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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (March 25, 1928)
Medford M ail Tribune Penney Store Opening Section Penney Store Opening Section iUilf Twenty-third af MEDFORD, OREGON', SUNDAY, .MAliC'lI 2o, 1928. No. 3. Beautiful New. Penney Store Opens Monday -t- ' Is One of Southern Oregon's Finest-Evening Style Revue To Be Opening Feature PLNNEY STORE Partially Completed Front of New Penney Store, LA L Penney Manager Is Medford Booster TO HAVE GALA DEBUT MONDAY i Will Celebrate Entire Reno . vation of Store Equip mentSpring Creations to Be Shown on Living Models Store is One of Southern Oregon's Finest. When Mini ford's now Penney store makiiR its debut to southern ! Oregon people tomorrow, this city will have the distinction of having I one of tho finest stores in this part of the state, and one of the model stores of the great ; J. c. Penney chain of a thousand i retail mercantile cstahlishments. j Kvery posslhle Btep has been 1 taken to make the new local store attractive, both in the Interior and on the exterior 'and every provision has been made to assure convenl- i enee for Penney patrons. Within the past few weeks the entire store interior has been re built and refurnished with new fixtures which nre the latest devel- j npment of the J. C. Penney store construction depart men. And i when tho doors swing open tumor- ; row evening. Medford and south- i ern Oregon people may prepare , themselves for a genuine surprise, ' n iha tiRw Pwinev store will re- ' Ishina touches, J ftaot the verv-lnst word in modern I finest from the street view. store construction. j The formal opening tomorrow evening will he accompanied by a slyle show at which time models will display the newest creations In smart spring apparel for women. The garments, footwear and acces sories shown in" this style revue will come from the regulnr spring I stocks of Medford's new store, ac- J cording to Wlllinm llolger, man- utter of the store. I A brief description of the new j store will prepare southern Oregon , people for what they will see to morrow at the formal opening. T.he front of the store, which is 4 4 feet wldo hns a two door opening with a center window display and j two side window displays. The ' ipse 'fmmK HANDLE WORK AT NEW STORE I. Stuart and Sons Arej Contractors M e d f o r d Firms Cooperate and Lo': cal Labor Is Employed. I V Pt l l '' ( Ulfl A PROGRAM OF OPENING 0 BE UNUSUAL Excellent Talent to Be Fea turedNewest Reacly-to-Wear "..Creations Shown on Models Favors to Bo Given 'v'- 'nuniAflMnh khnuin h J. C. Pennev store front before the workmen put on the fin W in bright tile front ana oruiianuy uymea wnuw, " -- orni ntner iirms a mo paruniKunn , i. I n isailtV kl ! I Ct ir. 3 h It ITU AT I. ... . .. .... .. . il(.,t The Interior, too, win ne pcamuui aim ichci.i. wieuh w - rin tnn'TTmnrtr'imjr'nf rnn nTirnn Piitrnnt'int; home JmlUHtry lias! f bpin an imiitunt feutuiv of tlio J. C. l'cnney C'oiupiuiy'a remodul- ' Inif of .their, now .Medfnnl ntoro uh pnu (leally the -ontlrn work bus ! been tlonp by loi'ul rniu'frns. It. ; I. Htnart & Sons, ln'l con trap- I ton, bundlfti tho Job, working in cin junction with tho J. C. I'en- , ney ' 'ompany building offb-iuls ' The .Med ford Klectriv Conipany ; NU)ci vlNi;d all ' of the eleclrictil i work. v( V. Burk of the Medford , i Tont and Awning 4'ompnny furn- '. ished the attractive awning, tle ! Modem riumbhiK and sheet Met- nl Company was- responsible for : tho excellent sheet metal work while the plumbic; was done by William Aiiken. I Althoimh AVillium s. Itnlger, ,0111' Medlord Lumber Company, ! Diaiinger ji Metlhnd s new J. (... ; well known local concern, sup- ' l'cnney M-ae, has lived here but a I piled all of the lumber used lnyfnr, be has established for htm- ' th renu'delliiK of the new I'enney ! st.if an enviable place in the busl- store while the mill work was a ness ciicb's ofMhls city. As an I l...-n.ii..-i .,f tho iilfniil Plnnini' ju tlv.. member of Medford nost ' This Is, without any 'Mills. U. v. CJlbbs. well known j No. ' 10, Amertcan LcKIon mid a j'prent country.' When officials of 'Medford painter, handled tho i' prominent civic worker, ho has j the J. C. I'enney company come I painting part of the alteration ; won many friends in Med ford' and (from the New York ufricc to visit task for 11. 