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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Oct. 14, 1956)
I FOURTEEN MEDFORD (OREGON) MAIL TRIBUNE Sunday, Oclober 14, 1956 Madison Avenue Still One Of Demos' Favorite Roads New York U.R) The Demo crats may sound as though they are mad at Madison Avenue, but don't get them wrong. It's still one of their favorite streets. Former President Harry S. Truman and other Democratic orators don't toss their verbal barks at the thoroughfare as such not at the avenue where bras are built, the Manhattan cocktail was born, and Daseball scored Its first "home run." Mr. Truman's daughter, Mar garet, and her husband live one of Madison Avenue's most expensive hotels. It was on Madi son Avenue that William Jen nings Bryan once was nominated for president. The former president and his fellow Democrats are aiming their criticism at the world of advertising which has become indelibly identified with Madi son Avenue known as "ulcer gulch" to advertising men and the place where P. T- Barnum's olH exhibition hall once drew the "suckers." Attack Narrowed Further Narrowing the field of Demo cratic attack still further, they are talking most about the two large Madison Avenue advertis ing agencies that are helping to run the GOP campaign. But another large Madison Avenue agency is writing slo gans for the Democrats. Many large agencies are not on Madison at all. Several are not even in this city. Madison, situated between wealthy Park and Fifth Avenues, is considered the center of the advertising world. But J. Walter Thompson, the largest ad agency of them all, is on Lexington Ave nue, two blocks east of Madison Others are on Fifth, Park and various side streets. However, most are within a radius of about a mile from Madison Avenue and 42nd Street. In 1952, the financial center around Wall Street came under strong Democratic fire. This year, the Democrats have moved uptown to Madison Avenue, with which much colorful Democratic nd social history are associated. Madison runs from 23rd Street to the northern tip of Manhat tan. It goes through a wholesale district, a high-price shopping district, a hotel and office build ing district, a neighborhood shopping district such as almost any city has, and finally, through Harlem. Famed Tammany Hall is on Madison; so is the National Dem ocratic Club, housed in a fine old mansion. A few blocks north local Democrats have their head quarters in the Biltmore Hotel, not far from Republican offices in the Roosevelt Hotel, named for Theodore Roosevelt. At the old Madison Square Garden, long since torn down, Bryan accepted his third and last Democratic presidential nomination in a speech filled with his golden-throated oratory Eternal Light On one side of Madison Square is the eternal light, which burns in memory of World War I dead On the other is the biggest busi ness in the world, the Metropol itan Life Insurance Company The huge New York Life Insur ance Company is to the north, on the site of the old Madison Square Garden, which was de signed by Sanford White. He was shot to death in the Garden tower by Harry K. Thaw. It was in Madison Square it self that a group of "gentlemen" members of New York's "400" wrote the rules that helped put baseball -on a national footing. And at the northeast corner of the square is the Manhattan Club, where the first Manhattan cocktail was concocted. The famous "Flatiron" build ing stands at the park's south east corner. Madison Avenue sometimes is called the Bond Street of Amer ica, for its many men's shops, in cluding famous Brooks brothers. In its lower reaches, it houses two large Lutheran organiza tions, the Morgan library, on the site of the first residence ever to have electricity, and a wholesale district specializing in girdles, bras, panties, slips, rugs and laces. Establishments on Madison Avenue include a chapter of the American Society for the Pre vention of Cruelty to Animals, Plan New Hospital Near Reed College Portland Pre-construction plans for a new Portland Osteo pathic hospital are moving into high gear, pointing towards breaking ground after the first of the year on a five-acre tract near Portland's Reed college. Recent approval by the state board of health of S222.842 in Hill-Burton federal funds gave hospital officials the green light to proceed with the project. Construction is to be under way before May 1, 1957. The staff of 30 doctors is shar ing in the building expense. Staff members are immediately contributing $150,000 to the building fund. A public subscrip tion campaign will be held in the Portland area in November to raise $350,000. The present 40-bed hospital building will be sold. The new hospital will be one of the most modern in Oregon, built at a cost of $750,000. The one-story building will include nursery, private rooms, wards, delivery room, surgery, semi private rooms. X-ray room, doc tors' lounge, nurses' lounge, and kitchen. The hospital will have the latest equipment. A MAILMAN'S TRAVELS Orem, Utah (U.R; M. Verne Thurbcr, marking his 30th year as a rural carrier on Route No. 2, estimated the job he began in a Model T Ford has carried him 280,000 miles. Thurber, who marked his anniversary by working as usual, said he hadn't had an accident since he began his route in August, 1926. A FITTING NUMBER Chicago IU.R) Dr. Harold Clayton Urcy, the University of Chicago's famed physical chem ist who discovered heavy hydro gen, has the number 2014739 on his auto license. That is the atomic weight of heavy hydrogen. the International Business Ma chines Corp., three United Na tions delegation headquarters, the Columbia Broadcasting Sys tem's main offices and the headquarters of the National As sociation of Waste Material Dealers. leave your problems in the fitting room Q0 Nton lane, tmhnidtni Wwi marovintH ml ictm ileilic. Vrrffat jtrtfdh kocl. Woirttn. bW. WhH,. 14' end 16' hnaHu. $1 3.50 Aim titkh flattie ml and aefin fertft. J' coor. fmfcreioVae' Inn) I V.fW ifr.td bock. wW J 4' $1 2.50 If l.nutt $1 6.50 The FLAIR bra it Gouord'i popular all-talin-elatlK design. Meet Gossard's Figure stylist Miss Maxine Nelson . . . she'll be here on Monday and Tuesday, Nov. 15th and 16th, to help you select the right Gossard for you . . . there's no charge for this service . . . come in at your convenience. S AH Enter our big Cannon Contest . . . just register your name on our main floor . . . you may win a fabulous 108 pc. set of Cannon linens valued at over $100, or other big prizes including a G.E. Automa tic Blanket or Skillet enter each time you come into the store. anniversary Dress ALE Your favorite dresses at great anniver sary savings! You know all about our famous dresses! You know their style . . .:fine dressmaker details . . . appro priate fabrics. You know their Tightness for usual occasions and their satisfying value. Now Mann's has 50 of these beautiful dresses right out of our regular stock at give-away prices ready for you to step out in! Sizes 9-15, 10-18, I6V2-22V2 values to 25. 46 r fell. IlwM v.- s4i.'. x A 11.46 :' 'ill ' M r4kif- 14 vr ,-2 . Jr5l9t iXr . X ! L s f f t 7y !ti tit! 5 1 'K fi ft ;'ivi I the golden falcon BERET . . The most versatile hat of the year ... the flattering velvet beret will suit your casual and varied life perfectly, for you can wear it everywhere . . . traveling, suburban events, in 'town. Endorsed by Eastern Air Lines as "the travel hat of the year" and at low anniversary prices . . . just ... reg. 1.35 famous brand STRETCH HOSIERY Yes, for'the first time, and possibly the only time this famous maker allows us to lower the price on this "beautiful first quality hose in all, the new fall shades . . . and, for once, they really stretch to fit - don't miss this one! O see page 7, second section, for more Anniversary news
