Image provided by: University of Oregon Libraries; Eugene, OR
About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (June 12, 1956)
TEH MEDFORD (OREGON) MAIL TRIBUNE Tuatday. Junt 12. I9S8 Nation's Doctors Are Asked to Be Frank, Reduce Waiting Time Chicago (U.R) Th nation's of the profession at the opening distinguished service award, one discussion of polio with reports and for unavailability.' condition. In some "extreme- doctors have been advised to show greater frankness in diag nosing patients' ills, cut down the time spent in waiting rooms and stamp out a "growing ten sion" between specialists and general practitioner?. Dr. Dwight H. Murray of Napa, Calif., president-elect of the American Medical assoca tion, diagnosed some of the ills session of the AMA's 105th an nual meeting. Murray spoke as some 12.000 physicians and almost 15,000 in interns, nurses, technicians, stu dents and doctors' wives began swapping ' the newest develop ments in medicine and surgery. A highlight of opening day ac tivities was the selection of a physician to receive the AMA's of medicine s highest honors. Delegate Select Winner The association's House of Del egates, a 192-member body which represents the nation's doctors, was to select the award winner at its opening session from three names submitted by the AMA board of trustees. The first general scientific session featured a symposium by Dr. Leonard A. Scheele, sur geon veneral vof the United States, and Dr. Jonas E. Salk, discoverer of the Salk vaccine. In his opening address. Dr. Murray said a public Opinion survey conducted by the AMA indicated that the public "still continues to be critical of us for high fees, for coldness and im patience, for lack of frankness Patients Complain He said the survey showed that patients complain "twice as much about long waiting as about fees," and he urged doc tors to reduce the waiting time in the reception room. Murray said that "in almost all cases the patient 'has a right to know" what the doctor's ex amination discloses about this cases, he said, a relative or a close friend of the patient should be informed.. He said he has seen "increased warning signals which indicate a growing tension between gen eral practice and specialization." He warned that any cleavage due to "petty jealousies" wili weaken the profession. V f. -.'-' V:?;..-. I A i i V" EXCELLENT PHOTOGRAPH is made of Vice President Richard M. Xixon as he receives word President Eisen hower has been moved in ambulance to Walter Reed Hos pital with intestinal intammalion.( International Soundphoto) 1 STEVENS- LongrUw Slory ... The Lor-Bcll tory in Wash ington Slate began with a 1918 agreement among R. A. Long and his associates to go forward with the business. It was nearly four years later, on Dec. 6, 1922, when they were called together for a final decision this time with their wives. Long spoke first to the women, saying: "This is going to require the husbands of some of you women to be away from home an unus ually large amound of time be cause this cannot be done in a day or it cannot be done by men remaining at home ... So you must expect, now, that they will be gone a great deal and I want you 'to understand what that means ... It is often stated that the wife of a man can either make him or break him. She has a lot to do with his success or failure, so with you women in connection with these men we are starting on the way now your manner of k'nding encour agement, as the case may be. is going to have a lot to do with the success of the enterprise." And he added, for all hands. "Let us not be governed by selfishness in the work that is before us, and by selfishness I mean the thought alone of mak ing money, but rather to build up a successful business that will do great good." A Great Adve-nlura . . . The meeting of the 18 mem bers of the Long Bell board and their wives had opened with prayer and with reading of the 67th Psalm. Men and women like were ready to put their faith for their futures in the forests of a far country as they heard . . . "Then shall the earth yield her increase; and God. even our God. shall bless us . . ." Their leader was now a man of 72 years. But they believed in his inspiration and his mis sion. They agreed to his pro posals, in the seemly manner and plain way of a business meeting. Robert Alexander Long was 68 years old in 1918. when he decided against the liquidation of his Southern lumbering or- I ganization and resolved to launch a new enterprise in the Pacific Northwest. For 43 years he had been main owner and manager of the Long-Bell Lum ber Company. It had grown from ! one retail lumber yard to a great Midwest chain with its own sources of lumber supply vast tracts of Southern longleaf pine and big sawmills in Texas and Louisiana and with a magnifi cent headquarters building in Kansas City. But the pine stands were almost gone by 1918. Longview Spirit ... Through the years of expan sion R. A. Long had stuck to a policy of selection and training within his own organization when promotions were in order or new executive positions were to be filled. Steadfastness and loyalty were not virtues left to provide their own