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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Feb. 23, 1936)
-j-v wi ;;'-1uxi1lse,- SAW 'A PJGE KDC WTOFOKT) MAIL THTBTTNT!, fKDFORD, O'REfiO'N'. SUNDAY. FFB'RFA'RY 23. 1936. 8 SHELL GASOLINE 10 An aRgrowive advertising campaign, In which over 800 newspapers on the Pacific coaat are to be used, will be undertaken b y the Shell Oil Co . ti waa atated by a Johnson, iocs! manager (or tlv company her. Details of tin plan, which will rank with thn largest and moat campaign aver undertaken by any coaatwiar concern, were re ceived today by Johnaon from W. P. Durkee, Jr, Tlce-presldent In charg of marketing for Shell. "The bunlnrw picture at this time Is most favorable, wrote Durkee. There Is optimism In every line of b mints. With the hundreds of thou and s of new cars on the hlghwaya today, coupled with the dally' In creases in motor travel, service sta tion operators are in a favorable po sition to reap dividends during tne fear ahead The head of the Shell organisation J so stated that hla firm expected 1636 to be a year of steady advance ment and that the advertising pro gram Shell has prepared Is evidence of Its confidence In the business situ ation. One of the important units of the program, according to Johnaon, la the Med ford Mail Tribune, which has been chosen to carry the news regard ing Sliell products to resldenta of this territory. KNEE-ACTION STEPS OVER BUMPS 300 NEWSPAPER VH fl . r. DURKEE. IK, TALK W SALES TAKIMA. Feb. aa. (AP) Pear growers meeting here today discussed formation of the Yakima Valley oo -operative marketing aaaoclailon and setting up a central selling agency to handle pears and other products and deal In supplies for nemners. ElRht Yakima valley districts have organised and will sign up members. The name selected U tentative and may be changed when the articles of Incorporation are filed. On city pave ment or rough country roads the 1936 Oldsmobili rides smoothly and comfortably. Olds mobile! knee - ictUi wheels absorb all road shocks. The front 'wheels operate inde pendently of each other, and step over bumps and holes. Pictured above is the new Oldsmobile Six. Below it shown the roomy rear compartment. COLUMBIA VALLEY PORTLAND, Ore., Peb. 33. (AP) Governor Charles H. Martin vigorous ly opposed a single Columbia Valley power authority and urged that the $43,600,000 Bonneville power and nav igation dam be administered apart from other Columbia river power pro jects. "Let's not give up the advantages Ood gave us," he told editors and frlsnds at an Informal press club banquet here last night. "We have thla Bonneville dam here at tidewater. Now here we have a scheme to tie up with Orsnd Coulee and others. "We'll bs handicapped, cursed, by carrying that old man (Oratio Coulee) on our ahoulders." He nald Portland had to give up Its natural water grade advantage when railroads gave common rates to Puget Sound, San Francisco and Portland. "Let's fight for our power, fight for our flax Industry and fight for our mining Industry," Governor Mart'n said. He said "helter skelter" farming on young soli would no longer be profit able. A S200.000 survey Is being msdr. to determine what crops are best suited to the Willamette valley soli. The report, he continued, probably will recommend building of reservoirs to keep the water from flooding In the winter and to let It down In the summer when needed for Irrigation. 'That will be the recommendation, but will they (the people of Oregon) do It?" he asked. Loud applause greeted his assur ance that the "flax Industry does not belong In the penitentiary." The board of control has set about taking the flax Industry out of politics, he stated. . "We're going to get some monej and keep that Grants Pass mining school going," the governor said i:. urging development of mineral CHEVROLET SALES SET NEW RECORDS 6a)es by Chevrolet dealers con tinued throughout January at a rate which broke all January rec ords In the history of the company, besides rounding out the greatest 00 days after announcement that Chevrolet has ever known. This fact Is revesled by figures released by W. B. Holler, vice-president and general sales manager. New record were establlahd both for new cars and trucks and for used cars, Mr.