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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 19, 1935)
PAGE ELEVEN the history ct California, and. ac-i during the pan thrt yeart with cording to timat on the jugs ! grow,r.OIJEUm c.mpn. on : crop, the larpe !20 i;;e :ru:t rtpre- nulfc prun( raulnt. p.ache.. dried .wnu approximately 0 per cent 01 ; (rults dr.(.tl bul lcotlK lamD. v,,, t.ie total. eK. Saltway Stores aaln stepped Following a lone list of success , into the picture to help the Call in helping growers mark, t their crops 1 rornla citrus growers. The campaign begin In aarneat this week, anil all Safeway atorea will feature, orancea. lemons and grapefruit at attractive prlcea. In an nouncing this campaign, L. L. Bean, division manager of the Oregon and southern Washington stores, said, We feel aure the people or the when we could ofler greater values HOLLAND COFFEE SHOP I served to the public with apeclsl northwest will reepend nobly to this1'"" citrus fruits ih.m we do this year. I n. 11 m nrriirhlT attention given to banquets and ran from our neighboring state. ; Orange, particularly, seem to be ' HAS NEW MAN AGlMlN I luncheons. Mrs. QuakenbuM. i a After all. what helps the Pacillc sweeter. Juicier uml more delicious I n0nr,a H,-,lei co!ti-e Shop la , cook of wide experience and la en. coast helps Oregon and Washington1'111 ever.' now under the new niaii.m.'inei.t ol , deavorlrwj to please the public with as well as California. Concerning the Mrs. Ruby Quukenbush, and aprwtlz- i(ood food and service at reasonable fruit. X cannot remember a ttnio ' Ose Mall Tribune want ada. ' ing home-cooked meala are being I prieea. TALK UNLIKELY AT EDITORS CONCLAVE MEDFOTCP MAIL TRIBUNE. MEDFORU. ORKOOX. FIvlDAT. 'APTML 10. 10?..'). WASHINGTON, April U.(AP) The guild movement for newspaper- ' men appeared today unlikely to be discussed at the convention of the American Society of Newspaper Editors. Directors of the society, tn whom the question of a atand on the guild was referred at last year's conven tion, have decided to take no action. It was learned. drove Patterson of the Toledo Blade, the society's president, said the guild would not bs discussed unless the question la raised from the floor. Following their off-the-record In terview with President Roosevelt last night, the editors turned today to consideration of tha Increasing value of pictures In newspapers and other I shop problems. i They also expected to receive the j report of a special committee on libel from tta chairman. Stuart H. I Perry of the Adrian (Mich.) Tele gram. , At their Initial session yesterday the hundred editors present appear- j ed to agree that newa should be Interesting as well as Important. William Allen White. Kansas editor, aald It was up to the Individual editor to determine whether to print "Interesting" or "Important" news. He said every newspaper eventually reflects the "honesty, courage and Intelligence of lta publisher." E Cleo Knighten. 16, charged with failure to procure an auto driver's license entered a plea of guilty be fore Justice of the peace William R. Coleman yesterday afternoon and was fined $1 and. $4 50 costs. The boy was given 30 days In which to pay the fine, with the proviso that tha fine would be suspended when thia was done. Knighten la the third juvenile au ttolst to be fined within the week for non-procurement or driver licen ses. The other two entered guilty pleas to failure to procure special driving permits, as required by state Jaw for minors, unless a licensed driver Is by their side. EAGLES IN PARADE AT 7:30 TONIGHT All members of the local aerie oi the Fraternal Order of Eagles nun the Auxiliary are reminded that a 'street parado will be held tonight n 7:30. It waa announced' by lodge of flcera this morning. The parade will leave the Eagles' hall punctually, headed by the 16 man drill team and will conclude In time for the business meeting ol the lodge which commences at 8:00 o'clock. A grea$ deal of Important business will be taken up at the meeting tonight, and all members of the lodge are urged to attend. Increase Size Of Shredded Wheat's Advertising Here In making announcement today of ft greatly Increased schedule of ad vertising in The Moll Tribune over previous seasons, the makers of Shredded Wheat evidence their faith In Medford as a promising market for this i popular breakfast cereal. A most Interesting series of human-interest advertisements make up thla new Shredded Wheat cam paign, which will be contlnuoua throughout the spring and summer months. The value of the right food In connection with normal outdoor activity of men. women and chil dren Is stressed In the messages. Then, too. springtime appetites are stirred by the auggcstlon of combin ing home-grown strnwbe:lles and other frultsand berries with Shred ded Wheat. Sales representatives of National Biscuit company, the makers ol Shredded Wheat, are busy these days outlining to the local grocery trade the wide scope of this 1935 adver ting campaign In The Mall Tribune. The modern Shredded Wheat bakery that supplies this region Is located In Oaklsnd. It Is believed that the current Increased newspaper adver tising, through Its effect on sales, will be reflected favorably In man' branchea of western Industry and agriculture. Safeway Stores To Aid Calif ornians In Fruit Selling Beginning Frldsy. April 12, and continuing for one week. Safewsy Stores will lend the tscl ltles of the entire orgmlzatlon to assist the California citrus fruit growers to .... to.