rewards in the Long-Bell Lumber Company. ! It was a place to get ahead. And i by 1918 R. A. Long had an or-! ganization of executives in top ' jobs who had. in the main, started at the bottom years be fore. They were characteristical ly family men and churchmen. Long himself was as religious in his inward being as John D. i Rockefeller Sr. His Christian faith was his guide in business relations. And this was the spirit and character of the creation of Longview and its early growth. In his highly readable and in formative book on Longview, ; John M. McClelland Jr., tells' that. "R. A. Long was present at the first meeting of the city council when the lumber com- pany turned over the adminis-. tration of local affairs to the newly elected representatives of the people. He said, "We need divine guidance in opening a ; new enterprise in this great Northwest country.' and Mr. Long then led the group in prayer." STARTS AUTO INDUSTRY Rio De Janeiro (U.R) Pres ident Juscelino Kubitschek Mon day signed a decree implement ing plans for the creation of a Brazilian automobile industry. fO FREE HEATING tSTlMATE CALL MEDFORD'S MOST DEPENDABLE DEALER III- m in mil SOUTHERN OREGON HEATING Yoa wsnt a good, dependable furnace to keep your house warm on lest money. That's why so many thousands of home owners choose the efficient new M on tag Comfortflo gentle, even heat all through vour home And Comfortflo uses up to 40 leas fuel, too! Only Mwrtef. MS Cataertfle. SOUTHERN OREGON HEATING 2356 S. Pocific Hwy. - Medford Phone 3-SS9S ii rnrnnn Penney's REMEMBER THE SKIPP ON SUNDAY, JUNE 17" ER" FOR DAD ... A BEAUTIFUL SELECTION of TIES, Just Arrived 49 4 98 98-1M Wt have a varied assortment of Jacquards, Head Beaded . Plaids and Repps styled just for Dad in the new look. Come in and select HIS now! - NYLON AND COTTON ... AND STRETCHABLE! Penney's TowncraftSi combines the softness and asborbency of fine combed cotton with the perfect fit, neatness and durability of lati cized nylon. Choose from 3 sizes in handsome sports patterns. 69 sizes small medium, large COVERA FINISHED NEW LUXURY TWIST SHEENS Rare beauty . . .rare performance! A new fashion texrure a distin guished addition to Penney's all wool slacks. New finish aids wrinkle-resistance, press-retention, water- and water-bome-stain-repel-lency. 1275 sizes 29 to 42 llllf Machine Washable Gabardine JACKET 790 36-44 Lightweight and rugged wearing construction . action free fit. Wrinkle and rain repellent. Checked Ginghams for a Fashionable Dad 1 93 S,M,L, Penney's gingham check Sport Shirts are J00 combed cotton for top wear and comfort.' Pastel and deep colors. Rayon Gabardines for The "Skipper" 298 S,M,L, XL Completely Machine Wash able and with fine ' Town- craftS tailoring. Dad'll want two or three of these in many dress-up shades. HERE THEY ARE! FOR DAD, FINE DRESS SHIRTS of 65 DACRON, 35 EGYPTIAN COTTON AT A LOW, LOW PRICE OF 98 Penney's has a complete size range of these fine 65-o, dacron, 35 fine Egyptian long staple cotton shirts; spread collar, barrel cuff. These wear and wear and wear; dries in a jiffy and needs little or no ironing. White. Sizes 14y2-l7, 32-75-inch sleeves. U9 A 1 ,-! TIE-BAR and CUFF-LINK SETS 250 Fed. Tax Just in time for Father's Day. We have a grand as sortment to choose from. Novelty, tailored and enam eled styles. HANDKERCHIEFS FOR DAD 121 00 Penney's value-priced hand kerchiefs for men I Well made . of serviceable white cotton 17x17 inches with -inch hemstitching. -J: -4la3 Ji f..J...t.v.'..-I-. t MEN'S BROADCLOTH & OXFORD SHIRTS 298 In colors in two top collar n -I.- All t... i i. Ul. ,mr AMUt fane greens and yellows. MV4 17" neck, 32-35" sleeve. iiiiJB."" W ; II aaaW WASH 'N WEAR COTTON PLISSE 1QO Sizes S, M, L,XL Th original Wash 'N' Wur Sport Shirt . cool, no-iron cotton plisse! Now in a whole new crop of colorful vat prints at a price that is hard to resist. 100 DACRON DRESS HOSE 79 , Give you perfect fit Ex tra long wear, fine quality rib knits in a wide range of stay bright colors. Siies 10-13. Casual Comfort in a SLIP-ON OXFORD 5QA Sizes 6Vi 11,C,D Pliable glove leather uppers and foam crepe soles and heels. Sanitized. In brown and tawny. Two styles to choose from. SPECIAL! MEN'S ROBES IN THICK LOOP TERRYI Terrific Penney savings . . . Just In time for lazy summer days on the beach! 8 -ounce terry that's soft, absorbent, long wearing, machine washable. Get all the extra advan tages of fine Penney tailoring. White only. 400 sizes small, medium, large COOL, COLORFUL MEN'S BROADCLOTH PJS! Cut for roomy sleeping comfort over Penney's own patterns . . . Sanforizedt for a lasting fit. Ma chine washable - printed cotton broadcloth in a smart variety of brand new prints. Slip-over and button front models.' 398 sizes A, B, C, D tMaximum shrinkage 1 . TOWNCRAFTs SHJRTS IN 220 THREAD SUPER BROADCLOTH Here are all the famous Penney features . . the super-count combed broadcloth, Sanforizedt to keep shape permanently . . . the long-wearing 2-pIy collars and ruffs . . . the smooth fit . . . one piece sleeves . . . everything that spells quality. 3 popular collar styles in french or regular cuffs. tWon't shrink more than 1 . 2 98 Sizes
