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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (June 30, 1957)
The cost of operating the average united fund drive runs about 8 percent of the total collected. Fund-raising expenses of some other familiar organizations run about as follows: Red Cross, 5.8 percent; American Cancer Society, 9.6 percent; the National Foundation for Infantile Paraly sjp 10.6 percent; American Heart Associ ation, 12 percent; National Tuberculosis Association. 13.8 percent; and the National Society for Crippled Children and Adults, 15.8 percent. These figures don't include the time spent by volunteer workers or industrial employees who solicit aid on company time. years; yet the U. S. Department of Health, Education, and Welfare estimates our present hospital deficit at 843,000 beds. The cost of daily care for patients has climbed from $10.04 in 1946 to $24.15 today. It will take $22 billion to provide the facilities sorely needed right now and $10 billion of this must come from private sources. 3. Kcligiog. Church membership in the United States recently passed the 100 million mark for the first time in history. The National Council of Churches esti mates per-capita church giving last year at (3.24 up 8 percent over 1955. Gener ous as this sounds, it isn't nearly enough There is some friction these days be tween the large national charities and the united funds. Many of the national organ izations have demonstrated they can do much better on their own than as part of a combined appeal. Thus there seems to be a place for both individual drives and the united funds, with the distinction being mainly geo graphic. The community fund is undoubt edly the best method discovered to take care of local charitable needs, as well as the local needs of national charities, with a minimum of bother to the individual contributor. Hospitals, churches, teen-age recreation facilities, child-welfare organi zations, homes for the aged, marriage counseling groups, and the like must have local fund drives to keep them operating for the good of the community. On the other hand, contributions to the large national charities often go into long term research programs which may result in such discoveries of universal benefit as the Salk polio vaccine. In one instance, the returns are immediate and urgent; in the other, they are sometimes longer com ing, but are usually every bit as neees:ry and as beneficial. ii Hat A,yJ the greatest aris of chari W table need today? There are six, and the assistance required by each is growing more pressing every yi- despite stidily increasing contributions. Here they gre, alom! with the outlo) for each: 1. JMiicflfttO In the ne 10 fl0i, la-mcntarv-sihool enrollment ill inciiP5t! by ti(i million students, hish .hHl8 by H2 million, and colleges by 1.1 million, fins means abtiut Sfl.(X mors clg&M'mstif ill be needed, plus two million dditii0l teachers and tl billion wm th of clditiofi al college facilities: prent tS will ,,, M only iiut 55 rcnt o tht cot; ft remainder will 1 the reSpritifeilitji of privately endowed institution. contnlnitions for health facilities repre sented a tenfold increase over the last 15 to provide the facilities needed for the growing influx of church-goers. There will be a need for about 70,000 new suburban churches in the next 10 years; these, plus additional church facilities in established communities, will cost about $7 billion all from private contributors. 4. SciJ 'el-e. No problem today is as poignant, as far-reaching, or as fast growing as that of our elder citizens. The 14 '2 million Americans over 65 years of age will increase to 21 million by 1975 and the problem of seeing that they are properly cared for will multiply even faster. For example, it costs an average of more than $100 a year to provide med ical care for each aged person. There are problems at the other ex treme, too. More than 300,000 children yearly are affected by annulment, divorce, or abandonment; seven out of every 1,000 American boys and girls under 21 re quire some kind of welfare assistance. Agencies to combat delinquency are be coming steadily more important; police cases of youngsters in trouble have more than doubled since 1948. 5. SccrttiGQ. A sizeable segment (up to 35 percent) of Community Chest funds goes to such youth activities as the YIMCkV, Boy and Girl Scouts, Boys' Club of America, and the Camp Fire Girls. Never before have these organizations been so important and never have their needs been greater. They will need at ljast $300 million over the next five years to improve their facilities and carry on their outstanding work with America's rapidly ftro'infl young population. TfiDse ar8 the areas of need. Most of the organizations to supply these needs ali9dy cSist. And most of them are staffed hp dedicated, hard-working people doing a difficult, .sometimes thankless job. You lys reserve the freedom of choice to contribute where and how you pltii. But the next time you're solicited for funds, weigh the request against the needs as you see them and contribute intelligently. Fomili; Weekly. June 30. I9.'i 7 spray away your lawn weeds It's easy as Watering! Here's how amazing ORTHO weed killer con trols lawn weeds without harming hardy grasses! It's a brush killer, too! KILLS WOOD PLANTS LIKE POISON IW, POISON OAK AND UONtySUOOE I e jN. KILLS LAWN WEEDS -jf tVv LM. DANDELION. CHICK- ! V "i-V. WEED AND PCANIAJN Pj rucsc welds ir? (fwrl sSl fl SHCNEt AND OC - AW' r r 1 "J 8 tASJLV KILllD BV V'l?Yj7 Ji mm uarcv gcasses , A Wj fN. B yf PCLNCwiNO PtANrs yA &vS x s More effective than other leading weed killers- contains more 2, 4 -D, more 2, 4, 5 -T. For a weed-free lawn simply spray on lor sprinkle on) Improved WEED B-GON. Contains more active weed killing ingredients yet costs no extra. Apply with either ORTHO Lawn & Garden Sprayer or with sprinkling can. Controls these and many other weeds: Chickweed, Plantain, Wild Onion, Dandelion, Thistle, Morning Glory, Sumac, Brambles P3 II WEEDt-CON BE ORTHO Dieldrin Spray protects lawns from damaging insects ORTHO Dieldrin Spray kills white grubs, Japanese Beetle grubs, sod webworms (lawn moths), ants, and many other lawn insects. Control may last tor many months. Easy to apply with garden hose attachment sprayer. V 0TMO T H S REC.U $ PAT Of T t) fit MO 1 OON (ORTH0) California Spray Chemical Corp. Richmond. Calif.. Washington. D C.