-Holler said. An Important contributing factor, he added, was the used car dtspossl program, under which thousands of old csrs were destroyed and forever removed from the streets and highways of America January salea of new cars and trucks totaled 7S.412 units, an In crease of 108 per cent over January, 1935. New unit sales for the period since the I83 model snnounce- ment totaled 347,. aa compared with 130.8(7 for the best corres ponding period In the past, In 1030-30. Thla It an Increase of 80 per cent. Used car sales for January were 168.068 units, the second-highest used car month In Chevrolet's en tire history. Sales of used cara for the 00-day period since Introduc tion of the 1036 modela totaled 400,717 unit. 347.0OS In 1934-8 being the highest prevlout total for a corresponding period. We regard It as significant that the combined sale of new and used cars by Chevrolet dealers In Janu ary totaled 342.978 units and, fur ther, that the combined sale by Chevrolet dealers of new and used cars during the three months' period reached the tremendous total of 648.383 unit. ; The fact that record sales in January were not confined to any one section of the country, but on the contrary were general through out the United States, la a splendid business Indication," aald Mr. Holler. It supports our belief that the spring buying aesson will be the best the country hss seen for a number of years." Extension of the used ear junking program through February was an nounced last week. This program, in which Chevrolet is recompeneatlng Its dealera for scrapping unsafe cars, IS meeting with the unanimous ap proval of safety authorities In all parte of the country. Buick Features Century Sedan A Designed to rrowd 100 miles an hour and to cruise at ordinary driving speeds at quarter throttle, the Buick series 60 Century sedan Is creating nttrnllon everywhere, according to R. A. Skinner of Skinner's garage, local Rnlck dealer. The car has a 130 horsepower vnlve-ln-head straight eight engine and a wheelbase of 123 lnrhrs. It Is the fastest of the four Rttlck lines. 'Mm; nni miimp rlLn ULML WIN CHARLOTTE, N. C. reb. 32 (AP) The fourth TJ. 8. circuit court of appeal sided with the New Deal today on cam brought to test the public utility act of 1935 and the right of WPA to advsnoe funds for construction of a publicly-owned plant which would compete with Prairie Industry. In a far-reaching decision by Judge John J. Parker, with Judge Morris A. Soper of Baltimore die sentlng, and Judge Elliott North cut t of West Virginia concurring, trie court upheld the power of con gress to enact the public works law; held the administrator waa acting within the act In making such a power loan; and ruled the Duke Power company had not hsd sufficient equity In rourt to war rant a lower court Injunction It obtained against a a3.000.000 plant to be constructed by Greenwood county at Buzzards Roost, 8. O. ' Hudson, Terraplane Report Huge Gain In Sales Last Year Cohan-Anderson Motor Co.. Hudson Terra plane distributors for Oregon and southwestern Washington, reports a net gain In sales of 113 per cent In 1938 over 1034. according to Jerry Young, the local Hudson-Terra plane dealer. Edward E. Cohen, president of the company. In commenting on thla gain. said: "We are particularly proud of this gain because, with two eicep tlons, Httdson-Terraplana salea last yar made a larger Increase In sales In this district than any other car among the large Tolume producers." In commenting further on these gains, Mr. Cohen said: "I don't sup pose we should expect to continue to Increase sales over 100 per cent each year aa we have In the past two, but if our sales keep up through 1986 aa they have started out in January, we will maka another 100 par cant vr better Increase thla year. Our January sales, which Jumped Ml cara aa compared with 41 In January last year making gain of 248 per cent, were the greatest in the history of our firm for thst month and that takea In all the Januarya la the past 31 years that I've been in the auto mobile business In Portland. "Hudaon-Terraplane sales are show ing a big Increase throughout the country, too," aald Mr. Cohen. "I Just received a letter a few days ago from Mr. Tracy, general manager at our factory at Detroit, giving us the following newa: 'In the 13 weeka after the 1930 announcement, our sales to customers gained 134 per cent over the first 13 weeka of 1935 models. And.. week by week, Hudson and Ter raplane aales In DOmber ran close to or equaled the big selling weeks of last Apirl which were tha best April weeks In years. When all dealer reports are In we feel confident all former January sates records will have been broken." PORTLAND, Ore., Feb. 32. (AP) The crossrosd of divorce aet Dan iel W. Butler. 90, and Helen M. Butler. 