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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Nov. 3, 1955)
FOtTKTrrX MZDFOBD (OREGON) MAIL TRIBUNZ Thursday, November 3, 1955 caay thers Kee By A. ROBERT SMITH Mail Tribune Correspondent Washington Just about every time Secretary of Inter ior Douglas McKay lands on one of the nation's newspaper edit orial pages either out of praise or damnation the newspaper clipping winds up in his govern ment bailiwick. It's the -way McKay and other cabinet members keep their fing ers on the nation's throbbing editorial pulse, to measure cur rent public opinion and sense the mood of the grass roots. If blood pressures are rising anywhere in the hinterlands over specific government policy or some local problem, administra tion officials want to know about it quickly. So they buy the ser vices of a Washington newspap er clipping agency which combs the nation's daily press for items of interest. In a real sense, the press clip Iping bureau bridges the great jguif that lies between the cab inet official, who is often bur ied beneath a mountain of prob lems that demand his decisions, and the newspaper commentary which the public, is consuming every day about those decisions he has been making. Many government depart ments have cojne to rely upon Press Intellence, Inc., of Wash ington, D. C., a private agency that services many business tirms as well. It performs its service for federal agencies generally along these lines: It subscribes to some 650 daily newspapers from all over the United States, both large and small, and at least one from every congressional district in the country. Its managers say these papers represent 84 per j cent of the daily and 97 per j reast Of Feelings With Clip cent of the Sunday newspaper circulation in the nation. Newspapers Combed As the mail sackslul of papers are unloaded, readers begin pour ing over them for articles that meet the needs of their clients. The Slate Department, for ex ample, may have put in a hurry up call for all current commen tary on U. S. policy in the Mid dle East crisis. Secretary of Ag riculture Ezra Benson may have asked for editorial reaction to his pork buying program. Or, as is more usually the case, readers will simply look for and mark for clipping all ed itorials and byline stories in pings which the cabinet member or his department is mentioned. These clippings are then tagged with the name of the newspaper in which they appeared and bund led off across town to the infor mation officers of the respective government agencies, the men whose job it is to protect the public relations of their super iors. At the interior Department, these clippvrigs are briefed by the press office in a weekly "Di gest of Newspaper Comment." It' tends to contain more critical commentary than otherwise on the theory that "we know who our friends are, but what we need most to know is who is against what we are doing." The digest is duplicated and sent to all top officials of the vast In terior Department. Firm Digests Newi Some government agencies have the press clipping firm di gest the news for them, believ ing that an outside agency is best qualified to sift the news for trends they ought to know about. Government agencies period ically get spanked by an economy-minded congressional com mittee on appropriations for spending public funds for this purpose, which confronts them with the awkward alternatives of having either to subscribe to numerous newspapers and as sign government employees "to read them, or remain largely ignorant of what the public press is saying. The irony of congressional criticism of this clipping service practice is that few people are more sensitive to what is being said about them in print than members of Congress, most of whom subscribe to a clipping service from their home state to let them know how many headlines they've generated and which way the editorial winds are blowing. BOMB KITS MOUSE Beirut, Lebanon U.R) A dynamite bomb was hurled into the residence of Moussa Dajani, assistant director of the United Nations relief and works agency, on Wednesday. Windows were shattered but ttier were no casualties. For Action, Use Tribune Want Ads QUICK and EASY! r fl I r7l I EH BEDFORD'S FRESHEST FRUITS and VEGETABLES fh The Day's News "Rri'ifh r?ono.nic ro: .Britain has moved to CUilB KOMiS SPENDING snd force more of her goods into overseas markets. That's the purpose of a new purchase-or-sales tax in crease amounting to 20 per cent that has just been levied. The idea is to make British goods COST MORE IN BRITAIN so that Britishers will buy less of them, thus leaving more to be exported. In announcing the increase in the house of commons, the chan cellor of the exchequer (the Bri tish term for secretary of the treasury) called for a sharp hold- down on local and national spending. Tbft irMke vrz in continuing :'At ,-''0--iay ?!.;er tne rid -to iiiiu.ii; um pcoauction had ended. This mistake (which