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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Nov. 29, 1936)
MEDFOKD MAIL TRIBUNE. M"ETJFORD. OREOOy. RFXDAY. XOVEMBER 23, IMG PAGE SEVEN J; i m re !i i2 jcv rnivjtp rr.-viiir;,!' i-"" -""" w n-fimrm mrumi 'v m,-i . f-j,i y. s raiMgMffiintmrii im I iiMi mi iMfiaiiiiMiMinnianiifiiMiiiiiiii , i u i iw h n i, jiiiin amiMa ALL CHRYSLERS E When Chrysler introduced the auto matic overdrive In It Airflow models two years ago and again when It made this feature available In Its lower-priced cars In 1035, the public found Itself In possession of a new and Important adjunct to fine per formance and eoenomy In motoring, according to H. P. Langs of the Lange Motor Car company. The overdrive Is retained In the 1037 line and Is available on all models. The overdrive la In effect a fourth gear, which automatically comes Into action at a predetermined speed of from 35 to 45 mites an hour, depend ing on the car model In which It Is Installed. The engagement Is effected merely by lifting the foot from the accelerator for a moment. Noth ing else la required of the driver to engage or disengage It. Mr. Lange aaya:. "It Is obvloua that by the reducing engine speed required to maintain a given car speed, a great saving In fuel, oil and engine wear Is effected. Roughly speaking, a Chrysler In over drive at 75 miles an hour turns up no faster than a car In conventional drive would have to turr. to maintain 50 miles. "Not only does the engine save fuel and oil. but vibration Is lessen ed at the lower engine speeds tn overdrive, which means that every unit of the car will last longer. "The quality of performance in the Chrysler In overdrive Is the finest yet attained . It is smoother and quieter, producing a sensation that Is more like flying than rolling along the road." 4 Join ETHEXjWYN B. HOFFMANN'S Hosiery Club. . Every 13th pair free. Closing time for Too Late to Clas sify Ads is 1:30 p. m. They All Look Alike Except PACKARD See ihe New 1937 Models now on Display PERRY L ASHCRAFT 128 South Riverside Peak Motor Year Seen as Crowds Jam Auto Show Ljf Tl (( , j-S ft ....... ... V MC' "" "'" "" ' J rV .I Rlrht a small section of the crowds that have been pourln Into the New York automobile show. LeiUSeTt th .wider, roomier- Interiors featured this year. It is smart y finished In a rich fn ". htlrwlvet. Below unique cross-section dUplay that tlves visitors Inside Information on the In- iricsiv opcmiun m . .. NEW YORK. This will be a banner automobile year, Judging from the enthusiasm of New York crowds that have been pouring Into the Automobile Show here. Experts say all in dications point to sales rivaling boom-time records. r Safety is the keynote this year, with manufacturers stressing new safety , developments. In general, the cars themselves are more powerful and more luxuri ous than ever, with definite price reductions in some cases and revolutionary changes in design on certain makes. Streamlining is advanced anomer step, wun last year's sloping windshields and nowing ooay unes lurinei accentuated Hoods are longer and radiators more suggestive of speed. The interiors have been plan ned to meet thu demand for more and more spece u.. lux ury. Luggage compartments have been Increased all down the line, with built-in trunk compartments the rule rather than the exception. Interiors are .more luxurious than ever, with smart mohair velvet uphol steries in new lighter shades giv. ing a luxurious finish to even the lowest price models. More than seventy-five per cent of the cars have now adopted this rich Interior finish. Finally, the accessories which once were bought separately have increas ingly been made standard equip ment. Automotive observers agree that the new cars give more value for the money than ever before, and that the increased purchasing power of the country will result in record-breaking sales. Packard Official Predicts Biggest Automobile Year The automobile Industry In IU37 Is going to see one of Its biggest years, if we can Judge at all by pres ent Indications, according to