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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Aug. 24, 1956)
TWELVE MEDFORD (OREGON) MAIL TRIBUNE Friday. Auguit 24. 1958 sesioower isi Sa ance CISCO Highlights of Accept Television Industry Said To Lose Millions on Convention Coverage San Francisco (U.R) Robert Sarnoff, president of NBC, threw an informal lunch here this week and touched on a problem that's worrying all the networks the cost of covering the po litical conventions. Sarnoff said NBC would drop "about $1,000,000 to $2,000,000" on its coverage of the Republi can and Democratic meetings. He said he believed the industry as a whole would lose "about $17,000,000 to $18,000,000." Half-seriously, Sarnoff sug gested that perhaps TV's cover age of future conventions could be cut down a bit. The NBC boss said that perhaps some steady viewers missed their regu lar programs and that if some compromise could be worked out, it might be better all round. This year, the three major nets carried a total of 169 hours and 13 minutes of convention cover age, according to their own count. ABC says it channeled 35 hours in Chicago and 23 hours, eight minutes in San Francisco. CBS carried 33 hours of the Democrats and 22 hours, 30 min utes of the Republicans. And NBC brought its viewers 34 Democratic hours and 21 hours, 30 minutes of the GOP. Plu Specials All this time is exclusive of the special political programs the nets programmed from both cities. Sig Mickelson, CBS vice-president in charge of news and pub lic affairs, agreed with Sarnoff. Caught at the close of the con vention, Michelson said CBS al most certainly would lose money. "I don't know how much ex actly," said Mickelson, "but it's pretty evident that we may have to cut back a little on the con ventions in 1960. I don't know how much, but it seems to be getting out of hand a bit." ABC-TV vill lose money, too, according to Ernest Lee Jahncke, vice president and assistant to ABC President Robert Kintner. But Jahncke, speaking for Kint ner, saw no chance of cutting back in 1960. "We'll deliver the exact cov erage then that we did now," he said. Perhaps the man who was most willing to open up about the problem was Sylvester "Pat" Weaver, chairman of the board of NBC. Weaver, cornered while he was touring the ABC studios Thursday, put it this way: "There's no question that we'll lose a lot of money by covering the conventions this year. In 1952, the cost of the conventions were the difference between a profit and loss for NBC that year. But maybe that was just bad management," he smiled. "But TV is so prosperous, there's no reason why we should not cover the full conventions. I hope the' day never comes when TV do-s decide to gloss over anything as important as these conventions. "I'm sure that over the past two weeks every home In the country has looked at some time or other I can't imagine any one not curious enough to look. "And actually I think we've learned something ' the best place to watch a convention is on TV. I think the people sitting at home have seen more than anyone in the hall, including me." Wink, Laugh Endear amie To Convention San Francisco UR! Mamie by a minister in the convention's closing minutes. Grandson Honorary Chairman As Mamie and Ike sang, he tional Convention with a wink, answered w a bVBoth Eisenhower became the Republi can party's sweetheart Thursday night when she charmed the Na- laugh and a bright purple dress. . The first lady's stock as a woman with a winning person ality went even higher after she walked into the Cow Palace to watch her husband for the sec ond time accept a presidential nomination. The wink came when she and Ike joined in the singing of "God Bless America," a dramatic touch that was sandwiched be tween the showering of balloons on the crowd and the benediction - CALL -LINSNGER'S WHEN YOU NEED READY-MIX CON M. C. LSNINGER & SONS Phone 2-5336 or 2-5897 Ashland 8121 Knew all the words, but Mrs Richard Nixon, standing next to them on the speakers' platform, didn't make it through the last stanza. Mamie and Ike both laughed when the party committee chair man, Leonard Hall, announced that their eight-year-old grand son, David, had been named hon orary chairman of the 1956 con vention. Mamie, in her natural friendly manner, accepted a gold medallion for David, oldest of the three Eisenhower grand children. Hall preceded his presentation of the medallion to Mamie with the quip, "And now I have a sur prise for you, Grandmother Eisenhower." Presented Pipe Organ Mrs. Eisenhower also was pre sented a pipe organ by the paryy. She said she would give it to the Fitzsimons hospital in Denver where her husband recovered from his heart attack. Mamie's week end visit in nearby Pebble Beach won't be the average woman's idea of fun at a resort. A spokesman said she probably would stay in her room while Ike played golf. And she didn't have any shorts, slacks or swim suit in her suitcases. ii Mamie is not the outdoor type, A White House spokesman explained. USE TRIBUNE WANT ADS! McCANN ON VACATION Charles M. McCann is on vacation. His weekly news out look and daily foreign