re sulted because the politicians didn't have the courage to face changing conditions) was the cause of our present embarrass ing farm problem. LARGE SIZE GREEN BELL Try srurred Yrirh ground beef. They're excellent these cool days! Each gCREWBALL? It certainly would be in our country, where our problem is to sell all we can at home or abroad. In Britain, it's different. The British are manufacturers and processors. They have few raw materials of their own, so they have to buy them abroad. In order to get foreign currency with which to buy foreign raw materials, they have to sell their manufactured products abroad. The more British products the home folks buy, the less they have left to sell to foreign coun tries. That's the cold, hard fact of life they have to face, year in and year out. AMONG OTHER things, the British can't grow food enough in their islands to feed themselves. That brings up an interesting point. British farmers are subsidized. It WORKS. It works because no matter how much the British farmers produce they cant' pr o d u c e enough tOgfeed the British na tion. The subsidy is designed to STIMULATE -agricultural pro duction in Britain and the more it stimulates farm production the better it is for the British people. qiHAT BRINGS up a most inter - esting point here in our coun try. We started guaranteeing high prices for farm products DUR ING WAR TIME, when we need ed (for ourselves and our allies) more food than we had been producting. The purpose of it was to induce our farmers to go out on a limb and produce more food than they had ever produced before. In war time, that was per fectly sound. More food was needed to win the war. And we HAD to win. Brothers Losers In Drink Contest Manila U.R) Two brothers gambled their lives on their drinking capacity and lost, police reported today. Authorities said the brothers, Velacio and Ciriaco Aure, aged 24 and 20, used a drinking con test to settle a long-standing feud with Nicasio Hernandez. The first to pass out would be killed. After several rounds of rum, Velacio and Ciriaco drop ped. Hernandez shot one and stab bed the other. ROMAINE BMW RED LETTUCE British Atomic Plane Forced Down Sydney, Australia (U.R) A British atomic airlift plane was forced to land on the island of Bali while ferrying scientists and technicians to a secret test ing ground, authorities an nounced today. The plane had a mechanical failure on its scheduled atom lift flight from Britain to the Woomera rocket range in Aus tralia, where Britain will test an atomic device early next year. HEY KIDS! ENTER THE "SNOBOY" CONTEST. Win a Bike Camera Radio. See the "GUY LOMBARDO SHOW" on TV Tonight. "SNOBOY" JONATHAN C Young Tender Green rocco1 Extra Large Bunches BUNCH Your Choice We have all kinds. Danish or Acorn, Golden or Green Hub bard, Banana, Sweet Meat, Golden Delicious! 1 LB. look for this tag! Plump enough hr ROASTING to m. . . The Chkken to ask for when ye Buy CHECHEN !" SWIFT A COMPANY m rr. CHICAGO. Itl 'SNOBOY" VALENCIA 4-LB. BAG Tree ripened and full of juice! Cents A North Central States farm survey, showed that the farm home is years behind other de velopments on the farm and often is inconvenient and un- 'PHE TROUBLE came when the J- war ended and the fabulous war market for foods and fibers fell off. We then found ourselves with a vastly expanded capacity for farm production. For several years after the end of the war while the world was catching up on the food shortages that had developed in war time there was still a mar ket for our expanded farm pro duction. But as the void was filled, the markets fell off and soon w;e were producing more than was consumed. f EASY AS )j Wn UCKIEBERR Yj j k PIE M BIRDSEYE FROZEN w PKGS. 1 BIRDSEYE FROZEN PKGS. WE ALSO HAVE THE SAME FRYERS CUT, TRAYED AND WRAPPED FOR YOUR HOME FREEZER. FRESH PORK Small Lean Meaty Sides Mi U m FRESH OCEAN FILLET of LB. "TMT" DDAMH FRESH BEEF I Erf 1 B WHITE or YELLOW NESTLES SEMI-SWEET MORSEL! ALBER'S c OATS Small pkg. . . . 20c Lge. pkg. ... . . 43c FREE! CEREAL BOWL WITH EACH PKG. (EITHER SIZE) WASHING H POWDER GIANT PGK. "PARTY TIME" SHORT CUT (Small 3 Sieve Size) STRINGLEC REEN BEANS SlfOO No. 303 TINS NO CEREAL NEW CROP BARREL SAUSAGE PURE PORK THE BEST IN TOWN BONELESS PORK LOIN ROAST "Choice" Eastern Pork WE WELCOME CHARGE ACCOUNTS ON APPROVED CREDIT NO COOKING NO BAKING just odd to your prepared crust and serve! takes oao cans of cheap dog foods to equal the value of TTl cans BONNIE the n SHOP WEEK DAYS WE ARE CLOSED SUNDAYS BUY YOUR FOODS AT OUR MUST AND EVERY PURCHASE GUARANTEED IT WHERE IS ABSOLUTELY IS A ALL OF OUR HEATS ARE GOVERNMENT INSPECTED VISIT OUR FRIENDLY CLEAN STORE - LOCALLY OWNED AND OPERATED WE WANT TO PLEASE YOU - ED MILNE, Owner fjj;ti' " nrriSffif iiriwiiii :ni:fim'if-"--'-:- -" n ia.jiuj.iiii jij,u . 1 1 viu jiiui uujmuwui man iimuii iiiwct.. h. j r 1 V i V J 7 hi I and PHONE 2-7137 h k k k K h Saforday 222 WEST MAIN NEXT TO COPCO UWULTTJLAJ UXJLi U -- p I Dog Food