- market tnclr aDnormnuy ibe - -crops. According to recently tabulated flcures. the 1934 oranee crop totals 2 439.000 boxes and the estimated 193.-, rrop will be over 41.000 boxes, leavmc around 13.000.000 boxes more to market this year than '.n I!:t4 A Mrol'.ar situation exiv with en- i . r.-.e lemon crop Is about one snd a half mil .ten cases over last year. A h'.eher production of eray fruit to the extent of over a mi;llon cases Is also worrying the tltr'.is growers. The "ctliforn.a Fruit Growers ex--n.uise and n;h,-r cr.ir declare this to be the largest citrus crop in V'-r-V;-',- , ft aft V- w s i t m- o '..........vvjJ..q.j. ,vi,.un', ...' w iuiwii,ittnitiasawaj;a mmimK'nm'0mvmi!)'wtV'-''Km'' 1 j ir). .. .uk.JJIMl r.fi:.- 1Mtf)fT.v- IvsW k,M,.JMaai.A.AWavA v.,XVV.Jw,-..... v.v,. : .. , .- ... . . -N.. - S 14 !e.V . ttr i ! 5Xf mis ' vi sv . fi ft ss Silk Hosien Q Q Priced Now at 1 It took a new process to make these hose ring less it took Wards to sell them at this price I Full-fashioned, full-length, pure silk from top to toe, beautifully sheer and clear.; -3 If 4 l f h i 39S Fabric Gloves 59c Naln lluons. right llh jour suit. A qualltv tlmt washes nleely. In white or eggshell. Latest Fashions For Last Minute Shoppers Have you suddenly realized Easter it this coming; Sun day, and you "haven't a thing to wear I" Keep calm and hurry right down to Wards. YouH rind frech. lovely spring ityles in the new col ors and with new details that lay "Easter 1935." Mlitei. 00 Easter Isn't Easter Without A New Hat! Wear one of the toft new flower colors with your Easter dress, or a darker color to set off your suit. Off-the-faca of brim stylet. Crepe, felt, ttraw. 117 SO- CENTRAL TELEPHONE 286 jjy " x '' ' Latest Footwear News in BLACK and WHITE! BLACK hi-cut tie of calf, with a short vamp, makes your foot look sizes smaller I WHIT& pump and "T" strap in easy-to-clean calf leath er, with smart perforations! Distinctive shoes expertly made. Women's sizes 4-8. Black T-Straps 1.29 Cut -oat vamp cool during beat waveal Leather sole, rub ber bed. Sizes 8V4 to 2. , X .1- White Elk Ties 2.49 Women's wliKe elk tlei, with punched vamp anil comfort able Cuban heel. 4 (o 8. Men's Dress Oxford 2.98 Cool ventilated leather Insole, rubber heel, Goodyear welt construction. Save at Wards I Wards for Anklets 15c For women, children. Doz ens of styles In rayon, cotton. Other anklets priced . . . 10c Roll-on Corselets 98c 2-way stretch elastic with uplift brassiere. Similar to 1.98 styles everywhere! Fine Slips 1.29 Pure-Art French crepe, beaut ifully trimmed, with lure, lllaa cut, V or hrwllce tnp. Women's Handbags 49c fur thl tma11 nm tiav frph new bat. Imltatlnti leath er In hlte nnd belj-e. m Wool Trousers 2.98 VnuMiiiilly fine vafuei In Anunlly nt If d untl itiltrivd trnmeni for Hprlncl Fast Color Shirts 79C Laboratory testa prove tin colors are in to stay, Boys' durabla ahlrts . . 43c pip Finer Silk Ties 49C OcpcrjrJ on Virdt (or wtre-nra, ejnyryinfr necktieat New pat-. Wtua-pnccoj Boys' Smart Ties 25c Fabrics that wear wed and til op neatly. Complete choice plain or patterna. Save! Boys' Wash Suits 69c Vt-1ied color In Ilnena. hronrlritli or Jenn. Can't f artel liartnrked for traln! rn ki Vui - - '-fY f&? .-.-j.. iij. j-J - ' iCOMPARE!! 159.5. What! 100 Fine Wool Suits at This Price! Sounds amazing, doesn't it? And you'll be even more surprised when you see the extra fihe tailoring and smart styles that have gone into this assortment. All the popular shades in a variety of wanted patterns. Single and double breasted models. Save at this rock-bottom price! Ward's Wilt Proof Collar Dress Shirts ' 149 p"i r -4 Perttplnitlnn - Moisture J J v will not wilt Wartl'i wilt prtHir collars, supern tailoring features the PreMirunk broadcloth, finished with a nlirh rIom mercerlzntlon. Save ot Ward! " ' i ; -Ji' i l",'v St' e-f f ( r r ' MlMyiijtoi'l' rf iHiw' nifti j, lawadafciaaiilBtlMtWSl And Don't Forget That New Felt for Spring! Your new outfit won't be right until you are ready with a smart new felt hat. And with Wards offer ing you these Spring style leaders at so low price, there's, no need to delay! Save! wail o