news commentary columns will be resumed upon his return. "I just bring along a picture of our OK Used Car, id he never looks at anything else!' When you take a peek at, an OK Used Car, be prepared to feast your eyes on a fine figure of an automobile. It's as pretty as a picture because your Chevy dealer reconditions it for safety, per formance and value before he warrants it in writing. Remember that his volume trading means big savings and selection, too! LOOK FOR THE OK TRADEMARK! Sold only by an Authorized Chevrolet Dealer SEE OUR OTHER AD ON PAGE 7, SECTION 2 C1IE NINTH S BARTLETT STS. PHONE 2-8037 Republican Party , Vill Continue To Grow, Speaker Says San Francisco (U.R) Typical highlights of President Eisen hower's acceptance speech: GOP Parly of Future "If we and our successors are as courageous and forward-looking and as militantly determined . . . as Abraham Lincoln and his associates . . . The Republican party will continue to grow in the confidence and affection of the American people, not only to November next, but indeed to, and beyond, its second centennial . . . The Republican party is the party of the future." Why? Five Reasons "It is the party of long-range principle, not short-term expe diency . . . the party which con centrates on the facts and issues of today and tomorrow, not the facts and issues of yesterday . . . the party that draws people to gether, not drives them apart . . . the party through which many things that still need doing will soonest be done and will be done by enlisting the fullest ener gies of free, creative, individual people ... a party . . . completely dedicated to peace." Farm Problems "Expediency said, 'Let's do something in a hurry anything even multiply our price-de pressing surpluses at the risk of making the problem twice as bad next year just so we get through this year.' People who talk like that do not care about principle and do not know farmers . . . "We have designed our pro gram of principle. . . "We are determined . . . that farm prices and income . . . shall in the coming months and years get back on a genuinely healthy basis. Recent improvement in farm prices indicate that we are on the right track." Labor Relations "Expediency said, 'When a major dispute looms, the gov ernment must do something anything to settle the dispute . . . Principle says, 'Free col lective bargaining without gov ernment interference is the cor nerstone of the American philos ophy of labor-management rela tions,' if the government impa tiently charges into every major dispute, the negotiations between parties will become a pointless preliminary farce ..." Centralized Government "Expediency said, '. . . It is so much quicker and easier to plan, finance, and direct all major projects from Washington.' Prin ciple says, 'Geographical balance of power is essential to our form of free society . . . ' and so we stemmed the heedless stampede to Washington." Looking Ahead, Not Backward "More than 20 years ago our opponents found in the problems of the depression a battleground on which they scored many po litical victories . . . the world has moved on . . . but their obses sion with depression still blinds many of these critics to the in sistent demands of today. "The present and the future are bringing new kinds of chal lenge to federal and local gov ernments: water supply, high ways, health, housing, power de velopment, and peaceful uses of atomic energy ... let us quit fighting the battles of the past, and let us all turn our attention to these problems of the present and future ..." Unity "Our party detests the tech nique of pitting group against group for cheap political advan tage . . . our party as far back as 1856 began establishing a record of bringing together, as its largest element, the working people and small farmers, as well as the small business men . . . "Now, 100 years later, the Republican party is again the rallying point for Americans of all callings, races, and incomes." Democrats Too Are Invited ". . . . The Republican party and program are and will be decisively approved by the American people in 1956. I have just made a flat statement of Republican victory, and it is based on certain assumptions. I believe in these assumptions. Everyone who believes as we do must carry the message to all the land. It is a task for everybody that carries the' mes sage in his heart . . . "Republicans, independ e n t s, discerning Democrats, come on in and help us." Smugness "In our time of prosperity and progress, one thing we must al ways be on guard against is smugness. True, things are go ing well; but there are thousands of things still to be done. There are still enough injustices to be erased, still enough needless suf ferings to be cured, to provide careers for all the young cru saders we can produce or find. We want them all!" Civil Rights ". . . The Republican party was created in a devout belief Nixon Returns to Father's Bedside Los Angeles (U.R) Vice President Richard M. Nixon re turned to the bedside of his 77-year-old critically ill father early today. Nixon arrived here from San Francisco aboard a chartered plane and was rushed