W. M. Packer, general sale manager of the Paclcard Motor Car company. Mr. Packer saya: "Demand for our cars for exceeded our expectation. It has kept up and aotually progressively increased from day to day. During the first two months we could have sold twice as many cara as It was possible for us to build. Despite our most in tensive efforts to turn out more cars we were able to fill only half of the orders we received from our distrib utors and dealers In September and October. Important In using our ex perience to form some Judgment of what can be expected by the Industry In 1037 is the fact that these orders are growing in volume, rather than decreasing. "It la true that we have had many things In our favor. Wo have a com pletely new car In a new lower price field, the Packard six, a greatly Im proved One Twenty, another com pletely new car In the. Super Eight and a much Improved Packard twelve. However, there can be no question. Judging from oir exper- CALL 903 Power Wrecker and Towing 24 Hour Service PENNINGTON MOTOR CO. RESEAL YOUR TOP FOR WINTER DRIVING Hohlweg's Top Shop 8th Bartlstt rtion. MT lent, th.t the public 1. eager to buy new cars and has th mono? with which to do It." Precious Panda To Be Given Passport SHANGHAI. NOT. 38. (JP) Chinese customs oflct.ls Indicated tonight that Mrs. William H. Karkness. Jr., and her prcclmu baby panda will be allowed to sail together tor the United States. The customs statement came attr a long day of uncertainty during which tha fate of the bear-Ilk. eras' tun, which the New York .xplorar found near the Tibetan border, hung in the balance. Mrs. Harkness has said she believe, the animal, which aha hopes to ex hibit at the New York Bronx soo, Is the first panda captured allr. la northern Asia. Closing time for Too Lata to Clas sify Ada Is 1:30 p. m. CHRYSLER TOPS 'EM ALfi. suw.'UBS'yjgiwpCTW miu..iiaiaipin ni.im.Mi-mw ai THIS TIME Buy a New 1937 Low Priced Plymouth or Chrysler The Greatest Value, Dollar For Dollar, In Amerion A COMPLETE STOCK OF SEDANS AND COUPES NOW READY FOR DELIVERY Lange Motor Car Co. Ohryslor and Plymouth Headquarters- 38 N, Riverside ifrfiifsitK'ifta i"iiiiwiyi.'ii jeyiL muni rtofaimifBf- "Tr urn OOF of SENSATIONAL ECONOMY of the 1 937 rv mil CHEVROLET Mr. RISSE'S Letter Another Unsolicited Tribute To C hevrolet's Economy. I MICKEY MOUSE DINETTE Mr. C. M Hurd, Manager Medford, Ore., Nov. 28 Rogue River Chevrolet, Inc. Sparta Bidg., Medford, Ore. Dear Mr. Hurd Aa a Chevrolet Dealer, I believe you will be very much Interested in the performance of my new 1937 Master DeLuxe Town Sedan, I, bought this car at Philip, South Dakota while back east. I helped unload the car and as soon as it was serviced I started -for Medford. On the way out I ran through snow and soft roads for first 250 miles, and in spite of ihe fact that the car wag new and weather conditions far from ideal, the car peiformance far exceeded my expectations; although I have driven Chevrolet; for the past ten years. On the trip the total of 1730 miles, averaged 24 plus miles per gallon; there was no precipitable oil used. As I did not know you. I volunteered to Mr. Brittsan to give you letter, or to give the above information to anyone interested. Very truly yours, CHARLES P. RISSE. 7TTT i j , . ' Is r.: f h i(t nil C v t 7- f. :.' . ,.v hit.! Is, ;,. st ftW -"a ' ' 'h. 't t tjv la.1-'' i- i t, (. -t 1 , r " ' K ' t 1 . .A' w : ,40 1 1 ii rw ... .' r- ' ' 1 .. " 'i ' t rflm 1 mm iiiura m.hi.1 im iiim. imi mi More Than 24 MILES PER GALLON Of Gasoline In This 1937 Master De Luxe Town Sedan! You, too, can get ECONOMY and PERFORMANCE in YOUR new Chevrolet . . . Here are just a few of the many outstanding features of this sensational, new car New HiglrCompres sion Valve-in-head Engine New All-Silent, all steel bodies Super-safe Shockproof Steering Safety Plate Glass All Around Perfected Hydraulic Brakes Genuine Fisher No-Draft Venti lationImproved Gliding Knee-action Ride . . ROGUE RIVER CHEVROLET, Inc. Office and Salesroom CHEVROLET SALES AND SERVICE Shop and Service Dept. Sparta Bldg. Phone 188 32 N. Riverside
