything. It may or may not be practical as a living arrangement, but be yond that, Mrs. D. M. should be encouraged to go among people and find a pattern of living for herself that will make it un necessary for her to cling to her children or to just any man who happens to present himself. The problem of getting rid of the man in this case is probably not as difficult as it . may seem. He has not been treated firmly up to this point. Mrs. D. M. has perhaps enjoyed his threats and jealousy just a bit. If she really means it, she will tell him to take himself off in a manner that means business. If he is still troublesome, it's a case for the police. (COPYRIGHT 1957. GENERAL FEATURES CORP). mtipiimt $ 1. ON MONDAY NIGHT ONLY! NEW HOTPOINT 12 CU. FT. 0PRIGHT FOOD FREEZER HOLDS 417 LBS. FOOD DOUBLE ACTION FREEZING AD JUSTABLE REMOVABLE SHELVES ALL STEEL CABINET 5-YEAR PROTECTION PLAN ON FREEZER AND FOOD. Ask About Our Food Freezer Plan REGULAR LIST PRICE $399.95 do your shopping in your own kitchen wirn a... enjoy your . . . buy REGULAR $489.95 CITY V .:- II I L 127 North Central Across From Penney's Ask About Our House of 100 Rooms Monday, August 19, 1957 HILTS Several Visitors Listed "Hilts : Visitors at the home of Mr1, and Mrs. Evan Maupen recently were Mr. and Mrs. John McCully of Malin, Ore., and Mr. and Mrs. George Chamberlain and daughter, Susan, of Kla math Falls. Week end visitors at the homes of Mr. and Mrs. J. R Smith and family and Mr. and Mrs. R. Smith and family were Mr. and Mrs. Beason Evensizer of Rogue River. Mr. and Mrs. Italo Marin and son, Frankie, made several trips to Central Point last week to the home of her parents, Mr. and Mrs. L. D. Boath, where they visited an uncle and aunt, Mr. and Mrs. Lee McCorkle, and children of Cherryville, Kan. Also visiting at the Boath home were Mrs. Marin's grandmother, Mrs. Holis Lester, and her son-in-law and daughter, Mr. and Mrs. William Bryant, of Mossy Rock, Wash. Mr. and Mrs. Evan Maupin Burglar Makes Dagger With Poisoned Blade New York (IPI An unsus pecting burglar may be carry ing a 7th Century Oriental dag ger with a poison-tipped blade that could lead to instant death, police said today. The dagger called a kris was stolen saturaay irom me apartment of an Indonesian con sular official. The official, Koes- martono Prawotoadikoesoemo, deputy chief of the supply mis sion attached to the Indonesian consul general's office, said the dagger's 16-inch blade had been bathed in poisonous herbs by a Hindu holy man. Just a slight cut from the blade could be fatal, the consu lar official said. The dagger, valued at $3,000, has been in the Prawotoadikoes oemo family for generations, he said. The elaborately fashioned knife and its scabbard were fashioned by a monk in the mountains of Java. Save shop less often.. . favorite foods a8 year round when prices ore lowest SAVE 'Jackson County's Exclusive Hotpoint Dealer' attended funeral service for Maupin's brother-in-law, Mi chael McAuliffe, a farmer in the Malin area on Friday. Inter ment was in Merril, Ore. Mr. and Mrs. Vern Burns and children left Saturday morning for Riverside, Calif., where Burns will be guest pastor, for the Rev. Donald Burns, while he is on a two-week vacation. Duane Fields of Central Point is spending the week at the home of his uncle and aunt, Mr. and Mrs. Italo Maryi, and son, Frankie. Mr. and Mrs. Art Blanchard and son, James, returned Fri day after a three weeks vaca tion. They visited at Fort Fran cis, Ontario, Canada at the home cf Mrs. Blanchard's parents and in Interational Falls, Minn., with a sister-in-iaw. Pepsi-Cola Bottling Under appointment from Pepsi SLASHES mens! Sliding storage baskets simplify storage by keeping food neatly arranged. Easytfore-move. Vertical wire' separators divide cabinet Into sections for orderly arrangement of pack ages. Cake and pie rack stores pastries safely, conveniently. One shelf for pies, another for pie or cake. Counterbalanced lid stay open when raised, leaving both hands free for loading or removing. 0 Fast-freeze compartment is extra cold for quick freezing. Refrigerated on all three sides and bottom. ' ENJOY a 17 Cu. FREEZER FOR $ 140.00 MICE, Medford-Phert SP 3-5306 137 E. Main-Ashland Phone MU 9-5831 MEDFORD (OREGON) MAIL TRIBUNE FIVE Ingrid Bergman Says Goodbye to Daughter Copenhagen, Denmark W) Ingrid Bergman said goodbye to her daughter, Jenny Ann Lindstrom and ended their first reunion in six years. Jenny Ann, 18, flew to Stock holm to rejoin her father, Dr. Peter Lindstrom, barely 45 min utes after she and her actress mother arrived here from Rome. Miss Bergman planned to stay for two or three days with her aunt, Mrs. Vita Ell. Jenny was en route to the United States where she is a student at the University of Colorado. Ingrid refused to answer ques tions at the airport and said only she would be visiting her aunt. She agreed to pose for photographers, though sadness was written on her face. Co. of Medford - Cola Company, New York Fh HOTPOINT AS LITTLE AS 95 nc. steel, however.