by car to nearby La Habra where his father, Frank Nixon, lay on the verge of death. The vice presi dent, at the insistence of his father, left the bedside of the elder Nixon Thursday and flew to San Francisco to accept his renomination. The condition of the elder Nixon improved and the gray- haired man seemed cheered while watching his son accept the renomination on television. But after the exciting event, Nixon's father suffered a slight relapse. Dr. I. N. Kraushaar Thursday night listed the elder Nixon's condition once more as critical. But in a report early today, he said the vice president's father appeared to be improving. He expressed the opinion that the elder Nixon should recover, barring unforeseen complica tions. "We are a little optimistic at present." Dr. Kraushaar said. The father has put up a cour ageous fight to live after being stricken early Wednesday with a hemorrhaging artery in the abdomen. in equal justice and equal oppor tunity for all . . . the Republican party's record on social justice rests, not on words and promises, but on accomplishment. The rec ord shows that a wide range of quietly effective actions . . . has brought about more genuine and often voluntary progress toward equal justice and oppor tunity in the last three years than was achieved in all the previous 20 put together . . ." Other Discrimination ". . . There is much to do. We must insure a fair chance to such people as mature workers who have trouble getting jobs, older citizens with problems of health, housing, . security and recreation, migratory farm la borers and physically handi capped workers . . . American Indians, low-income farmers and laborers, women who sometimes do not get equal pay for equal work, small businessmen, and employers and workers in areas which need special assistance for development." Peace ". . . Without peace there is no future. It was in the light of this truth that the United States proposed its atoms for peace plan ... in the same way, we have worked unceasingly for the promotion of effective steps in disarmament . . . "There are three imperatives of peace . . . maintaining our own national strength, moral, economic and military . . . col lective security . . . and . . . we must actively try to bridge the great chasm that separates us from the peoples under Commu nist rule . . . "Now, at last, there appear to be signs that some small degree of friendly intercourse may be permitted . . ." So What's Ahead? "A government worker, when he first arrived in Washington in 1953, was passing the Nation al Archives Building in a taxi, where he saw this motto carved on one of its pedestals: 'What is past is prolouge.' He had heard the Washington cab driv ers were noted for knowing all the Washington answers so he asked the driver about the mot to. 'Oh, that,' said the driver. 'That's just bureaucratic talk. What it really means is, you ain't seen nothing yet.' " GOP Leaders Praise Address San Francisco flJ.R) Repub lican leaders today hailed Presi dent Eisenhower's speech at the GOP convention as "magnifi cent" and "inspiring." Former Gov. Thomas E. Dewey of New York, a two-time GOP presidential nominee, praised it as "the most profoundly moving statement I've ever heard." Senate Republican Leader Wil liam F. Knowland of California called it "an outstanding speech." j "It sounded the keynote for ; the entire campaign of 1956," j Knowland said. "The whole tone of the speech in calling on all groups to join together was an outstanding feature." j Other comment: , Gov. Goodwin J. Knight of ; California: "It was ' a superb ( speech. The emphasis placed on hopes and plans for the future and the particular reference to the young who must not only j hope but fight for the future was most interesting to me." Sen. Barry M. Goldwater of Arizona, chairman of the GOP Senatorial Campaign Commit tee: "It was an excellent speech. It pointed out exactly the road the Republican party is on." Sen. Arthur W. Watkins of Utah: "It was an historic ad dress, one of the greatest by a Republican leader since the days of Lincoln. Mr. Eisenhower is a world statesman who doesn't for- ;et his own country . . . but sees beyond the shore line." BELIEVED IN SIGNS Naugatuck, Conn. (U.R) A salesman at a used car lotiig ured a prospective customer took the name of the firm too literally. The "customer" asked for, and received, a convertible to "road test," but he never re turned the car to "Free Motors, Incorporated." Late Show Thru August 26th -The Treruers Mukey Kali Quintet y s , i. Cjs - a ! . 1. .,iufl' GENUINE CHARCOAL BROILED FOODS! Candle Room! Medford Hotel 6 to 1 A.M. Daily 4 to 1 1 P.M. Sundays 1 I r 1st Annual Southern Oregon Sunday, August 26 acKson no I i Serving Begins at 2:00 P.M. 5 25 Tickets Si TICKETS AVAILABLE AT ANY LOCAL FEED STORES OR AT HART'S HATCHERY OR AT THE GATE ! Barbecue Chicken Vegetables Beverage Salad Dessert ! .Jin' j. .'iipwwwii imu D AY S --ly- NUMBER POSTED AUG. 31 GET TICKETS NOW! NO PURCHASE NECESSARY! BAMBOO LEAFRAKES 500 New remium Stems Just Arrived! VISIT OUR PREMIUM ROOM IT'S FUN TO ip BUY GAS AT "ON THE POINT" SOUTH CENTRAL AT SOUTH RIVERSIDE.