85, on different paths today. Their separation came after five years of marriage. Mrs, Butler charged that the Civil War veteran waa cruel, that he had an uncontrollable temper, and that he beat her. The 90-year-old husband countered with the allegation that his wife often left him alone to go to social functions. Butler, who draws a 100 a month pension, waa ordered to pay alimony of 2ft a month for ten months. stexco w WINNER OF THE TEXACO SERVICE PLAQUE AWARD . We Feature Marfak Lubrication Washing Tire Service Battery Service HUGHES 5c UNDERWOOD TEXA0O CERTIFIED SERVICE SIXTH AND ORAPE MEDF0RD, OREGON wealth. "We've got to get our mind. developing and building up wealth." 4 BUCKINGHAM'S toe cream, candy and Party Specials, rhe Crest. 486 So Central. fisa T7" 4 :you get more comfort FOR YOUR MONEY IN AN 0)1X1 6)i n n 14 I .. k 8IU rO1 tfl KmS d ,,iri: k'k&kt tobuyontime k ThenetvoMc.!T.M,.Ar- S3 I .- tsf ..-(.jt)! .' V 'wi 1, -p-b; J mint n'M reduces ihe cost J j X r" x"Thm S1 jiyA J uy 1 financing a new car ' " rot can get ri(rht down to 1 brass tacks when yon con sider Oldsmobile comfort. You ran connt np the) features that contribute) to Oldsmobile'a rest ful, gliding ride. You can deter mine, by actual comparison, the fact that Oldsmobile giwet you more comfort features for your money than any car of similar price. Check the features listed at the right. Remember, too, that Oldsmobile gives you bal anced weight distribution, extra roomy interiors and level, unob structed floors. All these com fort features and many more ar yours in Oldsmobile, And yon get them at a price) but a little above the lowest I OLDSMOBIll hat vary comfort feature) none left out THI IIX TNI IIOMT '665 $810 f4 t4S 94 "... VtflWt) MF0 f ttfL. MffMW.tv 5arWTGfMaritrrftcrfpnwfl mil at oaf. Anxisl mtrw fnmp f r S0n,$793 Wy A Omtnl Motor Viln. NIW 4 O. M. A.CnMI P ATM INT IHAN ate- isrs rtrr Jtix CivnttHtua KNn-ACnON WNIIU for s Ttsttnl, fflitiins; rids tn front sst and ntr, VIDI STAIIIIZIR for IstsI rirtinit withoni tirfstwsT or body roll. io, oviaain tirii for additional comfort and traction for stopa. NO DRAFT VI NTH A. TIOM Cot frth str with ont annoTinf draft. ODIIS it PUMfR with room Interiors and tni oriont appointmtnta. UH - HYDRAULIC RRAKIt for swarvalMs, smooth, qaick stops, lOLID.STIIi TURtn- TOr"fnr iaatfir p rot ac tion and imintr ttyla. CINTI R.CONTROl STI1RINO for ffortlam, traa-cooraa f;aidln. $TNCtO-MlH TRANI. MISSION for asr. all ailant shtfrtnf of gtn. samr olass for n- tra itfonrr all around at no additional cowt. J 32 South Riverside J. J. OSENBRUGGE Photis 1109 E XTRA special news it was when Buick wrapped up 3500 pounds of live-wire power-thrill in sixteen feet of eye-stopping smartness and named it the Special. Extra special news it was when buy ers put foot to treadle on the open road, and found the Buick Special nimble, eager, steady, smooth as no car ever was before at $765 list price at the factory. Extra special news you'll find it, when you pile up the miles, roll the weeks into months, and see how meager are its demands for gas and oil how stub bornly it resists the siren call of the repair shop. It's newsworthy for style, for power, for comfort, for safety. It's a headliner for thrift, for prolonged resistance to wear, fear and abuse. It will write family history in the new sort of satis faction it gives you and yours. But highlight of the news is that yo-J can buy the Buick Special for a mere two or three dollars a week more than the lowest-priced cars. The new GM AC t Time Payment Plan brings down the cost of buying "or. time," makes payments easy, removes the last cause for waiting to"slcp-up"toa Buick. We'd like to show you tha phenomenal Special, let you drive it, figure out the arithmetic on it. It's worth your while just to find nut how little it costs to get a car that's big in more ways than its inches! When may we see you? IT COSTS LESS NOW TO BUY "ON TIME" The netvoMAc timi say mint fun reduces the cost of financing a new car purchase. Use these savings to get a better car a car that's a joy to own, a thrill to drive a safe, smart, new Buick that packs pleasure in every mile. We'll gladly show you the exact figures and how much you save. it $1049 to 350 K- th r 1lvtrd priew. of tha nw Bute kit in MM fortl. niihjvt to chanc without notie. Htnndard and special avftortM arroun on all moduli at ?trn rout. All Buicx pri-A tnchjda afty glsM thrmi(thont as standard rHiulpment. SKINNER'S ARABE 143 South Riverside Phone 102 WHEN BETTER AUTOMOBILES ARE BUILT BUICK WILL BUILD THEM