1. Stuart & Sons. Hv-! southern OreRim who nre now I Tho formal opening of the' beau tiful new i'enney store tomorrow; evening Is iNrpldly taking on the aspects of a brilliant nodal event, and peoplo from all pnrts of southern Oregon and northern California are planning to attend. A program of unusual excellence has been prepared by "William S. Bolger, manager of the . store, which will include musical selec tions and a style revue. Favors, too, will be given to guests at the opening tomorrow evening ns Mr, Knlger hns receiv ed a speciul shipment of 2000 I dainty boxes of Jaciel toilet rei I ulsltes. The Penney Company nger of the I'enney store at McGlll. are taking this means to f v-,,lft ' Introduce to people here tho "i mofer Medford to anv other popular Judel line of powders. place I have ever lived, Mr. Hol- gcr said. 1 iiko me peopie, me climate and the entire country. doubt, 'a the Penney building department and RM. Stuart & So ns, the Medford contractors i SEVENTEEN ARE - El LOCAL L jiipproxlmately $2,000,000 is being , ample ., ' expended by the company and Its ; work of tive now I'enney store finished store stands as of the excellenco these local firms. and the an ex- the Medford store, they invariably mil" HiircfSH in his beau- enthuse over the nonuiy nr. inia l-t!f 1 new Htoro -t-..ir'-'-'-i--f-Wllllani Holger has lived on tho Pacific const most of bis life, hav .AT PENNEY STORE lessors on alterations and improve I ment. ; About seventy-five percent of ! the Jobs listed include the installa- I tion of the standard yellow and ! black front. The copper for this : front is purchased from the vari- j ous branches of n western copper . , company. t In every community in which of the '"K moved to rortianu in laati, ; from imluth, Minnesota where he was born. Me was educated in the Port bind schools nnd the Uni versity of Oregon anil Is a World war ex-service man. Slnco 1920, M i. P.olger haft been connected with the J. C I'enney company and has a brother also prominent In the Penney organization. After being affiliated with the Portland Penney organization he went to tho company's store at Kly, Ne vada, after which he became nian- Sparta building, home of I KM KD, Klks tomplo, tho Armory, 'Carglll Court, Hotel Jackson, the ,, , . . i COnSU UCllUIl l KU1MK till, Hl lurui I The construction department is ,..T...i i- i.nfi,n,i ; An nf thP busiest and most impor- i ,..,, tJ. , Mm h credit for the attractive niia nf n, inrnl .T. C. .t. ,i ,.i nf (ho j. ! minvmi t innn i ness of the new Penney store Is ; the Penney company is comport of , c. Penney company. A corps of ; -e t,tem-f mors fZiZ X'TntTt n--tl, fnllowine well known .Medfortl c.,.,in su,,eivisor l con- ! hcrs- Pa'tei plntciei, bt ick- . ,,., Hido windowa nre 12 feet deep and 1 . . i ... mnsontt. and electriclnnH. " "" ' "' - '- . ,, , n..,v ,-ttv hull nml tlm rriilerliin extend out from the doors to form : PP": s- "'" """"i tantly In conference with store. The , of ,e j. c. P,.n. Sot.v.. well known .Medford l.ttlltl-1 " "tJr h" nn" l,,a p"l,p,l"n n vestibule entrance. i '' A- Anderson assistant man- i lnltnItKM.a m various parts of the neyco,puny eonsrantly Increases ; ers. Sin 1 0 1 0 when the Nat.i-1 Ihroatre bulUlil.K On the left ns one enters the Jane.-: Mrs. Mary A. Wehhcr. cash- : h ()1. oxpemlitureH' for the Improve. loritnn was built In this city. fol- Colonel Kluar t. althm,Kh over store, the display counters and ler: Miss Hemic. Oi 1, "' ' Xn Uons and Improvem e n t s j ment of property In fovty-slx dlf- onel Stuart and his sons have .evenly years of nKe. Is ...1 ve y ! ...' tn, V-o,,Jn' rm-nlshimrH cashier; Mrs. Maude Stlckel, alter- na Ktitff of I ferent states. maintalnert a enviable reputation enK.tKed In tho menaKe,ent of the mile more than I anon uepm i iiiem . ,, ,,,.,, , r n. Store number 1 .000 w ill onen n lor excellent nuimini; worn n'"i n""" ""v extend back half tho depth of the store which is 86 feet deep. Three tllsplny counters and ten sections o shelv ing constitute this division. In the center there Is a double end show case flanked nt either side by two Jons counters, one side helne for women's furnishings, the other for men's furnishings with cabinets back of the counters. Another display of men's gar- j ments is at the right as one enters the store with work garments nt the rear of this display. The back of the store Is occu pied by the shoe department which Is unusually large and complete In, Its fittings and In the stock which Is carried. One center row of six chairs and two side rows of six chairs each nre located in the shoe depart ment. The shoe stock Is attractive ly carried In oak cases surrounding the end of the store. A balcony is reached by stairs nt th rear of the women's fur nishing department nnd the second floor is equipped with garment cabinets, display units nnd a mir ror nlcove. The fittings which nre the latest lype of special J. C. Penney Co. fixtures, developed by engineers in the construction department of the !,.',. M,- inn Allen while, nt headquarters, 1 . . . : architects and drafts men are en Mrs Klhel Walk-Ins. ai.t In ; ?.?inf XTZTr ! XiL HA'" f """I ready-to-wenr section; Mrs. lOflic ' "" Koo'er. -Mrs. Leona Klson, Mrs. with HUjiervisos all per building in niiinv well known local strueiures sona ny ibnve been built ly them, Including work. "f have leen exceptionally perfumes, tullet waters and cos metics, developed In high grade Parisian ingredients to sell nt moderate prices. In tho style revue, Medford' Penney store have been fortunato In securing Muriel FInley, Mrs. Paul .Iteddy, Alice Canine. Helen Uniupson, Jean Millard, .Clemen- vullHy, th- oxcellent climate una Ulna VUUghn-.K'rtmUie'lnienHon the progresslveness of this city." Oeorgla Edwards nnd Veil Cham Mr. Holger was married in this herlaln to display thirty new gar city last July to n former Utah girl j ments, the latest the New York and Mr. and Mrs. Bolger nre now : markets afford, which have Just making their home on North Holly j been unpacked. Although these street. Kvery year, two buying j are regular Penney stock gar conventions are held in Portland, : ments they have never been shown at which time tho Penney buyers in Medford before. The revus from New York bring their mer- : will feature sport dresses, ensem chnndlse for inspection nnd aelec- j hies; nfterponn frocks. coats, tlon by store managers. Mr. : wnh1;, dance frocks, , hats and Holger will leave for Portlnnd 1 nho.js. ,. early in April to attend a semi- j ah special musical features dur annual gathering of Btoro man- mK inp evening, little . Miss Petty agers and place orders for Christ- stennett will delight the opening mas and holiday merchnndlse. gueBts with a harp nolo. Jean s""- t , Van Dyke will entertnln with n well pleased with the service and j piRno solo. Mrs. Florence Harel cxceilent work U. I. Stuart andhigg MeKlhose will sing and Wil- A i iun i-nmnrifil. 1 1,nn Kli kpntrlck will offer a Sons have given In tho romo I baritone solo. Fred Wahl's daneo Ing work qi our new store. Wit- j orchOHtra wm play throughout Ham Holger said Saturday. 'l the evening. The entire program cannot recommend this firm too highly. Their personal Interest in the remodeling nnd coopera tion with tho building department of the J. C. Penney Company has been very gratifying to me." will be In fact one-of the finest presented In this city and a cor d'al invitation to everybody to attend hns been extended by Mr. Holger. The program will com mence promptly at S o'clock. ' May iw'N, Mrs. C.oettsch and ; Wm. Kirkpatrick, dry goods de- j partment; Kmil Schmidt, C. H. Klson and -II. Krown Foulger, shoe department. Thomas II r y a n t, mens clothing. .miss i.iuuytt Cooksey. hosiery nnd underwear department. ADDS STORES IN ! Since January 1st, the J. C. , Penney cnnipnny have purchased JI3 stores. The managers of these I stores are nil trained In tho prin ciples and policies of the company l and are participants In the earn- I Ings of the company, .no mem- oioanizntlon. nre In oak and nre; hers of the present board of dlrec- 4 exceptional in their sturdlness and j tors of the J. C. Penney company nttrnerlve design. nre menf who have worked up The Medford store has been ; through the ranks nnd attained i mnde one of the most moft.ernly . their present place by application I equipped of all the J. C. Penney ; and hard work. The purpose of several texts prepared iy lao or- Co. stores In recognition oi tin Importance of Meflf' rd in the business life of this section of the country. The show windows In thetn- ..iv.. nr. iniixiial in the facilities Qhich they afford for the full dl- If play or mercnanatse. in. ubiii- i Ing equipment of the new store is very comph- Twelve ceiling fnns and nine wall fans will assure proper circulation of air, for the fixture department of this organi zation is cognizant of the value of extensive light and thorough ven tilation. A fourteen station electric cash svtoni has been Installed with the l.i of giving better servlco to patrons. Triple alcove mirrors In the men's and women's ready-to-wear department are very modern and attractive. ganlzatinn Is to Puild Men ns the executives long ago learned that man power is the vital factor in m'tdnrn merchandising. 1, We furnished all AWNINGS For the J. C. Penney Store F. F. BURK The wning Man Opposite S. P. Depot Medford THELUMBER. AND BUILDING SUPPLIES USED IN THE REMODELING OF THE BEAUTIFUL NEW J. C. Penney Store WERE FURNISHED BY THE edford Lumber Co. o Itois gratifying to us to have had a part in the remodeling of Medford's attractive new Penney Store ESTIMATES GLADLY FURNISHED ON ALL JOBS M Third and Fir Streets Medford, Oregon Phone 629
